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A magazine of Florida
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3 v. ill.


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Periodicals -- Florida ( lcsh )
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University of South Florida
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University of South Florida
Suniland [Magazine]

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Thirty Miles of Water-front If you love the water, see Venice-Nokomis. Designed a n d laid out by john olen, noted City Planner, as the ideal city of Venetian waterways. Magnificently located, fronting on Gulf, bays and river-with every advantage of nearness to Sarasota-ad, jacent to the historic Treasure Island-never was the site for a new city more logicall y chosen. ti he l\oger G ace S At.t s Atinns ;:5


Palatial $50,000 Tennia Club and championship Court. completed on Davia lalanda The magnificent $50,000 Davis Islands Tennis Club--finest in all Florida--is now completed. This palatial structure, pictured above, is but the first of a number of luxurious club buildings to be erected on Davis Islands this year. Designed by M. Leo Elliott, Tampa architect, the Tennis Club contains spacious lounge rooms, a cind room, tile dance floor and patio, and showers and lockers. Last week the club became alive with interest, its championship courts the scene of Tampa's great Dixie Tennis Tournament. Bu:Idings like these are adding to Tampa's fame as the most interesting spot in Florida. And as an investment, such classic structures place Davis Is lands distinctl y in a class by itself. Shrewd i nvestors are buying now as the $30,000,000 project unfolds, par ticipat i n g i n the profits that e ven n o w are being made. D.P. DAVIS PROPERTIES Home Office in Tampa, Florida Branches in Principal Southern Cities


2 Ahoy There! The Hillsborough Bay Regatta, Tampa. White Water! 0 NL Y the man behind the wheel can appreciate fully the thrill that accompanies the splash and spray of rounding the buoys in a power boat regatta-it is exhilarating, stimulating-truly indescribable. With the staging of the Hills borough Bay Regatta on the Davis Marine Speedway at Tampa on February 18-1 9, followed by the Sara sota Regatta on March 6-7, a new era in power boat racing was inaugurated on the Florida West Coast. All classes of boats were entered including three nationally known contenders. From the smallest hydroplane to the staunch, heavily powered displacement boats we are prepared to offer the .nation's best. Will you cross the line in the next regatta? R. STUART MURRAY Lobby Soreno Hotel St. Petersburg, Fla. Power Boats and Water-Craft Mezzanine Hillsboro Hotel Tampa, Fla.


7heMAGAZINE ofFLORIDA )..._ Trademark in U. S. Patent Oftlce Contents for JY(arch, 1925 Cover D esign : Sundown in t he Everglades Frontispieces : Moonlight on St. Andrew Ba y Picturesq u e Pensacola A Forec as t of Florida's Future H is toric P ensacola Florida's S e m i noles The Greate s t Men of Florida-apoleon B. Browar i World's Largest Bible Class A Re a] Fountain of Youth From Tree to You FloridaA Poem Punch and Booty Another Kitty P age s tory Thrills at Florida's Great Fair Florida Converted Baseball's Com edian Into a Golfer Sponge Fishing "What I Like Best About Suniland"Letter Cont e J t Announ ceme nt Polk County's Orange Festival Confessions of An Ex-Rum Runner-Last Installme n t Announcement of Suniland Cork Contest Winners Have You Sent in Your Suniland Song? The Suniland ews Reel Will Present Florida to Millions The Florida Home-A Department P i eces of EightA Se ct ion of Humor The P ub l is her's Page by CLARK DE BALL by RICHARD H. EDMONDS b y J. B. MoRRow by JUS TIN. G. JARVIS by W M. WALKER by Ge o R:;E H. DAcY b y CHARLES L. FAy by FRANK G HEATON by FRANKLIN N Wooo by 0. FoERSTER ScHULLY by H. D. GEORGE by LEONA BECK ELLIS by RussELL N. HAAS b y "CA.PTAIN McSwEENEY" SU"NILAND is fully protected b)' eopyrl.rht and nothln1r that appear. in It may be reprinted either wh.olly OJ: In part without permission from tba publlab .en PubU.hacl MODthlr b7 The Panlnautar Compan7, W&rDar TamFlorlcla I C Slchlnn, PresidcN aM 'TrC4ntf Tloo<. \JY. Hewlett, Vice--Presi1Jar Pwbli>hma Compan,, (!ftC ) AU ri&hts restrwd Prinrd i n Sr. Perersburc, flori.:Ul, !, The 'T



DIXIE HIGHWAY On the Dixie Highway, at the Gateway of South Florida's Scenic Highlands -the land of azure lakes, rolling hill!'! and golden groves. Here the artistry and the handiwork of man have joined with beneficient nature to produce an earthly Paradise. Your request for literature and information will be a favor. LAKE ALFRED DEVELOPMENT COMPANY Lake Alfred, Florida DIXIE H I G A 'f .. l" I .. 5


6 Pavilion Sanitarium Hotel ESPIRITU SANTO SPRINGS, INC. SAFETY HARBOR, FLORIDA "MORE MONEY IS SPENT FOR HEALTH THAN ANYTHING ELSE IN THE WORLD." "A Million People Come to Florida Yearly for Their Health." ESPIRITU SANTO SPRINGS are the only mineral spring s with medicinal properties i n a sub-tropical climate in the United States on the sea shore. Compare this advantage with the well known suc cessful operation of French Lick, Hot Springs, Battle Creek, Mt. Clemens and Qthers. Discovered by DeSoto in I 5 39 he named these springs ESPIRITU SANTO (Spirit of the Saints) because of their health-giving qualities. Five different springs, flowing 8000 gallons per hour, have now been made available to the World and America's greatest health resort which is now in the course of construction, with Sanitarium and Pavilion !llready completed. Backed by well known Bankers, Doctors and Busi ness Men of Florida, excellent financial returns are assured through endorsements and thousands of users. PROFITS Participation in the profits of this organization may be had thro the purchase of preferred and common stock. THESE PROFITS ARE DERIVED FROM THE FOLLOWING SOURCES OF REVENUE: SALE OF WATER Espiritu Santo Waters are now being distributed in almost every state east of the Mississippi, by 2 2 5 Drugg3sta, has of local ... SALE OF LAND 500 Acres under development. One mile of Shore frontage. INCOME FROM HOTEL 3 I 2 rooms, all outside. five stories. Garage capacity of 200 cars. INCOME FROM SANITARIUM 65 rooms, 30 kinds of baths. INCOME FROM PA VIUON Housing the Springs. Stores and office space. Bottling department. Income from Franchise for city water supply. Consult your Banker and mail the coupon for additional information. Espiritu Santo Springs, Inc. Safety Harbor, Fla. Information please. Name --------------------------------------------: Address Touriat Newa Prell, St. Peterabui'C, J'lorlcla


T..velve Months Ago-"A OneHorse" Now nHittitzg on All Six/" SAFETY HARBOR PROGRESS ICK .. UPS (A One-Horse Town) $1, 6 6 7 ,65 0.00 Improvem ents 7 5 0<7" F r e i g h t I ncrease 700 % Express Incre a s e 3 00 % P asse n g e r Incre a se Postal Rec eipts Doubl e d 100 N e w Hom e s and Additions S i d e walks, Curbs Streets Three-Story Apartm ent Hote l Springs Pavilion Springs 60-Roo m Sanitarium $2 5 0,000.00 Stree t s Side walks, S e w erage System $2 5 ,000 .00 Water Works $2,000,000.00 Springs Hotel $1 8 5,000.00 St. James Hotel $100,000.00 Washburn Apartment Hote l $50,000.00 Country Club House 1 8 -hol e Golf Cours e $200,000.00 Race Track $350, 000 00 County Road!l, including Bay Shore Drive for Safety Harbor $850,000.00 for improve ments in Subdivisions $65,000 00 Addition to School The above ia either now under coautruction or to be con atruded thia year To be the World's Greatest Health Resort Formerly known as Green Spri n g s, located midway between Tampa and St. Petersburg, a n d is desfned to become the World's Greatest Health Resort READ THE EDITORIALS: The Tampa Tribune Says: SAFETY HARBOR "A vi s i t t o S a f e t y H arbor, w here i s lo cated t h e f amou s E s p : ri t u Santo Sprin gs i s a f t e r an abse n c e o f s e v eral m onths a r e v e lation "Won derfu l imp ro v e m ents ba e b ee n ma de in the pre tty town where, as hi story h as it, Hernando d e Soto landed with h i ill f a t e d e xp e diti o n. N e w ho t e l s bath h o uses a s anitar i um ere c t e d and the h e aling waters o f the spring<> are now b e in g bottl e d or s old b y the glass in a b eautiful pavilion, on e of the mo s t artis t i c and attractive bu i lding s i n the state The natural beauty of Safety Harbor and the fame of its wate r sup plem ented by the many improvement s now b ei ng made, oug h t to start the plac e w e ll on the way to b e com i ng on e of the great health r esorts of the world." The St. Petersburg Times Says: L o o k ing o v e r S outh Florida, outsid e of the larg e r progre ss at St. Petersburg the m ost n otabl e a nd i m portant opera tio n s are a t Safe t y H arbor. Perche d on its high a nd richl y wood e d shore Safety H a 1 bor i s on e o f th e b eauty s pots of Flori da and is a t Ia t to have its place in tha sun of f a m e and progres s At I a t t he wonderful springs there are to b e pres ente d t o the world. The E sp i r itu Sa n to Springs Company ha s w e lt along toward s comp le tion a p a vilion and sani tarium, to b e follow ed by a 3 12-room hot e l, that w ill form a mi n e r a l spri ngs p lan t unapproache d b y any that we know in t h e So u th. I t i s important b e cau se o f t he hu g e inv e s t m e nt, and it is not a bl e b e caus e i t deve lop s a n e w r e s ourc e not to b e found e l sewhere in Florida. The imp atus such a project mu s t g i v e any community i s already shown in the several other sub stantial buil d ing s bu s iness blocks and hotels, now under construction. The E spiritu Santo Springs project at Safety Harbor will rank in va l ue to Pin e llas and to this part of Florida w e lt up with the Gandy Bridge itself." WRITE SECRETARY CHAMBER of COMMERCE Secretary, Chamber of Commerce, Safety Harbor, Florida. FOR FREE LITERATURE Send me more information about Safety Harbor. Name .... .. ... ... .. .. ... .. .... ....... ... ... Street Add ...... .... .. ... .... ... ... ... .. ... .. .. ... .. Town ................ .. .... .. .. .... ............. ....... .. 5tat---------.. -.. ...... ... : --.. 7


"'ill Soon the greatest or be Banana producing country in the World-Gordon Bryan Bananas p lante d 400 to th" acre tnd m ature nine to f ourte-e-n Tbe:r bear one bunch t be ftrat J'e&r, and two buneheB c>er yur thereafter Bunehel4 of bana n as weisb from 16 to 126 pounds, an4 t h e,. o ell from 6 eento to 10 eenb per DOund. e OFFICES IN FLORIDA JACKSONVILLE 22S-5 W. Foro,.th St. TAMPA I 02 E. Lafayette St. S T. PETERSBURG 277 Central Ave. LAKELAND 11 0 So Florida Ave. ORLANDO 1 0 'Wall St. DAYTONA 136 St. MELBOURNE Melbourne Hotel WlNTER HAVEN Beymer Bld1r Gordon Brya n is one of the foremost figures of the Banana Industry, and has, for years, been associated with large banana interests in the Tropics. En route to icaragua, Mr. Bryan re cently inspected the T aylorA iexander plantations, and after declaring our soil unexcelled for growing bananas, made the above statement. GREAT FUTURE ASSURED Mr. Bryan further stated that the eyes of the large fruit companies are on Flor ida. and they are awaiting the time when F lorida bananas will be available in com mercial quantities. $1000 PROFIT PER ACRE And better is not unusual from grow ing Cavendish Bananas. This profit, be ginning within a year, and the secure fu ture of the banana industry, are attract ing many shrewd investors. OUR PLANTATIONS Are available in five acre units, on easy payment plan. We care for your planta tion and market your crops. Taylor Alexander Co., Inc. COMMERCIAL BANANA PLANTATIONS Winter Haven Florida Write-For your copy of our intere tin1r literature i n Banana Culture In Florida. lt'a waitin&' for you-FREE.



10 DRIVE AROUND LAKE HOWARD Winter Haven is the cultural center of Florida. Beauty loving people from all the world are seeking this spot, a perfect setting for joy of mind and body. West Winter is truly the Haven where dreams are made real. Every comfort and convenience. Wade-Barker Sales Organization for West Winter Haven


BRADE An eighteen-hol e golf course, designed by Dona:d Ross, will be constructe d on a splendid site in Whitfield E st2tes. Nea r the l i nks th er e will b e a beautiful country club of th:! most modern design. A magnificent hotel will be built on one of the points overloo' ing the bay, and a yacht basin will come within a few yards of Tamiami Trail. Location and Beauty Govern Values Study the map I You can easily see why Whitfield Estates, offering the most attractive homesitcs on the West Coast, is most fortunately located. First, it is water-front property, overlook:ns the most beautiful bay in the world. It is high and dry and gently rol T :ng. Gradually rising from the water's edge, it reaches a height of 25 feet, and nearly eve1y lot bas a view of the bay. The Tamiami Trail, Florida's cross state highway joining the East and West Coast, passes through the center of the property, and links Whitfield Estates with two of the fastest growing cities in Florida. Sarasota is growing Northward along the bay-front and Tamiami Trail at an amazing rate, and Whitfield Estates is a close-in suburb of Sarasota, with only the estates of multi-millionaires and a few resi dential sections, now under development between Improvements Guaranteed Improvements, including sea-wall, surface drain age, grading and paving of streets and sidewal ks, landscaping> water and electric lights, are absolutely guaranteed. A further protect:on to the purchaser is provided for by a trust deed with t h e RINGLING TRUST & SAVINGS BANK, which guarantees dis bursement of all funds in accordance wit h the guar antee to the purchaser. Yet, you can actuaey buy l o ts now on Whitfield Estates at less than the cost of acreage in the imme diate vicinity, p l us the cost of improvements. D on't waste time. Investigate now-then act at once, w h ile prices are so reasonabl e and you can still secure a lot in the firs t unit, where improve ments a r e being rushed t o complet ion. Adair Realty & Trust Company ATLANTA The N a t i on' O l dest Real Est a t e Firm Sole Selling Agents Mira M a r B u i l d i n c SARASOT A TAMP A JACKSONVILLE WHITFIELD 5 .......... On Sarasota 11


LOCATION-THE ALL IMPORTANT FACTOR IN RESIDENTIAL DISTRICTS Every Advantage Entering Into The Desirability of a Home-site is Possessed by Sunset Park Values in real estate, whether considered in the light of present or future residence, or for investment or speculation, are determined entirely by itll desirabJity by the most number of people. The accessibility of those things deemed worth while in life, the beauties of nature, w ater-frontag e with its attendant comforts and advantages, yet within the trend of population increase, are vitally important factors. 513 TAMPA STREET, One glance at a map will make clear the present trend of the residential growth of Tampa, onward to the lnterbay Peninsula, toward the broad expanses of water-front, and throug h Sunset Park-the very heart of the most exclusive di trict. Less than four miles from the business center of Tamp a and adjoining other highclass developments, Sunset Park is forever assured as one of Tampa's most cherished locations, and is regarded as "close-in" by those who know locations and values. TAMPA, FLORIDA THE PAR-A..M.OUNT SUBDIVISION OF TAMPA 12


Photo by E. W. Masker. MOONLIGHT ON ST. A DREWS BAY 13


HISTORIC PENSACOLA (Left to rirht). Palafox street s o uth from Lee Square--Loading buhker coal at one of the large e lectrically ope-ra t e d tipples-City H all from the Plaza Ferdinand-Palafox strut looking north-Plaza Ferd nand where the t .er of F orid a t o the United States took place-(oval) Louisville & NuhviUe R. R. stat :on-San Carlos hote l -Fish boats at Bayle n street wharf-A typical res:dence s treet. 14


The MAGAZINE oT FLORIDA Tho s. W. Hewlett R. S. Hanford Editor Managing Editor A FORECAST of FLORIDA'S FUTURE By RICHARD H. EDMONDS "IN REPLY to your inquiry as to my view about Florida: To write sober ly and co n servativel y on Florida i s a diffic ult proposition and ye t what I am saying is, I think, both conservative and sober. FQr many years I h ave been studying the outlook for Flor ida. I have anticipated its enor mous developme nt. I have often talked over the matter with Mr. Flagler and asked him for hi rea s ons for lo ca t i n g in this s t ate NOTE: We took the liberty last month of us ng on these pages a splendid boost for Florida from the Manufacturers Record and again thJ.s rnonth we are trespass :'ng upon the good will of this excellent magazine of the South b y reproduc ing part of a letter from its edito r Richard Edmonds, which was in an.swer to a request from a leading Eastern banker who had been con templat.'ng making large investments in Florida, as to h is opinion of the future of Florida. There are jew nten better qualified to forecast the future of this state than Richard Ed monds, and in his repl y to the Eastern banker he presents facts and figures in a manner that should c o nvi nc e even the most skeptical that Florida has a future more inter e st i ng than that of pe rh aps an y other state in the cozutt7. -EDJTOH. then afte r th is lon g investiga t i on has establishe d his perma nent winter home h e re H enry Ford whose wealth may match Mr. Ro ckefeller's, has a h ome in FlQrida and h as b een buying ra th er heavily of Florida's land acc ording to gene r a l r e ports. Thos. A. Edi on likewise h as a Florida home. And these are but t ypica l of th e men of great wealth and of grea t business ingen u i t y i n every lin e of hu man a c t ivi t y who are making and putting about $75 000 000 of h i own money i n his rail road and development work. As the years increased Mr. Flag l er grew more and more enthu ia tic about the future of th e state. "I was with him on e in company with George W. Perkins, then of J. P. Morgan & Co. We travel ed over the road tQ st udy the Over-the-Sea l ine. P erkins said to me th a t no banking hou se in the world would have undertak en to finance that proje c t ; that to accomplish it need ed a man of Flagler's vision and dar i ng, who cou ld use h i s own money to carry it out. 'But now,' sa id he {an d then the ocean part of the line was less than half finished), 'any banking bouse in th e world would be g lad to undertake to fina n ce the proposition. W e all realize now that Mr. Flagler saw far ahea d of th e re s t of u s.' "At that tim e Mr. Flagler to l d me that h e realized that hi s road must be d oub le tra c k ed, and that i t s h Quld be d one as qui c k as poss;ble. "Th e development of Florida which is now under way is so far as I can see, differ en t in many respe cts from anything ever seen in this count ry To my mind i t is more astonishing and far sounder than th e growt h of California. California is far away from the center o f population and w ealth, but despite that fact its progress has been th e wond e r of the cou ntry especially in the Los Angel es sec tion a city which now has about one m ; llion population, t hou g h it s people claim more. The r e is no other po ssib le rival to Florida, and California i s too far away to be a rival. Many people who have lived in California and who now live in Florida tell me that the Florida climate i s far superior to California's. "Some of the reaso ns which appeal to me very strongly in making any estimate as to the future of Florida may be summed up as follow s : "It has b ec ome th e fashion for men of wealth of the East and o f t he C e ntral Wes t to spend their winters in Florida and to have superb winter homes h e r e Every increase in the wealth of the c ountry mean s an increase in the number of people who can afford to ge t away from th e bliz-zar d s and the s now s of the Ea s t and the W est to the warmth and s un s hine of Florida. Ther e is no other pl ace to which the y can go and at the same tim e keep in touch with their bu s in ess int erests. Califom;a is too far away fQr them. "The millionaires and the multi-millionairesf who s e number is ever inc r eas ing, going to come to Florida in ever-in cre asing number. I have often mentioned the fact that John D. Rockef e ller, after spending three or four years in southern Califmnia seeking health, later on try in g other places for an equal period, came to Florida and spent three or four years studying this climate, and their win t er homes in this ta te Am Q n g men of this c h a r acter th ere are many ac tive, millionaires great b usiness or gan i zers and general promoters who are concentra tin g t h e ir energ ies upon construct ive upbuildin g in Fl or ida. This state is t Q day th e cen t er of work for the greates t l and operators in America, and these men are spe nd i n g million s o n top of m i ll io n s in es tabl ish i ng town s, openi n g up great subdivi ions and a d ver tis i ng on a broader scale than has ever been done by any othe r s tate i n the Union. "Take for instance, one company operating near Miami. Last year it sa l es of rea l es t ate amou nted to $12,000 000. A few days ago thlt co mpany anno un ced that its J a nuar y sa l e amounted t o $3,000,00 0 The s u bs t an t iality of this operation ca n be appre cia ted from the fa ct th a t the Bowman hotel int e rest s, with som e $40,000, 000 or $50,000,00 0 invested in hot e ls have undert a k en to build a 2,500,000 hotel at that p o int and in connec ti o n w ith that to make other investments including a clubhouse dwe llin gs and ot h er improvements aggregating $10 000 000; and what these two companies are d oing is merely typi cal of what Is going on in the en tir e state from Jac ksonville down to Key West, and from K ey We s t up through th e center a nd the Gulf Coast reg ion A T a mpa s ubdivision c ompany, according to r e port s of Tampa papers, recentl y so ld $ 2 710 ,000 of property in one day I think it entirely sa fe to say tha t Florida is at the present time far and away building more grea t hotels and apartment h o u ses than any other state in the U nion. Highway c on s truction i s going on rapidly in every part of th e state. The Ea s t Coa s t Ra i lwa y is double tracking its line from Jacksonville to Miami, and buildin g a $ 2.000 000 bridge acro ss th e St. Johns River to fac i litate the h an dl i ng of its train s Th e various railroad s en tering the state are thi s winter brin g in g 45 Pullman trains daily into Florida to take care o f the t o uri s t t raffic, and s till it is almost impossible to sec ure reservations unle ss one engages th e m weeks ahead. The S ea board Air Lin e ha s built a 230-mil e extension throu g h what i s known as the Ridg e sec t ion of Florida, a superbly beautiful and productive region, and I doubt n o t that the traffic on the Seaboard will fully equal th e fa ci litie s of that road for handling it just as th e traffic of the East Coast Road and of the Atlantic Coast Line i s c rowdin g the facilitie s of these roads. ''Turni n g from the incoming of the millionaire s and the multi millionaires and the railroad operat ors to the incoming of people of more moderate mean s, it will be {Qund that t ens of thousands of people from other regions are pouring into Florida. In part they are farmer s day laborers, me c hani cs, and in part they are 15


people of moderate means, having accumulated $30,000 or $40 000 or 850,000, and weary of the hard life in the cold regions of the West and are coming into Florida to make a permanent home. ''You will remember that the amaz i n g growth of Los Angeles was largely due to the settlement in that section of the same class of people who left the Central West after they had accumulated a moderate amount of money, hoping to get away from the bitter cold and settle down in the warmer climate of California. That tide, which flows like an unending stream, is now flowing into Florida. The movement, however, has scarcely started in com parison with what it will be in the coming years. "A few days ago I received a l etter from Sir George Paish, the noted English financial authority, who was the fmancial adviser to the British Government during the war. Sir George expressed the idea that our l imitation of immigration was due to the fact that all the land of this country was practically occupied, and that our agriculture could not be expanded to any large extmt. He likewise said tl1at the reason why American bankers were lendin g money so freely to Europe was due in his opinion, to the fact that this country was fully developed and, therefore, no of this state that I felt that instead of being an optimist on Florida I had been almost a pessimist. If there were no particular ad vantages other than this climate, that alone would build a state of great wealth, for climate is a n asset which man cannot dupli cate. Man cannot change the bitter cold of the West and the North into mildness, and he cannot change the glorious sunny climate of Florida into cold and bitter weather. Climate is a permanent asset. It has been given to this section by the Creator It makes Florida a resort for the tired and weary and the s i ck, greater than that of any other part of America It gives to the pleasure-seeker opportunities for outdoor life such as he can find nowhere else in this country. Close proximity to the great of population and wealth are of infinite advantage as compared with far-distant California. ''The whole country has within the last few years begun to awaken to what all of these advantages and resources in Florida will mean for an increase of population and the enrichment of the people of this state. I am constantly amazed at how rapidly the tide is turning this way. It is a flood tide, with no indi ca tion that there will ever be an ebb tide. Here and there we may lon ger offered a field for big constructive and investment opportunities. COURAGE have slack water in Florida where rush of development work as now seen will tern porarily halt for a breathing spel l. Some people may over trade and find themselves un able to meet their obligatiom on land th ey have bought. That will only be a passing phase of the great constructive. upbuilding, creative work whi c h is now under way. ''These statements, which every intelligent American realizes are wholly without foundation are just abou t as erroneous as the views long held by a large portion of the American people as to Flor ida. In this state alone there is room for agricultural ex pansion whi c h in itself would set at naught Sir George's thou g ht about the shortage of land for further agricu ltural expansion. By KEN CLOUD C'"rHAT type of which I speak is far greater than the greatest 1 degree of phy sical courage. That homely, war-word "guts" better defines the kind of courage in question. It is that facult y, that ability, that sense that power which hurls a man forward in spite of "hell and high water." It is being able to muster a smile and calmly pursue proper paths even though they be clu-ttered with seemingly insurmountable obstacles ; even though apparently has forsaken you; even though every kna v e and fool has torn a ,nd twisted and destroyed your lw.ndiwork; even though mal,.ce and hatred seemingly have joined hands in conspirac y against y ou. It is that fine degree of self-mastery that enables a man to rnake progr ess even though h:s heart is being by a secret sorrow; though hi.s back is bent b y an indiscernible load. I t is a rare gi ft. F ew rnen have it. Fewer acquire it. Like getting dross from the gold, a man must go through .fire to have it If adversity bows him down, if calumny cools his ardo r he is short on real co ura ge even though he possess the physical stamina to face the cannon's mouth. I t takes more than physical courage to make fighter. I t takes "guts," if you please Remember this when the day seems the darkest; whe n the struggle seems the bitterest; when the "quit -germ" bites the; when the odds against you fairly ot:erpower you; you will go on, if you have the will to go! "I am quite sure that within a comparatively few years there will be at least three cities in thi s state of a mill ion population each, with many others, perhaps not matching them in extent of population but keeping the pace at a rate which will astonish the cou n try. The Suniland Song There are squalls ahead for part of the editorial force of Suniland, whi c h rem inds us of a story: A young Lieu tenant in the Ameri can avy once approached a "Fl orida is annually ship pin g nearly 100,000 carloads of citrus fruits and vegetables to the North and West. There is land e nou gh in this state avail a ble for an increase of pwduction sufficien t to run this to 500.000 ca rloads a year and st ill by no means rea c h the lim it of agricultural cap abilitie s It should be re memb e red that whi le Florida is about seven times as large as M assarhusetts, it ha j u t abo ut one-third of the popu l ation of Ma There are vast areas of cut-over pine lands available for agricultura l -pursuits, and other vas t areas of overflowed or wet lands, as fertile as the Valley of the Nile, and only needing to be dr a ined in order to b e available for farming purposes. Sir G eo r ge Paish thought that the on l y land yet remainin g to b e developed in this coun try was the sem i-arid of the W est, which might to some extent b e made avail abl e by irrigation It i s far eas;e r to drain wet lands than it is to irri ga te th e semi-arid l a nds of the West, and no such d:Oi:ulties are encountered in the cultivation of these drained lands as the West has to meet in irriga ted l a nd Admiral with some troubl esome matter in a half apologetic man ner and said : "Sir, I'm sorry to trouble you." ''Why!" thun dered the Admiral in reply ''Trouble! Wl1at the h--1 am I here for but to h ave trouble?" "I think it safe to predi c t that the industrial development of Florida within a few years will be murh greater tha n is now anti cipated by the people of this state. There are opportunities for as yet but l ittl e understood or realized. The in vestors and d eve lop e rs have been so busy with land operations and city building activities that they have not had time to turn their attention to manufacturing interests. "Some days ago Darwin P. Kingsley, president of the New York Life In surance Company, in a public address ; here stressed &O strongly the inestimable value of Florida's climate the future This bit of phi l osophy is extremely applicable to our Suniland Son g Cont est Editor. We cer tainl y dug up a h at ful o f trouble wh n we tart ed a song contes t but, as the Admiral said, that'E what he's here for. The principal cause of annoyan ce to the Song Contest Editor being that so many good songs have been submitted in the c-ont es t it i s diffic ult to decide whi c h one shou I n be chosen as THE Suniland Song. It is pleasing indeed to n o te the amount of interest that b ee n exhibited in this con t est. Songs good, bad and indiffer e nt : songs with and without mu s ic; love songs, jazz songs, romantir songs, waltzes and f o x trot hort songs and long songs havP literally flooded the mail lately from all parts of the country We feel sure that we are going to obtain a Florida so n g of unusual merit that will become popular the country over. What do you think of The Suniland News Reel? it on page 58. Read abnnl


Fort Barrancas, ove r which, bas Oown the flaga of Spain, France, England, the Confederacy and the United Stateo HISTORIC PENSACOLA N EARLY four c enturie cover the period .since the first disc o ve of Pensacola Bay was made. tic records of the region prove that three settlements were made on Santa Ro sa I sland and the mainland before on e town survived to form the nucleu of the presen t city. Torn by strife and the warring of contending Spanish, French and English, d estroyed by storms, long perio d e lapsed between the abandonment of one community and the building of a new settlem ent. The history of Pensacola i tirring and intere sting, and dates from the memorab l e day in early Octob er, 1528, when de Narvaez, a Spanish adventurer, landed on the shores of what i s now known as Santa Ro a Island. Richard L. Campbell i n hi s Historical s ketches of Colonial Florida says : By J B. MORROW consisted of 240 human b ei ngs wasted and worn by fatigue and e xpo ure and as many hearts h e avy and racked with disappointme nt. It was command ed by His Excellency Panfilo de Narvaez, captaingeneral and ad elantado of Florida, a tall, big-limbed, red-haired, one-eyed man 'with a voice deep and sonorou s as though it cam e from a cavern." These were the first white m e n to mak e footprints on the shores of P e n s acola Bay and to look upon its waters. Although they landed on the island, there is no e vidence that their ves sels entered the harbor." But four followers of Narvaez's bold e xpedition survived and fi nall y reach e d the Spanish settlement at Santa Cruz. The next r e cord ed vi sit of white men after Narvae z d iscovered P en s acola Bay wa made in 1540 by Captain Maldanado command e r of the fl ee t which brou ght D e Soto to the Floridian Coast. Und e r or ders from D eS oto, to find a s uitable harbor on the Gulf of M e xico, Maldanado entered Pensacola Bay and named it Puerto d'Anchu i. Returning to DeSoto, who was we s t of Apalachico l a, he reported favorably on th e advantages of the harbor and was ordered t o Havana to secure additional men and supp lies, with further instructions to return to Pensacola and await DeSoto's coming For four y ear Maldanado SOUf$ht DeSoto along the Gulf Coast, not knowmg that his chief had b ee n lured by Indian tales into the wilderness in search for fabulou s citi e s and hoards of gol d. After v ain waiti ng, Maldanado sailed for Vera Cruz a nd again the possible settlement o f Pensacola was defe rred. Almost twenty y ear e laps e d before P e nsacola Bay was again visit ed In August, 1559, an e x p edi tion was sent to Florida unde r the aus pices of the Vic e ro y of M e xico and th e Bi shop of Cuba, the obj ec t being to found a ettl e m ent for th e purpo e of enlarg ing the territory of Spain and spreading t h e Christian r e lig i on among the Indian and find ing g old. Don Tristam de Luna, wi t h 15 00 oldi ers and a host of prie sts and at t endants ente r ed P ens a cola Bay and found e d a town at a point near, it is believ e d where Fort Barrancas now stands. "On on e of the early days of October 1528, there could have been seen coasting w estward along and aft rwards landing on the south shor-of anta Rosa Is land, five mall rudel y constructed v es el hav ing for sails a grotesq u e patchwork of rna culin c under and ov er-w ear. That fie t was the fruit of the first eff ort at naval construction with in th e present limits of the United States (at St. Mark's Bay, the northernmo t arm of Apalachee Bay). It was built of yellow pine anrl caulked with palmetto fibr and pitch. Horses' tail and manes furnish ed the cordage, a s did their hides thei r water ve el Its fre i g htage Ruins of an old traclinJ' post built before the Revolutionary War The obj e ctive of the e xpedition was i n vai n h ow eve r, and in 1562 D e Luna abandon ed the set-


tlcment and sai l ed from the ahores of Puerto d'Anchusi which h e had renamed Santa Maria harbor. That year antedated the founding of St. Au gustine by four years. There is p erhaps on e dis tinctive feature of the D e Luna expedition, that being to fix the name of P e nsacola in the record of historical and geographica l nomencla ture. The name Pensacola is attributed by some h istor ians to a tribe of Indians but Pensacola is Sp anish rathe r than Indian, because no Indian tribe nam ed Penacola was ex:i tant when De Luna visited Santa Maria Bay. It is more likely that the name was derived from a li t tle Spani sh seaport on the Mediterranean c o a s t, named Peniscola and that s om e t o w n s m a n o f t h e Spanish port who was in the De Luna expedition d esired to honor his h om e town Following the abandonment of Pensacola or Santa Maria Bay, by the De Luna expedition the bay was visited at different periods by Spani sh explorers, who evidently were seeking a French colony reported to have been founded on the Missi ippi Riv e r or Es peritu Santa Bay, but it was not until 134 years after D e Luna's visit that another settlement was attempted. Among tho se who had visited Pensacola Bay was one Juan Enriquez Barroto, whose favorable reports in duc ed Andres de Pez, a favorite of the King of Spain and of high rank in Naval circl es to advocate th e occupation of Pensacola Bay. The reason De Pez gave was, that it was the be t harbor on th e Gulf of Mex i co, e asi l y forti tied and the region was abundant in tim ber, fruits and buffalo{ but primarily the object was to forestal its occupation by the French, who were becoming rivals to Spa i n's upremacy in the new world. In 1693 De Pez and Dr. Carlos de Siguenza Y. Gongora were ord e red to visit and explore P e n sa cola Bay. The report made was extremely favorable and urged immediate occupan c y, but it was not until 16.96 that D on Andres D'Arrio l a and Cap tam Juan Jordan with 270 men arrived in Pen acola. Troops and supplies were lan ded at Barranca de Santa Tome at or Penncola N aval Air Statlon-larceat naval air atatlon i a the U S. near the site of the present Fort Barrancas. A square fort, with a battery of sixteen guns was completed in six days. The presid i o was named San Carlos de Austria and was constructed of logs in the form of a square with bastions on ea ch corner, length was approximately 278 feet on eac h side. The houses and church built alon g side the fort was the second settlement on Pensacola Bay and may ha v e been a con tinuation of the De Luna settlement, al t h e re is nothing to evide nc e the locatiOn of the original P ensa cola site. Peace however was not to be long en joyed for in 1700 a f leet of five French vessels appeared in the harbor, pe rmission to land and secure fuel and water was re fused and the French fleet withdrew This visit of the French a larmed the settlement, however, and D'Arriola hastily sailed to Vera Cruz for reinforcements, but later there seemed to be nothing but the friendliest relations between the Spanish s e ttlements at Pensacola and the French in Mobile. But on the 19th of May, 1719, much to the surprise of the Span iards, who had not learned that France had declared war upon Spain, a fleet of French vessels sailed into Pensacola Bay and simultaneous l y a force of 400 Indians and a body of Canadian appeared on the land side. Don Juan Pedro Matamor as, Governor of Pensacola, could do nothing but surren der in order to es cape anni hilation. The French forces were commanded by Bien ville, the Governor of Mobile. The French occupation did not last long for on the 6th of August of the arne year, the Spaniards had recaptur e d Fort San Carlos. The following sp rin g Bienville r e captured Fort San Carlos and the Spanis h removed to the western end of the Santa Rosa Island which Matamor a named Principe D'Aus turia 'l:he exact location is unknown but is believed to have been near the site of the present Coast Guard station. The P ensaco l a re gion was restored to Spain under the treaty of 1728. For nearly twenty yeats the settlement o n Santa R o sa Island is omewhat of a mys tery, yet it is known that a few Spaniards built houses and carried on a cant trade with Mobile. Don Serres, repre enting the Havana Company in 174c3 mad e his headquarters in Pensacola and it is due to thi thrifty trad esman that an a uthentic sketch of the settlement of P ens acola was made It is also said that "he paid a visit to New O rleans and did some profitable trading there. H e a l so secu r ed some pitch and turpentine for his Company, as well as two pine s pars, each eighty -four feet long, which he sent to Havana in a schooner This was the beginning of the timb e r trade of P ensacola and th e first known business transaction o f Cuba with Pensacola." The settlement on Santa Rosa Island was destroyed by a hurricane i n 1754 and thus the P ensacola of Arriola perish ed. The survivors of the hurricane, remov ed to the north shore of the bay, settling upon a cresent shaped body of land, ab out an eighth of a mile in width, formed by the bay and a t iti marsh, extending from an estuary on the west, no w known as Bayou Chico to another estuary on the east, now called B ayou T e xas. These two estuaries were seemingly two outlets, but in reality were one a n d the same stream running Fort San Carlo$, one of the oldeat Spaniah fo r tific a t i ons in the Uaited Statu l8


Palafox Strut looldnJr so th-S :n Carlos Hotel and tbe Blount Buildiq on the ri1ht thtough the north of the city. This settlement was but the removal of Pensacola to its present site. Each settlement in its order was a continuation of the settlement founded by De Luna in 1559. There is but little authentic history from 1754 to 1763. Following tbe treaty of Paris, on February 10, 1763, ending the Seven Years War, the Post of Fort Barrancas became English territory although no fort existed there. In 177 4, however, the British built a fort known as Red Bluff n ea r the site of Fort Barrancas, as descriptions place i t as being located about a quarter or a half mil e from the old Fort San Carlos de Austria. Pensacola became the capital of West Florida when British East and West Florida was established. West Florida boundaries extended from the Mississippi to the Chat tahoochee Rivers and Mobile and Natchez were within the limits. Commodore George Johnston was West Florida's first British Governor and under his administration the first survey and planning of Pensacola was done. Elias Dunford, the civil engineer of the province, made the plan and this is still the plan of the old part ot P e nsacola. The principal street w a s named George street for King George II and the second street eastward Char lotte for Queen Charlotte. George street (now known as Palafox street) was later pushed through the marsh, north of the town, a causeway being built and extended to an elevation named Gage Hill, in honor of General Gage, Commander in Chief of the British North American Forces. During Peter ter's administration who succeeded Governor Johnstone in 1772 a fortress was built on Gage Hill, (now the site of Lee Square) which was named Fort George. In this fort was also housed the Council Chamber of the province. Pensacola's intimate relation to the Na tion's history is perhaps best evidenced by the fact that th e cap1tal of West Florida was also the headquarters of the Southern Military District of the Colonies and the Commander in Chief General Frederick Haldimand for a considerable period reside d in Pensacola. Under Governor Chester, Pensacola prospered. William Panton, merchant prince of the South, established great warehouses in Pensacola and the records of that day prove that the town was the leading trade center of Florida. The following has been written about tho e prosperous days and the activity of the house of William Panton. "In perfect security, their long lines of pack horses went to and fro in the great stretch of country, carrying the supplies the Indians needed, and bringing back skins, peltry, beeswax, honey, dried veni son and whatever their savage custom ers Looldn1 aouth In PaJafox Street In the '90'a the Indians, would provide for barter. "The most promising and prosperous days Pensacola ever aw, were from 1772 to 1781. It was the capital of a province rich in its forests, its agriculture and its other resources. Its bay was prized as the peerless harbor of the Gulf, which it was propo sed by the British Government to make a Great Naval Station, a beginning in that direction having been made by se lecting a site for a navy yard adjoining the town to the westward. Its commerce is daily on the increase; not only in consequenc e of the extension of Panton, Leslie a nd Company's trade with the Indians, but other enterprising merchants who have been added to the population. were engaged in an export trade, comprising pine timber and lumber, cedar, salt beef, raw h i d e cattle, tallow, pitch, bear's oil, staves, s hingles, honey, b ees wax, salt fish, myrtle wax, (steeped from the seeds of the wild myrtle), deer skins, dried venison, fun and peltry. This trade, and the 200,000 pounds annually expended by the British Government, as well as the di bursements the shipping, constituted the sources of the p r o s p e r i t y of the town." P e n s a e o 1 a again came under Spanish rule on May 9, 1781, the Fort at Red Bluff surrendering to D o n Bernardo de Galvez, Governor of Louisiana. Fort Barrancas was rebuilt and Fort Arrinado was also constructed on Santa Rosa Island, about opposite the present location of the present Navy Yard. The exact location of the latter fort is undetermined as it is now under water. In 1814 both these forts were surrendered without a struggle, the British using Pensacola as a base to incite an uprising of the Indians against the American Forces. An American Force 19


under General Andrew J ackson was sent against P e nsacola and on the th of No vember, 1 14, Forts Bananca and St. Mic hael (formerly Fort St. G e org e ) urrendered. Fort San Carlo s was b10wn up when the British evacuated and the fol day, marke d the end of Fort St. Michael which was destroyed by Genernl J a ckson, on the eve of h i d eparture for the historic defense of e w Orl ans. After the wa1 of 1 12 Pen acola and San Carlos were returned to the SpanlSh. But again i n 1 1 G e n eral Jackson began an invasion of West Florida his ob jecti e being On 25th, 181 he took possess10n of Pen acola without oppo sitio n and the next day demand d the suiTender of Fort San Carlo Thi Don Jo e Masot, the Spanish cotnmand er, and. a bombardm nt took p l ac e surrender bemg made on May 27th to General on, who immediately s;t up an Am ncan Government He appointed of his officers, Colonel Kmg and Captam Gad s den, respectiv e l y, Governor and coUector of the po t After fourteen months thi s Government was up by. agreement by another Span ish admm1 tratwn and it was not until Feb r1lary 1 8 21, that the ratification of the trea.ty between th e United States and took place and P e nsacola and W e v t F lor1da came under American rule. Ge.neral shortly afterward wa appomted proviSional g overnor of Florida and all of preliminaries of the transfer of Flonda to the United States were arranged at the home of Manuel Gonzalez then known as Fifteen Mile Hou se now north in Palafox "Mail!. Str et" of Penaaco!a 20 Gonzalez, Florida, about fifteen mile north of Pensacola. The ceremonie s of the transfer of Flor ida took place in the square directly oppo site Government House (which tood on the ite of th e p1esent C ity Hall ). Gov ernor Callava, r epresented Spain i n th e documentary formalities of the c essi on. On the 3rd of March 1822, Congress established a territorial form of Govern ment for both Ea t and West Florida and William P. D1.1val was appointed th e first Old church on Seville Square over 100 yean old, and believed to be on the ite where the .firat church i n the U. S. wa. b\lllt Governor. H e resided for a time i n P en sacola wher e the first session of Legislative Council of thirteen wa held. An outbreak of yellow fever compelled an adjournment to Fifteen Mile House, at which place the Florida statut s of 1822 were enacted Thus to P e nsacola falls the honor of b eing the first capital of Florida, albeit that it wa s late r removed to St. Augustin e and after a year p rmanently fixed at Tallahassee. S in c e the m,emorable days of 1821, Pensacola has be e n an Am erican city, a lthough she still retains some ev idences of her Spanish origin and occupancy During the Civil War the forts now in cluded in the Coast Defenses of Pensacola namely, Fort Barranca Fort Pickens buil t in 1833, and Fort McRa e built abo u t 1 40 were held in part by both the Union an d Confederate forces, the Union forces hold ing the fortifications on Santa Rosa Island cons isting of Fort Pickens and its defen cs while th e Confederates held Fort Barran cas and Fort McRa e Several attempts were made by the Con !ederates to capture Santa Rosa I s land, but It was strongly defended a n d Fort Picken s bears the distinction of being the only Army Post within the limits of the Confederate States over which the Stars and Stripes flew during the Civil War. The Pensaco l a Navy Yard's history dates back to 1824 when the first build i ngs were erected on the site of the present Uniterl State Naval Air Station, directly east of Fort Barrancas on the Government M i l itary R eservation. The first commandant was Commodore Warrington for whom th little village of Warrington directly back of the Navy Yard was named. In the list of men who have been in com mand of the Navy Yard are many wh() have been closely associated with the hi tory of the country. Commodore Warring ton wa,c; followed by Commodores Wool sey, Chauncey, A. J Dallas, W. K. Latimer, Josiah Tatnall, Lawrence Ro sseau Cotnelius tribling and J. McQ. Mcintosh : Rear Admjral D. G. Farragut was in command from 1 62 to 1 63. Rear Admiral Lucien Youn g assumed charge i n 191 0 was followed by Admiral Christy and the present commandant i Ca.pbin J. J. Rabv. At tlle outbreak of the World War the Na'rv Yard was converted into one of the l e ading naval air station s of the country.


Lee Square, with School in the backrround. This was the s ite of historic Forts Georre and Gage British occupation and today 1anks as the only air stat!on on the Gulf and one of the largest m the country. The r e bas been adde d a land i n g field for the training of land ftiers, this having been provided through the efforts of the P ensacola Chambe r of Commerce, which by the way, b ears th e distinction of b eing the oldest in the state of Florida and one of the oldest in the country. The progress of P ensacola can best be demonstrated by contrasting the past with t h e prese nt. The present population of the city is 39,156. ln 1850 i t was 2,164 ; in 1 88 0, 6,84 5. In that year the r e were no sew e r s no water works, no gas or electric lights, n o street railroads The streets were lighted with oil lamps and the water sup ply was obtained by driving w e ll s fifty or more fee t into the ground. The fir e department consis ted of five volunteer companies with a membership of 18 0. lt was w e ll organized and efficient The r e w e r e two public schools, orie each for the white and negro children. The Catholic Convent had four schools and the Episcopal Church one school under direc t ion of the Rector. Plaza Ferdinand VIII, the b eautiful pa.rk bounded b y Palafox Gov ernment J effer son and Zargossa i s an exhibit of the prog ress o f Pensaco l a Always locate d in the h eart of the city, it was in the earlier days surrounded by the churches and public buildings that existed during the Spanis h regime. Originally it extende d to the bay and, in its r ed uced s iz e was an unsightly place. Slight improV'ements were made i n 1885; of thi s historic s pot, so indelibly linked with the h istory of Florida. In this plaza many stirring events took plac e, and it was not until friends of Col. W D. Chip ley erected a monument comm emorating his life and services was any real effort mad e to b eautify and improve the plaza. The only pave d street in Pensacola in 1 89 9 was Palafox from Main to Garden streets. Sidewalk s were mostly of wood, e x cept in the limits bounded by Garden, Bay ley and Tarragona streets. The thickly settled portions of th e city were illuminatedd by gas lights, a plant having been erected in 1883 by the Pensa cola Gas company. A h9rse-drawn street car system was established the same year. The lin e extended originally to Friscatti, at the eastern e n d of Gregory street, and to Kupfrian Park, jus t outside the northwes t-ern c ity limits The two places were pl e a s ure resorts. T he P ensa cola waterworks was e s tablish ed in 1 88 6. It wa s private l y own ed and fur ni s hed the c hem icall y pure wate r with which N ature favors P e n s acola. Electric cars superseded the hors e cars in 1 896 and the e l ectric l i nes w e r e extend ed and further extension made in 1 8 99. From 1906 to 1912 the city issu e d im provem ent bon ds, purchase d, extended and i mproved the wate r system, grade d and impro ved s om e 25 miles of streets and im proved the parks and parkways of the city, also constructed 39 mil es of sanitary sewers. During this p e riod the Louisv ill e and Nashville Railroad extende d and improved its wharves and terminals and began the construction of the presen t large passenge r term i nal. This period also marked the building of a new railroad, then known as the Gulf, Florida and Alabama Railroad, and an era of buil ding, notably the splendid San Car los hote l, the Blount and Brent office build ings, the Thieson building First National Bank building, the magnificent Pensacola Hospital and several s chools. (Continued on pa ge 70) Pensacola has the larcest and best harboT in F loridl.l The Louisville & N &bville .R. R terminal do<:ks are the larcest 21


Four o r five Seminol e f amiUea uaually live t ocether In a TMM pict llJ"el

Clothlnr worn by the Semlnolea ia all made by the women. Mally of them u,.e erude wooden aewlnr machillet allied t o the Choctaw uncorrupted by Engli h." Many writers have allow e d their imaginations t o run riot in tracing out the origin of the Seminoles. One published account refers to the Seminoles as the progeny of the Aztecs and descendants of the early Egyptians and Hebrews. This rel ation ship was based on the fact that Seminole singers used the word "Jab-vey" in one of their songs. I t wa s claimed that this word meant Jehovah. Of course, the contention was erroneous for there is absolutely no known connection between either the Aztecs of Mexico and the Mayas of Yuccatan and the Seminoles. Other ori gins and impossible relationships have also been ascr1bed to Florida's earliest living settlers. After the last Seminole War, the majority of the Indians accepting the terms of Uncle Sam moved to a special reservation in O klahoma, west of the Mississippi, where they established what is known as the Seminole Nation. Many of their friends refused to depart from Florida. These are the progen1tors of the Seminoles which are left south of the frost line. Disease and the pri mitive practices of their medicine-men have decimated their ranks until today only a smattering of the Indian campfires which once flar d in the Everglades are still aglow. erness. Ultimate ly, the r edmen r vol ted under the leadership of Osc e ola and Johnny Bowlegs. During the succeeding seven years, from 1835 to 1842, t h e resisted the comb i ned r esources of the United States to subdue them. Authentfcated chronicles state that the Creek villages whence the Seminoles sprang were located along the Chattahooch ee River in G eorg ia. A s a consequence of tribal quarrels, SecotTe e, one of the old es t chief tians, with several hundred warriors migrated to Florida in 1760 The band of nomadic travelers ul ti mately settled in what is now Alachua County. Chief Secoffee soon afterward died and the leaders who followed were not so friendly to the white settlers, and led pillages and raids against the Spaniards. In 1808 a second party of runaway Cr eeks inaugurated a set tl ement near Tallahass ee. These bands of Ind i ans, under the leader ship of Payne and Bowlegs, raided the Spanish towns in Florida and the Ameri can plantations of Georgia, stealing crops and slaves. During the War of 1812 they aided the Briti h forces. Even a!ter peace had been declared, Britis h officer s continued to incite the Seminoles to raid and pillage American plantations Matters became so serious that fin.a11y American volunteers i n vaded Florida and destroyed Negro Fort, a hotbed of British sympathizers on the Apa l achicola River. Th e first Seminole War was the outgrowth of the Indians' per sisten cy in harboring fugitive slaves and in marauding Georgian and Alabaman plan tations. General Gaines, with troopers from Fort Montgomery, Georgia, finally captured and destroyed Fowltown, the leading Seminole village of northern Florida. Historians differ as to the number of Seminoles actively engaged in the first war with the whites. Their estimates range from 700 to 2,000 with 300 to 400 negroes. The indications are that the smaller estimates are mo s t accurate It was not until General Andrew Jackson with several thou sand regulars and volunteers from Ten nessee and Georgia appeared and waged re lentless warfare against the red men that the aborigines were temporarily defeated. It was during this period that General Jackson, acting under the authority of martial law, d id many thi ngs for which he was censured subsequently. It was an era when might was right. After Uncle Sam acquired poss ess ion of Florida and an inftux of American settlers began to occupy the choicest lands, the Seminole huntera atill roam the Ever1ladea When the United States acquire d Florida from Spain in 1819, there were about 4,000 Seminole Indians and 900 negroes in the territory. Their villages were scattered far and wide over the 58,000 square miles of Florida's spacio_us area. The se inhabitants gained sub is tence by hunting and fishing and were peaceable unless attacked by their ene mie Time and again, the government representatives made treaties with the Indians but almost invariably, the white men subsequently, violated the terms of these pacts. Gradually, the palefaced settlers crowded the Indians farther and farther south into the une xplored wildThatched roofed buta In the abade of the palma ahelter lbe Sem.inol .. 23


Squaw P"iNU"e llofltH'' ove.r open firu. Note bow the are moved forward u they bu:rn ..... Seminoles were forced farther and farther southward. In time, the e m inol were oblig d to live migratory nomadic l ives with practically no permanent villages I n north-rn Florida. By the tr aty of 1823, the Semino le s agreed to remain south of th' present location of Ocala and were subjt>ct to flogging if they appeared north of that imaginary l ine. Uncl e am also paid them and an annuity of $5 000 for the lands in northern Flo1ida which the y hall previous ly occupied. The ltldians al so agreed that the y would shelter no more runaway s laves. White were pro hibited from enteting the Indian territory. The lands in southern Florida were so poor, according to army surveys, that in 1834 the government pre ented the Semi noles with a large "happy hunting ground" west of the Missi.s!!ippi in Oklahoma. Some of the Indians agreed to go, while others refu ed. Parleys and counter-parleys re-ulted. Ultimat ly, 500 S refugees II d to Tampa for protection. They wer willing to leave F l orida. The other tribesmen under Osceola, who a not a chief t ian but a leader who was el evated from the warrior ranks, refused to leave the Floridian peninsula call d the ''Pointed Land." O sceola killed Charlie Emathwor, an old chieftian, who was one of the ring lead rs in urging the Oklahoma migration. Minor raids and atrocities cu lminated in the horrible Dade massacre on December 28, 1835, when O sceola and 17 9 associates ambushed Major Francis Dade and 110 o ldiers and officers en route from Key W t t o Tampa and killed all ex ept one of the party, a private soldier, who, although llerious l y wounded in seve n diff erent places finally l ed to Fort Brooke and re port d the terrible outrage. Evidently t h horror of their act even frighten d t he Semino les after the deed was done for the y fled without plundering or scalpin 'g any of their victims. During the next two year in turn, G e n erals Gaines, Call, J e up and W. S. Scott unsucc fully I d the attac k against t h Seminoles. The advantages all with the Indians for they knew the cou ntry and were rna t.ers of the r d s kin sy tem of fighting, whi h wa t h e outstanding styl during the Seminole wars. A temporary agreement was finally reached and 700 24 / Indians and negroes traveled to Tampa p : eparatory to going pttace fully to Oklahoma. On arrival there many Southern planter were awaiting to c laim tb ir runaway' lav that w r m mbers of party. Osceola visited the encampment secretly at night and dts :uaded the Indians from l aving Florida. Hostilitie were resumed. Finally occurred t he battle of Okeechobee the barde t fought of the war, in which the redskins were deci i ely defeated.. th reafter, General Jesup captur d 700 :;)ermnoles m the n e ighborhood of Fort Jupit r. By the tlmmer of 1 3 a total of 2,400 S mjnoles bad be en captured and one-half of them bad been h ipped to Oklahoma During the next four years, the mortal combat wa continued in desultory fa hion a.s the strength of the eminole had b en gre i ou ly curtailed. mall band of Indians committed occa ional out rag s and were cha d to the impenetrable fastne of the Ev rglade The Commi ion r of Indian Affairs reported that in November, 1 43, there wer but 42 m lno le 33 M icka ukie 1 0 Creeks and 10 Tallahassee Indians left i n Flori da. During the seven years of w .arfar 3,930 eminole w re trans ported in 17 diff erent parties to Oklahoma. The s cond eminole War cost the United State Govern m ent $9,360,000, while a total of 7,633 regular mari nes, miUtiam n and volunteer were u eel. Six years b efore the outbreak of the Civi l War, Billy Bowlegs and a band of 159 followers began tealing cattle and committing other minor atrocitie in southern Flot' ida. An arm. of 1,000 men quickly was form d and pursued the mi reants de ep into the 'Glade Finally, the marauders w r e ap tured and sent to the Oklahoma reservation. At that time only ap]>roximately 100 Seminoles w e r 1 ft in. Florida. Our present Indian population has sprung from this foundat ion tock. During the p eriod from 1870 to 1888, th e rational authoritie made several attempts to aid the remnant Semino les who lived in the hammocks and wamps of the aterlogg d Everglad The Indians howev er, refused all such succor and fled the approach of the agents. Dr. and Mrs. J. E Brecht, repre enting a prom inent r ligious were the first white people to atd the Seminoles to any great extent. They gained tho con fldence of t ho red kins to the extent that the doctor even .treated th aborigin s for sickness and d isease Subsequently, tbe Woman's ational Indian Asso iation a lso aided the Floridian Seminoles effectively About eight years ago1 26,741 acres in the then Le County and 481 acre in Broward County were set asi d e a a res rvation for the Seminoles in Florida. The Indian agency wa moved from Miami to Fort Myers. The national experts attempted to Tb children are still a blt auspicious of "p.alefac:ea'" acb and band baa ita dre."a. Often the women wear 15 pounds of beads


perfect an industrial center where the red men could engage in regular and profitable work. A saw mill was started. But the Indians preferred to live in their huts and shanties to using the lumber which they cut for Uncle Sam to build modern homes. So, in the course of time, the sawmill was abandoned and sold. An attempt was made to establish a community stock store for the Indians at Imokalee. The government agents failed to understand that the Seminoles do not believe in community ownership. Each Indian wants to own his possessions exclu sively So the community store never attained a successful status. Missionaries tried to establish churches in various sec tions of the Everglades and to convert the Indians to the Christian religions. As often as the churches were built, just so often the bands of Seminoles moved. They fled before the religious creeds of the palefaces just as they had disappeared when the Indian agents came to aid them. When the reclamation of the Everglades is completed and when the wild life of outhern Florida becomes scarce, the l'e maining Seminoles will probably have to avail themselves of the reservation lands held for their use by the great White Father at Washington. The day will come when Florida may have an Indian reservation as another popular resort which tourists will visit and ex claim about in wonder. For, unless the Seminoles are provident and continue to support themselves, they will finally be forced to reside on the reservation and to bow before the dictates of the federal Indian Service functioning from headquarters in our National Capital. As matters stand at present, several hundred of the Seminoles have gone into the show business. The Willie Willie and Tony Tommy Indian villages on the Eastern Coast of Florida nave been developed into profitable projects In the neighborhood of a half million visitors will pay admittance to these educational exhibits during the current winter. In the summer, the Seminoles hunt alligators and otters for their skins and pelts. Some of the younger Semi noles also act as caddies at the notable Hialeah golf course. Curious contests are sometimes held in which two of the Indians using bows and arrows compete against a pair of expert golfers using The Seminole In hia last habitat-the 'Giadea the orthodox equipment of the greensward game. The team which makes the journey around the course in the minimum number of strokes wins the match. Usually, the savage archers are victori ous in the novel contests. The language of the Seminoles is about as easy to master as the complicated tongue of the slant-eyed Chinamen who specialize in gutturals. An orator who attempted to deliver a speech in Seminole would have to be a marathon talker, for these Indians appear to revel in long words. For example, the simple little word "wrist," when translated into aboriginal language of the Everglades, becomes in-tee-ti-pix-tee-e-toke-kee-kee tay-gaw. "Instead" is an ordinary twocylinder word, but the Seminole version is as multiple as the Catacombs-e-litta-pix-tee-e-la-cha-to-kee-not-ee. If you want to speak about a heron you -Chief Tony-Tommy, recently reelected by the Tribal Council at the Green Corn Dance. He Is seen to the radio in the village near Fort Lauderdale Jack Tigertail, who for years acted as mediator between the white and red men call the bird wak-ko-lot-ko-o-hi-lot-tee in the Seminole jargon. When a Seminole husband dies his widow goes into mourning for one y ear. She removes the 15 to 20 pounds of beads which s h e wears around her neck and takes down her hair. Garbed in black, she does not change her clothes until they drop from her body. She remains in the camp in for twelve months. If the wife d1es, the husband can not change his shirts for four months he must not into the face of a man nor VlSlt a store. A Seminole man is always buried with his knives, bow and arrow, gun and three days' rations The redskins believe that the third day the warrior arises and travels to "Hopie," the happy hunting grounds beyond yonder prairie. As long as an Indian father lives h e s head of his camp. His as they marry bring their husbands home them join the father's thatched roof c1ty. Promment camps still existing in the Everglades their storehouses of corn, sweet pumpkms, potatoes and supplies of sugar cane, include Tiger's camp and those of Tommie Jimmie, Billie Buck 'and Abra ham .Lincoln. since they have lived the Semmoles have practiced dehydration. For months they dry sweet potatoes, cabbage palmetto buds and other vegetables. Subsequently. the foodstuffs are made ready for use by soaking them in water and then boiling them. The finest buckskin to be found in Forida today IS made by the Seminoles. They use chemicals obtained from the palmetto and mangrove trees as basic tanning. They tan soft leathers better than can any white man or manufacturer of the present era. Usually four or five Seminole families live together in an encampment. They slee p on a wooden platform elevated three feet above the ground and sheltered by a p all?J--thatched roof. Their blankets and equipment. are stored overhead. Their cookstove IS a community fireplace. They cut the logs and lay them in the shape of a wagon wheel with the fire at the hub or center. Often there are 15 to 20 logs about 15 feet long in the circle. As the ends of logs burn away, they are pushed farther m toward the centers. The pots and J!:ettles are placed d!rectly above the burmng logs. The Semmoles keep their (Continued on page 68) 25


THE GREATEST MEN of NAPOLEON B B ROW A R D FATHER of EVERGLADE S DRAINAG E NO EVENT in the history of Flori da has been mor e fraught w ith s ign ificanc e than the r ecent ope ning of the Conn er's highway through the Everglades, the mag i cal, mal i gned, tropical wonderland of Suniland. Tho usa nd s of native Flori d ians as well as winter visitor have, this year, seen for t he first tim e the interior of that vast tract of what has b ee n wasteland for so many centuries Ever glades! The very word rings with mys tery, and with achievement, pre-eminently that of a man now dead but on e who, n ot withstanding, is bringing more money i n to Florida than all the chambers of comm erce i n this happy hunting ground of t he com mercial secretary. For w ithout the rugged en ergy of Napo l e on B Broward, Gov ernor of Florida, 1905-'09, there would be no road through the wilderness and thousands of f ie ld s now tilled as truck farms would still l ie b e n eath the unrippled expanses of bracki sh water. It was Governor Broward who translated i nto action dreams and theories that had been toyed with sinc e 1847, when the a g r icultural potentiali t i es of the submerge d muck lands were first recognized. It was i n that year that the Federal government's attention was called to that sec ti on and a St. Augustine man, Bucki ngham Smith, was asked t o "procure authentic information i n relation to what are generally call e d 'the Ever Glades' on the p e ninsula of Florida," for the purpose of contemplated It is a far cry from the quaint curios1ty of the Congress of 1847 as to a supposedly miasmatic wilderness at the southern extreme of the nation to the gigantic drainage project wh ich is now being e xecuted On e thousand square mil es have been dried out and made fit f o r farming and $12 000 000 have been required to do it, but Broward 's plan has been followed and back of i t all looms the bulky figure of a g e nuin e Cracker, untutored in youth, and a b i t u n couth, perhaps, but nevertheless a man of large VIsion and of a courage that proved ind o mitab l e more than once. As we s aid befo re, it i s a far cry and a long story from humble beginnings to g r eat a ch i evem e nts. The caree r of Napo l e on Bonaparte Broward, born in Du val County, Florida, April 1 9 1857, bas b een a p t l y though rathe r melodramatically s um marized as "from d e ck hand to g o vernor. That is, in brief, the l ife hi6toryofan orphan ed farm youth who b ecame a national figure through s h e e r bril l i a n c y of initiative That trick o f independenc e, ingenuity and hardihood was inbred and cam e from the childhoo d of the man whom his father not inappropriately named, heroically, Napoleon. B v W M. WALK E R ElJJTORIAL NOTE-This is Lhe third of a se r ies of l ife sto r ies of the men selected by th e r e ad ers of SU 1\1 LAND Maga zine as the "Ten Greatest Men of Florida" rnen who ha ve doneLhe most toward the progress and development of tM state The life sto r y of Dr. A A. Murphree the man w ho bu i lt Lhe U n ive r sity of Flor ida from an unknown college into an institution rank ing wit h the l e adin g Universities of America, will appear in SUN/LAND for April. leon Broward was on e o f the many t o which the Civil war s p e lled ruin. Only in the first five or six years o f his childhoo d did Napoleon know the wealth to which the long and comfortably fixed line of Broward's had been accustomed i n this country. The fami ly was founded afte r the Am eri-can R e volutio n b y a great gran d-father of the governor-to-be, Francis Broward, who fought with Count Pulas. ki at Savannah in 1779. The r ev olutionary progenitor l a t er settled in Duval county, near J a ck s onville. N apo l e on's grand father was a large l and -owner, plante r a n d military o fficer in Florida during the Sp a ni sh occupation lat e r serving as a state senator a l so. N. B Broward, Sr., from whom the g overnor was named, was also a comparatively w ealthy man, posse ssor of farming trac ts, who married Mary Dorcas Parsons. Miss Parsons had com e to Florida from N e w H ampshire. H e r family was gifted academicall y and pro d uced several w e ll-known educators, amon g whom was the talented professor res ponsible for "Parsons on Contracts," a book familiar to every n e ophyte a t law. In 1861 the Broward family removed to Hamil t on county to escape dangers arising from the surge of war around Jacksonville, their home b eing one of the c enters of milita r y operation. The return to this an cestral home was made i n 1 867, and a desolate home -coming it was Accord ing to Napol e on, a great transformation had taken place. "The hous e s and fenc es were all burned," the governor later wrote, "and the great oaks that stood southeast of the hous e were burned on the s ide next to the fire an l w e r e scarred on the opposite side by shot and shell from the Union gun-boats. The hous e and th e battery-which was on the southeas t edge of the farm, at the mouth of C edar creek-had been fired upon. The shores were s trewn with wh ite p i n e lumb e r and spruce carlins which at on e time had constituted the cabin work of t h e Uni on ves sels "The hi g hlands of the old farm had grown up in clusters of ch inquapin bushes and live oaks saplings, some of them twenty fe e t high Father had fenced in a field and built a single pen l()g house into wh i ch we at onc e mov e d. W ithout money to bu y e'ith'er mule s, horses or cows, we b egan to clear away the we e ds, bushes and grass from t he h eavy ground on the margin of t h e r ive r This accomplished, we turned o ve r the soil w ith our hoes ..... Very poor cro ps rewarde d the efforts of the family, the gover nor r e call e d The family of Napo Napoleon Bonaparte Broward r oae from deckhaDd to the Governor'a chair "The following year w e suffered from chills and feve r s. B e i n g d o s e d w i t h tartareme ti c a p e riod of chola g ogu e followed, bitter enoug h to have cure d, bu t i t did not. Finally in quest o f health w e moved from our old place to a new on e T h e change-and the lib eral use of what we had learned was a new cure for f e v e r and ague, qui nine -restored us to our wonted strength 26


At hla deak whlla Governor of Florida, 1905-<09 again. With the use of a drag seine we caught fish enough to supply the table. Mother procured a contract from an uncle of ours by which we earned one cent each fo r making 1 1 by 12-inch water oak pins to be used for rafting timber. Thus we struggled along until I had r e ache d the age of twelve years, lacking two months, at which t i me our Mother passed away. W e then moved to the old Broward homestead where an uncle and aunt liv ed. A f ew months later my father died and my aunts moved to Jacksonville, taking my si s t ers with them." Here the narrative of the Broward fam ily ends and becomes one of only the two boys, Montcalm, age 12, and Napoleon two years his junior. For two years they stuck it out, remai ning at the homestead which was two miles from the nearest habi tation. At night the youngsters would bar the door before commencing to cook up per, which frugal meal usually consisted of hominy, sweet potatoes and a piece of pork, all boiled i n the same pot at the sam e time. Then supper over, the boys would lean their guns against the walls, stick a bowie knife in the chink of the cabin abov e the bed and wrap the quilt securely about their heads to prevent hearin. g the blood curdling wails of the screech owls and the plaintive bow l of wild cats in the wood nearby. To add to the troubles of the unfortun ate pair of striplings, the South was in the throes of the R constructi on and the coun try was less civilized than it ever has been either before or since the wa r. I t was three years then since Appamat t ox and no rift showed yet i n the cloud s hovering over the fallen Confederacy. A moody actor had stricken down the South's best friend in a fit of lofty pique and t he Secession states had come to know the iron hand of a sovereign government out of sym pathy with the dashing R e bels now piti fully crest-fallen. Fat, black bucks rook d s togies in halls that onc e resounded to the country's most insp ired oratory and laws to the white man were enacted by legislators never intended by nature to wear shoes. river to sawmills at Jackson ville. Duri ng the next two years they were employed a t this trade, learning the treacherous way.; of the St. Johns. After this apprenticeship their grand father gave them work as field hand s, Napo l e on r eceivi ng $75 and Montcalm $25 less, each year. The work on lan d ill suited Napol eon, however, and in a short time he forsook it. At the age of seventeen h e shipped as cook and assistant stoker on a river steamer, saving en ough out of his meager and hard-earned wages to pay for the schooling he sought. For two t erms h e boarded with the lighthouse keeper at N ew Berlin while attending s chool. Th is wit h his spare t ime attendance in rural schooL s was his only education in the regular chan nel s. But the spirit of adventure led Napoleon back to the water and h e sh i pp ed on e day while still in his teens for Boston on a lumber schooner At Boston he was pai d oft' in mid-winter and found himsel f job less and clad in clothes wh i ch w e re :m: pl-:! i n Florida but acutely insufficient in Massa chusetts. Whooping cough seized him and he was ill for days. Fearing that he could find no situation if an e mployer knew of his weakness h e located a prospective j ob and laid in wait for the ship's captain. As the captain hove near, young Broward s tep p ed into a store, gulped down a dipper of water, and, having ch e ck ed his coughing, huskily applied for a j ob as a seaman He was accepted and went to the New f ound land banks in mid-wint e r, clad in Kentucky j ea n s and cotton shirt while his mates wore the heavy garmen ts o f the fishing fleets 1t was bitter cold, but the game youngster never complained and before the voyag e was over he had earned the sk ipper's ad miration by whipping the fo'castle bully. From fisherman, Broward turne d to the sea and sailed where the wind listed, serv ing in many capac i ties before finally drift ing back to Florida as a roustabout and wheelman on a St. Johns river steamer. Here he served for several years, working and savin g, always earnin g by the sweat o t his brow and hoarding by a canny sense underneath that bulgin g brow. By the time Napoleon Broward wa thirty he was quite a figure in the river steamboat business. H e had saved enough to bu y a part interest in a steamer carry ing mail from Mayport to Palatka. In Jacksonville he was well-known and l i k ed, bearing the reputation of a "square-shooter." That was the sort of man Du val county need ed for she riff so on e trip in 1 887 he stayed ashore for Governor Perry had appointed him sheriff. H e h eld t he sheriff's office for ele ven years off and on. In this capacity his six feet and two hun dred pounds of brawn served him in goou stead. When he went after his man h usually got him. In the meantime, his brother, Montcalm, had followed the strenuous life of the river. Both had made money and out of it formed a partnership in shipp ing operations on th e St. Johns. Believing that a strong, sea going tug i n the towing and wrecking busi ness would pay its owners, the brothers with a Jacksonville shipyard to build them one. It would cost $40,000 and as neither had that much or half the amount together, they enlisted the aid of George DeCottes. This partner also pos sessed more nerve than cash, but between the trio they managed to finish the build ing of the tug wh i ch they named "The Three Friends." The sturdy little craft was d eigned from stem to stern by Napoleon For two years the Broward boys lived their pri mitive life, making the best of poor crops and their own crude housekeeping. But they were not quitters and never mur mured. Then one day an uncle offered them men's jobs, rafting logs down the The fa.moua "Three Frienda" and ita captain clurlnr the Cuban daya 27


't". Aa a reault of draininr the Evnrlades, larre truek erop.o now are raiaed on the ricb, m.uck aoil B1oward, who had his own i deas about the requirements of his vessel. r The "Three Friends" was intended for leg itimate traffic on the river and along the Florida r eefs, but Fate seems to hav e plotted that crait's d estiny as much as that of t he Santa Maria, the Maine or the Lusi tani a. The "Three Friends" had scarcely slith ered down the ways and into the river bt: fore the condition of Cuba becam e so acute ly r evolutionary tl1at filibustering was popu lar. A hundred years of "inartistic govern ment tinge d with sadism" had irritated th e v olatile Cuban t emperament. The pol itica l club room s which line the Prado in Havan a ceased to e chq with partisan, ribald wrang ling_ Wh ispered conferences took their place Arms and ammunition were for the 30,000 men admittedly in revolt against Spanish rule. Swarthy, agents from the Cu ban junta began arriving in Florida, search ing for men and ships bold enough, to run the Span ish blockade and carry munitions to the island. T he opportunity for adven ture and tremendous profit was too much for the three frie nd s to refuse. So accepted the Cuban em issar ies' propo sition of $10,000 for each cargo of arms land ed on the island and th e "'rhree Friends" bt: came the arch ally of Cuban independence. A crew of d a re-devils wa s s ign e d on and the filibustering career of the "Three Frien ds" was ready to begin. She was manned b y Capts. Napoleon and Montcalm Broward, "Bill" Lewis, a seasoned skipper, and othe!' hardy men of the river and sea on her vari ou s filibustering trips. John Dunn was e ngineer-and nevP.,. a man swore l oud er, longer or drove his straining boilers w i the safety-valve tied down htore than did the portly mechanician of the "Three Friends." Only a merciful providence held the little tug together during her eight stormy voyages. At sea, fifty coast guard launches, cruisers anrl gun boats un de r the Spanish fl11g 28 ou gh t the "Three Friends," spurred on by promise of a fabulous reward i f the tug were sunk at sea with all hands aboard. At home the United States g overnment, su ppos e dly a "friendly power" of Spai n, wa being urged to check the filibustering activities off the Florida coastMcKinl ey, elected over Bryan, was in a quandry. The pres idential campaign of 1896 had d veloped into a war between two voic es the mellow, baritone roar of William J e n ning s Bryan and the mild, churchly bas3o of M'!Ki:-.lPy, To th e people at it seemed that by s ome incantation known as the silver standard everyone would be sixtee n times riched if Bryan were e l e c ted or the country would be ruin e d if he were defeated. MarK Hanna ner vously ch ewed the ends of innumerable un sm oked cigars as the Great Commoner i n ton e d the magic cadences o f hi' cro ss of gold spee ch. But Capital ruhbed iw lamp and the White House op e ned to its minion. In the world of journalism, a tall, fair, untidy youth who at mid -twenties l1ao found himself famous as the author o f the "Red Badge of Coura ge, hurried south ward to see the war which semed imminent. In his pocket h e carried one of his later famous short stories which yet needed 1' Florida for the then young and Bacheller Syndi cate is a resident of Wmter Park. Bryan liv e in Miami, rich and revered; still the silve r-ton g ued orator of the cross of gold speech. Strangely enough, 1925 finds leading figures in the stirrin&' times of the fin de siecle, at last in Flor1da, where, it is said, everyone com es sooner or later. But to r es um e after that disgression: Jacksonville and Tampa were nests of Cuban insurrectionists during those hectic days of '96 and '97. One day in February, 1896, shortly after the "Tii.ree Friends' comp letion, a party of Cuban revoluti o nists met with the tug's owners and definite plans were laid 'fhe steamer was to pro ceed to Elliott's Key, on Caesar Creek, where the Schooner "Stephen R. Mallory" would be met. Before this was done, how ever, there was a l eisurely run to Tampa where members of the local Cuban junta outwitted Pinkerton's men and boarded the train for Jacks onville, after feinting a move toward the tu_g. The "Three Friends" then sped back to Jacksonville where the patriots joined her and both men and munition3 were at nightfall hastily taken aboard sh i p. Then followed a dash down the St. J ohn a with a r evenue cutter in hot pursuit, leav ing a wake of combers which knocked fish ermen's boats out of the water_ One man who thought he saw the tug g o by told the cutter's officer that he had seen a streak of blue the color of dawn pass down t!te river with boxes piled high on its decks a nd smoke pouring madly from its funnel. That was the "Three Friends. After a week at sea the schooner was located a t Caesar's Creek and a party of sixty l'atriots joined the leaders aboard the tug. Cases of guns and ammunition were also transferred in a rolling sea from the "Mallory" which was then despatched to Key Wes t with her captain at death's door. Thus heavily laden with men and muni t ion s for the Cuban cause the "Three


Friends" turned her trim nose seaward toward the Queen of the Antilles. Onc e safely at sea the crew and passengers gathered on deck and ga e three rousing cries of "Cuba Libra" to an accompaniment o f staccato blasts from the siren by the belch ing funnel of the tug. In a short time Pedro, a lighthouse on the Cuban coast, was sighted. After a perilous landing the tug was anchored and its life boats lowered. Memb ers of the cre w volu nteered for duty in manning the s kiffs wh ich were to carry the patriots and their arms ashore. All went w e ll until the fir s t loads had been landed when it was dis cov ered that the pilot, a Cuban San tos, had miscalculated his distance anaiput i n ashore under the very walls o { a Span is h fort nPar Cardenas on the Northern coast of Cuba. Operations of the Cubans from the tug were soon revealed by a searchlight in the fort and rifles began popping away at the men on the b e ach, throwing jets of sand around their f ee t as they hastily du g holes in which to bury their munitions. To complicate matters a Spani h g un boat, cruising in the vicinity, s pi ed the guns from the fort and cut in ahead of the "Three Fliends," without, however, learning her position B etween the two tires there was a strong temptation to run for safety, but Captain Broward refused. "There are two boat-loads of out me n out there and I'm damned if I'll l eave th e m stranded," was his ans w e r to the crew's importunities to Jly for safer waters. Finally the beleaguer ed boats returne d to the tug and the hawser was cut. Captain Broward gave orders to lighten cargo by throwing empty cases overboard and prepared to ram the gun-boat as a last resort, believing that both would sink. H e hast ily ordered the life boats lowered and made ready in anticipation of the crash. But the wind shifted, wafting the tug's smo k e in another direction and the Spanis h gun-boat chased the elusive phantom of the "Three Friends" through the n igh t whil e the tug sailed serenely away,toward Key West. The Cuban forc e of sixty men with their shipment of arms were save d when native forces under General Lacrette di covered their plight and the combin e o forces captured the Spanish garrison. Thus end o d th e first trip of th e "Three Frie,nds" which subsequently mad e seven other voyages, s om e more hazardous than the initial venture commanded by Napoleon B:coward himself. On the last two trips "Dynamite Johnny" O'Brien to who se mem ory a monum ent is being erecte d in Havana, was one of the tug's off i cers. During her Ia t expedi tion she had u midnight fight with the Spanis h gun-boats off the southern coa t of Cuba. A shrapnel shell from a 12-pounder mounted on the bow of the filibuster, tore away the enemy's pilot house and killed or wounded a lmost a doz en of her crew. By cripplin g the Spaniard in this desperate fashion the "Three Frien

WORLD'S LARGEST BIBLE CLASS And Florida's Finest Community Church are Products of the Religious Convict ions of William Jennings Bryan EIGHT thousand attentive auditors seat ed bareheaded in the tropical sunshine of Florida's incomparable winte r weather list e ning attentively to one of America's greatest politicians and most powerful orators as he talks of bibli cal events and draws vivid word photo graphs of e pochal scenes of the earliest Christianity. The time, nine-thirty of a restful Sab bath morning; the place, a popular amuse ment park in southern Florida; the assem blage, the world 's largest Sunday School class; the leader, William Jenning s Bryan; the text, a se l ection from creation's b est used book, the Holy Bible. Florida's most prominent citizen is a per manent resident of Coconut Grove. A dozen years ago, Am erica's Great Com moner, the Honorable William J. Bryan, who for the last three decades has played an important part in the writing of Ameri can history, first came to Florida to rest in the land of sunshine and flowers. From that day to thi s, our southernmost stat e has been foremost in the thoughts of Mr. Bryan every time he thought of "Home, sweet hom e." For one winter in Florida was sufficient to convince one of the world's greatest s cholar s that he had found the haven of householders, south of the frost line. It was on ly a matte r of time until Mr. Bryan established his permanent home in southern Florida and became an active citi zen of that state. His home, the pictures que Villa Serena wh ich he es tablished along one of the most beautiful borders of Bi s cayne Bay soon gained fame from the Mexican Gulf to Canada, from the Atlanti c to the Pacific. Mr. Bryan has always e vi30 'By G E 0 R G E H D A C Y u e nc ed great l oyalty to th e state and city of h is adoption for he threw his grounds at Villa Serena op e n to the public Thous ands and thousands of winter tourists drov e through the estate every winter. Mr. Bryan, always actively interested in religious work b ecame an .outstanding l e ader in church work as s oon as he estabGret Commoner lished his home in Florida. Finally, Mr. Bryan b ecame leader of a men's Bibl e class which met regularly i n the auditorium o f the First Presbyterian Church i n M iami. It soon outgrew this meeting place and was transferred to Royal Palm Park. For seven years now, the notable Bryan Sun dav School class has met regularly out doors with the blue vault of heaven above as the c eiling of the assemblage and with statel y palm trees swaying slightly in the ge ntl e breeze blowing in from the Atlantic and Biscayne Bay. Promptly at nine-fifteen every Sunday morning during the winter season, the Bible students of all sizes, ages, stations in life, nationalities and creeds have gathered in the strangest Sabbath School which ever assembled anywhere. The class has always adjourned in ample time so that all the members could hasten to their res p ective places of w orship in t ime for the regular servi ces. Mr. Bryan has always urged r eg-ular church attend ance and has invari ably encouraged the man or woman who has l ost identity with the church to return to the fold and re new his covenant with the Lord. In no re spect has the Bryan Sunday School ever functioned as a sub stitute church ser vice It h a s been but a supplementary agency--an access ory of the orthodox reli g i o u s rituals and practices.


The air Bible cL meetings l d by r. Bryan draw from 6,000 to ,000 p o ple to Ro al Palm Park every abbath during the p riod from ovembcr to May. Often all the at.s are occupied and hun d r d stand while the imple e rv i ce i ex peditiou ly c lebrat d. It op ns with a pra)er which is followed by criptural i ng ing. t the psychological mom nt, tir. Bryan teps to the front of the platform and for th n t thirty minute h figura tively speaking, holds th va t audience in hi hand A magneti c peaker, with a o bul ry oluble and a flow of oratory a exhau tl a tho wh ich i n days of yor made Alexander Ham ilton famous, William J enning Bryan works wond rlul good in hi imple ermon and B ibl le on Many listen to the ori ginal N bra ka ommoner ho would coft' at going to church. An by th pow r of hi person al!tY and forceful logic, thi man Bryan wms many of these lukewarm hri tians back to thei r congregati on Annually wh n p opl e from very ate in th Un i on b gin to plan th ir southern migration, they underscore one item on th ir calendat-to visit the Bryan Sunday chool and hear the popular Democratic leader lecture about th doings of the Lord. For many rs, n c rtain girl und y chool class in Wa hington, D. C wa proclaimed the greatest Bible tudy group of it kind in e. i tence. It wa dur ing war-ti me day wh n more than 75,000 girl were employed by Unci Sam. The cia gradually outgrew all the available church facilitie Th larg t motion pic lure theater in the ational Capital finally offered the u e of its auditorium which seats 4,000 to the cia for its abbath mornin_g m eting But the marvelous Bryan Bibl e _cla totally eclip e t hi Wa hin g ton orgamzatton Latterly on account of hi wife's poor h a l th and becau se of th g reat xp e n e s. oc i ated with the elaborate upkee p of Vrlla Serena, Mr. Bryan sold the place His wi h wa to centraliz his activitie on a sma ller e tate a d to oncentra hi ur plus funds into ecuritie s o a to r duce hi bu inc car and worri e Goi ng sout h to Coconut Grove, Mr Bryan pur chased the Huntington property which po scss s a matchless vi ta of B i cayne Bay an I i l o a ted so proximat. to alt water where the breezes blow fresh and i nvigorat ing during the summer that the place pro vide an id al year-'round hom for the Bryan family. For several year Mr. Bryan ha been deeply inter ted in the community church movement which has overspread all Amer ica. He has favored the idea that the church should be developed a a ocial c e n ter, the hub of community du lion and ntertainment and a practical part of the daily life of the Floridian p e o pl H1 id as nd id at hav now at tained the tage of cry tallization for ground will shortly be broken in Coconut Grov e a the primary step in th construc tion of exactly such a practical ervice church. In fact, fr. Br)an h sold a paciou tract of hi estate on liberal term to the ent rprise. H e ha promised hi financ ia l and ervice aid to the project. ther i building in southern th most e traordinary r elig ious edifice in th entire state. Thi:s remarkable church which is b ing built at what w:u form erly th entrance t<. Marymont, th n e w Bryan t te, will be called the Temple of 11 Saints. It will con i t of the auditorium or church proper which will co t $60,000 and be of Spani h architecture, the pari h house, rectory, cor ridor and garden The auditorium will t 500 and wil l accommod te a many a s 1,000 people on peeial ocea ion A s cia! !eatur will be the tropical garden directly back of the pulpit in tead of the ornamen-M r Bryan In the patio of bla Mlam hom the VIlla tal plate gla window common to th mo t of churches. The r will be a I rg w in dow b ehind the pulpit whi ch will look di rectly into a tropi cal garden and luxuriant arbor of pecial soutnern planting The effect will be more delightfu l than a vie w of th tine art for cnnr<:ll. ration ver prcpar d. T here ill al o be two large fi place in th uditorium in which log fire will b e kept burning during incl m<'nt w ather. om thing quite different in the annal of Flori dian church s one that loan money to its needy members so th t the. can bui l d homes and become tabl ished in the community of their selection Yes, th e Bryan church will do thi Th plan i not going to be used as a device to pro elyte member from other congregati o n either is it a sch me to i ncre:ue the popu lation of Coconut Grove neighborhood. I t i simply a project of beneficial service-31


of the eac;pe-o.., c:onnec:ted with the npl!ep o f the Villa Serena, Mr. Bryan aold it, and ia eenterlnw blo aetivitiu on a a.maller eatat...-,named. Mary Mou11t In hono r of bJ wife a unique sort o f helping hand enterprise. Many families migrate from the northern states to southern Florida. They arrive in the land of palms with the bul k of their financial assets E-xhausted. Their credit is no good with the loca l banks in the abod e of their adoption. It is a difficult matter for them to make any headway It is fami lies of this description wbo become mem b ers of the Bryan church that will be eli gible for assistance. Of course the church authorities will investigate th e reliability and reputation o f their new pari.shioners before they provide them with funds. The money will be loane d at six per cent in terest which is one-fourth l ess than the prevailing rates at the banks. The funds must b e devoted to the construction of a home and to the purcha e and improve ment of land. Another unique feature of the new Tem ple of All Saints \ ill be the educational facilities which it will offer to needy child ren of particular talent whose parents are not financially able to pay for the spe cial training of the young ter Volunteer teachers have been recruited who will in struct s uch young folks in drawing, paint ing, art work, basketry, manual training, music, home economics, i nterior decorating and elocuti on. The parish hou e and even the church auditorium will be used as choolrooms for these self service clas .ses A trained director will also be emp loyed wh o will supervise and coac h the partici pants in t he religious dramas and which will be developed a a specta l fea ture of the and recreational work of the new church which is fostered and fath ered b y ou r former Secretary of State in the Wilson administration. Reve r end Foster W. Taylor, D.D of Boston, formerly pasto1 of the Morgan Memorial Church, one of the largest insti tutional churches in the world is associated with Mr. Bryan in the new Coconut Grove project. Mr. Taylor h:.\s been intimately 32 connected recently with the Interchurch World movem ent and has al o served as field secretary of the Recreation Associa tion of Amertca. For more than 20 years h e has been actively engaged in religious work north of the Mason-Dixon line H e has now permanently established his head quarter in southern Florida and will spend the remainder of his ministerial days, sav ing souls in the land of our most southerly peninsula. M r. Bryan will organi z e and lead another outdoor Sur1day Schoo l class at the Coconut Grov e church when it is completed. Thi Bryan bible class will meet every Sabbath evening in the beautiful gardens and corri dor which will bE:' in)pr essive features of the community church. A church orchestra and quartet will furnish the religious music for the Bryan class meetings. The Com moner will deliver similar Biblica l l ecture and in tructions to those which he ha formerly presented at Royal Palm Park. The Bibl e class meetings in the Water-front park at M i ami will be continued. The night meetings at Coconut Grov e will b e de igned to rve the people who live in that vicinity. If adequate space is available after the new church and parish house have been built, a swimming pool and one or more tennis courts will also be provided fot thE> diversi on and entertainment of the church members who are athletically inclined. The parish house and offic e of the community c hurch will front directly on the Dixi e Highway, wh i l e the church will be nestled amongst a wealth of citrus fruit trees sev eral hundred feet back from the motor pathway. The policy of the church, although under M ethodi t auspice will en able the off ic i a l s to develop it into a com munity religious center in the sense of the word. P e r s on s belonging to evangelica l churches i n other sections mav affiliated in the work of this church for full or part time 1>ervic e This church will not only inaugurate novel welfare cam paigns, but will also cooperate with other Floridian churches in th(! improvement o f religious and social conditions in the lanrl of our frontier. Uniform intellectual, physical, spiritual and social development for all mankind is the slogan of this ex traordinary religious project---the vision q f William Jennings Bryan translated in term of earth ly requirements. Monticello, the extensive o f Thomas Jetfe r.;on set down in t h e of northern Virginia is now maintamed a a national shrine--a place of pilgrimage to which the advocates of democracy and admiret'l' of the third president of the United can make reverent journeys. Mount Vernon is preserved as a memorial to the great G eorge Washington, America's first scientific farmer and father of hi country. A visit to Arlington National cemetery immediately r e calls to our mind the remarkable Robert E. Lee, who one owned that estate which f1:inges the placid Potomac. And it i s not outside the bound, of potentiality to visualize Maryrnont and the new Coconut Grove church preserved as sempiternal monuments to William Jenning Brvan, one of the foremost citizen. of h is t im e in t h e s e spacious United States. WIN D IN THE P A LMS By. Clinton Scollard To-day the wind is in the palms Where golden calm were yestetday; Then there was silence; now low psalm, Trembl e and rise and fade away. I love the s il ence of the palms Pendulous, without a leaf a sway, But more I lov e the singing psalms That rise and fall and fade away.


This windio&' brook is eroued in approaehtnc eicbt green$ on the Clearwate1' course A REAL FOUNTAIN of YOUTH ITS NAME IS-GOLF THE YEAR 'ROUND IN APRIL, 1613, an optimistic gentleman by the name of Juan Ponce de Leon arrived in Florida in searc h of a fabled fountain of eternal youth. He sailed away sadly disappointed, but kis search was not in vain, for since that day so long ago a fountain of youth though somewhat dif ferent than Ponce d e Leon expected to find has been discovered and its life giving qualities spread over the breadth of the land. The name of the fountain is "Golf the Year 'Round." What thoughts that name must conjure in the minds of those of the orthland who pack their favorite game away from November until May. When on the wings of a chil' rth wind co mes the ea:r. cember flurry of snow and the last dead leav es of autumn are hustled together as though only in each others company could they find a lit tle warmth, when the once green fairways of the golf courses are b rown and hard rom the cold dreary days of November-days of brief sun shine and early twilight, days of deserted fields and barren pole s that but a few days ago w ere lo vely trees--then comes the urge of the Southland and Florida. There was a time, not so long ago, when t o join the for tunate ones i n their journey South was a thing not to be considered, a s only those of wealth cou l d i ndulge their wishes. Then this magnifi cent state was but a baby prattling of its hope. Today she is flowered into full maid enhood and with a future that intrigues the imagination On every hand and through every channel of entrance pour rich and poor alike, not only for temporary recreation and sur cease from the rigors of the northern winter, but to estab lish their homes, in this land of sunshine where go l f may be played every day in the year 13y CHARLES L FAY under condit ions that outri va l the most for tunately situated golf clubs in the North. Whether the goal of the golfer be the East Coast from Jacksonville down through St. Augustine, Palm Beach, Miami to Key West, or through the central sectio n from Gainesville to De land, Sanford, Orlando, Lakeland, Winter Haven to Sebring, or the West Coa s t from Tarpon Springs through Clearwate!> B elleair, Tampa, St. Peters burg, to l''ort Myer s, golf courses will be found bordering the ocean, the Guli of M exico, or silvery lake s Undoubtedly the most natural entrance to Florida, whether by boat, motor or train Sewell For d uthor of the "Torehy" stories nd real dent of Clearwater, drivinc off No. 10 is the City of Jacksonville. O n first ap proach, Jacksonville appears to be mort of a comm e rcial center than one wher e such abundant recreation may be had, but just beyond the busy business center less than fifteen minutes ride are three splen did golf courses. When one considers Jacksonville's lovely surroundings for home and recreation, her riverside parks, Pablo Beach with its ocean bathing, and the golf offered by the Florida Country Club the Timquana Club and her municipal course, it is not difficult to understand why i n ten years the population has in creased sixty per cent. J acksonville's eighteen hole Munic ipa l golf course r ecog nizes no superior in this whole United States. Three factors must naturally determine such a design, condition and cos t Take the three in order: Dona l d Ros s, one of the foremost golf architects, was responsible for the general design and layout. That in itself offers ample assur ance to even the veriest novice of the game, that i t is of champion ship calibre. There is every variety of shots to be made and whether on e playe the game of a Hagen or a B obby Jones, or just "pets" the ball a scant fi!ty yarde, a test of skill lies along eve ry fairway and across each green. Too little co nsideration is of ten given to the "duffer's" game and a great many of t he most famous northern course s are not only severe trials of skill for the best players but more nearly resemble enduro ance tests as well. A perfect balance between the one ex treme and the other is well r epresented in the "Muni" co11rse at Jacksonville. Throughout twelve m onthP of the year the conditioninf of the course con tinues. Vari ous types of grass seed are run in rotation through fair-33


Walter, of Pandena, holder of British open title ways and greens in such a fa hion that the course never be comes hard and brown. Such a practice l e nds a root body to the turf, as well, that quickly recov ers from th e assaul ts of the divot taking iron shots that are so apt t o scar for a consid erable time the burne d and harde n ed s ummer courses of the North. T_he daily charge for playing IS f 1fty cents, with a proportion ately low e r rate by the week, month or year. The later charge is twenty-five dollars About the cheapest golf known. Thre"l hundre d a n d sixty-five day s, and ?ne may play every on e of them tf they choo se figures ou t a frac tion over six c ents a d ay. Com pare that with t he charges made at th e c lubs ort h and con ide r too that they only have but hal f of th e playing weather that Flor ida enjoys. It is easy to unde r Leo Oie.rel at Miami stand why Jac k on ville is taking place as a golfing hav e n of prominence. A rather interesting sidelight i s, that during the first year that the courlle was ope.n the venture returned profit to the c 1ty Plans for two more public courses are under way with construction w ell along on one of th em. From a list o f the courses that are in play, it is not easy to select those that either by etting or layout are superior to the others nor i s there space here for more than a brief outline of some

. ., ... Johnny Farrell stars as Duncan, Mit ch ell Cruickshank, Far rell, Brady, Arm o u r, Mayo, Sarazen and Die gel were entered and fought their way through the two days of medal play, as did a hundred other playe rs. This writ er had an opportunity to talk with both Mitchell and Duncan the fore most British golf pair. They didn't discuss scores but voiced their surprise that a course could b e brought to the condition of the one at Hialr.ah and kept that w a y throughout t h e year. North of Miami along the coast is the growing Jim Barnes and Cyril Walker, the latter beinc the American open champion thriving community of Hollywood -by the-Sea. Though the city is but three years old it is famed throughout the state for the s plendid golf links there. The rapid growth of not only this but other new cities has been in a large measure due to the r ealization of the d eve lopers that nothing attracts either the transient or permanent resident quite as effectively as a modern golf course. Unquestionably Hollywood will take its place in the golf world along with the other progressive citie s of Florida by a definite program of course construction. Miami Beach with the Bay Shore Country Club, the Miami Beach Country Club, and the Flamingo cour1;e off'Prs plE'nty of keen competition to the mother city of Miami, in its bid Florida courses are the equal of any in the country for the attention of th e golfer. Where once was mangrove swamp now lie lov e ly rolling grass greens, fairways and tees on the mainland and west of the city of Miami Country Club. Though the contour of the course is somewhat flat the arrangement o f h ;1zards and beauty of the course make it one of the most popular of golf spots. Coral Gabl es, lyin g just to the south west of Miami has without doubt the most ambitious program of any other city. With two courses i n play, one of nine and the othe r eighteen holes, con struction has been started on another of thirty-six holes. .This latter projec t is one of the Bowman-Biltmore Hotel Company and will be a part of the Miami-Biltmore Hote l and Country Club Golf will b e the feature sport, as it is whereve r played, but too there will be polo fields, tennis courts and private bathing beach and pools. With all these features it will make good Miami's boast of being the greatest amateur winter sport center of the country. Back up the coa s t as far as Daytona and then west twenty mil es is D e land. There are two courses here, one which bas just been opened for year round play and the other the College Arms course. The latter is on e of the oldest in the state ana like old wine seems to Bobby Cruickshank i m p r o v e each year. Though it lacks some what in yardage being just short of six thous and yards, it more than makes up for the defi ciency by the c 1 e v e r trapping of holes com bined with natural ad vantages of terrain. Here too is a setting of beau ty su ch as can be found in no other state. Pine b o r d e r e d fairways, orange groves and palms mingling together in an array that l ends a charm to a game of golf re gard less of the quality of one's play. Truly a garden spot, a h o m e plac e a n d a golfer's paradise. (Continued on page 78) Gene Sarazen and Leo tbe latter holds the Canad1an open title


FROM TREE TO YOU How the Huge Fruit Crop is B y FRANK G qrown and Marketed HEATON WHEN Menendez and De Narvae z and De Soto and all the others of that host of hardy explorers who follow ed Columbus to the shores of the New World skirted along the coasts of "Pascua Florida" and penetrated into the untracked wilderness of the new-found land, their que s t was for two things-souls to sav e and treasure to carry back to Europe. History tells of the manner in which the souls of the heathen were "saved," and the ruine d tem ples and palac es of the Incas and Aztecs are mute and crumbling monuments to the thoroughness with which the "black robes" did their proselyting in what is now M e xico, C en tral America and the Andean regions of South America. Florida's aboriginal inhabitants were no builders of huge stone pil es and Florida's sands yield ed no golden nuggets gave up no gems; but the long, silent stretches of forest, the vast sweeps of flower-spread s o 1 i t u d e were "mines" of a rich n ess b e y o n d beliefthough those first "tourists" failed to recognize the fact. Today Florida's sand produces almost, if not quite, half of the citrus fruits grown and consumed in the United States. Thousands upon thousands of acres of sun-kissed and breezeswept sand are covered with groves that bear the oranges and grapefruit, the tangerines and satsumas and all the other varieties Qf the citrus family that start American breakfasts, that quench American thirsts, that replace more potent ap-Grapefndt row In IarKe cluatera. petizers at lunche ons and dinners, and ap pear in a variety of disguises as salads and compotes and d esserts, protean in their changes of form, but all equally delicious in their basic elements. Florida's citrus fruits are Florida's gold; if you do not believe this, visit a grove in January or February, see the gold e n nuggets hanging on the trees, b e n d i n g and breaking branches and limbs with their clustered burdens of gleaming yellow. Follow the fruit from the trees to the packing houses and there watch the endless streams of these nuggets passing down the inter minable l engths of belte that run along the fronts of the tables where the fruit is prepared for tht> "ultimate consumer." Note the numberless in the processes through which the oranges a n d grapefruit pass in becom ing cl ean, smooth, poli sh ed globes of gold enwrap ping luscious juices besidl' which the nectar of thP ancient gods would hav1 seemed a pallid and insipid beverage Count the my riad boxes, crammed tigh1 with wrapped fruits; sel' them stored in the refrig erator cars in which they make their long journeyf to the far corners of the land and even across the seas. Then say whether


(c) Bros. Catherine the fruit Ia all piece-work. The pickera are all paid by the box or not Florida's sands are heavy with a richer and a cleaner gold than ever was wrested from Aztec mine or pillaged from heathen temple and shrine. Many persons have the idea that oranges are indigenous to Florida; that the primi tive peoples of this peninsula knew these fruits, the "golden apples" of Hesperides, and that the first white men reaching these shores found them growing here. History does not bear out this belief, notwithstand ing the fact that here and there may still be found "wild groves" that according to old residents, antedate the earliest history or even the earliest traditions of the land. It is more than likely, however, that those Spanish pioneers and conquistadores brought oranges with them, the seeds of these small, sour ancestors of the present highly culti vated and vastly improved fruits, sown or thrown by chance, sprung up and resulting in the first orange groves of Florida. How ever that may be, it is certain that the sour orange is found growing wild at several places in the state of Florida, and that it furnishes, to this day, what t:s cou.natlred by most nurserymen the best root-stock for the propagation of commercial varieties of oranges. "From the tree to you" is the final stage in the life cycle of the orange, the last steps in the citrus Odyssey, the beginnings of which are shrouded in the mists of an tiquity, legend and myth, in which Her cules and Trojan Helen and the gods and goddesses of Olympus sought and found the "golden apples" that burdened the scented groves of Hesperides. But the commercializing of the orange is a matter of comparatively recent date, and the growth of the vast citrus industry of Flor ida and California is still newer, historical ly. Of course, the Spanish padres whose missions dotted California and California Baja had their little their few scat tered plantations, bnnging the stock with them from their Castilian and Andalusian monasteries. But the development of the growing of oranges as a vast and system atized industry had to wait until the re frigerator car was invented, and that dates back less than half a century. It ill curious to recall that artificial re frigeration, the invention of a Florida man, is the basis of citrus industry, as it is the basis of so many other and so widely diversified busines ses-the packing a nd s hippin g of m e ats, the handling of Picken fill the patented sack and then empty the,. Into field boxea. dairy products, the s hipping of fresh vege tables in bulk; yes, and the developm ent of California's citrus industry. Had it not been for the invention of this Floridian, who s e statute occupie s a niche in the Na tion's Hall of Fame at the Capitol in Wash ington, California's oranges, as well as the plums and apricots of the Golden State and the apples, peaches, plums, and other fruits of the vast northwest, would have found no markets farther than a day's journey from the groves and or chards that produced them. The average visitor from the North, see ing for. the first time the apparently bar ren wastes of white sand that are the "soil" in which Florida oranges and grape fruit and the rest of the citrus tribe reach perfe ction, exclaims in amazement that any thing can grow in such stuff. But this sand is the natural home of the orange tree, although some varieties have been de velop e d that thrive better in muck and sand mixtures or on a clay subsoil. To understand this anacronism, the growing of endless acres of thrifty, sturdy, glossy leaved trees bearing tremendous crops of golden fruit each year, in what seem to be nothing more than sand wastes, one must remember two factors in the production of Florida oranges. One of these is Florida's annual rainfall of approximately fifty in ches, over all of the so-called "orange belt" of the state; the other the systematic fer tilization of the groves. The white or gray sand, apparently, is simply the foundation, furnishing the "locale" of the tree, the place in which it may stand. The rain and the fertilizer do the rest--feed the trees furnish the substance for the growth, and distill the nectarean juices that cram each c e ll to bursting with flavory, spicy, acid sweet ambrosia, full of Florida's stored sunshine and laden with the .fiea1ti1-giving salts and vitamines that make them the most valuable items in the human dietarv list. One finds this loose, shifting white sand covered with pines and oaks, carpeted with scrub palmetto, a tangled wilderness where a few years ago roamed the deer, wild tur keys, quail, wildcats, black bear and smaller game animals and wild birds of Florida. To remove this jungle growth is the grove 37


Modem machinery wubea, poliahu, and cradea the fruit, but it must be packed by band planter' first ta k, and it i a hard anu a tediou s one. But the growing of citru fruits means work, from the planting of the seeds for the root tock, the clearing of wild land for planting, budding of the stock, setting out the tree pruning, spray ing and culti vating them, and on through the five or six y ars nece ary to bring them into bearing. The gro e owner has this satisfaction, however; he does his work m a climat e where outdoor em ploym ent entails non of the hurry and hustle and back breaking labor of other climes, because the job is spread out over practically 365 davs of the year, with none of the scorching heat of northern ummers and none of the bitter, boreal cold of north ern winters. And he has the added atis faction of knowing that of all the trees that grow for the pleasure and satisfaction and benefit of humankind, non e responds to proper care and treatment quicker than doe the orang Neglected groves and trees BO<>n take on the unkempt, di couraged as pect of abandonment; groves that are fer tiliz ed, culth>ated, sprayed, kept free from we eds and tra h, with the supe rfluou s growth and the dead wood pruned out, flouri h with a glo y green luxuriance and bear with a profusion that is not approached by any other tre e. Let us suppo e the trees brought to com mercial bearing, which requires from ix to ight years. Of course orange and grapefruit trees produce s ome fruit sooner than that; two and three-year-old trees often bear from half a dozen to a scor e or mor fruits. But that isn't comm erc ial bearing; the tree mu t yi ld at lea t a field box of fruit before it enter the real pro duc ing stage, and that will take from six to eight years, according to variety, to lo cation and to treatment or grove yractice. Beginning to "color" or ripen in ate Oc tob e r or early November, the earlie t varie ties are off the trees by Chri tmas. The later kind s are not ready for picking until the early varieties are gone, the sea on for these late r ort continu ing until early sum mer, although the trees bloom and set n ew fruit during February and March, in com mon with the other kind s. When the fruit is from 60 to 7 5 per cent colored, picking begin It is not really picking at all, becaus e the work is done with clippers and each fruit is clipped from the branch with perhaps an eighth of an 38 inch of tem r emaini ng. This is done to prevent breaking o f th e kin at the tern e nd and consequent certainty of the fruit to decay or mold. The pickers, using field boxes that hold approximately 150 orange or half that numb r of grapefruit, hand! Many of the Jlrla In tbe plants are u attracUve aa the fruit. the fruit carefully so as to avoid or bruising the skin, throwing away the rough skinned fruits, tho e with limb marks or other abrasions and badly shaped fruits. Trucks or wagons follow the pickers through the grove, gathering up the field boxes and hauling them to the packing hou e, where the fruit is made ready for the market. This is another careful pro c eedi ng, because every box of fruit that goes into the refrigerator cars must be perfect--perfectly culled, perfectly selected as to size, and perfe ctly wrapped and packed o to prevent rubbing, cru hing or bruising in the box. Florida packers use what is known as the "bulge pack" as distin guished from the flat pack us ed in handling other fruits and i n packing California's oranges. A the first tep in "dolling up" Florida', oranges and grapefruit, the fru1t is was hed in clean water. In this process soft brush es are used when the wa hing is done by hand; though only a f ew of the smaller packin g houses still do this work by hand. During the wa bing, the fruit is subjected to another culling, when imperfect fruits or those that are too large or too small are thrown away, going to the cull boxes that are filled and emptied, filled and emp tied, and again during a season, the fruit s1mply being hauled out and dumped in the wood or thrown into rivers, to be carrie d away, a total loss. This loss by culling in the groves and in the packing hous s i one of the aggravating features of the citrus industry. Annually nearly half of the crop is lo t in this way, although the fruit, so far as juice, flavor, ripen ess etc., may be just a good as that which goes into the boxes a perfect fruit. Its defects, however, make it unmarketable, or rende r it specially sus ceptible to the molds that, tarted in a ingle fruit in a box, would within a few we ks infect every fruit in that package. Th e larger packing houses wash the fruit mechanically, cullers removing the imper fect fruit as the was hed fruit passes along an endl ess belt from the vats of slightly warmed water to the culling tables. These proces es are largely mechanical; fruit of various sizes are automatically separated, passing through different channels to the wrappers, who ar.e paid on a piece basis, according to the number of boxes they wrap, boxes of larger fruit paying slightly


the tops on the boxes, nailing them down with a single hammer blow to each nail, and fastening them with the flexible metal strips used to make a permanent and almost unbreakable, but light fastening. Most packing houses use three of these metal strips, one at each end and one around the middle of the box, though some make their packs with only two strips. Then a stencil showing the size is painted on the boxes, on the end of which lab e ls rlesignat ing the brand, packing company, place of origin, etc. have been pasted. In the handling of fruit preparatory to shipping at 1 e a s t twenty s e p a r a t e operations are involved, from the picking and grove cull ing to the boxing, stenciling and la beling, and each fruit passes through at least twenty pairs of hands. Refriaerator ears are iced at modern plants at many railroad division points. In the grove an almost equal amount of work is required to bring the fruit to its rip e n e d perfection. During the growing s e a s o n the t r e e s m u s t be sprayed at least t h r e e times, to control the innum-less than thos e holding the small e r s iz es Going from the washing process, the fruits pass on other endless belts through the drying and polishing process, all done mechanically. The water is removed and the fruits receive, during this step, a prac tically invisible and impalpable coating of paraffine, which seals the pores of the skins and at the same time imparts a gloss to and heightens the color of the fruit. From this process the fruit, still traveling on endless belts or conveyors, passes under the eyes and the quick hands of the final cullers, who pick out and discard any fruits showing imperfections or blemishes that may have escaped the eyes of previous cullers. From here the fruit rolls down inclines to the sizing machines and finally the wrapping benches. In nearly all of the packing houses the wrapping of oranges, grapefruit and tangerines is done by women. These wrappers also continue the culling process, as it often happens that fruits with slight imperfections or bruises pass the previous cul lers, to be caught when the wrappers are to be put on. The wrapper girls stand or sit in front of the long benches, with a pile of tissue paper wraps at hand; each fruit is placed in the center of the square of tissue paper, the girl gives a deft twist to the corners, and the fruit is placed in the box. In this process the fruit also is graded according to size, 175's being pack ed in boxes to themselves, 160's in other boxes, and so on. A degree of uniformity is obtained that is amazing, when it is con sidered that the sizing work is done by machinery. When the boxes have been filled with wrapped fruit--cand filled, in this case, means full and heaped up-they are removed by the nailers, who shake down the contents of the boxes, place the fruit so as to make the full or bulge pack, and place erable enemies of the citrus tribe-the scales and fungi and insect pests that must be scientifically and systematically fought if tne grove is to be saved from ruin. At least two cultivations and two fertili zations are necessary during the year, while three of each are better. Once a year, just after the fruit has be e n picked, the trees must be pruned to remove dead, broken or diseased wood and to keep the tops open and the trees in such shape as to make the ripening of the fruit even and the work of picking easier. As has been said, no tree responds more quickly to proper treatment than does the citrus tree. Well authenticated records in Spain show groves and individual trees anywhere from 150 to nearly 300 years old, still thrifty and bearing big crops every year. In fact, there seems to be practically no limit to the longevity of an orange tree or grove that has had proper care and attention. The old est groves in Florida are probably not more than seventy-five years old; how much longer they will live and bear seems to depend very largely on the care they receive. Florida is the home of the grapefruit, and this descendant of the old shaddock of King Solomon's time reaches its greatest perfection in the peninsular portion of the state. Here it has been bred and hybridized to an excellence and a productivity unknown anywhere else in the world; and Florida grapefruit are the standard by which grapefruit from Brazil and the West Indies are judged. Most people are unaware of the reaso:p. for the name grapefruit, thinking that in some way it may refer to the flavor of the fruit, its juiciness or something of the kind. This is incorrect; the name was given to the fruit because of its habit of growing in clusters, sometimes as many as twenty-five fruits being borne on a single branch; while it is common in any grove to se e bunches of from six to twelve fruits hanging from one seemingly fragile twig or stem. Several of the larger packing concerns in Florida in recent years have adopted special brands applied to the individual fruits. These brands or labels are impress ed in indelible ink on the skins of the washed and polished fruits, and as only the very finest fruits are so branded, the im print has its distinct marketing value, be cause the buyer of such branded fruit i5 assured of getting only the best. Florida recently has also become known as the state where the finest tangerines are gr!'wn: This citrus variety, possessing a distinctive flavor and aroma, is so well known as to require no description; any one who has eaten a Florida tangerine, its loose, deep orange or reddish rind packed with segments easily separated and each filled with a juicy pulp that defies descrip tion as does the perfume of the orange blossom or the flavor of orange flower doesn't it soon. The tanger me I S a Japanese Importation, as is the s at suma. The latter is grown largely in North and West Florida. Another aristocrat of citrus ,famil_y is the orange, a k1d glove vanety whose mner luscious ness is masked by a rough, ugly rind as unattractive as its pulp is delicious The production of satsumas in recent has assumed the proportions of a real individ branch of Florida's citrus industry. oranges are grown to perfection only m a small part of the state, on and near the Indian river region of the East Coast though some Kings are produced in othe; parts of the state. Valencias, both the early and late varieties, are still the back bone of Flori.da orange industry, the othe r var1 ebes bemg the fancy fruit the growing of which has not yet been reduced to an .exact sdence un..I the mark ... .' for wh1ch not definitely established as yet. The Importance of Florida's citrus indus try may be realized more fully when it is k_nown according to government statistics, durmg the year of 1924-not the sea son of total of 8,600,000 boxes of grapefruit and 13,400,000 boxes o:t oranges shipped from the state. The grapefruit were valued at $8,170,000, and the value of the oranges was $18,760,000, or .a total of for the citrus frmt produced m Florida in that one year. Florida 'By FRANKLIN N. WOOD countries one forgets, but never thee Fairest of j e wels in the diadem Of all the states; how fit this apothegm: "God's finger, pointing to a tropic sea." Agains t a sky of lapis lazuli Wave verdant palm trees, giant oaks and pine s From every mo s s-v e il e d pat c h of tangled vines A mocking bird bursts into melody. When dusk's cool fingers soothe the rubric skies, Until day's golden flame no longer burns, And as the Hunter wheels night's jewelied dome; E ,ntranced, I gaze, through tear-veiled misty eyes; A wild goose, honking, to his marsh re turns, A :mow-w'Rite heron slowly pinions home. 39


We seated ourselves at a .. rinc-side" table PUNCH and BOOTY KITTY PAGE Helps to Frustrate Trwo Highwaymen By 0 FOERSTER SCHULLY Illustrations b y 'Biak_tslee-l(Jin t wortlt THE bozo who said that Preparednes s is the best policy-holder sure knew his lines. Moreover, he must have had us girls in what his wife flatteringly referred to as his mind. Because the broiler who steps out of a P. M. without looking her beat deserves all the grief she gets. The short of it, as John D. would remark, is that she has it coming to her. There is no excuse for the frail who doesn't take advantage of the masquerade counter in her comer drug store. And, after all, it isn't so hard giving nature a helping hand; all you have to do is feature the good points of your map and ease up on the bad on e s. That's all. Simple enough when you come to think of it. Yeah, it is! The job I do to the exposed part of me the first time Hart and I are docketed for a session in the moonlight would have done credit to a full-fledged beauty-parlorist. Giving myself a last long, lingering and admiring look in the mirror before going down to meet him I've got to hand myself the iced pastry. Mrs. Coty, herself, couldn't have turned out better work. "Sweet sis-ter!" I gasps to me, giving myself a glassy stare. "If we don't make him woozy tonight, it's us for the switchboard, ad Yalorum. It ain't merely that we're out after a husband, is it, bon? We could have had plenty others, could'nt we? But wl!'re particular, ain't we? And we want Hart. Nobody else. With that make40 up and rig-out you ought to carry the house. Why, baby, you look so good, standing there, that I feel like catting you. I'm that jealous!" Now, when it comes to giving bystanders a treat of looks, Hart Hamilton Nelson ain't such a would-be, himself. First of all, he stands about six-feet-two in his socks. You'll notice I said "about." Heaven knows I've never seen him in his socks, I and he not being that well acquainted. Then, again, he wears nifty clothes and wears them as the designers hoped they would be worn. Briefly, he scans good all around and gives a girl the kind of eye treat she'd been hoping for all her life, but not expecting to see unless she turns to the ads of Klassy-Kut-Klothe s -for-Kippy-Kollege-Kidsand-Koming-Kaptains of Kommerce in the magazines. If you don't know what I mean, sisters, you're dead on your left side somewhere between your first rib and your shoulder-and I'm not casting any slurs on your organs that begin with an "L", either. This seance I'm slated to have with Hart comes after a long acquaintance of two telephone conversations and two meetings. Being the switchboard operator at the Royal Palm Hotel, I find myself in a position to help Hart sell a juicy piece of real estate to Hedda La B elle, a flicker queen, and out wit old man Witherbee, who hates a nickle about as much as Gilda Gray loves skirta wh e n she's dancing a South Sea number. Immediate ly after. putting ov e r the deal, Hart sends me a swarm of posies with a summons to step out with him that night. And believe me, friends and country fel lowmen, little Kitty Page is wise enough not to forget to decorate her equator with the blooms when she ankles downstairs to meet her dream of love. Hart is looking his best when I greet him and from the twinkle in his eye I get the confirmation that I'm looking mine. "This place don't look much like a palace," he taking in the reneging. wallpaper m Mrs. Grady's boarding house parlor, "but I'll warble that it houses a queen." "Been thinking of that line on the way up here?" I wants to know. "Not on your existence," he answers "I felt inspired the moment I saw you. I think I ought to have been a poet." "If you know anything about poetry tip me off about that bird named 'L'Envoi' 'that these rhymsters are always writing about." "He's a brother of 'Finis'," Hart replies in a hoarse whisper. "That's confidential medicine, so Mumm's the brand. By the way, my Macadam Crawler is hanging onto the outside and from last reports it's cravmg to use up some Rockefeller juice. Where do you want to go?" "Heaven when I die," I tells him reach-ing for my hat.


"I'll never be able to take you there," he says. "I'm a realtor." "Do your best, big boy," I answers, hop ing that my meaning won't be too clear to him. But he don't muff it and thank goodness. Hart's Packard roadster is the kind a girl likes to be seen riding round in. No ad ditional wordage need be wasted in describ ing it further. He pockets me in the right front seat and skirmishing the rear, slips in next to me behind the wheel. Then, we're off! I had to warn Hart to be careful of the speed laws, but was thankful that he didn't pay any attention to what I said. Speed is my meat and when it comes to sitting down to a meal of it, I'm a hungry baby. The night was too gul-lorious to shut it out with the walls of a show-house. Florida nights are like that. The sky had more stars than Cleopatra had p earls. Ma Na ture couldn't have doctored up the temper ature of the breeze better if she had been standing there with a thermometer in one hand and her other hand on the Hot and Cold levers. Through the palms that lined the bay a hus ky-sized moon was dousing the landscape with a burnt-orange light. The roads were good, but mostly, we did our sailing in the air, coming down to earth only now and then to prove that we weren't a species of flying insect. Suffering sailors, but it was a treat to let Hart pilot his boat through that scenery. True enough, the speed was such to prevent him from using his hands for anything but driving. But the night was long and, well, I don't mind keeping late hours. Besides, this was the first time I was stepping out with the Nelson hombre and a girl likes to make a man think she don't want him to do the things she really wants him to do. Funny thing how much difference there is between planning a date and filling it. Hours before the sweet boy arrives a frill might figure the whole conference out move by move, but when the time is there she goes back on her form chart. I suppose a man is about the same, although I can't say for sure, never having been on e in my life. Anyhow, things have a way of hap pening by themselves and even if you do get at them over a strange causeway the ultimate result is almost identical with the one you doped out in advance Hart knows his stuff when it comes to driving several notches above the speed limit and it doesn't interfere with his con versational voltage to any extent. All over the route he keeps up a keen line of light patter that convinces me he wasn't a dum-dum when he chose the selling game for his life's work. It's possible he might have used a little more discretion and pulled a different boss than Howard C. Morgan out of the hat. But as far as the line of endeavor was concerned, be had the line, all right, and his endeavors were all to the merry. Finally, he brings his boat to a dead stop and turns to me. I start to curse my luck for putting on my best shoes, but I'm wrong. All he wants to do is unload an idea that is too heavy to handle while driving. "Something tells me I could do justice to a Roman feast and I don't suppose you'd have to strain a point keeping up with me," he says. "The feast part is all right," I answers, "but why make it Roman? I ain't much on these Eyetalian dishes." "Name the place and order your own pizen," he comes back at me. "Brother, when you invite me to name the place and don't challenge my con science in setting me to work on the score eard you certainly do send out a clarion eall to Kid Disaster," I announces. "It seems to me you're rather careless with the bankruptcy court." "I'm not anywhere near bankruptcy," he replies. "My account,_ at the office, is fairly reeking with filthy lucre from that deal with Hedda La Belle. You helped me to make the money. It's up to you to help me to spend it." "Wait a minute," I break in. "Is that the only reason you're out with me tonightgiving me a chance to help spend the money I h e lped you earn?" "Don't be a stupe, Kitty," he says quick ly. "You know, right well, I wouldn't date up a frail who doesn't hit me as being particularly suited to my constitution. You haven't any idea what a repertory of ex cuses I have at my command for squirming out of undesirable parties." "Well, if you put it that way," I answers, "how about crashing the Tropic al Gardens." "Tropical Gardens it is!" Hart announces without batting an eyelas h Did I say we s kimmed the ground on our voyage out? Well, we climbed up to the clouds on the return trip. It's a mystery to me, as Sherlock Holmes never would have remarked, why some minion of the law didn't chug in our wake and haul us off to court. Maybe the only reason one didn't is because traffic cops ain't equipped with airplanes. I'm ready to announce we cleared the countryside in a way that would have made the Wright brothers turn verdant with envy. "What's the large idea of crawling like this?" I wants to know. "Precaution, Kit," he replies. "We don't want to be pulled before we make the Tropical Gardens. I'll admit it cramps my style a bit but my one hope is that I get a chance to do some real driving on our way hom e." Little did he know, at the time, that he'd be able to realize his hopes to their fullest extent. The Tropical Gardens is the jazz hounds' d e light. But you sure have to be some sub stantial jazz hound to be able to patronize it. The financial geniuses behind the enter prise evidently feel that a patron has a sort of withering contempt for change. Nothing is rated lower than fifty centimes or a paltry buck and any form of susten ance in that class is looked upon as the po' white trash of the menu. It's not at Suddenly 1 felt rip t'-hten. ''Look who we have with ua thla evenin," he Hid 41


all impossible for two to sit down to a quiet repast, at the Tropical Gardens, and find that the sad news amounts to some where in the neighborhood of twenty ber ries. And if an occasional cup that bleers is added to the solids the bill is a calamity. All you have to do is see a man throwing a Tropical Garden party for any gang that numbers higher than a quintet and you can say to yourself: "There's a bird that Brad and Dunstreet revere!" No sooner do we park ourselves at a ring side table than the orchestra breaks out i n a delirious tom-tom number-the kind that sends shivery waves up and down your spinal column. Any moment I expect to see a crew o f undressed savages rush out on the floor and do their head-hunting stuff on the heads of the assembled patrons. But nothing like this happens and the music is too good to waste, so I and Hart decide to pull a Pavlova. For a moment it looks as if we are to be t h e sole entertainers of the throng, everybody else hanging back and waiting for some other come-on to lead in the festivities. However, no soone r do we take ten steps than the floor begins to fill from all directions. All of a sudden I feel Hart's grip tighten on my hand. "Ye gods and diminu tive piscatorial denizens of the briny deep!" he exclaims. "Look who we have with us this evening. Ain't we got pleasure!" I turn in the direc-tion h e indicates with a nod of his h ead and discover Hedda La B elle, her film majes ty, stepping out right briskly with none oth er than Howard C Morgan, Hart's galley captain. "Evidently he's let ting her help to spend some of the coin of the realm she helpe d him earn," I venture. "Maybe so," Hart agrees, "but at that she's getting a raw deal. The only reason I can see for her go ing out with him is that she thinks she'll get a di scount on the next chunk of prop erty She buys from hi m "That savors of the feline, big boy," I tells him. "J "What have' got to be Jealous about?" he remarks promptly. "I only know her a s a good contributor who was foozled into buying a slice of real estate that she didn't want over much. Outside of our business relations I'm not at all interested in the lady." "Don't get so excited about it," I says. "You landed on my dogs twice during that last bar of music." "Excited? You're raving." "Maybe about the excited part," I re plies genially. "But not about the dogs. Give all your attention to the Terpsichorian angle of the question, laddie boy. Flicker queens come and flicker queens go, but dogs remain forever." "It might be -y;ell for both of us to pay more attention to dancing while we're out here. You muffed my lead ago." "Granted," I confess. "But I didn't damage one of your lower peninsulars while doing it." The only thing' that saved us from having 42 a free-for-all, then and there, was the sight of Bias Glinky. We both saw him at once. He was sitting all by himself, looking about as happy as an undertaker at a wedding. The table he was holding down was as far removed from the dancing floor as the walls permitted. Not only that, but he had his back turned to everybody and every thing excepting the painting of a tropical cocoanut tree on the panel before him. This he was Iamping with fixed intensity. "What is he up to, now?" I ask Hart. "I can't say, as the dummy would signal you," he replies. "You know he was gassed in the war and is still a bit gassy." "That's w hat he was telling me in the hote l the other day," I says. "Can't re member anything about his past, I unde r stand, not even his name." "Not a thing," Hart confirms. "Per haps the sight of that cocoanut tree brings back the memory of his prehistoric ancestors and he thinks "I'm done-through-finished. I could wise crack all night when I have an appreciative audience, but to have Blas fumble with my mental gems like that makes me want to chuck my whole act overboard. "Say, what's happening around here?'' Blass demands. "Am I b eing razzed?" "Oh, no!" says Hart. "To end the con troversy, come on over to our table and I'll chow you. Shake off that spasm of magumps and join in the frivolities." Blas rises h eavily and waits for Hart to lead the way to our table. "That invite came just in time," he re marks with a pretty smile on his ugly mug. "I'm as hungry as a bear and was just trying to figure out how much of this rich man's fodder I could afford to demolish." "Just like a low life," Hart replies in disgust. "Hang8 around the dive for hours staring at a cocoanut palm. Then, when one of his afflu ent friends along and promises to blow him to a feed, he decides to cut loo se on wild and ordering." "Go ahead and call me names," says Bias agreeably. "Call me anything you want so long as the waiter is generous with my portions." Bias lives up to his threat and orders al most everything on the score card from the relishes to t h e phony wine list. That might be a wild state ment, but Bias Glinky was a wild party. Those menu wine lists, by the way, are about as popular with res taurant p a t r o n s as cross-eyed black cats are with the boys who follow the bang-tails for a living. I don't care how pretty they are printed nobody can read 'em without consulting the waiter. And usually the thing they order ain't on the list, a-tall. Hart jumped to his feet and sirnalled a waiter Once the chow ar he can trace his family tree from there." When the music stops, Hart sug gests that we ankle over in Glinky's direction. The gassy bim looks up with a blank expression on his face when w e greeted him. His thinking apparatus is ticking at a rate that registers a little less than nil per minute-not much le ss, but a little. "Bet you didn't hear that last piece of music," Hart says. "What music?" Bias wants to know. "Was they playing any?" 'At's a crack!" Hart exclaims. "Any body who i s as null and void as you oughtn' t to pay Tropical Garden prices for taking a blank exposure of himself. There's no sense, Blass, in spending big money just to look at the painting of a cocoanut tree." "What cocoanut tree?" Blas inquires intereste dly. "Number please?" I breaks in with my switchboard voice. "Get this, if you're hefty enough above-12 Loco, sister," Hart says. "No such number in town," Bias replies. "Here's where I sign off!" cries my hero. rives Bias falls to with the enthusiasm of a veteran stoker. You have to hand him this: in the matter of food he plays no favorites. Fodder is just fodder to Blas. And he'll play fair with you-meet you half way, that boy will; all you have to do is furnish him with the stuff and h e'll eat it. He's easy to please but hard to satisfy, if you get what I mean. "Di d you see Morgan and H edda La B elle splashing themselves ove r the scen ery?" he asks presently. "Stacks up like a mountain of goodies, doesn't she?" Hart puts in. "I'll announce to the populace she's some fancy merchan dise. Morgan's so lucky he could trip on the boulevard and pick himself up holding a gold brick in one hand and a fat wallet in the other." Of course, those remarks make me feel good! They're too deadly to let pass with out some kind of a comeback, so I just naturally enter the debate, then and there. "Oh, I don't kn.ow that she's such a premium," I rejoins. "Without straining my bean any too much, I could name some body who's a sight more lucky than our (Continued on 62)


Thrills at Thi a horse, carrying its rider, jumped over the heads of five men seated in a Ia.-.e tourinl' car. The horae was aold hy ita former owner in Kentucky for $50, because it jumped all fences. The pres ent owner trained the animal and It Ia makinl' him a small fortune. Auto polo is an attraction that pleases the immense crowds at the Tampa Fair. This picture shows one of the many apilla without which no &'&me is complete. Aa the players are adept in leapinl' when their cars overturn, they are seldom in jured. Florida's Great Fair Automobile races with well-known dirt track drivers at the wheels of speedy c:ara also furnished excitement. Sil' Haul'dahl. holder of the world's straizhtaway rec ord walked off with nearly all of the prizes. A leap of 90 feet into a small tank of water, blindlo!ded and with feet and banda tied, furnished anothe. r thrill AU in a bunch at one of the turns. Haul'dahl is seen holdinl' the inside po altion at the rail. 43


"Nick" aaya all pool playera w ould like c oif if they could putt like thaa AS FAR as baseball is concerned, "Uncle Nick" Altrock, inimitable comedian and successful coach of the Washington Senators-world's champions is a son of Cincinnati, but when it comes to a question of g olfing education, the funny man of the diamond is a son of Florida, for it was on the sunbathed links of the Rocky Point Country Club at Tampa that Nick first succumbed t o the goddess golf. Visualize that bright warm morning four years ago when one of baseball's most skilful pitchers first gripped a hickoryshafted driver and tried unsuccessfully to pilot a tiny white spheroid around the well turfed fairways of the Rocky Point Club at Tampa. When all the hits and misses had been counted, when the last divot has been replaced, Altrock's first golf score for eighteen holes was computed-the total amounted to 142 strokes, just about double the number that a Hagen, Diegel or Sara zen would have required. The score was the least important factor that functioned that day. It was the virus of "golfitis" which accupied the center of the stage. It inoculated baseball's masterly comedian. He did not react immediate l y. Go l f did not interest him much after that first round. It piqued him a bit not to be able to "hit 'em a mile." It was not until a week l ater that the golfing germs bega n to work well. A friend again lured N ick out to the golf course. Altrock again fared forth to battle against Colonel Bogey. And-lo I and beh old !-when the round was finished and the score summed up, "Uncle Nick" had bettered his previous record by exactly 25 strokes. The following day, Altrock purchased a complete golfing equipment and from that day to this, he has played rolf at every possible opportunity. 44 FLORIDA CONVERTED BASEBALL'S COMEDIAN INTO A GOLFER "NICK" AL TROCK, FUNNIEST MAN of THE BASELINES, PLAYS THE TRAGIC PART of HAMLET O N THE LINKS 13y H. D. Floridian sun s h i n e, tropical verdure and the call of the out doors intrigued a rna n who had p r e v i o u s I y always scoffed at the greensward game, calling it "crippled croquet", to attempt the sport. And, each season as the W a s h i n g t o n Senators return to Tampa for spring training, Nicholas A ltrock re-visits the scene of his first golf game. And, as often, this same funny man of baseball displays a brand of golfing skill which would do credit to many a professiona l Nick Altrock, known from one end of America to the other wherever baseball is played, is remarkable in that when his active playing days were over, he originated a new and novel role and immediately gained countrywide popularity as baseball's comedian. Altrock was once a peer less pitcher for the notable Chicago White Sox during the days when the names of Charles Comiskey and the w o r I d's championship in baseball were intimately linked. When Altrock began to feel the rust take hold of his twirling arm, he knew that it was time for his dia mond swan song. Deep ly attached to the sport which he had followed so I o n g and successfully, Nick finally decided to take up coaching and to develop clowning antics f o r the entertainment of the fans. Those were back in the days when the amusing war cry of "Hughey" Jennings, manager of the Detroit Tigers, was one of the epics of profession al baseball. The time was ripe for the annexation of circus stunts along the GEORGE coaching lines. Altrock, "Baaeball Ia all fun, but c oif I a a Hrioua buaineaa," aaya Altrock


gifted with ready wit and a quick tongue, determined to capitalize on the pos sibilities of a diamond comedian. That, in brief, is the explanation of how base ball's popular funny man embarked in his curious profession. "Uncle Nick" has so popu larized his clever imitations and droll eries that no world's series, no matter where it be played, would be satisfactory unless Altrock was on hand to purvey wit and humor. Do not think for a moment that Altrock's value to the Wa shington squad ceases when he stops his laughable contortions. He is outstandingly efficient in teaching the "rookies" the tricks of the baseball trade. During the last three seasons, strange to tell, AJtrock has been one o f the pitching mamstays of the "Griffmen." True, Nick has not appeared on the regular slab in many orthodox games, but he has been the dependable practice pitcher. "Uncle Nick" has served up thousands and thousands of slants and hooks to the Washington r egu lars during the batting practice sessio ns. D espite his many years in baseball, Nick still has a wealth of speed and plenty of pitching "know" stored away for emer gency use Many and many a time some of the world's champi ons lead ing batsmen have "wiffed" repeatedl y at Altrock's puz zling shoots. During the last two years, Al trock has pitched in several practice games against the U. S. Navel Academy nine. Ask the "middies", and th e y will tell you that the grizzled veteran has still enough hop on h i s horsehide delivery to fill up the strikeout column and kee p the hits well scattered. P erhaps, you think that "Uncle Nick" bas a soft snap with the Washington Sena tors. You should follow h im around one day during the active baseball season i n order to revise your estimate. Nick will pitch for one and one-half hours every morning during batting practice. Again, i n the afternoon, just before the game, he will agai n mount the slab for batting prac tice Between times, he is kept busy coaching the younger players. He also has to perform as comedian at every game in which Washington participates. Nick has to devi se new tricks and capers to add to baseball burlesque repertory. You probably will imagine that Nick giv es up golf the baseball season as he is so busy durmg the average working day that he has no time in wh i ch to play golf. And if such is your surmise, it is wrong, for "Uncle Nick" has conspired with chan ticleer and arranged for at least nine holes of golf most every day. In a word, Altrock rolls out of bed just as the first rays of sunlight begin to redden the eastern hori zon. While it is musky above and moist underfoot, he speeds in h is automobile down to the famous East Potomac Park links in Washington. This course is the rendezvous of senators, congressmen and cabinet members who gain their sport and exercise during the hours before official Washington is awake. Most every morning when the Washing ton ball players are at home, Nick p lays golf along the shores of the peaceful Potomac. And it is a good game of golf which baseball's funny man plays. It is doubtful if there is a base ball player in either league who can best "Uncle. Nick" on the links. Altrock is a self-tutored golfer of exceptional ability. He has played the East Potomac Park links in par-a feat which some of the leading professionals of golf who have played that same course have not been able to duplicate. When "Uncle Nick" plays golf, he looks more like another Hamlet or a funeral director than like baseball's champion elown. Nick takes his golf game seriously. A frown of concentrati on grims the face that ordinarily is wreathed in smiles where baseball is concerned. Yes, occasionally Nick tells a good story or grins a b i t as He only amilea he hlta a real "home run" he sends a ball straight and l ow from t he tee on its parabolic flight. G e n erally, he is as solemn as a judge and sober as a deacon as he follows the rubber-wound sphere ov e r fairways and rough. Ofte n a battle royal is staged wh en Clark Griffith hooks up with Nick in a golfing match. Griffith, a consistent 85 man or better on most any course likes to catch ''Uncle Nick" on an off day so that with a small handicap he can make it mighty interesting for the diamond comedian. "Unc. le Nick" says that he is sorry be cause the Scotch invented golf instead of the Irish. "Those Scots are so stingy that they go and make the cup the size of a baby's bottle. Now if the kindhearted, generous Irish had originated the game, they would at least have placed a peck measure in the green as a cup so that a fellow would have a ch ance." The day that the East Potomac Park links closed for the winter, Nick was on hand to play a farewell round. A s he approached the f irst tee, two other golfers bundled in sweaters and gloves invited him to join them. The thr ees ome played hole after hole while the mercury dropped lower and the wind rose higher. One of the players addressed his companion as "Doc tor" throughout the round. At the eigh teenth green, Nick chilled to the bone, turned to this man and said, "Well, Doc, what's the chance of getting a prescription now?" The joke was on "Uncle Nick" for his companion was not a doctor of medi cine, but a doctor of divinity. ''Yes, golf is a serious business," Nick once told the writer. "I u sed to pitch be fore 35,000 spectators at the ball gamea out at Chicago when I was on Comiskey's staff and never faltered. In neighboring citie s, the fans found out that it was not easy to rattle me. Yet, today, I can take my stance on the golf tee preparatory to making my drive. I address the ball, waggle my club, come back slowly and pause an i nstant at the top of the swing. Just as I start the down-stroke, a baby sn eezes on the clubhous e porch-and I flub my drive." The "rattle" in baseball is far different from the momentary distraction of golf, according to Altrock's sayso. You can't in d u lge in any funny bu siness while you are playing $'Olf. Golf is a serious game which requt.res studious concentra tion. If you don't believe so, just watch baseball's funny man play golf and you will shortly understand why the Jolson of the diamond is the Hamlet of the links. If you are fortunate enough to live in the neighborhood of TamJ.>a, you will be able to watch the champ10n Washington ball players in practice and practice games out at Plant Field. And, you may also run across "Uncl e N ick" Altrock p laying golf out at the Rocky Point or Palma Ciega courses. For baseba ll's clown says that there is nothing like early season golf i n sunny Florida to put a man in shape for campaigning on the links north of the frostline. Yes, you can bank on it that Altrock brought his golf clubs along with him to Florida. The first spare time he has, he will scurry out to Rocky Point to argue a bit with General Par. It took Nick 142 strokes to go around this course the first time four years ago. He can now play the course in the low seventies. His greatest delight while in Florida is to play golf. You 'll recognize Nick when you see him by t h e cockeyed way i n which be wears his cap. If you doubt that he can play excellent golf, just follow the diamond clown for a few ho les and you will soon b e conv i nc e d of the baseball player's golf ing skill. Miami Harbor 'By LUCIA CLARK MARKHAM on tlie waters Where the gr at ships ride With the sheen and sparkle Of the dancing tide. Little Eden I s lands B e ckoning like a dream, Sails and spars and pennons. Silv e r wings agleam. White domes in the distance, Creamy Moori s h walls, Towers of pine s uplifting At green intervals. And where glory shimmers Through the sky's blue veil. Down the dazzling vista One scarlet sail. Is it I beholding All this l o veli n ess, From my wintry inland That the snows possess? I could dance forever As that slim yacht swings I could join the sea-gulls-! have wings. I shall loose my pinions Down the blue Biscayne, Till I find the castles Of my heart's lost Spain


SPONGE! FISHINGr u1"n Old-lf7orld Industry Now (enters About Tarpon Springs on Florida's West (oast 13y L. BECK ELLIS ONE is accustomed to think of Tarpon Springs as the Venice of our continent, a place of unique charm and beauty, the winter home, or perhaps all-the-year home, of many celebrities-artists, men of letters, financial magnates, as well as every-day folks of taste and refinement. The little city is quite widely recognized, not merely as a seasid e r esort, enveloped in the atmosphere of the Adriatic, or the Mediterranean, but like wise as something of a business center, with a port of growing importance. But how many persons from the outsi de realize that h ere is also the larges t sponge market in the world? Straightway the old-tim ers will challenge us. When last the y looked up information on Sponge Fisheries, this quaint maritime industry was of small importance in Ame rica, and c entered at Key West. This was true until recent times-up to a few years ago, in fact. The discovery in western waters of the valuablt! zoophyte known to us as the s ponge is attributed to Bahaman fisherm e n about 1853. But it was a Key West firm that recognized po ss ibilities of im mense value in the presence of this marine product off our coasts, and began, in a crude way t o outfit boats for sponge-fishing. The industry was still in swaddling clothes when the Civil War put a t emporary quietus upon it, as on countless other southern ventures. So it was that, up to fifty y ears ago, the sponges used in the United States, whether in surgery, arts and manu factures, or for d omestic purpos es, w ere imported chiefly from the M edi t erranean fields, a f e w from the far East. However, by the middle '80's, the Key Westers had the business re-established, and getting on a sound com mercial basis. A tidy fleet of taut schooners represented the new industry, of which they were very proud. And well might the i slanders take pride in this busines s they had inaugurated and brought to goodly proportions Their vaunting was amply justified in the latte r '90's and through the first decade of the n e w c entury; for the sea-harvests un loaded on the docks from the sponge boats meant half a million dollars, or more each year to the island-city. Then how did it come that this mo s t picturesque of industries was wrested from the sea-people down there, who had founded and upboilt it to such proportions as large ly to displace the im ported article in the markets of the United States ? It is one of those strange romances of trade-an industrial revolution of astounding suddenness as well as completenesJ. Within a decade, within l e ss than half that p e riod, ind ee d, su premacy not only in the trade, but in the actual garnering of the raw product, had been snatched from Key West. Tarpon Springs until then a winter resort of indubitable charm, albeit somewhat isolated, had taken over the whole business, bodily, importing from Southern Europe a big industrial population to carry on the sea work. The leading factor in this remarkable r evolution had root in the ancient warfare between improved methods and mechanism and the crude system of an industry's earlier phases. The Key Westers had made little improvement on their first implements and equipment. Generation after generation of sponger" 46 At Tarpon Sprinea ia the world' a lareeat aponee market went out after their s ea-harvests in ill-adapted boats. They still used the heavy glass-bottomed bucket through which they must spy the sponge, and the long clumsy pole, terminating in an iron hook, with which to loosen the growth from the rock or coral, and haul it into the dinghey. Fancy the process, the awkward ness, unsureness of it! One sees at a glance that methods and ac coutrement so primitive must give place at once when brought into competition with those of the Mediterranean divers. Another element to be taken into consideration was the grad ually widening area in which sponges had been found, and the fact that the superior varieties were taken from deeper waters. In the first generation of the industry it had been accepted that the exclusive habitat of the plant-animal was the bays and inlets about the southern keys; and, under the limitations of their equipment, the spongefishers had worked only in waters up to 35 or 40 feet in depth. In point of fact, only the strongest and most dexterous of the men could handle a pole exceeding 3 0 feet. But gradually they had learned that the richer banks or "fields" ran northward, and still northward, luring the boats and men on ever longer runs, leagues upon leagues from their native keys, keeping them from the home port, the docks and warehouses for long periods. In later years, the fertile fields in


Thia Ia only a amall part of the laree aponee fleet the Gulf waters adjacent to Anclote light house had become the favorite haunt oi the large r fleet. The Anclote beacon >tands at the mouth of Anclote inlet, into which the Tarpon Springs Bayou opens. You can see now how it would end! The fleet mu:st make temporary polt; and tn1s harbor, friendly, inviting, was a natural choice. They built their kraals, or waterpens for sponge in the "soaking stage". Docks seemed to grow, and warehouses to :lpring up, comm issaries evolved soon into extensive stores and outfitters' establish ments. It was the immemorial law of trade. Capital came and increased-bulwarked itself and the industry. Finally the cap i talists said: "Let's kee p the business here, it is the logical plac e for it. Let's take i t over, and put i t on a modern basis, too." For capital is always coldly logical, as well as far-visioned. So M editerranean divers were brought to the Anclote, the strange Eastern paraphernalia coming with them-lateen sail s boats and rig as alien, yes, and ancient, as the language they spoke, but diving apparatus of the latest, most approved models. Within four months from the appearance of the first diving armor on the Anclote docks, ("a monstrous invention", the Key West hookers shudderingly call e d it) there were four-score Greek divers to be counted on the quiet streets of Tarpon Springs The lure was strong, you see for the Med i terranean fields had been worked to steril ity through most of their expanse Within a year, there were hundre ds of the Hellenes there, wives and children now pouring in-in a picturesque tide to the lit tle port--black-eyed, animated women and little folks, gesturing, chattering amiably, mainly Greco-Turkish in type, but here and there the pure Hellenic features and color ing, especially among the women. Very quickly the industry had reach ed a permanent basis in its new locale. B e fore the great war-trumpets sounded, s um many patriotic sons back to the Hellemc colors, there were fully 2,000 Greeks in the seaside colony just outside of Tarpon proper. There are scarcely so many now. Many never came out of the war. And some who lived, remained in their native land. But it is estimated that there are more men actually engaged in sponge-diving the present season than in the spring of 1914. And what have they made of the i ndustry, these Greek divers and the capital Ready to put on the diver's helmet back of them, who combined to it from the seafarers of the southern iSlands? Refer back to our op ening statement. Entering the Sponge Exchange at Tarpon Springs-a vast structure of brick, with a wide cement court in the c entre-you are in the greatest sponge mart of the world. Follow the beautiful stream, locally known as "The Bayou," until its sparkling waters merge with thos e of the harbor. If you are lucky enough to strike some holiday, or the off sponging season, from mid-summer until late Octob er, you will find the whole fleet in. You will look, astonished, over a forest of masts, rising from a hundred and fifty ves se ls, of h eav y tonnage, mostly large schooners, some with auxiliary power, all taut, s hining, amply seaworthy; and on every gently rocking hull, Greeklettered, the melodious Hellenic names. It is the Big Fleet we speak of. There are from 400 to 500 of the smaller craft auxiliary to these, including the diving boats. Each larger vessel carries when on the trips to the sponging-grounds, five or six diving boats, and full quota of .expert divers. Most vessels, al s o have their own launches, to ply back and forth, reducing carg o, replenishing supplies. Each schooner with its men and auxiliary craft, is known as an "outfit." Barring storms or othe r disasters, the outfits usually remain in the Gulf, in their chos e n grounds, when at the height of the seaso n, many weeks on each trip. But when all are in harbor, as during festival times Anclote is the liveliest port of its si ze on the face of the globe. A g ood harbor they have there, with searoom for all, and tight anchorage. Off shore is Anclote Light, thei r beacon; and northward and southward lie the rich fields, this bay b eing about central of the best sp ongin g grounds in the Gulf of Mexico. It may be added that in these southern Gulf waters are found practically all the sponge of the western world; thos e brought in from the Atlantic side of extreme peninsular Florida waters being negligible both as to quantity and quality. The Atlantic is too cold and too stormy to nurture suc cessfull:v this form of marine life. The Fish Commission of Florida issued recently the etatement that lic ense a had been grant e d to 143 s ponge ooats, mostly of the Anclote fleet, in the twelve-months ended. The old -timers, the hook-and pole men of Key West, have dwindled to very Celebration of "Epiphany" by the Creek colony ia an annual event


attempt to figure this. Interested readen may ao so. '1he markets of our own country are now satisiactority supplied with the home-grown article and our exports of sponge have al ready attained considerable proport10ns. England in particular is making on us an increasing demand for the coarser varieties, to be used in mattress manufacture. And the people engaged in this most picturesque of our industries, this big Greek colony, the most populous of un mixed Hellenic nationality now in America -what of them? Are they happy, peace ful, in proportion to their prosperity? Art they making permanent homes here, becom ing Americans in reality? They are a happy-hearted people, and peaceful, law-abiding, beyond the ordinary. Many of them own their homes, and somt have invested in orange groves and other realty. Nearly ten million were marketed the Tarpon laat year But it will take more than a generatioil to Americanize them. Remember, they brought hither not only the Hellenic tongue, but the pursuits, customs, social usages, religious faith and ritual which w ere theirs in the land of their fathers. They have their own schools, church, priest; they fol low the sea, as did their sires-and with comrades of their own blood. Between trips, they come home to their Hellenic speaking households. They drift down the palm-bordered streets, to a theatre where a Greek play is presented, or to their quaint coffee-houses, where by the hour they sit, among comrades, smoking the long-stem med narghilehs, reading their Greek news paper, sipping their Eastern coffee, which is truly "black as midnight, hot as hades, and strong as hate!" numbers since the period of their vigorous warfare against the Greek inva sion in its earlier stages. However, a law was pushed through the State Legislature a few years back by the energetic work of the southernmost assem blymen, which to a certain extent protects these island fishermen. This law, string ently amended two sessions ago, will doubt less keep a sufficient number of hookers in the industry to work all shallower waters. As amended, this enactment entirely bars the divers from all the waters of the state, claiming that they tread down and destroy the young sponge while gathering those of comm ercial size; and that, as a result our own fields would very soon be depleted as are those of the East. This law protecting the native hookers, send s the Greeks out beyond the 3 mile limit. However, both divers and their backing capital have taken the matter with little protest, declaring themselves scarcely affected by it, as diving can not be carried on successfully in the shallow d epths which extend miles out along the greater portions the peninsular coast. These foreign divers could not afford, it is claimed, to spend their time and expert skill in har vesting the inferior growth native to in waters. Onl y in the deep e r Gulf to which the law has exiled them in their div ing armor do the fine sheeps' wool and other superior varieties grow, commanding the highest prices at home and abroad. They claim, indeed, that those velvety speci mens used exclusively in surgery (in im mense demand at top figures) are never found in water under 100 feet, seldom un der 150 or 17 5. None but the most skilled divers work at the latter depth, and the stay under pressure so great as this is never more than five to eight minutes at a time. In these deeper waters, the captain of an outfit works six divers in an hour, so giv ing each one fifty minutes rest between ordeals. It is highly skilled labor. And hence paid, not by wage, but by sharing in the proceerls. Spongers disdain work on any other basis than "Shares." Many of those at Tarpon have amassed large means, even wealth; and some have beautiful 4.8 homes. There is a Greek bank, the officers and shareholders all of that nationality, and all connected, directly or indirectly, with the industry. You may inquire regarding the actual in come from the annual harvests. There were eight to t e n million of sponges mark eted through the Tarpon Exchange last year; and the first price that is, the money paid directly to the outfits, at the stalls, for the product in the raw, ran close to a million dollars. When it comes to the fin ished article, in the ultimate market, where the consum e r buys-but we shall make no These maritime people are deeply reli gious by nature and training, belonging en masse, one might say, to the Orthodox Catholic, or Greek Church as it is generally known. They have in Tarpon Springs probably the most numerous congregation Of that faith in the western world, worship ping now in a modest chapel, but having already plans drawn to erect a noble tem ple, of Byzantine type, the cathedral of St. Nicholas. (Continued on page 76) The warm waters of the Gulf yield all shapes and sizes of


"What I IJ!( cyjest rU!bout Suniland" o f PRIZ E WINN ERS IN SUNILAND'S L ETTE R CONT E S T THAT SUNILAND Magazine is r ead ir;>m cover to cover and appreciated by its r eaders was prove n by the hun dreds of l etters submitted in our Let ter Contest which was announce d in a small space on the las t page of the F ebru ary issu e of SUNILAND. The letters were probably the most un usual lot ever submi ... t.!d in a contest of like character. All w e r e since r e and writtE n not so much with the idea of winning one of the small prizes offered, but as an ap preciat:on of the editorial policy of Sunt land M a g.1zin e It is gratifying to the Editors of SUNI land to know that the characte r of read:ng matte r b eing publishe d in "The Ma of Florida" is the sort its r eaders enjoy. It is an editor's business to s ense what the reading public wants, and to supply that want. Hundreds of thousands of Americans living in forty-eight states want reliable in form.ltion about Florida, the State that presents greater opportunities than any of the others, and the policy of Suniland is to supply this great and growing desire for such information. The will s erve a s a last!ng in,pira tion to the Editors of SUNILAND to give their r eaders every month, the best mrga zine po3 s ible and to present by word and picture the true story of Florida, its past, the present day developments, and a vision of the future. The Editors to thank all their read ers who took the trouble to send in letters. They would like to write each one a letter of thanks, but that is impossible owing to the numbe r of letters receive d. Judging the letters was a great task. All of the m were good. All in the high est praise of SUNILAND. sco"":"es state d the writers wished it were publihed weekly of once a month. Over fifty per cent of the letters m entioned the advertis ing page s The writers sa' d the y comidered them as interesting as the pages of read ing matter. Taken as a whole, the letters were probably the mo: t comp1imentary lot eyer r eceived by the editors of any maga zme. The names of the prize winners will be found in the middle column of this As the letters were of such great interes t the editors are printing all, or nearly all, of them. Miss Beatrice 0. Wentley, West Eliza beth. was awarded the first prize for this letter: "The is sue of "Suniland" is a very interesting number. The description of the many bP.autiful places, the pictures, showing so fully the spirit of play which he<>lth and happiness to the great number of persons partak'ng of and enjoy ing the varied forms of r ecreation, the sweet story of the "Angel of Broadway," the story of F1o"":"ida's flower-the Poinset the diversity of the many adverof real of these have had the power to create in me a great de sire to sro and see and perhaps locate in your state. "l hav<> relative-; in Miami who have de scribed the wonderfui strides that have been made in that city within the last few years. ewm months. and I think in order to make their appeal more strong, they have sent your magazine to me and I have surely The Co11test lf7inner s FIRS T PRIZE-$1 5.00 Mi s s Beatrice 0. Wentley, Box 35, W est Elizabeth, Pa. S ECON D P R IZE-$10 .00 Arthur Willi s Spooner, D. D., Mal vern, Pa. THIRD PRIZE-$5.00 Miss Helen M. Adams Bas in, Monroe County, N. Y. TEN PRIZES O F $1.00 EAC H Mary E. Brown, Haines City, Flor:da Mr.>. S. E. Chiddix, 415 East Third Street, Ocala, Florida R. E. Lufse y, Box 272, Lakeland, Florida J Edmund Brewton, Box 101, Talla hass e e Florida Erie B Renwick, 704 Fourth Street, North, St. P etersburg, Florida J. S. Blitch, Raiford, Flor. da. E. R. Stowell, Box 340, Lakeland, Florida Mary L. Tomlin, Plant City, Florida A. J. Terwilliger, 2740 Fourth Ave nue North, 8t. PEt ersburg, Florida Clarence H. Hubbard, Manor Hills, Tampa, Florida been inspire d by it. As a pl e a for further migration to your state th1s month's of "Suniland" contains quite a number of drawing cards. .... o ... etJme a go, I read in a popular peri odical that the. e seems to be no 1-lace tor a philosopher or a thinker in thi s age of the world-no time for thinking. h through good literature we are made to think mere o:l' the side of life and are made to see and desire to li,re in locat.ons where p!enty of sumhine and pure air abound, then the more of th: s type of magazine that is published and r ead, the more will peoples' thoughts and id eals b e uplifte d and their desire for b ette r and nobl e r things will have a tendency to make this old world a b etter and grander place in which to live. "We are admonishe d to think of things that are "lovely, and of good report," and if this m ?gazine is more widely circu lated and r ead, it will help fill this much needed want and lift our thoughts to bet ter things, and from the more sordid things of life with which our newspapers of today are filled. It is refreshing to turn to a magazine filled with sunshine and happi so I trust that many, many more copies of "Suniland" will have to be prfnted." Dr. Arthur Willis Spooner, Malvern, Pa., won the second prize with this letter: "It is quite imnossible to state in three hundred words 'What I like best' about the February issue of SUNILAND. for it is crowded from cover to cover with 'What-1-lik e-best' features. "The make-up of the magazine is par excellence. The typography is perfect. The 'cuts' are superb. "The magazine evidently has faith in it self, and m the cause which it so ably champicns. It b e li e ves with all its heart, in FLORIDA-not only as it now is, but also as it IS TO BE in the years to come. "Th e tone of SU1 -,fiLAl'

is judged by the men they produce and the state that gives to the world men like Tel fair Stoc kton, men of honesty, great wis dom and vision, men that give every ounce of their strength to the development and beautifying of their community, men that know no defeat, overcome all obstacles, ah! that is the coming state. "There is no greater work on earth than developing the land and building good homes, all the world loves a 'Home,' hence it is work that benefits our own nation and all other nations for people from all parts of the world come to our sunny shores, see the wonderful development of land and splendid homes given u, by nien of brain and brawn and they the knowledge to the four winds of heaven, bringing us yearly numberless visitors many of whom become substantial citizens. Suniland has done Florida a real ser vice in printing the life stories of such men as Telfair Stockton and 'Dave' Davis." Mrs. S. E. Chiddix, 415 East Third St., Oca la, Florida. "Next to a mother's love for her child ren is the ardent desire for them to make of life a great success. As soon as they are old enough to understand we begin try ing to teach them the lesson we learned years ago in the old school reader: 'If at first you don't succeed, try, try again'. I know of no better way to so impress upon them this lesson than by putting in their hands a reliable magazine m which are the life stories of men who have started at the bottom and climbed the ladder of success round by round 'til they have reached the top. Such an article is found in 'Suni land' for February, 'From Grocery Clerk to Millionaire Developer' by Franklin Hat ton. Give us more articles like this and in 111n doing help us mothers to impres s upon our children the important truth: 'A man may be down, but he's never out'." R. E. Lufsey, Box 272, Lakeland, Flor Ida. "How in Sam Hill do you expect a fellow to tell what he likes best about this issue of Suniland, when it is all so good that, like Uncle Mose's whiskey: 'Thar ain't no best, 'kase thar ain't none bad.' 'God Made Florida for America' is very good. Royleston Markham clothed the thought in a pretty dress that did not hide any of the truth. "I enjoyed reading of the 'Angel of Broadway,' and am glad she is now living In Suniland with so many other 'angels.' "Kitty Page, in 'Hart and Flowers,' is delightfully refreshing. Tell Mr. Schully to let us have more about her. The 'voice and the smile" are all through the story. "Poor Lysander! How we sympathize with him I He--but what's the use? I could go from cover to cover, finding some thing to praise in each article, for all are excellent, but what I really like best are the pictures. You have used very good taste, indeed, in your choice of illustrations. The cuts are exceptionally clear and dis tinct, bringing out the beauty of the aeenes." J. Edmund Brewton, Box 101, Tallahas Florida. "What I like best about the February l!sue of SUNILAND is that it reads more like a national, inspirational magazine, than the magazine of one state. No magazines, not even the national magazines such as the AMERICAN and SUCCESS, possess any more inspirational success stories than this issue of SUNILAND with its interestingly written personality such as From Grocery Clerk to Millionaire Developer, A Hodem Wizard of Home Ownership, John Ringling of Sarasota, The Greatest Men of Plorida-Henry B. Plant, From Broadway to SUNILAND, and others. "If SUNILAND continues to publish lltories like theae it may still be called the Kapzine of Florida, but its subscribers will be numbered by the thousands from every state in the Union." Erie B. Renwick, 704 4th St., N., St. Pet ersburg, Florida. "I am writing this letter concerning the February issue of your magazine, however, it is not the letter contest which prompts me to write and I do not wish to be considered a contestant for prize money. I am writ ing to let you know my appreciation for certain kinds of articles which have been appearing in your magazine and especially your February number. "You may be highly commended for your magazine in its entirety, but more specific ally and in particular for its articles which deal with the economic facts and future possibilities of our glorious state. "The first article which appears in the February number, entitled 'The Future of Florida,' has immeasurable value and should be read by every wide awake citizen of our United States. The general public as a whole i s more or less acquainted with the playground advantages of Florida, but those people who know and are acquainted with the economic and agricultural worth and possibilities of this state are all too few. I believe with Governor Hardee and Roger Babson that the future greatness of this state is not to be determined solely by its playground facilities, but more truly by its workshop and agricultural superiority. "It is my hope that you will continue to publish these facts and figures in every issue that is to come, and then not only will you be greatly assisting the future and proper advertising of the state, but will have the future success of your own maga zine a ssured.'' J. S. Blitch, Raiford, Florida. "Suniland is a success because it is ap parent that it springs from ambition-a high motive for Florida, and has eliminated that ulterior motive that heretofore has visibly clung to so many mushroom publi cations. Suniland intentionally appeals to a high-grad e clean-cut class, who like rol licking sport, true history, stories in pic ture s and carries only such ads as are truthful, can be verified and can be relied upon as a guide of facts for the investor. Know ing Florida, as I do, I failed to find a single advertisement misleading or couched in language to deceive.'' E. R. Stowell, P. 0. Box 340, Lakeland, Florida: "I wish to express my opinion of the February i s sue of Suniland. I am pleased to find there is published in Florida a maga zine that gives the plain, unexaggerated facts about Florida which in themselves speak so much for our wonderful state. I feel that I can send Suniland to my friend! in the north and know when they come to Florida they will find it just as Suni land pictures it. I also like the frank, honest class of advertising in your maga zine.'' Mary L. Tomlin, Plant City, Florida. "I once saw a woman buy. a new maga zine, sit down and carefully cut out the pages of advertising matter so she could more easily handle the magazine while reading it. These cut-out pages she care lessly threw into the fire unread-unlooked at, but for the brief glance to see if they have reading matter interspersed. I shaH not attempt to tell you just how I felt about this. But afterwards I had a sort of pity for her-she was missing so much that was good. "From this introduction maybe you can guess what I am going to say is to me the most attractive feature of SUNILAND. It is the well-written, well-illustrated adver tising matter-all of which is truly artistic in form and arrangement. "To me these pages of advertisements tell a wonderful story of Florida-her pos sessions, her possibilities and her progress in so many and such varied lines. To even the most casual reader they furnish evi dence of Florida's remarkable growth and her still greater promise of future develop ment." A. J. Terwillig er, 2740 Fourth Ave. N., St. Petersburg, Florida. "Your query: "What I like best about the February issue of Suniland' can be an swered most truthfully by one wordeverything I "First, I should list your delightfully chatty intimate sketches of the various J?ro minent people: 'Floridaleons' either by birth or choice, and the latter is always so much more flattering. Do not let us have more. "Second, the aesthetic appeal made through your pictures is tremendous. Save perhaps in the most expensive magazines of Art, I have never seen in any periodical pictures of such surpassing beauty as Suni land offers. They alone would draw the most reluctant southward. Even your ad vartisements are, most of them, beautiful well as educational.'' Clarence H. Hubbard, Manor Hilla, Tampa, Florida. "Florida has reason to be proud of Suni land. In her, she has a most interestine and competent band-maiden. As was Bos well to Johnson, so is Suniland to Florida and her story is wonderfully fascinating and compelling. She justifies her claim u 'The Magazine of Florida' by supplement ing a concise yet comprehensive general record of Florida's unparalleled advance ment with well-written, well-illustrated, up to-the-minute stories, historical and descrip tive from all sections of this beautiful do main. "As you lay down Sunil and you pause to behold the unheard-of spectacle of a great Commonwealth whose communities seek advancement, not at the expense of their neighbors but in sisterly rivalry-another aspect of Southern chivalry and comrade ship. And your vision broadens to behold the most important of the unions of these great United States of ours, for the sturdy bridegroom of the North seeks his sleeping Princess of the South, beautiful beyond compare. And the twain shall be one. And they dwell in the Land of Every Good-Thing. And a long step shall han been taken toward the millenium." Suniland By A B. LOWE Oh, land of unstinted sunshineWhere stately palm trees grow; Where vine-hung hummocks dot the 'GladeP And sparkling waters flow; Where flame-vine and magnolia, Waft fragrance to the breeze; And cardinal and mocking-bird, Warble sweet melodies. Oh, land of incessant summerWhere healthful sea-breeze blow; Where canopies of moss-draped oaks And azaleas grow ; Where lambent stars through open visw Cast their golden sheen, On doe and fawn a-browsing In meadows rich and green. Oh, land of every luxury-Where orange and mango teem; Where golf links vie with bathing beach. And life is one sweet dream; Where all the world is blended Into one royal whole; Oh l<""'l.orida, dear Florida, Thou art the nation's goal.


Polk County's Orange Festival By RUSSELL N. HAAS /. WITH the Honorable John W. Martin, Gov ernor of Florida, present to conduct the opening ceremonies and deliver the prin cipal address, the se cond annual Polk County Orange Festival was inaugurated in the lake circled city of Winter Haven, the last week in January. A huge crowd assembl e d to greet the State's Chi e f Executive and hear his masterful address on the sig nificance of the big celebration and the magnitude of the citrus industry, which had inspired the festival held in the center of the greatest citrus producing area in (Upper left) Firat prize in the parade waa won by the Women's Civic League, Winter Haven. (Upper right) One of the beat displays was made by the Winter Haven Citrus Growers Aaaociation. (Center) Lake Alfred was awarded first prize in the citrus clau. (Lower right) One of the floats In the street parade. Florida. The Polk County Orange Festival had its inception in the fall of 1923, when a group of Winter Haven business and profess ional men, inspired with a vision of an exposition at which the various citrus products should be the dominant factor, organized an Orange Festival Committee, with F. J. Senn, perennial Winter Haven booster, as chairman. The organization began as a strictly local affair. There was at that time no thought of embracing the whole of Polk County, or even of a small section adjacent to Winter Haven. The originators of the project felt, quite logically, that its worth as a community affair should be tested before it be extended to embrace the whole of Imperial Polk. Under the inspiration of this committee, the first Polk County Orange Festival was launched in January, 1924. It was not even then known as a Polk County affair. It was only after the festival had been held, and its import came to be realized, that the idea of extending it into county-wide organization took form. The project was enthusiastically endorsed by every section of the county and the executive committee was enlarged to take in members from every community. The subsidiary committees were increased in number and in personnel, and their operations extended to include the leading business men of the county. It was in this setting and under the most favorable circumltances that could be made possible by the enthusiasm and co OJleration of all the communities of Florida's premier citrus county Ulat the Second Annual Polk County Orange Festival came into \eing. The address of Gov ernor Martin heralded the opening o f the celebration, which extended ov e r four days. The opening exercises w ere in charge of the city and the Chamber of Commerce, with Mayor H. G. McCutch e on delivering the address of welcome and Roge r W. Babson, America's famous statistician, giving the resp on se for Polk County, of which h e i s an honored winter resident. Second only in importance to the visit of Gov ernor Martin waa the float parade, held on Thursday morning. Several dozen floata were entered in the parade, many of them artis t ic creations, the majority sym bolic of the orange festival. Several thousand spec tators witnessed the parade and enjoyed the exercis e s which followed. Prizes were awarded floats in the decorative class by the judges-George H. Clements, of Bartow, J. E. Worthington, of Lake Wales, and C. D. Gunn, of Haines City-as follows: First prize, Woman's Civic League, Winter Haven; second, W. C. T. U., Winter Haven; third. Royal Neighbors of America, Winter HaveD A series of delightful outdoor performances were inaugurated for the entertainment of the large crowds. These included concerti. each afternoon and evening by the Artillery Band of Winter Haven and free outdoor acts by the Johnny J. Jones Shows. Naturally, being an "Orange Festival," the primary of the exposition was to advanc e the cause of the citrus industry. This it did convincingly and well. 5t


Confessions or An Ex-Rum Runner "CAPTAIN McSWEENEY" LAST INSTALLMENT strong arm, they were not mP"h to be THE life of a rum runner is not always a voyage over mirror-like seas. Most any foc's'le hand can steer a course, but it takes a marber, himself, to se t one. Here I was in the midst of the holiday season. s hipl ess and homesick, in Tampa, every body else busy and imbued with Christmas enthusias m, while I was left alone reflecting bitterly on the joyless life of a bachelor; sic k of law less business, but grown so seasoned to it and its big returns EDITORIAL NOTE-Many letters have been rece ved asking w h y the Confessions of Captai>t McSwe e ney d i d not appear in our last (February) issue. The reason was that the Captain was summon e d by the Fede ral court. (No, you are wrong; guess again.) He was ca,lled to give testimony as a sea, captain and expert in nautiral affairs in a case involv : ng the collision of two ships off the Florida coast. This and accumu lat ed bus ness affairs so engrossed him that he could not pre pare h;s concluding insta llment in t"me for the last issue. Here it is for the readers who ha ve been following the Captain's interesting confessions. The Captain turned to me and slanped me on the back. "Well, you're not going to keep at the old rum game, when there's fO much to be made bringing in W ops and Slovaks." He eyed me intently, while I heo.itated with my answer. "I've about had my fill of all of it," I told him. "It's not that I'm conscience-stricken, but there are a few good instincts ins:de of me that I want to develop ahd give a chance that I was spoiled for honest wo!"k. I would gladly have foregone smuggling for some thing less hazardous. But to start at the bottom in a smug trade that would only earn me cigar money was entirely out of the question. There was everything to accentuate my lone liness and the hollowness of my suc cess; to be bumpe d into on the streets by a woman with holiday bundles was only to have this fact rubbed in. Even the appeal of my house on Miami sho'"e was not strong enough. to me back there; in fact, in my cynical mood I scarcely cared whether I saw the place again, or Jake, or the Goo-goo. My thoughts kept reverting to a litt!e quiet, inconspicuous woman in a great city; I could almost her patient voice ca: l ing me: "Sonny, supper's ready, go wash your face and hands." I cast over in my mind the y2ars of rolling water, bleak and stormy or fair and smooth split, day after day, by the keel of a ship, that I had t r av ersed since I had seen my mother-the Saints biers her, and I vowed that another year would not without my turning home. I was lonely, restless and idle, a combination of elements which usually result in a man g etting into mi rchie f. In my mood I roamed the town and one evening found myself in Ybor City, the Latin quarter, seated at a ma: ble-top table in my favorite Spanish restaurant, sipping my glass of "cafe con l eche," wild thoughts wheeling like seabirds through my brain. Thus en gaged, I overheard a r .crap of conversati on brought me suddenly out of my reve: ie. Looking in one of the mirrors that lin e d the walls I saw an eddy of blue cigar and c 'garette smoke and in it, at the table just back of me, were five men, three Cubans and two Americans, all speaking The face of one of the Amer icans was familiar, but it was not until the mention of the name of the yacht, that I recognized him as the s ki:>pe of the craft we h::1d tied a1ongsi de in Havana to take on a cargo of liquor. I turned immediately, made my self known, and, at the invitation of the Ca:;>t:lin, joined them at their table. finally on his way to his native land?" I explained that we had lost our ship and that Jake had returned to the East Coast. The Captain continued passing pleaantries with me and at the same time fo!lowing the talk in Spanish that went on uninterruptedly. Occasionally he threw in an inter jection that brought the other men up short, and I saw he was very much in authority. I gathered the drift of all they were talking about, namely the smuggling of aliens from Cuba, with a degree of safety and a handsome profit unknown to the rum game. The ma.ters of the schooners brought the aliens over, more as cargo than rassengers, and a nondescript one at that. Some care is usually devoted to stowage of goods of one kind a-e not mingled wtth those of another kind, and they are kept clear of spray or bilge water. Not so with the "white ivory" being brought over. They are kept in smelly holes wh "ch a day or so befo-:-e contained fish or odorous sponges well along toward decay. The hatches are battened down tightly when the suspicion of a coast guard cutte r appears on the horizon, but I gathered that the dangers from this source were s!ight, the government being behind h its program with most of the "navy" concentrated at Miami. Three cutters the entire Gulf coast from Pensacola to Key West and two of these were considered s o unseaworthy that, beyond being inact: ve symbols of the law's to grow. You get me?" "Oh, yes, yes,') he answered. "I've had my spells of that sort, but they're unprofitable things to have in the days of easy money. Do your sinning while the sinin's good and your repentin' when you have to. There's a time and a place for all things." "I don t care to do my repenting as a guest of Uncle Sam," I told him. His face sobered and a gleam of steel came in his eyes. I admired his zeal and boldness; I sensed in him the leader who would not brook interference. "When a two-fisted sailorman talks like th::tt, I usually tell him to look to his liver, which to my way of "thinking is a man's seat of courage." His vo ce dropped to a more persuasive tone. "Jails are out of fashion nowadays. There ain't many of our modern buccaneers languishin' in irons. They're all out on the same old Spanis h Main that the t-:-ea sure ships of La fitte and Gasparilla. Ain't there something to r eincarnation after all?" The idea fasc:nated me for the moment, I almost looked fer a bandanna and cocked hat over the Captain's sea-stai n e d face, a black pad over one eye. For he had a long machete scar across his cheek that would have completed the picture; perh::1ps be neath the table I would have found him with the timber leg of Old John Silver. "This outfit is up against it for a steady hand to run in a bunch of aliens, all cor ralled and wait:ng shipment from Hav.1na." He was very much in earnest, and his searching gaze made me uneasy, as though resisting hypnotism. "What's the matter with you?" I parried, "your health is good and you know the ropes." "There are de t ails to be tended to here. The bunch will have to be brought into Tampa from the coast and hid out here, and I'm looking out for that end. There' s better returns and less danger that way than by dumping 'em on the beach to shift for themselves. Where you check in is as master of the ship only. I'll furnish a com petent supercargo who'll look after the passengers, and you'll be full p a rtner in the proceeds without having to lay out a dime." "And how's friend Jake?" he asked, he and my mate, Jake Hilde brand, being shipmates of yore. "He's eternally talking of his trip to Sweden; can it be that he's Speedy yachts have been used by rum runners o ff the Florida coasts I can't explain just what it was caused me to fall in with their proposition, whether flabbiness o f will-power with a stronger mind imposing on that knowledge, or whether it was just a natural' flo ck ing with birds of my featn'et, not 52


'.so much through choic e and inclination as elimination. Because the sedans of the prosperous men of my age passed me by like liners spurning a piece of driftwood, when I chance d to overhear them on the streets I discovered they were talking a foreign lan guage, a patter of subdivisions, amo'.'tizltion-words not contained in the vocabulary of a freebooter-so I hadn't much in common with them. No sooner had I ag'reed to make the trip than I had a hunch thaf this was going to b e my last command; that F :1te, in some form or another, was going to Eeize on it and make it a turning point in my life W e left Tampa in a Cuban fishing schooner, and a couple of days late r tie d up in the Almendares r ive r along3ide an obscure little dock. There Sanchez, the supercargo, left me to go into the city and coll ect hi s passengers. He was a bushyhe:l ded, pock-marked Cuban-American, born in Key West, speaking Englis h w e ll. From his s moky, greenish-gray, roving eyes I judged he was both cruel and reckless to those over whom he might hav e an ad vantage. We dis lik e d each other on s igh.t The remainder of my crew were stohd Gree k sponge-divers from Tarpon S rrings. Sanchez was away possibly three hours. H e retumed as it was growing dark at the head of a motley string of immigrants, twenty-five in all, among them swarthy Italian men, jabbe'!'ing away, a numbe r of bovin e Armenian women, dark, silent, with the look of suffering indelibly written in their eyes; there were two Greek b ri des, with an air of assurance about them amount ing to arrogance. I saw them pointe d out and discus sed by two of my sailors and knew that they would be cared for and con veyed to the colony at Tarpon Springs. And in the group was a Russi:l n girl, a slender figure, in black, threadbare clothes, accentuating the pallor of her face. My attention was arrested to her first by her apparent h elplessness, the unformulated fears that see med to haunt h e r features; was nothing to suggest aggressiveness with which to fight off hardships, nor, on the other hand, was there the apathy of the othe r women which cushions the hard blows of destiny. On the impulse of the moment I went out on the deck and relieved h e r of the cheap rattan travelling case, which con taine d all her worldly possessions. "Let me help you aboard with your bag gage you seem tuckere d out, Miss," I said. eyes kindled with quick appreciation as she p ermitted me to carry her b e long ings, and much of her timidity was lost at once in a childlike confid e nce. "We come soon to the United States?" she asked in broken English, in the modu lated flut elike voice, which speaks so elo quently of good breeding. "I am so ver' tired, and l wish so to see my seester." "Where is she?" I asked. "I tink Dakota; that's where I hear last from h er. They tell me in Europe it very easy to come to United States, but I tink it ver' hard, and it cost much money. I was conscious of her confidence and gratitude for the little attention I had showed her but at the same time a little annoyed at' mysef for being a softy and concerning myself with the affairs of an alien girl, coming into the country as con traband. I reasoned that to pursue such a course would only bring inconvenience to myself, possibly trouble. She must have sensed my change of sen timent, for she became reticent immediately, "I am verra sorry if I bring trouble to you. You are so verra kind to me." The slight figure stiffened, giving the little head the merest suggestion of a toss, and, carrying h e r luggage to the break of the hatch, began to descend regally into the hold like the Apostle John to his black prison well. If I was hard-hearted in the daytime, I certainly softened toward our captives that night. It came on to blow hard and the schooner rolled and pitched violently, shippi11g heavy se as. I wouldn't let my mind dwell on the p andemonium that must be prevailing among tho" e poor people, especially the women. There was abs o lutely no provis'o'l wade fo1' their comforts. The realization that this was so dawned on me when we were well out in the Florida straits It was not my provi n ce to look after them; that was Sanchez's j ob. "Good lo-d, man," I expo stulated an grily, "Do you mean to tell m e there are no sl eeping accommod ations, no wate'.', no food, no light down there fer them? I presume there i s no ventilat:ng arrange ment and we'll find them all a sphyxi:lt e d before we land." No danger for that, h e replied coldly, "there i s ventilation, and a la:ge jug of v ater. Tomorrow I give them a ration. You know Captain, this not a P. & 0. steamship. H e was right. But when I turned in my comfortable bunk my mind was tortured by thoughts of the hards hips the little Rus s:::m gi l wa s undergoing. The others were only background for her; as impersonal to m e as so many Chinese coolie<>. But the girl glanced curiously at m e in m y dreams that night, not piteously nor condemningly, but in a perplexed way, as though she couldn't understand. Of a sudden I could stand it no longer. I s lipp e d on my oil skins and went th'.'ough the cabin where San c hez was sulking and playing solitaire. "Mister Sanchez, I'm going to heave the r hip to, open the hatches, and see how goes it with our p a ssengers." "What for you do that?" he asked, pro vok e d "We lo se very much time that way.' He followed me through the companion a mPnace in every accent and movem ent. "I to take care of the people, not you he added. "Your responsibilities rest rather lightly on you then. I s there any light below for them? Are you sure they're getting air?" He shrugged his thick shoulders. "I tell you before this is not a passenger s hip. We contract to take this people to the United States, nothing more. And if w e keep our course we get there tomorrow and have them off our hands, but if we op e n up the hatch every hour, then we lost too much time: maybe never get there." He fini s hed with the maliciou s suggestion of a threat thnt set my blood boiling, "Maybe you lik e jail bette r than I do, so I think better you don't op e n them now. Tomor row plenty of time. "Lay her to," I ordere d the helmsman, and as she came into the wind with her rigging and sails slapping, I turned sternly to the supercargo, "Understand onc e and for all times, Mr. Sanchez, I'm the. master of this ship." I ordered the foresa1l down, leaving the mainsail set, with the jib pulled to windward. The slid easily up and down the heavy swell. Ordering one of the hands to open the hatches, I went aft to the cabin to fetch a lantern. In the stern I passed Sanchez. hairy arms crossed over his chest, an in sulting sneer on his evil face. The glare of the lantern accentuated the pockmarks on his face into minature volcano craters. "Don't stand by idly when there's work to be done," I called at him savagely, know ing that such a pleasantry would bring him out of his sulk and make him either show fight or go below. "You think you a big man on a big ship, maybe a shipping board steamer. Who you s'pose going to make me work? Not you, eh?" "We'll settle that question later. To morrow you'll be out massaging the deck." I this quietly, though I was breathing fumes. A Greek sailor, dawdling by, looking for action, I sent forward with a curt order. With the hatc h covers off. a corroding stench, l'ke the b'.'eath of a grampus, came up from the hold. I went b e low with the bntern to the blinking, di stresed passen gers. Some were a s lee n lying deathlike in exhanstion. Some pillowed their heads en bundled clothes so me had so shifted that they lay over the hard floe r of the hold. and still they slept on. Mrst of the women were awake and star ing lik e hmt, dumb animals. I cursed my !:elf for b eing party to such a cruel enter prise. SPated in a corner was the Russian girl, holding in her lap the dark, matte d head of an Armenian woman. She i s very 8ick," the told me simply. "We must do s ometh :ng for her." "It will not be rough for a while; I will fetch h e r some watrr, maybe a d -;nk of wh;"ky. The n s he will feel better." The girl cl asped her hands. shapely in snite of hard wo r k, in a gesture of help le ssness "Ah, it is not that," s he sai d softly, an appeal in the soft glow of he'.' eyes. She told me that the woman was about to b e come a mother. Climbing the ladder, I c:11le d for two sailors to l e n d a hand and the three of u s help e d h e r out of the hold. I b eclconed the Russian girl to follow. With the woman deposited a f t in my bunk, I put the girl in charge a s nurs e, t elling her that she might u se the superca-go's bunk, opposite mine when she felt the need of rest. Now we were friends and s h e trusted me again. "But, sir," she said with an air calmly authovitative, "We must get to shore s oon as possible and find a physician." I stroked my chin on thi s. It was a large order, and I e x olained why. "We may all be sei zed. You and your friends will be sent back to Europe, and I cool my he e ls in jail." "Oh, I should not wish that to happen," she shuddered. "You must not b e angry with me for making such a proposal, but we Ru ssians believe in the nobility of the soul-and we are also gamblers. You will take the chance?" I thrilled to an emotion entirely n e w to m e. The revelation of a woman who, wfth her whole future at stake, was willing to chance it on a turn of the roulette wheel of fate, for a purely hum:mitarian purpose. To m e she was a type that existed in the novels only, for my contact had been so much with women whose so le e xistence was to serve their own selfish ends that I had forgotten-!, too, had grown selfish and s elf-c entered. I now remembered that once upon a time I had cherished ideals. The s hock of my discovery made me hesi tate, and I have to admit that I did not lose sight of the great chances I was taking of wrecking my own fortunes; I somberly con sidered the possibilities of a jail sentence ranging from six months to ten years, ii I s hould be caught in the toils. And for whom? For a slip of a Russian lass, a stranger who had only come to my notice twenty-four hours before, this was going rather far. I caught mys elf analyzing my feelings toward her; only an imbecile or a man in love would hav e played such a dangerous game for a woman, and I could not say I loved her. Unaccustomed to tender sentiments of any kind I flouted the thought as unmanly. Yet within the space of a few minutes the helm sman had changed the course and we were h eade d for shore. Sanchez contained himself as best he could. If he had had a knite ready at hand I know he would have plunged it into m e with pleasure, but I kept watching the barometer of his face clo sel y for indications of nastv intentions (Continue d on page 80) 53


SUNILAND CORK CONTES T rvfNNOUNCEMENT of RESULTS, LIST of PRIZE WINNERS AND PRIZES 1. One "Mears" Tour t o Cuba, Clas s "A," on date suitable to winner. Va lue $140.00. Mary Beam, 203lh V erne Street, Tampa, Fla., 16,352. 2. Playground Equipment. Value $90 .00, from King Fence Company, Tampa, Fla. J. E. McKee, 612 Tampa Street, Tampa, Fla., 16,350. 8. $50.00 Check. Mrs Vet L. Brown 1050 Oak Avenue, Bartow, Fla., 16,348. 4 One Dozen Photos. Value $40.00 Van Art Studi os, Tampa, Fla. S. M. McConnell, Box 5505, Ybor city, Fla., 16,384. 6. V iolin. Value $30 00, M. L. Price Music Company, Tampa, Fla. Mrs. H. W. Clark, ortbport Avenu e, Belfast, Me., 16,333. 6. Coty's Lorigan Toilet Set. Value $25.00t.. Cook's Pharmacy, Tampa, Fla. D. T. Box 427, Tampa, Fla., 16,333. 7. Seven Pair Silk Hose. Value $20 .00 Balbin-Spencer Shoe Company, Tampa, Fla. Mrs. T. J. Scott, Box 3297, Clearwater, Fla., 16,313. 8. One Box Fruit. Value $5.00, Pemberton & Shout, Tampa, Fla. Gloria Burk, 510 Seventh Avenue, Tampa, Fla., 16,463. 9. One Box C i gars. Value $5.00. Geo. N eikirk, South Florida Paint Com pany, 317 S. Franklin Street, Tampa, Fla., 16,241. 10. One Box Cigars. Va l ue $5.00 W I Bradley, Box 15, Riverview, Fla., 16,480. 11. One Box Cigars. Valu e $5 00. Gilbert McGehee, 243% Bay Street, Taml'a, Fla., 16,500. 12. One Box Fruit. Value $5.00, P e mberton & Shout, Tampa, Fla. J. A. Mc Kay, 600 Central Avenue, St. Petersburgt.. Fla., 16,500. 18. One .tSox Fruit. Value $5.00, Pemb e rton & Shout, Tampa, Fla. Mrs. R. B. Ball, 201 Fifteenth Avenue North, St. Petersburg, Fla., 16,500. 14. One Box Fruit. Value $5.00, Pemberton & Shout, Tampa, Fla. J. C. Sallee, 606 Bay Street, Tampa, Fla., 16,5 00. 15. One Box Fruit. Va lue $ 5.0 0 Pember ton & Shout, Tampa, Fla. Harold A. Delpt.. Box 935, Tampa, Fla-., 16,500 16. One .tSox Fruit. Value $5.00, Pemberton & Shout, Tampa, Fla. N. E. Woodward, 969 Eighth Av enue South, St. Petersburg, Fla., 16,500. 17. One Box Fruit. Val ue $ 5. 00, Pemberton & Shout, Tampa, Fla. Mrs. U. Hearon, 310 S. Boulevard, Tampa, Fla, 16,500. 18. One Box Fruit. Value $5.00, P emberton & Shout, Tampa, Fla. Mrs. R. A. Ambro s e, 601 E. Baker Street, Plant City, Fla., 16,500. 19. One Box Candy. M iss Lula Lee Mimms, 712 S. Willow Avenue, Tampa, 16,500. 20. One Box Candy. Leona Crosby, Van Art Studio, Tampa, Fla., 16,200 21. One Box Candy. Elizabeth M. Groes beck6 207 Lee Street, Tampa, Fla., 16,2 0. 12. Two Reserved Seat T ickets Rialto Theatre, Tampa, Fla. Good anyshow, any date. Fred V. Oren, Winter Havel!t. Fla., 16,630. IS. Two '.lickets Rialto Theatre. Frank Lowe, 2818 Florida Avenue, Tampa, Fla., 16,182. 1 6, 360 EXACT NUMBER OF CORKS IN FIFTEEN ATIONAL BISCUIT CONTAINERS '[HOUSAN DS of people took part in the Suniland Cork Contest which was held in The Suniland booths at the South Florida Fair in Tam pa during February. An un known number of corks were placed in fifteen Na tional Biscuit Conta i ners and contestants were asked to guess the correct total of corks in all the roses. Guesses rang e d from a few thousand to several million. Fol. lowing the close of the F air the corks were carefully counted and the cor rect number found to be 16,360. One hundred and six prizes we re offered. A list of the persons guessing nearest to the correct number of cork.s will be found on this page together with the prizes they have received. 24. Two Tickets R i alto Theatre. H J. G eh na, Port Tampa Cit y, Fla., 16,542. 25. Two T ickets Rialto Theatre. John C. Chas l es, 207% Fieldin g Avenue, Tampa, F l a., 16,550 26. Two Tickets Rialto Theatre. G. R. Dougla s Box 255, Dun ed in, Fla., 16,550 27. Two Tickets R i alto Theatre. Mrs. H. A King, 1122 Seventh Avenue South, St. Petersburg, Fla., 16 ,576. 28. Two Tickets Rialto Theatre. Cath erine Beauchesne, 256 Hyde Park Av enue, Tampa, Fla., 16 600. 29. Two Tickets Rialto Theatre. H. W. Clark, Northport Avenue, Belfast, Me. 16,111. 30 Two Ti c kets Rialto Theatre Carl E Shotwell, Pine City Camp, St. P etersburg, Fla., 16,108. 81. Two Tick ets Rialto Theatre. M.S. Par k er, 3707 Arlington Av en ue, Tampa, Fla., 16 099 32. Two Tickets R ia l t o Theatre. H. G. Camp, R D. 1, Hanoverton, Ohio, 16,084 88. Two Tickets Rialto Theatre. F. S. An ders on, 5 810 Florida Avenue, Tampa, Fla., 16 081. 84. Two Tickets Rialto Theatre. C. B. Brow ne, Limona, Fla., 16,066. 85. Two Tickets R i alto Theatre. Geo. R. Rea, Bay Street, Louis, Miss., 16,666. 36. Two Tickets Rialto Theatre. Mrs. Anna E. Gu est, De Soto Park Annex, Tampa, Fla., 16,050. 37. Two Tickets Rialto Theatre. A l bert T. Westbrook, Clermont, Fla., 16,672. 38. T w o Tickets Rialto Theatre. G. P. Hovey, Dunedin, Fla. 16,700. 39. Two T ickets Rialto Theatre. Robert Elliot, Route 6, Box 195, Tampa, Fla., 16,700. 40 Two Tickets Rialto Theatre. Robert V. Jackson, 276 Sumner Street, Bridge. water, Mass., 16,012. 41. Two Tickets Rial t o Theatre. W. J. Robertson, Box 1165, Winter Haven, Fla. 16,710. 42. Two Tick ets Rialto Theatre. Miss Paula Baker, 103 S. Edison Avenue Tampa, Fla., 16,005. 43. Two Tickets R ia lto Th eatre. Harold K. Weathe rs, 11 Hicks Avenue, Med ford, Ma ss., 16,005. 44. Two Tickets Rial to Theatre. Mrs. F H. Shack l ey, R. D. 1, Lake Wales Fla., 16 001. 45. Two Tick ets Rialto Theatre. J. M Roberts R. 4, Plant City, FJa., 16,000 46. Two Tickets Rialto Theatre. Mrs Annie Ashford, 1308 Gibson Street, Tampa, Fla., 16,000. 47. Two Tickets R ialto Theatre. Mrs W. Lee Prowl, 1638 Chase Avenue Chicago, Ill., 16 000. 48. Two Tickets Rialto Theatre Mrs. Katie Maclean, Box 113, Port Tampa City, Fla., 16,000. 49. Two Tickets Rialto Theatre. Mise V iolet Sallee, 966 Twiggs Street. Tampa, Fla., 16,000. 50. Two T ickets Rialto Theatre. S. D Moon, 1730 Seminole Heights, St. Petersburg, Fla., 16,000. 51. Two T ickets Rialto Theatre. Mrs. E. E. Yantis, Avon Park, Fla., 16 000. 52. Two Tickets Ria l to Theatre. Mrs. W M. M c Gehee, Bradenton, Fla., 1 6,000 53. T w o T ickets Rial t o Theatre. Mrs. J H. Brown, R. F. D. 18-A, Winter Haven, Fla., 16 000. 64. Two Ti .ckets Rialto Theatre. Miss Grace Manning, 126 Ch erry Stree t Sulphur Springs, Fla., 16,000. 55. Two T i ckets Rialto Theatre. D P Wilson Tarpon Springs, Fla., 16,000 56. Two Tickets R i alto Theatre. J. T. A s hby .I.. Box 65, Lakeland, Fla., 16,000 67. T wo Tickets R i alto Theatre. Anna Sa lmon. Plant City, Fla., 16,000. 58. Two T ic kets Rial t o Theatre. Mrs. T. P. Rhinesmith 107 Eighteenth Street South St. Petersburg. Fla., 16,000. 59. Two Tick ets R ialto Theatre. W. G. Copp, 468 Nebraska Loop, Sulphur Springs, Fla. 16,000. 60 Two Ticketl'l Rialto Theatre. Da i sy M Edwards, R D. 3, Box 204-K, Tampa, Fla., 16,00 0. 61. Two Tickets R i alto Theatre. Clara Tucker, 911 Cle velan d Street, Tampa, Fla., 16,000. 62. Two Tick ets Ria l to Theatre. W. B Scho e ne, Touri s t C l ub, T ampa, Fla., 16 000 63 Two Tickets Rialto Th eatre. C. B. Parks, 166 Sixth Avenue, St. Peters burg, Fla., 16,00 0. 64. Two Tickets Rialto Theatre. J. L. Moorman Box 94, Orland o, Fla. 16 721. 65. Two Tickets R i alto Theatre. Mrs. C E. Shotwell, P i ne City Tourist Camp St. Petersburg, Fla., 15,999. 66. Two Tickets Rialto Theatre. Geo. L. Gla ss, 5107 Central Avenue, Tampa, F l a., 16,728 67. Two T ickets Rialto Theatre. Mrs. A. B. Hartsock, 1122 Seventh Avenu e South, St. Petersburg, Fla., 15,986. 68. Two Tickets Rialto Theatre. E. C. DePury, 57 04 Branch Avenue, Tampa, Fla., 16 750. (Con. on page 90)


'The Hon. W m. Jennings Bryan to Lecture Daily to Visitors at Venetian Casino, Coral Gables, on "Florida and Its Oppor .. tunities". Mr. Bryan is Florida's and Miami's first citizen. He has made his winter home in Miami for I 2 years and taken an important part in local affairs. He is now a citizen of the state. No one man in this country has played a more important part in national and national affairs during the last thirty years, or made more friends than Mr. Bryan. Mr. Bryan has accepted a most favorable opportunity of giving his views on Florida and its development in a larger way. ln. these lectures he will he broadcasting-as it were-opinions and arguments which are of inestimable value to everyone interested in Florida. You are cordially invited to visit Coral Gables and hear Mr. Bryan's lecture. Transportation is free in luxurious Highway Pullman Coaches, leaving the local Coral Gables office each week. For full particulars and reservations, call at the Coral Gables office. CORAL &ABLES GEORGE E. MERRICK Amertca's Y-inesl Salxub Miami, Florida Executive Offices, Administration Building, Coral Gables, Miami, Florida Branches in all Florida Cities, Atlanta, Birmingham, Baltimore, Charlotte and Montgomery 55


HAVE YOUR YOU SENT IN SUNILAND SONG? Contest 'D rawing to a Close EXPERT GIVES S OME HELPFUL ADVICE WHEN the SUNILAND Song Contest was started, the .t;a,t<-r.; of LAND Magazine tully expected tnat it wouid attract wide-spread attention. But the entries in the contes t h ave exce ede d their mo s t hoperul e xp e c tations Songs have b ee n r e ceived uom practically e v e r y s t a t e East of the and from many other states in the West. They have arrive d by the hun dreds and the work of handling them is enormous. During the last f ew w ee ks many of the songs have been tried out in the Tampa theatres and have been praised by pro fessionals who are in a position to judge what constitute.> a popular song. The Song Contes t Editor believ es he is safe in saying that out of the hundreds of songs the juages will b e able to select one which will have a good chance of becom ing a popular song hit this summer and fat! and car.y the appealing message of Florida-or SUNILAND a s it is becoming known-the length and breath of the land But the race is not yet finished. The contestants are only at the three-quarter mark. A dark horse has a good chance to slip in behind the leaders and carry off the prizes and the honor that goes with it. So if you have not sent in your SUNI LAND song do so without delay. Your chance is as good as that of the earliest entrants. H ere is some good advice for the writers of SUNILAND songs, given by a man who for years was connected with large music publi shing houses in N ew York and Chicago. Read what he says carefully and hee d his advice. "A song, to become popular, shoul d have a lyric that is neither too high class (or "high brow"), or of the cheap, trashy, mushy sort. It sho uld be simple, natural, original, and should tell a sensible and con nected story when apart from its musical setting. It must not be merely a jumble of disconnected lines. "It should also be one that is singable. R emember that it is to be SUNG, and not spoke n. The rhymes should be open vowels, for no singer will use a song upon the rhyme words of which he cannot open his mouth. "The melody must b e simple, tuneful, with a catchy rythm, and must, by all means, be one that is both easily played and sung. It should not have a wide range for if it does the average singer cannot sing it. "But most of all, it must possess that p eculiar, elusiv e, intangible s om e t h i n g which we in the profession call "appeal" for want of a better name. Son g writers strive to put these things into their songs. When they are successful the result is gen erally a hit. Whe n they fail, the result is generally what we call a 'flop'. "It has be e n my observation that all state or geographical songs h aving for their theme a river, state or city, have po ssessed the above qualities in a marke d degree, otherwise they would have failed even in 56 RULES AND CONDITIONS !-Lyrics submitted sho uld consi s t of two v erses and a choru s with Florida as the theme. 2-The coined word "SUNILAND" must be used in the title and at l eas t twice in the chorus. 3-Compos itions should b e of the syncopated or waltz, type and must feature the charms of Florida. 4-Place your name and address at the top of each sheet. 5-0ne person may submit any number of l yrics or complete songs. 6-No set of lyrics will b e r eturned, but rejected musical compo si t ion s will be returned wh e n the r equire d postage i s enclosed 7-Contestants automatically agree to allow their lyrics to be pub l ished in SUNILAND Magazin e and in newspapers, during and after this contest 8-The author of the lyric, or song, winning the contes t assigns all of his r ights to SUNILAND Magazine, but with the under standing that his or her name be carried on every copy as the author. 9-If a comp lete song is declared the winner, the $500.00 prize will be paid to the author. If a lyric (words) alone is selected by the judges, $25 0.00 will b e paid the author, and another $250.00 to the composer of the music selected for it. 10-The contest will close March 15th, 1925. The right is r e served, however, to extend the time if a satisfactory son g is not selected out of those submitted by that date. Address all composit i ons to: SONG CONTEST EDITOR SUNILAND MAGAZINE Tampa, Florida the v ery localities they attempted to glorify. Succe ssful state songs have not laid so much stress upon the things that make that state great or attractive, but on the contrary have stressed general human in terest, sentiment and universal appeal. State laudation has b ee n of secondary im portance. "The s uccessful state song must, of course, have local color and atmosphere, but if the l yri c is t resorts to flights of rhetoric, or if he strives to enumerate all the many virtues, beauties and charms of the state or locality, his song will sound lik e a folder is sued by a Chamber of Com m erce or a railroad company. The whole purpose of the song will be too forcibly apparent, and he wi ll thus defeat the very end he seeks to accomplish as none of the large publishers w ill handle it." The abov e points will be kept in mind by the judges in considering the hundreds of lyrics and complete song3 submitted in the SUNILAND Song Contes t. Therefore any contestant who has not considered these p ertine n t facts should get busy and submit anothe r song written with them in mind. R emembe r the contest will clo se on March 15th. No envelop es containing lyric s or complete postmarked after midnight of that date will be comidered. Here are a few of the songs that have been submitted d uring the past month: Harold C. Warre n D etroit, Michigan, submits: S UNILAND Suniland is money land With all that wealth can buy, Money's there on ev'ry hand For a ll who want to try. But more than wealth is sunny health And fellowship that's true Suniland, M y Honeyland, I'm all for you! Chorus Suniland, d own in my heart There's a love that's strong and true, Whe n we have to part, then I want to start Right back again to you. (I do) Want to hold my honey's hand And give the world to und'erstand: You needn't talk to me, for I cannot see Any place but Suniland. J Will New Smyrna, Florida, author of "Sm1les," "Tell Me "Patches" "Give M e One Ro se to submits two songs: DOWN IN SUNILAND Snow will soon be falling, Winter-time is near, Florida again is calling, And again I hear: What's the u se of stayin g Where the North wind blows? Let's g o down where palms are swaying, Far beyond the snows. Chorus Down in Suniland, Hone y, meet me, Where the flowers never die, Down in Suniland, Honey, greet me 'Neath the deep blue southern sky;' While the waving palms bend above us, We will dance the hours away to love's old tune, Down in Suniland, dear old Suniland, Where it's always June (Continued on page 88)


A Romantic Vista of Beauty Conquers the Eye at DAVENPORT Hills, graced w ith countless rows of green-foliaged orange trees, rising gently and sloping gracefully to shores of placid blue lakes where towering pines are refbcted in the mirror-like surface of the water, is more than enough to appease the most unquenchable thirst for scenic beauty. What a magnificent setting for a park I Yet, the City of Davenport is being built in the midst of this wonderful array of scenic beauty as the greatest commercial park in the entire world. How delightful it is to live where every day we are surrounded by the grandeur of nature. Sitting atop the ridge of Polk County, the richest county per capita in the entire nation, in the heart of the largest grove acreage of any county in Florida, intersected by the Dixie Highway and the Atlantic Coast Line Railroad, Davenport is ideally and health fully located at a point midway between the Atlantic Ocean and the Gulf and the northern boundary and uttermost southern point of Florida. How convenient it is to live where highway and railroad lead to all points. Davenport is substantial, self-supporting, modern and beautiful-four essential factors in building a commer cial park. Over 8, 000 acres of healthy, sturdy groves cover the hills in and adjoining Davenport, including 4,000 acres under cultivation in the famous HOLLY HILL GROVES. How wonderful it is to have so many enjoyable sports almost at your front door. The Sportsman's Delight-S:xteen beautiful lakes abundantly supplied with a variety of fish, Evergreen Forest, the natural habitat of game and birds, ideal recreation for the bather and the boatma n a beautifully built golf course with undulating greens and fairways-the test of the skillful; tennis, lawn shuffleboard, obstacle golf, delightful auto drives. Ninety miles of boulevards and avenues beautified with thousands of Australian Silk Oaks, the gorgeous Bignonia Venusta (Flame Vine) and Hibiscus. The Holly Hilt Nursery presents an interesting spectacle of four hundred thousand tropical and subtropica l plants, shrubs and palms and one million young citrus trees. How splendid it is to live where so many modern improvements are planned and accomplished. A large hotel, artistically designed and modern throughout is to be constructed-a handsome apartment building completed-a new up-to-date water system installed, supplying sparkling soft water from a thousand-gallon-a-minute well. Country Club House on the golf course. Poinsettia Hills in Davenport, restricted, beautified, famed for its beauty and ideal location, where hundreds of professional men, bankers and business men from 3 7 different states decided to locate their Florida home. Davenport immediately answers the question "Where shall my Florida Home be located?" Davenport invites you-Come-See-Enjoy. Beautiful illustrated folder in colors upon request. Holly Hill Grove & Fruit Company Frank W. Crisp, General Manager DAVENPORT FLORIDA 57


58 T he SUNILAND NEWS REEL Will Present FL O RIDA To Millions Each Week WHEN you attend you r favor ite "movie" theatre some evening in the near future you will see appear on the screen the announcement of the "SUNILAND NEWS REEL." Then for nearly fifteen minutes there will flash before your eyes news events and interesting scenes of Flor ida. If you live in Florida the SUNI LAND News Reel will enable you to keep abreast of the rapid development of Florida-the fastest growing state in the Union today. If you are in the North and have visited Florida, you will see familiar scenes in cities and towns you have visited, and you will recall the many pleasant days you have enjoyed in the Land of Flowers But if y ou have never visited Florida you will be even more intereste d. You will have unreeled before your eyes actual photographs of the places you have read about and be en told about by your friends. You will travel in fift een minutes all around the state. You will visit Miami, the Magic City, Sarasota, the Wonder City, Tampa, the M etropo lis of all Florida, St. Petersburg, the Sunshine City, and the many other cities, large and small. You will see the nation's best known men playing golf, on the beach, fishing, and e njoying their winter or all-year homes in SUNILAND You will Jearn of the many interesting industries in Florida, of the great d e velopments under way in which millions of dollars are b eing spent. You will see the finest ex amples of modern Spanish and Italian architecture, and cozy bungalows se t among fragrant orange trees. The scenes will shift to the famous beaches on both the Eas t and West Coa sts ; to the Everglades, the coming sugarbowl of the Nation; to the Jake and hill section in Central Florida where winding ribbons of smooth road pass through mammoth citrus groves up and down the hills and around sparkling lakes teeming with fis h. You, and several million others, will seP. each week the true FloridaAmerica's great garden spQt where health, wealth, and joy and contentment abound. SUNILAND Magazine has accom plished wonders in the short space of a few months in spreading the truth about Florida throughout the country. It is con sidered one of the outstanding and remarkable successes in the magazine field today. With its fifth issue the net paid circulation totals more than 40,000 copies, each of which is read by from to ten persons. This circulation 1s greater than all the other magazines pub lished in Florida combined, and also greater than any newspaper. This is simply a beginning. SUNILAND can attam a circulation of several hundred thousand within a year or two. It can be the means of doubling the population of Florida by carrying the appealing message of the wonderful Land of lowers and Sunshine to millions i n the North. The SUNILAND NEWS REEL will be the medium used not only to boost SUNILAND MAGAZINE to a big Nat ional circul a tion, but to give Florida the greatest amount of worth while publicity it has ever received SUNILAND MAGAZIN E has be come a great success because of the genuine co-operation it has received on every hand. It has done more for Florida than any other publication. SUNILAND NEWS REEL with the same amount of co-operation can be made another outstanding success It will be shown not only in Florida, but in the large and small cities in the North. Several million peoJ?le will enjoy it each week and Flonda will be kept fresh in their minds out the year instead of only durmg the winter season. SUNILAND Magazine and the N ews Reel will overcome the idea in the minds of the majority of p e opl e that Florida is simply a winter resort. All of us down here KNOW that Florida is the place to live ALL THE YEAR 'ROUND. SUNILAND N ews Reel is made possible through the co-operation of SUNILAND Magazine and the Gullette -Campbell Organization, producers of educational pictures for a per iod of years. G S. Gullette and John E. Campb e ll were induced to com e to Florida by R. S. Hanford, managing Editor of SUNILAND Magaz i ne, who built up PHOTOPLAY Magaz ine, Movie Pictorial and Moving Picture Stories, and who has been connected with several of the large moving picture producing compani es The Gullette Campbell Company will produce the SUNILAND NEWS REEL and later will produce feature pictures in Florida. T hrough their strong connections in the North the News Reel will be placed on a circu i t of over one hundred theatres. They have made pictures that have been shown with great success on the largest circuits such as Keiths, Pantages', Lowe's, Famous Players' and others not so well known, but serving important chains of theatres. Messrs. Gull ette and Campbell have made educational and promotional pictures in practically all of the large citie s in the United States from coast to coast. They stand in high regard among the theatre owners and managers as their productions possess that element of human interest so necessary to entertain the critical, pictureloving public. Watch for announcements of the SUNILAND News Reel at your favorite theatre and in your local news papers. Ask your theatre managers to be sure and book the SUNILAND N e ws Reel.


_II Private Paradise! J(' :i)iagram'Map shows ..falion tj' {jrems on llie sportiest Golf Course in'Jiorida Temple Terrace Estates is an exclusive, restricted community, offering to you NOW all the advantages for home-building and investment. Four years of time and millions of dollars have been spent to insure the position of Temple Terrace in the first rank of all American suburban communities. "There for you" at this Masterpiece of Florida's enterprise are the beautiful Temple Terrace Country Club-with the sportiest rolling golf course in the state-the swimming pool, bridle paths, tennis court&, canoes, parks, gardens, the incomparable Riverhills drive, boulevards, estates-these are PROVIDED I Further development is going on at a rapid pace. Temple Terrace Estates is a Monument to Promises Kept "Tampa's Incomparable Suburb"


7he GJ!tori da c:Jfome C/1 conducted bj cJ .A.. N .E "W" ..A.. -yCELERY-A HOMILY FOR HOUSEKEEPERS THERE is no g :eate r food a uthority in Ame r1ca than :Vr. Harvey W. w 1ley and, accordmg to h1m, 'One of the impo :rtnt vegetables on the table in this coumry i s c e Jery Cel ery ha.:; decid ed ly wholesome a n d valuable qualities but Flo1 ida celery i s particularly wholesome, b e c a u s e or the d,stinctive methods of growmg it h e re, methods ut terly d ifferent from t hose m c e ler)_' growing of other state5. Th1s d,fferenc e 1t is o f the utmost importance tor house keepers to understand j ust now i!l _vi ew of the fact that a New York physiCian, Dr. V ail has recently been makmg an attack upon celery as a food, cla1min g that it is dangerou s to eat it b ecause of the methods used in growing it. Every hou se k ee p e r should know that Florida c elery is not includ e d in this sw ee ping statem ent, and why. Dr. V a il cl a im s that an e pidemic of typhoid in three eastern citi es twenty years a g o was directly traceabl e to the use of night soil in the f e r tilization of c e lery on a northern truck farm and he goes on to say, "When it is recalle d that in orde r to bleach or white n the c e l ery plants for marke t the earth is heaped up around the plants,. it will r ea

I A h:>use typical o f arch:teclure in the City Babson Park DO NOT DELAY Make ynur reservation NOW, for Scenic Trip Luxurious Pullman-Coach leaves our office every mom:ng at 8:30 High up on the Ridg e on the shores of a crystalline lake, surrounded by bounteous groves, and in the mid; t o f gently rolling hills, lies the littb Embryo c:ty. It is connected with the world l y mooth, winding roads, over wh:ch is c :mtinuou::ly pass:ng the traffic between Pal:n Beach and St. Petersburg. The residential section will be the peer of the finest of Florida's beautiful devdopments. Busine:::s property i s even now practically all sold, and the home-sites are being rapidly taken up. Strategically situated in the heart of the citrus country of the state, i t po3sesses great possibilities of rapid: y becoming one of the most im portant cities in Central Florida. Now is the time to investigate this development-now, while purchases may sti ll be made at pre-development prices -now, before ever-:ncreasing traffic and activi t y cause a11 advance in values. Stephenson Realty Opposite Post Office Pr: ncess Martha Corner St. Petersburg, Florida -:-Company Telephone 900 I 61


62 FLORIDA CALLS! FLORIDA-The Land of Opportunity and Enchantment We firmly beiieve that nowhere in this world of ours is there a land where investments bring such imm ediate and abundant returns. If you have friends who have investigated and have visited in our won derful State, ask them. If not, write us for information. In either event, we will be delighted to hear from you. Our organization embraces every phase of a complete Realty Service. If you own Florida property permit us to handle it for you. If you wish to invest let us advise you. WALLNER-HAYNES REALTY CO. Service-Efficiency-Reliability Fiscal Agents Investments Loans Buaineu Properties Exchanges Acreage Lots Houses Apartments Rent ala Local and Foreign Properties Realty Ownera-Subdividers-Developera 66 N. E. Second Street Phone 4697 Miami, Florida Sieefried Wallner Co-operation R. Taylor Haynes of Brokers throughout the world invited 20 Miles South of Tampa RUSKIN ON THE INLET 12 MILES EAST OF ST. PETERSBURG LOCATION-VALUES STAY A YEAR-YOU,LL LIVE HERE PAUL B. DICKMAN CO. Ruskin, Florida 20 Miles North of Bradenton and Sarasota McDONALD & ROSS REALTORS SPECIALISTS IN THE HALIFAX COUNTRY Acreage and Ocean-to-River Tracts, Subdivisions, Fanns, Gardens, Groves, Estates, Apartments, Homes If You Desire Reliable Information on This Section, Wire or Write Us DAYTONA -:-FLORIDA PUNCH AND BOOTY (Continued from Page '!) mutual friend, Morgan, is tonight." "Meaning who?" Hart wants to know. "A parody by the name of Hart Ham ilton Nelson," I says modestly. Hart starts to say something, but catch ing the length of the sound wave I'm broadcasting, eases up on the La Belle puffs. But Bias doesn't digest anything except his food. "All joking aside," he goes on. "You have to admit Morgan is crippling the first row of the chorus when he sports her. Why, sister, the sight of her would make Walter Hampton want to desert the heavy stuff for musical comedy. If looks was on the market Hedda's stock would be some wh ere around 200." "Yeah?" I inquires. "She might be an eye-smasher, but what she's got in looks she lacks in brains. Seems to me I heard of a switch -board plugger helping a friend of yours put something over on her." "Talking about that deal," Hart remarks, "reminds me that all the actors except two are present--old man Witherbee and lawyer, Prescott." Both I and Hart glance towards the en trance. Sure enough, it frames the referred to. "Tell you what I'll do/' Bias says quickly. "I'll bet you an even nundred Prescott blowing him to the feed." "You're Kid Generosity himself," Hart replies. "Hundred to fifty," Bias corrects. "Not a chance." "Hundred to twenty-five-hundred to ten-to one," begs Glinky. "It would be like throwing a dollar away," Hart announces. "Keep mum and be satisfi e d I'm paying for your feed with out trying to rob me of a hundred cents. Why, that would be like taking money away from a tin cup tinkler. Old Witherbee wouldn't be here unless somebody was the angel. Prescott was elected-probably trying to get back into favor with him. I guess the old man must be pretty sore over the skinning we gave him. Prescott can't afford to have the Witherbee power against him in this metropolis." "And neither can you, for that matter,'' I reminds him. "Witherbee's say-so a whole lot of kick behind it." "Oh, I'm not perturbed about that angle of the question," says Hart, serenely. "Tht old man treats me with kid gloves." "That is a song you might have sung yes terday, big boy," I replies. "Something happened today that must have hurt him terrible. Let's see what he does now." Witherbee's course lays straight by our table. When he gets on a line with ue Hart gives him a bright nod and a winning: "Ho wdo you do, Mr. Witherbee?" The old man glares at Hart for a second, then his lips curl up at the corners in anythine but a smile and he keeps on going-leaving behind him the sound of a word that has a mighty disagreeable resemblance to "swindler." Not only that, but he says it through his clenched teeth. "Crawling crayfish!" Hart exclaims "Some burning reception." "Looks like you tore your kimono brother," Bias drawls. "That Witherbee party sure burned a bole in your aplomb." The Witherbee and Prescott interest! settle themselves at a table near ours and proceed to take in the show. It's a cinch the stuff the old man orders don't set hie legal friend back a whole lot. You wouldn't believe it, but he calls for a glass of cow juice and soda crackers. Seems like if you want to figure big in the money direc tories you first have to learn how to munch that diet. Honest, now, did you ever hear of a rich man eatinJr anything el1e butT


J/OW you can Motor to !'OCCI The picturesque highway to Boca Grande can now be used I For more than ninety miles you'll find it a singing ribbon of asphalt -a really delightful drive right to the new Boca Grande Parking Garage. And there, your car safely stored, you may take the electric trolley over the railway causeway to enchanted Gasparilla Island, where the lovely, peaceful, dreamlike village of Boca Grande, pervaded by romance and legendary lore, will invite your fancy back into this island's pirate days. Boca Grande is a story-book village come to life. Its giant coconut palms, rubber trees and feathery Australian pines lay dappled shadows over its quiet, winding roads and will lend exquisite grace to the architectural loveliness of its homes-even the new homes will suggest the old French bayou and plantation houses of Louis iana. And its long white tropical beach on the Gulf of Mexico still tells of Gasparilla and his buccaneers, with its sparkling, mur mering tides constantly bringing in opalescent sea shells that whis per of ancient days. This is the setting in which you will find every outdoor sportgolfing, bathing, boating, fishing. And here, too, the welcome of the famous Gasparilla Inn and the more moderately priced Little Inn, awaits you. Distances to Boca Grande From Tampa ... .. .. .. .... ... ....... 112 miles Englewood ------------------------20 miles Sarasota __________ ------------53 miles Boca Grande Garage ... .. .. 6 miles Electric Car Schedule Leaving the Boca Grande Parking Garage, the departure station by electric car over the railway causeway to Boca Grande: Leaves Boca Grande Garage Leaves Boca Grande Returning 11.30 P.M. 3:30 P. M. 8:45 A.M. 2:45 P. M. 12:44 P. M. 6:30 P. M. 1 :05 P. M. 5:45 P. M. For detailed information write to BOCA GRANDE CORPORATION 63


For i dentification: One H e a rt, one Diamon d one Club and one c a n g a m ble o n their p e f ormance! The New Burke Golfrite-i t May be the Ball You Are L:loking For! And only one way f o r you t o fin d out-test it y ourself. T h e fact th:1 t it took three long years o f careful {.Xper i ment : n g and testin g before we branded i t and said 'This is ready"; t h e fact tha t actual p lay i n a ll weath e r and so:l c o n d i t i o ns, north a n d s outh p r oves i t J l o nger carry and deadly putting q u a l i t ies -these facts mean little if i t d oesn't m:1ke goo d with y our own game. S:> we say: "Test i t i n Y O U R today." What ;ould be fairert o us and t o y our o w n desire improve you r scoring? At lead: n g pros and sporting goods stores T H E BURKE GOLF CO. N ewark, Ohio BURK 9 Proving Perfect Balance A BURKE C.OLFRITE i s motionless on m ercuryit must Oy and roll TRUE. ALLS MADE BY THE MAKERS OF THE INTERN ATIOI'IiA L LY FAMOUS BURKE CLUBS 64 2,500 Acres 1 2 miles from Jacksonvill e a t $10 p e r acr e Price the adjoining l and and b e c onvinced th:1t this i s the cheapest acreage i n F lorid a Thi s pric e is good until April 1st Then $ 1 5 p e r acre W e will purchaser $3 000.00 for t imber lease Phone Wire or Write, Owners BARNARD BLOUNT COMPANY 107 M adison St. Phone 4416 Tamp a Florida I didn't. Prescott rings the bell by order ing a club sandwich and some bubbly water. Tempus fugits fo r a while and then, Hart suddmly r emembers that has to g et a wire off to an out-of-town pros-:>ect. T here's n o telegraph office in the b u ilding, but there's a phone which i s the next best think. He slirs away to dictate the thing ove r Mr. Bell's devic e w h il e I and B ias amuse our selves by watching Witherbee make faces at t h e crowd. Har t comes back seething with excite m ent. "Say, if you get that muck kick out of talking ov e r the telephone," I tells him, "come nround to the Royal Palms tomorrow and I'll let yo n have a real deliri ou s time with my switchboard. 'Kit, I jus t ran into a plot," be replies, flopping down in hi s chair and l eaning half across the table s o that he can spe:1k in a staf!Y whi "per wi t h effec t. "To rob t he United States treasury of 1913 ren'lies?" I a s k s "Let the boy put hi s s to r y over r :ght." Bia s admonis h es m e "It's his story. He ought to have all the fun. Go ahe ad, Hart. "The telephone booth you know, is right next to a window that or:ens on the norch," Hart < ays. "When I enter the booth, I see t w o s h ady looking bil'l"s holding conv e r se right b y t h e window. The girl with a voice in her s mil e i s long in g iving me my con n ection and the booth, be ing on e of thoE e sound-proof' things, lets me tune in 0'1 the heavy stuff these two birds are c :rculating b etween themselves. The moment I hear Wit h erbee's name mentione d, I forge t all abo11t my number and try to get theirs." "You hould have left that to me," I brea k s in. "I'm a switchboard plugge r by trade and profess io'l "Put on the muffl er," Bias growls "Go ahead, Hart. "Well, from the drift of their conversa tion I find out these babiPs are to "t'ck U'J P::escott and Witherbee-mostly] W itherbee-after the y leave here. Thry're go'ng to be in anot h e r c:1r and when Pres cott's car reaches that dark stretch a!ong the bay, about th:-ee miles from here, the James boys wi:l crowd it close to the edge of the water and threaten to s pill the beans if Precott refuses to draw up." "What are you going to do?" Bias d e mands. Two things," Hart r e plies "First warn WitherbE e [ 0 that h e can p rotect himself nnd, then, wise up the polic e so they can nab the s t ick-up men." "Take my advi ce and let them knock Wi : h erbe e o1' Bias r e comm e nd s. "They'll b e doing a favor to the wor: d i n gen e r .ll a n d to h is he irs in particular. Blunder into the thiP g and he'll implicate you just to get even for the s kinning yo u gave him today. "I've got to do Eomething," Hart says. "Well, you'd b etter b e fast about it," I t e lls him. "Presc ott and the old man left their table and they're pulling a vamoos e at t h e doer, r g h t no w Hart jumps up from hi s chair like he had sat on a .and:pur by mi stage. With one ha'ld h e s ignals the waiter and w ith the othe r he starts di gging in h is p ockets for s ome jack. He doesn't wait to hear the total of his bad news, but throws a handful of bills on the table and starts for the door. "Hang around for the c hange, Kit, he calls to m e. "We'll drop back for you afte r the f!"acas." "Like fun I will," I replies, tagging at his heels. "One s ure way of getting me on any party i s to tell me t here'll be some excite m ent in it." "Lisse n, Kit," he pleads. "There's no room for a woman in this affair. We're likely to get mus

Lake County Land 0 Lakes and Hills /


Scenes at beautiful Fort Myers, "The Ci. ty of Palms." New pa enger station of t h e At !antic Coast Line. The winter home of Thomas A. Edison at Fort Myers.


''SAN II fj CARLOS ON THE G U L F' A Magnificent Waterfront Development Florida P-.nd'ramc iew from brhlge leading to Crescent Beach, showing extent of development work now completed 1\t San Carlo on the Gulf


PICTURESQUE ROCKY POINT A natural setting for an exclusive suburb of Tampa. Bathing, fishing, and water sports abound at Roc:ky Point. Ro<'ky Point from the air. Looking South over the Rocky Point Golf Club Jinks, Memorial Highway in the middl distance.


'{atn\'a's on Tampa Bay.


DAVENPORT-AT THE PEAK 0' THE RIDGE WHERE FRUIT AND FLOWERS. Jo:v. Health and Contentment Abound View from the South Shore of Lake Charles on Holl:v llills. Hill Inn, to be replaced this year with an eight-story modern structure. Bignonia or Flame v.ine in full bloom at Davenport in JRnuary Thirty miles of this vine have been planted. Tom C. Dobson, one of the profes sionals at the Holly Hill Golf Club making a lon.ll' drive.


GtOl\g \\'-l\al\as it\ f\otin'How the protective leaves unfold and expose Cavendish banana plantation six months old at Peach Valley, near Winter Haven. the younJr hnnanas to air and sunshine.


I N T H E C I T Y B E A U T I F U L A Palaee i n tht> Land of Flowf'T'


FLORIDA l ,. 111d Ia .,_anti li1 hill:-;. To thi,.. tountr_, of g reat n a u r:tl dwrm i" )!iY;n. also. tht roman il' b<'auty of o r ange )!l'ol ts. Thtr" i" a lakt hut has a hi'l :-;ide g-r o n a111l a hon 1 in tlw midst of lirt 'ak!". palm: and the )!o r '-'''"tl" flowr nf. iht :-ulJ-II'opil',... Smooth-surfated roads .1 11'11 "', r I 1!, h,J:,. Tlll'n' i:< niHil\' a lak-shon clriYe l..Jth ot pur. 11a'tr. l.ifl' out of ,.q, ftl, qf [l'!'h 11 altt ti,;j Ill)! 11 Ia :,,. and "' rtam .' !t l! till[. .\!>tot' ;,., .. till!!' th ,, hall! l,.autiful 1 'o1 11: d \, n1 'r i!;,t1 in)!. Th, gr<>\\'-1;! ur;u,)!'-1 lhill< fo1 ,, .\!od, r;d I'; It-'. S<'l l.akt l'o'll ,I :11 d ompl ,\'OI

FORT MYERS 11The City of Palms" A Delightful Place to Live To the homeseeker or vacationist Fort Myers o ffers ideal living conditions. A sunny tropical climate that is pleasant the year round. An ad vantageous location where the broad Caloosa hatchee River widens into the Gulf. Charming homes. Wide streets and boulevards, lined with majestic royal palms. Every outdoor recrea tion, including yachting, motoring, hunting, fishing and golf. Finest tarpon fishing in the world. Fort Myers is a wonderful place to make your home. It was selected by Thomas A. Edison and Henry Ford as their winter residence. Thou sands more people are coming here each year to live. Fort Myers is growing. Because of its natural attractions and because of its strategic location, A Profitable Field for Investment more and more arteries of transportation are their way into Fort Myers. Railroads, motor routes, steamboat and steamship lines are making the "City of Palms" a main terminus of travel. And these are the things that build cit ies and make fortunes. Fort Myers is growing-and growing rapidly. New transportation facilities, extensive munici pal improvements, substantial private enterprises-all are making Fort Myers. And herein lie the unusual investment opportunities to be found here. Fort Myers is a delightful place to live-a prof itable place to invest. Come now to the "City of Palms" and participate in its progress and prosperity. FORT MYERS REALTY BOARD Fort Myers-Lee County-Florida


-------------. -..___ ---------------Frot\t E!levcdion Archi tect s drawing of the front elevation o f San Carlos Villa, the new modern Hotel of 150 rooms now under construction at San Carlos on the Gulf. This refined hos telry will be ready for opening before the 19 25 season .. .____ 'W" 0 Spokh"4 AlA a.c.,.te

We offer some of the finest Bay Front Subdivision Tra cts now available close to the centers of development on boro and Old Tampa Bays. I 65 ACRES with half mile of white sand beach and one mile of asphalt road front, right in the turn of the boulevard on Catfish Point. $2500 per acre on good terms subject to prior sale and withdrawal. 850 ACRES fronting over two miles of Old Tampa Bay in cluding all of beautiful Rocky Point, and entirely ing the Rocky Point Golf Links with 8000 feet frontage. Also three miles of Asphalt Boulevards Only six miles from the center of the Metropolis of South Florida Realty. Co. REALTORS, Owners and Agents. P. 0. Box 823 Tampa and Twigg treets Tampa, Florida


JONESBLANK REALTY coHC REALTORS -o-. This is To:mpa:s, 1 close-in Bo.M front


"And I Will Hie Me to the Hill Country Where Beauty zs Uusurpassed and Protection is Secure" As in prehistoric times the harassed tribesmen retired with their worldly goods to the hills or security and in times medieval. castles were all built on selected eminences, so now the rolling country of the Ridge Section of Polk County has natural which afford it undisputed sway. The brightest gem of Florida's sparkling Orange land is Davenport, the Beautiful, which has a splendid lustre all its own. Situated in the arena of the Holly Hill Groves amphitheatre it is surround ed by 8.000 acres of orange and grapefruit groves, each bearing regularly its luscious quantum of lden fr11it. fhe above i-, th fir t of a fleet of White de Luxe coaches which will carry visitor to the Holly Hill Inn. Davenport--the 1ecca of the tourist. center of the sportsman's paradise, and the cyno of all nei ghboring eyes. This coach now operates between St. Petersburg and Davenport and its ac(.ommodatiou is taxed to its utmost on its bi-weekly trips. Hundred of visitors. some commercially interested and other on pleasure bent, come, see and are conquered by the charm and allure of Holly Hill Groves. 4.000 acres of which are now under cultivation. They see the Davenport of the future in embryo. the city of 30.000 inhabitants. accommodations for whom is now in preparation. A modern ountry Club with a suberb 18 hole golf course is a thing accomplished. Ninety miles of and avenues lined by beautiful Australian Silk Oaks and gorgeous Hibi CJJS will form the highways and byways of this veritable park city. Ultra fashionable hottls and modern apartment house are in the course of construction. The residential dist:ict on the famed Poinsettia Hills is growmg-apace. Three million dollars have already been invested in the city by prominent business men and hankers attracted from 3 S states and from foreign countries. A $1 0, 000.000 subdivision is under way and already the sales have passed the quarter mmion mark. ature has been kind indeed to Daven port. ixteen wondrous lakes. which in their setting rival the beauties of Como and Lucerne, and a central position on the main arteries of the State. The power behind the enterprise lies in the ten of citrus land in and around the city ) !mit Come to Davenport and Davenport will clo the rest. DON'T \VRITE-CO\.iE AND SEE! Holly Hill Grove and Fruit Company FRANK W. CRISP, General Manager DAVENPORT -:FLORIDA


Cavendish Banana Plant ation, five months old, at Peace Valley Gardens. Taylor-Alexander Company's Demonstra tion Plantations, Winter Haven, Florida. We are platting some of our choice acreage in 5 ACRE UNITS and are selling at at tractive prices and terms. Upon the purchase of one or more of these five acre tracts we will prepare, plant and care for same for six months WITHOUT ANY EXPENSE TO PURCHASER. At the end of six months, if the so desires, we will supervise the planting and marketing of the product for a percentage of the net returns. ALREADY DEMONSTRATED-NOT AN EXPERIMENT Our plantations have received the highest endorsement and should not be overlooked by the most conservative. For further information address Taylor-Alexander Company WINTER HAVEN, FLORIDA SumnK'l' 'EW .\\QNTERE'\,..., Asbur y Pmk J. llQ Przi zcess f(arfha 1/ "'T. PET ERSBURG, FLORIDA 1 / 8very com/2;rt /6r the most ./ d/scnm,nating patrons T E MASON) Firgproor 250 Rooms 250 Baths Decgmber to Sherman Dennis Maro5er


, Florida Lands Have Increased More Than 200% in Value Within the Past Thret Years They will in-crease in value at a more rapid rate during the next years. 9000 ACRES Will you be one to r e a p this wonderful harvest? In Small or Large Units-AT WHOLESALE PRICES More than 16 miles of hard road frontage adjacent to five thriving south F lorida citie -Daytona, Daytona Beach, DeLand, New Smyrna, and Sanford. Tell us your wants-we have the size of tract and the price to suit your requirements. PRICES AND TERMS on application ASSETS over C. A. Roberts Real Estate Company l $1,000,000.00


The Nation Looks to Florida; All Florida Looks to FORT MYERS "The City of Palms" I LORIDA eyes are turned toward Fort Myers. Florida eyes are watching the phenomenal but steady growth of the "City of Palms". There is stability and permanency behind this growth; it is not a flash in the pan, but the lasting glow of the unextinguishable Flame of Progress. A Barometer of Progress Fort Myer:; build>ng:A n ew offic e arcade; a theat e r a l cade w ith the show house to seat 1,5 00 p e ople ami offic e space for 65 tenants; an ultra-modern t e I e p h o n e ex change to cope with the ever growing demand for phone s e r vice. These a:-e but a f e w The lure of the tropi cs is calling from Fort Myers to untold thousands in the ice-bound North. The lure of the tropics is drawing the Northerner from the chill wintry winds to establish his permanent home in Fort Myers, where he can bask in the glorious Florida sun shine, where he can entice hundreds of game fish from their briney haunts; where he can live to the end of his day in the land of eternal spring-time. Fort Myers is truly the "Gateway to the Tropics". Here the stately royal palm lines the expansive boule vards. Here the coconut palm, the inhabitant of southern treasure isbs, grows its best. Luxuriant masses of verdant tropical foliage form riotous splashes of color. When one realizes that Fort Myers is more than 400 miles farther south than San Diego, Califor nia; that it is 1 4 7 m : l e s farther south than Tampa; one can understand the delightful climate; a warmth tempered at all times by the cool breezes from the Gulf of Mexico. Fort Myers Realty Board Fort Myers, Lee County Florida 65


AU That Is Modem And Necessary for the Development Of a Master Subdivision Is Being Included at TAVADORA Lake County's Most Beautiful Subdivision NUMBERED AMONG THE ATTRACTIONS ARE: An 18-hole Golf Course-South's Prettiest bridle path, Ideal Fishing, Boating and Bathing Facilities A membership in the Tavadora Golf and Country Club to each purchaser of a homesite. Large Wooded Residen tial Tracts rang ing in price from $500 to $2500, one mile from Tavares, on beautiful Lake Dora. L. B. SAFFER & CO. TAVARES LAKE COUNTY FLORIDA Near "Gem of the Lakes" SEE Miami and Coral Gables FREE six-day trip in our DeLuxe sight-seeing coach, leaving Tampa, Sarasota and Bradenton every Wednesday and Saturday. Tampa Office: No. 301 Twiggs Street McDONALD and ROSS REALTORS Specialists in Halifax County Acreage and Ocean -to-river tracts, subdivisions, farms, gardens, groves, estates, apartments, homes. If you desire reliable information on this section, write or wire us. Daytona -:-Florida trying to reason me out of my stand, so he keeps on heading for the door. The cloak room is still doing business, but it don't get a play from us. We beat it out to where the cars are parked and get there just in time to see one drive away-Prescott's. In less than five seconds another draws away from the line and follows it. Hart locates his boat and we all pile into it. A car i n the back of us tries to beat us out of our backing space, but we execute a speedy reverse and away we sail! I'm no optimist when I say we made that bimbo, Mercury, look like a piker-and, from all reports, he was a pretty fast baby, at that. Hart had prayed for a chance to open up on the way home. He got it! The way we covered distance pushed radio to extremities trying to keep its rep. A way in the distance, we see the tail light to Prescott's car cruising pretty. Some distance to the rear of it, but rapidly clos ing the gap, is the stern glow of the Jamee brothers' machine. And last, but far, fal' from least, we come, clipping off the miles faster than either of them. What worries me most is not can we catch up with 'em, but can we hold the space until the stunt ia pulled. According to plans, it would be a big mistake to scare the stick-up boys be fore they start their act. So, with that thought in mind, I reach down and snap off Hart's headlights. It's a risky thing to pull hitting a fast pace like we're doing, but necessity is the mother of dementia. Pretty soon I get a mental jolt. The t wo cars ahead have come to a dead stop. I call Hart's attention to it and he slow down. About fifty yards away from them he kills his engine. A sec ond later, he and Bias are off on a run. The last thing he says to me is: "Stay in the car till we get back." "Sure," I replies, jumping down on the road and keeping as close to his heels as my skirts will permit. They reach the scene of the stick-up ahead of me-long enough, anyway, to be grappling with the James boys by the time I get there. One of the boys is a nasty brute and knocks Bias on the bean with a black-jack just as I arrive. But by that time, Hart has put the other baby well on the way to slumberland and is at liberty to take eup Glinky's quarrel when our gassy friend passes out. It's a pretty battle they stage and worth any man's money for a ring-side seat. The other bim was a bigger and heavier man than Hart and if he could have landed one of his punche s right the honors of the con flict would have gone to a differ ent victor. But he couldn't, because Hart was never in the place that he wanted him to be when the blow was ready to be deliv ered. Not only that, but he fagged easier and was primed for the k. o. when Hart stepped in and cras hed his left into Kid James' sola r plexis and his right onto the facade of that baby's chin. The remaining member of the James song and dance team executed a fancy dive for the road-bed that Annette Kellerman would give a week's pay to be able to duplicate in her tank. N ow that the shot and shell cease raging, Prescott figures it's safe for him to emerge from his seclusion. He steps down on the road and advances to Hart, pencil and note pad in hand. "My good man," he says, "if you will give me your name and address, I shall see that you are properly reward ..... "Never mind those formalities," re marks a dry and testy voice from the depths of the car. "I know him well enough. Ought to! Nelson." "Yes, Mr. Witherbee?" Hart answers stepping up closer to the car. "This afternoon I cursed you for your mental and physical alerteness, the old man goes on. "Right now, I'm blessing you for both. What chance would Prescott and


a &t II Ill FLORIDA KEYS "Clhe End of the RainbowWhere You Find Your Pot of Gold" YES, REAL MONEY! Because Real Money is being made in Florida Keys properties the last and best of America's Frontiers. IN THE FLORIDA KEYSYou have the Yachtman's and Fisherman's Paradise -the world's finest fishing grounds-ideally equable climate -beautifully attractive homesites -both Ocean and Bay water-frontage-a place where contentment may be found KEY LARGO-Lying nearest to Miami will soon have the Causeway completed, joining it to the Mainland by Highway as well as by railroad-Development is amazingly rapid-some of America's wealthiest people are coming here-AND THE YACHTS I an average of more than 100 per day pass through Jewfish Creek drawbridge during the season-A Natural Reef Protests the Oc ean side of the Island-In every desirable quality it offers-THE LAST WORD Let us tell you about t-JI7e wdl just as soon as we receve your letter EMERSON REALTY COe 21 N. E. First A\1enue MIAMI, FLORIDA 67


68 II II Florida's Advertising Typographers will be pleased to have one of their specialists consult with you on matters of distinctive printing. I I '.. ...._....., Tourist News Press Publication a nd Colar Booklet S pecialisu ST. PETERSBURG FLORIDA "Dunedin-The Beauty Spot of Pinellas County" "We Are Proud of Dunedin" II II GRANT & SKINNER REALTY CO. Real Estate Loans, Investments and Insurance Dunedin, Florida We Invite Your Inquiries TOWNSITE-3840 ACRES For a Live Developer or Syndicate looking for proposition to subdivide there is nothing better in the State-price. terms and quality considered. Location i s exceptional-about 12 miles east of Sanford-1 8 from East Coast-130 south of Jacksonville. Railway runs through the tract with station and townsite on the land. Als o water transportation. Land is of Excellent quality-level, open, well drained, fertile soil. At Sanford values have gone to several hundred dollars per acre. 'Ibis can be sold at a small part of the price of Sanford land and show big profit. Lots can be sold for $100 each, or 20 acres of land and 10 lots for $1000-Eas y terms. The price of this fine tract, including townsite, is only $25 per acre and ter m s of payment very easy. This is also the key to many thousand acres of adjacent lands. There is a reason why this has not been offered before. Let me tell you about i t E. A. KELLETT 129 N E. Second Ave. P. 0. Box 1644 Miami, Fla. I have had against that pair of thugs? Be at my office at ten tomorrow morning. I want to-speak to you. Bring your companions. That's all!" Prescott is so busy climbing back into his seat next to Witherbee that he doesn't notice what Hart is doing until both the fallen victims are neatly loaded in the tonneau of the lawyer's car. It's the slamming of the door that attracts his attention. He look s mutely at the heap of human baggage that he now has on his hands and then, turns in amazement to Hart. "My dear fellow," he exclaims. "What have you done here?" "Relieved myself of a problem," Hart re plies over his shoulder as he carries Bias back to his car. "But-but what am I going to do with them?" "Let your conscience be your guide," says Hart. "Come on, Kitty; give Bias first aid while I pilot the boat back to safety. Glinky's head has a beautiful hicky on it, but he achieves consciousness as soon as we get under way. For a moment he lies still, blinking his eyes and groaning. Then, he grabs his head in both his hands and tries to struggle to his feet. Hart stops the car immediately. "Names, names, names!" Bias shouts glee fully. "Aristotle-Plutarch-Thucydides! Do they mean anything to either of you?" "I've got it!" I t e ll him. "Your name, you big palooka!" Glinky sinks back into his seat with a moan. "Better keep on calling me Blas," he ad vises us. Hart starts the car and drives for some time in silence. Finally, he turns half-way around to me. "There's something I can't understand," he says. "Why didn't you wise me up to the fact when you saw Prescott and the old man getting up from their table instead of waiting until they had reached the door?" "Simple enough, big boy," I r e plies. "Given the proper kind of chance, you would have told them about the plot and put the police next-getting very little glory for yourself. There was practically no chance of the James boys getting any booty from Witherbee; because I'll bet he doe sn't carry more than a plugged dime or two around with him. But I wanted you to put over the winning punch. He was sore at you and the only way you could get in strong with him again was to do him a good turn that showed up bigger than the bad one you pulled on him today. You know right well, Hart, you can't afford to have him for an enemy." "Heated frankfurters!" remarks Hart to the world in general. "You mean to tell me you figured out all those moves in that short a time. Well, sister, the next time a hello-girl gives me a wrong number I'll merely say to myself: 'Maybe she's got weighty things on her mind, too!" Watch for the next Kitty Page story in Suniland Magazine for April. In it Kitty proves that her head is useful for more things than her hat. Florida Seminoles (Continue d from page 25) home fires burning constantly according to this extraordinary system. "Sofkee," consisting of home-ground yellow cornmeal made into a thin mush to which bacon or other meat is added, is a favorite dish. It is eaten with a wooden spoon which holds about a gill, which is passed from person to person. The Seminoles when going on journeys often cache their belongings high above the ground under thatched roofs made of


Safe, Sound, ConserVative Florida Realty Investments Millions have been, are being, and will be made by judicious investment in Florida real estate. Men of means, vision and energy -realtors, developers, pro motors, investors-Florida offers you unlimited opportunity! I can show you a number of sound, safe, conservative buys in the form of gilt-edge properties, acreage ripe for subdivision, down town business properties, farm lands and residential property offeri ng_ such amazing opportunities for quick turn-over and substantial pro fits as to seem almost unbelievable. yet careful investigation and personal inspection will substantiate my statements and prove them conservative. Included in my exclusive listings are a number of beautiful islands off the West Coast, neighboring those of Barron Collier. No property in Florida offers greater opportunity for high class develop-ment, or will pay a larger return on the investment. If you really want to make money in Florida today let me give you detailed information concerning the exceptional offerings I have available. Call, Wire or Write. M)' Special for the Next Weeks Lots 50 x 150 feet on Sanibel Island, where prices will increase materiaUy. Price--$100 each. $25 cash. Balance $10 per month. DR. H. E. OPRE 307 Twiggs Street Tampa, Florida 69


70 COUNTRY CLUB ESTATES PALMETTO'S PREMIER SUBDIVISIO N and one of the prettiest suburban developments on the West Coast. Adjoins the new 18-hole golf eourse and loeated on Bayshore Road to T ampa For Information, Call on B E N F. W A D E R e a l E s t a t e PALMETTO -FLORIDA KOMOKO FARM FOR SALE SUBDIVISION PROPOSITION 1520 Acres Under Fence 537 acres Pecan Grove, fine paper-shell variety-Grove 18 years old, located two miles from Newberry on hard road to Gainesville in Alachua County, Florida. Price and terms on application to CUMMER LUMBER COMPANY G A INESVILLE, FLORIDA FOR QUICK SALE Okaloosa County, Florida, near Railroad, 7,360 acres of good, fertile Florida land, clay sub-soil, wonderful development adjoining property, only 1 2 miles from H olts, Fla. and on g o od road leading to Crestview, the Blueberr y center. Price $6.0 0 per acre. Terms if desired. This land is well worth double what we are asking. Map and other information sent on application. McCASKILL INVESTMENT COMPANY Head Office D e Funiak Springs, Flo rida palmetto leaves. On certain hunting trips and for shooting fish in shallow water, the Seminole still utilize bows and arrows and thus conserve their supplies of costly am munition. Each Indian carries a cork in which needles are stuck. He uses it to scratch himself and release the bad blood when he becomes overheated. He scratches his head until it bleeds with the claws of an owl to cure a headache, while panther's claws and squirrel's claws are also used as curatives for other ailments. Measles and the Spanish influenza have cuased greater mortality among the Seminoles than any other diseases. Each permanent Seminole camp boasts its oxen for transportation and farming uses, its hogs, pigs and chickens. A well, generally an unsanitary source of drinking water, is the water hydrant of the camp. Mortality of recent years has been highest among the women and girls. They remain at the camp and drink the water while the men are away on hunting trips much of the time. As soon as a boy becomes ten years of age he is recruited into the hunting army and taken to the Everglades, where he is taught how to stalk and shoot the game and how to solve the puzzles of the wilderness. The predominating colors used by the Indians are red, yellow, orange, black, blue and white. Each camp has its distinctive dress and belongs to a special clan such as the "Bird, Otter, Panther" or other Semi nole society. The beads worn by. the Indian women identify their station in life and are purchased from the traders and stores, who also sell the unfading calicoes to the red men for their clothes. Each camp has its modern sewing machines which the squaws use in making the gay-colored skirts, shirts and blouses which the savages wear. These primitive seamstresses are expert dress makers and do adept work. The Seminole camps are free from vermin as the South ern Indians are remarkably cleanly for sav ages. The Indians are advocates of double barreled baths. They jump into the river wearing their clothes and wash their laun dry and bodies at the same time. Only a few of the Seminoles have adopted the dress of the white man. Willie Willie is the fashion plate for the Floridian Semi noles, as he prides himself on his fine clothes of civilization. The Cow Creek Indians of northern Florida now wear vests and stiff derby hats with their shirts and flowing blouses. The green corn dance of the Seminoles during the little moon of June is the great ceremonial event o f the year. Clad in their best and newest clothes, the Indians gather at that time and give thanks to the Great Spirit." Their council meets under the leadership of the medicine-men and c ele brates marriages, adjosts difficulties and punishes the Indians who have violated camp rules. The Indians' attitude toward whiskey or firewater is aply illustrated by the recent remark of a prominent Seminole who said, "Think so, white men many y t"ars made whiskey and sell 'em to Indians. Now Indians make 'em whiskey and sell 'em back to white men." Historic Pensacola (Continued from page 21) Today Pensacola reflects the progr essive spirit of t he men and women, who, between 1880 and 1910, builded the groundwork o f the present beautiful city of Pensacola. Pensacola today is a city o f diversified interests and its importance as a port is steadily gro wing. Three mil e s o f wharfage is available for ship-side delivery o f cargo to vessels o f the deepest draft. Pensacola is one o f the coal bun kerage ports o f the country; it 1 s the larg est red snapper fish market in the world and ranks high as an export port in lum ber a n d naval


ADVERTISING ART AUTOMOBILES CARY-CRANE MOTORS, Inc. Tampa St. Petersburg "WE SELL P ACKARDS" HOTEL ARLINGTON HOTEL MRS. J. D. RUSHING Weekly Rates Made-Family Hotel Large, Modern Verandas 1219 Franklin St. Phone 2264 INTERIOR FURNISHINGS & DRAPERIES Interior Furnishings and Draperies BARBOUR-WARD & CO. Tyler St. near Franklin INVESTMENTS REAL ESTATE N. E. JONES REALTY CO. 113 E. Lafayette St. We have Beat Located Subdivision on the new 100-foot Gandy Bridge Boulevard. 500-Feet from Tampa Bay, all lmproYe menta. St. Petersburg Office: 620 Central Avenue OPPORTUNITIES IN FLORIDA : : : Large or Small Tract& Homes and Home Sites Service Departments that Packard owners Real Estate Loan a Information Free appreciate Tampa Show Room and Service Phone 354 7 BANK Bank of Commerce Member Federal Reserve System Tampa CAFE Ideal Cafe and Restaurant "Typical Spanish Place" S Serra, Prop. 1223 Franklin St. FERTILIZER FERTIUZER for Phone 2182 Citrus, Truck, Lawns, Flowers The GULF FERTILIZER CO. Tampa, Florida FURNITURE T arr Furniture Co., Inc. "Inter i or Decorators and Furnishers" Tampa St. at Twiggs Phones 3643-4986 Everything In Furniture-Floor Coverinea-Draperiea China-Awnine and Linoleum Cunningham lnvesbnent Co. 504 1-2 Franklin St. Phone 2083 Tampa, Florida LAUNDRY DEBNAM-DUNAWAY & CO. 106 Hyde Park Avenue Tampa, Florida HOOPER & BRYANT White Laundry Real Estate Acreage, large and small tracts, groves, l 1110-16 Tampa St. Phone 4567 business and residential property, 2343 city and suburban. Tampa, Florida "We Strive to Do the Impossible-PLEASE EVERYONE" PHARMACY COOK'S PHARMACY 702 Grand Central Ave. Phone 3646 Prescri p tions Filled Promptly Curb Fountain S e r vice Open till Midnight REAL ESTATE 207 E. Lafayette Street Phone 4504 Specialists in Acreage M.G.KOHLY Real Estate-Rental-Insurance Phone 3746 210 Caaa Street Millions are being made in Tampa real : estate. Let us tell you about it. 211 Lafayette Street IF YOU WANT TO BUY OR SELL REAL ESTATE See BRIDGE CITY REALTY CO. Inc. 205 Twiggs Street PARSLOW REALTY CO. City and Suburban property, acreage and. timberlands-farms and orange groves. Parslow Bldg., 1002 Florida Ave. : Tampa, Florida Phone 4957. TAILOR WILLIAM KRUSE High Claaa Tailoring Only All Garments Made on Premises Under.-M.,.; Personal Supervision 203 Madison St. Pbo_. 2754


7 2 TRUCK and BERRY LANDS IN TRACTS OF 10 ACRES AND UP YOU S HOULD LO CA TE IN BEAUTIFUL HILLSBOROUGH COUNT Y EXCELLENT CLIMATE FERTILE SOIL WONDERFUL CROP S An opportunity to purchase a small farm in t his s cenic w onderland and g a i n that lon g sought independence. So i l will produce wo nder crops Cash buyers of products for home a n d fore ign markets at your door. Low price of land merits your i mm e di a t e investigation. ASK U S WHY INTER-CITY REALTY COMPANY 205 Ferli t a Building Tam pa, F lori d a Jacksonville's Whiteway to the Sea 563 Acres Situated on Atlantic Boul evard, an eigh t ee n mile, doubl e concrete constructed illuminate d highway (the longes t whiteway in the United States), six mil e s from J acksonville, and right in line of rapid development. This property i s on e of the finest s ubdivis i ons between Jacksonvill e and Jacks onvill e B e ach es Price $2 8 1, 5 0 0 00. Liberal terms. We have other tracts from 10 acres to 1000 along the Atlantic Boul evard and Waterways from Jacksonville to its beache s From an investment standpoint these properties cannot b e surpassed, due to rapid dev e lopment now unde r way. Sewell & Newlon 316-318 D yal-Upchurc h Bldg Phone 6128 Jack s onvill e F lori d a George B. King M erriwethe R. Steed KING .. STEED CO. "Brokers, Not Specu lators" S p ecializing in Business Property, Apartments, Homes Grove s E states, Acreage Investments Pb:>ne 4049 A Thorough and Dependable R e al Estate Servic e TAMPA Florida's Y ear-Round C ity 717 Grand Central Ave. M odern dry docks, shipbuilding plants and co -related industries, coupled with ex tensive sawmill and wood working estab lishments, form the basis of the city's in dustrial pros p erity. Pensacola, "The D ee p Water City" offers opportunity to the manufacture r and the shipper. Pensacola is di stinctive ly a city of homes Fifty mil es of w e ll pave d, w e ll kept street line d with b eautiful homes, broken here and there by numerous parks mod ern churches of all denominations, the facilities of club life a school system the equal of any in the state, combine to an ideal com clition of resi d ential life P e n sacola in her delightful setting on the beautiful shores of the Gulf of M e xico with the c lear waters of h e r bays reflecting the blue s k ies, with lon g stretches of pearly white sand beach es ; nestling bayous that break away from the great sea spaces, and the expanse of 350 square mil es of landlocked water, off ers enjoyment of many kinds to its residents and many visi tors-winter and summer. Napoleon B. Broward ( from page 29) for 7,000,000 acres-or 4,000,000 acres more than really existed. The affair had ceased to erect a stench; it was now laugh able Broward came into offic e with one ideal fixed in mind. H e wanted to drain the Everglades and r e claim 3,000,000 acres of arable land for Florida. The wild, s ub merged area was populated by only one S em mole India n to every ten square miles but i t was worth from $ 20 to $60 an acre if it coul d b e drained and plante d to s ugar c a n e Three hundred and fifty thousand dollars was available to start the work wh e n Broward took offic e The governor's fi rst act was to in s p ect the Glades h imself, pushing his way through sawgrass prairie which lay from one to three feet under water. R eturning to Tallahasse e after his trip, h e was con vinc ed that the land coud b e draine d for about $ 1 an acre. W ith the $350,000 fund then in hand he b egan work, d esigning the d redges hims e l f which were to start work on New River at Ft. Lauderdale then little more than a trading post. Ft. Laude rdal e now the c enter of a rich farming area, is the county seat of Broward County, so name d in honor of the illustrious governor who made its s ettlement possible. Were it not for a rim of coral rock, three mil e s into the Glades which lie ten mil es west of Ft. Lauderdale, New Riv e r would drain from the Lake O k ee ch obee territory to the ocean, putting 1,0 0 0,000 a cres in shape f o r the plow The task was obvious ly that of p enetrating this threemil e sheel of rock which pent up the waters. During the first year the Broward dredges chewed and blasted their way through this rim which h eld in check the Glade waters. Lake O keechobe e fifty mil es away, was the next objective. Later a l canals, three miles apart, were then started and a low record o f ten cents per cubic yard was established i n cutting these ditches. The work proceed e d o n the canal s at the rate of a mile a month. John Dunn, former engineer on the "Three Friends", sweated a n d swore at a dredge engine. Steam whistles screamed and dynamite b oomed within a mil e of the thatched-roof camp of Chief Rob ert Osce ol a of the Semi n o le tribe. The last Indian frontier o f the New World was passing into the limbo o f remembered things. The al oo f Semino le retreated further into the Glades but the white man's progress pursued him and to day the last and m ost unconquerable o f the American aborigines has b e e n c ivil ized, o r at least nearly s o Up t o the present time, over $12,000,000 has a lready been expended in draining t he


At the left is a v i ew o f t h e Indian R ive r showing the lo n g bridge stretc h ing from the center of Melb ourne a c ross this beautiful waterway. T h e India n R i ve r i s i n reality no t a rive r but an arm o f the sea, separated from the ocean by a str i p o f land about a hal f mile wide. T his fact e xp lains why Melbo urne can enjo y all the advantage s of riv e r and ocean All the Attractions of Ocean and Indian River No city of Florida has a more delightful location than Melbourne. It lies halfway down the East Coast on a high bluff overlooking the Indian River, the heart of the city being within two miles of one of the finest ocean beaches on the coast. All the delights of outdoor life await you at Melbourne. Yachting canoeing, fishing on the Indian River. Surf bathing at the ocean beaches. Fine hunting in the back country. Golfing on Melbourne's splendid course. In addition, Melbourne offers all the advantages of a modern, progressive community -excellent transportation facil ities, thriving in4 dustries, good schools and churches, active fraternal and business or4 ganizations, fine hotels, apartments and stores, charming homes, hospitable people. Melbourne invites homeseekers, tourists, investors to come and enjoy her pleasures and opportunities. Chamber of Commerce MELBOURNE Brevard County Florida 73


74 Twenty Beautiful Lakes Inland Florida's largest city. Located in the heart of the citrus industry. Orlando, with its prosperous back country, strong banks and splendid American people offers you prosperity and comfort. We are proud of our schools. Preserved Tropical Fruits From tht Htart of Florida Roselle Jelly, Orange and Kumquat P r e s e r v e s, Guava Jelly, Guava Paste and Guava Butter, Grape fruit, Orange and Kum quat Marmalade. Put up in convenient size for home use. A line will bring you a booklet show ing the uses of these unusual Florida delicacies. H ORNBROOK AN D G I S T, T AMPA, F LOR ID A water from part of the 4,250,000 acres of rich soil which now comprises the Ever glade project. Farms lavish in wealth, bearing up to four crops a year, on land that a few years ago was an inudated waste, and millions have already been pro duced in winter crops for Northern con sumption. Three large sugar plantations, with cane mills, have been established. Roads are beginning to thread this recent prairie. Two major steps are involved in drain ing the Everglades; first lowering the water of Lake Okeechobee to a level where it will not overflow its low southern banks and inundate the Glades; second, the drain age of the heavy rain that falls upon the Everglades themselves. The level of Lake Okeechob e e has already been lowered five feet. This has been accomplished by drain age canals which conduct the water from the lake to the Atlantic ocean. The prin cipal control of the water to regulate and carry away the surplus is the St. Luci e canal, which finds its exit to the sea near Vero. There are four other main canals Since practically all of Florida is underlaid with an ancient sea-bed of coral and rock which frequently approaches the surface, it is n e ces sary to blast away a tremendous amount of this hard rock to secure suff i cient depth for drainage purposes. The St. Lucie canal is twenty-five miles long, two hundred feet wide, and has a depth of cut varying from fourteen tOo thirty-five feet. The excavation of 21,000,000 cubic yards of earth and rock was required in its construction. In excavat ing the rock, holes are drilled ten to four teen feet deep, each being charged with about thirty pounds of dynamite. As man) as one hundred holes are fired at a blast. The Everglades drainage district inc ude s the Everglades proper and contiguou s land s embraced in the same drainage are a or basin. The total area of this district is as follows: Land, 4,370,096 acres, 6, 828.28 square miles; water, 473,088 acres, 739.2 square miles; total, 4,843,184 acres, 7,567.48 S

"A City Built On A Hill Cannot Be Hidden" Sitting Astride the Main Arteries of the State At the Top of Polk County's Sky Line Surrounded by Over 4,000 Acres of Grove with its Sixteen Lakes Affords a Magnificent Entrance to the Great Ridge EmpireCarefully Zoned-Restricted Where Traffic Goes There People Go The Paul Henry Organization will be glad to show you around, and who knows? You may, like many others, be so delighted with our beautiful lakes, rolling hills, wonderful climate, pure water, that you will remain. If you can't come, write for literature Attention, Live Salesmen! Join the Paul Henry Organization, real beautiful, honest-togoodness values to offer your clients-ITS A PLEASURE TO SELL ONE DAVENPORT. High prices haven't hit the Ridge-not yet-BUT SOON. They are coming-get in now-Build with us. ALSO SEVERAL IMPORTANT OFFICES OPEN A real opportunity to line up with a young live-wire organization-But you must be a real gogetter. Wanted representatives in Northern points Write or Telegraph-Better Still-Come and See The Paul Henry Organization REALTORS "Lakeview Club House" Davenport, Florida 75


76 The best kind of Vacat i on with Opportunity thrown in A Visit to Bradenton, Florida "The Fri endly Cit y "Friendly"-making visitors happy-that's been the fame of Bradenton for years. First of all a friendly Climate, with the tides of the mile-wide Manatee River at the city's front and the Gulf near its back to bar out frost in winter and mod erate the summers. All the hospitality and entertainment facilities of a progressive city and its prospering people to provide amusement. Touris t Club House, famous roque courts and tournaments, tennis, 6rOlf, finest baseball diamond in Florida and training camp of the Philadelphia Nationals. Attractive palm-lined residential streets, complete and up-to -date busin ess district-all this is the outgrowth of the city's location in the midst of a scenic and famously fertile country where prosperity has grown as easily as the year 'round crops, a country flanked with a charmingly indented coastline on the Gulf and Tampa Bay, with beauty-spot islands and fine beaches-a natural playground and happy place to make a home. A twenty minutes' drive over a fine motor road to a beach nine miles long, gay with sport in the surf of the Gulf. Or ride to the placid waters of the great bays and join in the keen fishing or the boating and sailing. Or out through the famous and picture squ e garden country of orange and grapefruit groves and fields with green, growing crops every month of the year, or the great f orests and hunting grounds. Tourist or seeker for opportunity-you'll enjoy your visit. Comfortabl e h o tels, a short ride to the wonderful beaches of the Gulf and B ay. Unexc elled fishing, boating and hunting. Fine roads in every direc tion. Write for free illustrated booklet or any information. W. N. MANNING, Secretary Bra dento n Board of T r ade Bradenton, Florida FORT MYERS "The C ity o f Palms" And incomparabl e climat e a good place to call hom e Write, wire, or see me for real estate investments. I handle only the kind I can sincerely recommend-do not procrastinate. H ENRY C COOPER Representing S E M INOLE REALT Y CO., INC. Eve ry th i n g In R eal E state Subdivisions B roker a g e Acreag e BURDON HUNTER Warner Bld g Phone 3848 Tampa, Flor ida In 1908, at Baltimore, Florida's governor was an outstanding figure at the National Drainage Congress and was recognized nationally as the father of a mov ement the magnitude of which even then was staggering. Upon the impression made by the forcefulness of his remarks and his keen insight into drainage matters, the Congres s made him its president. A president of the United States later called upon him when in conference over drainage problems and the nation looked upon him as a man who knew his business like a specialist Upon the conclusion of his incumbency as governor, Broward made an unsucc ess ful race for the United States Senate, be ing defeated by Duncan U. Fletcher. It was not that the people of the state lacked confid ence in him but the fact that he had made many enemies by his courage ous devotion to duty as h e saw it, that ac counted for his defeat. Broward had done a great thing for his state but in d oing s o he had antagonized the vast powers that have held Florida in the palm of their cor porate hand for the past fifty years. So Broward, the picturesque backwoods Napol eon who had battered hi s way to t h e governor's chair before he was fifty, was beaten. Di sapp ointment was the last cup of which he drank. Early in 1910 he again ran for the S enate and defeated James P. Taliaferro in the primary, but before the general ele ction could confirm his choic e by the people an untimely ill ness struck him down and the brave cap tain of the Three Friends lay still in the moment which should have been that of his greatest triumps. The end came Octo ber 1, 1910. There is a characteristic pose of the former governor, snapped by the veteran Florida journalist, Ralph D. Paine, that friends like to remember. Broward is standing erect at the rail of the Three Friends, looking seaward as the tug goes down the St. Johns. The occa si on on which the photo was taken was the marriage of his brother, Montcalm, who now lives at Mayport, a pilot's settlement at the mouth of the river. Broward's store-bought cloth es are s hak en out by the breezes in voluminous black folds about his rugge d figure. The head is tilted well up and the eyes, large brown orbs radiating sympathy and intelligence, are fixed on the horizon with an intent gaze. The po se is that of a visionary, of a man looking far to sea for somethingan era, an accomplishment, an unvisited port--just bey ond the rim of the world. But the big, brown hand that carved raft pins from water oak slabs is clasped firmly on the rail and the sturdy feet, cased in hlack bluchers, are steadfastly planted on the gently rolling deck of his famous little filibuster, the Three Friends. That is the way friends like to remember him; an idealist whose head was in the clouds, but whose feet were rooted in the soil from which he sprang. Sponge Fishi ng (Continued from page 48) They celebrate all important festivals of their church with much enthusiasm and devoutness. But the mo s t deeply significant religious ceremonial of the year is the Feast of the Epiphany, which by the Julian calendar falls on January 6th. This r emarkable celebration, known by our own people as "Greek Cross Day," has already become so widely noted that it draws annually to Tarpon Springs an enor mous throng from other Florida towns, and likewise travelers, churchmen, scholars, and autl>llrs from far parts of our country. Att the fleet is in for this occasion, every Greek, from grandsire to babe in arms, clad in festive attire. Remember, this is the greatest religious fete of a multi-feast-


I OLD PROVl:RB The amazing gro wth of SU ILA D MAGAZINE i s th e natural result of a literal application of this time honored proverb. SUNILA D 'S advertisers are r eap in g profit s in propor tion as they apply this principle to their adverti s ing. Write or call SU !LAND'S Advertising Department they will be glad t o h e lp you plan and pre pare attra c tive selling copy. Plan and COPY by the Advertisin g D epartment or SUNILAND MAGAZINE. Art work by M o r g an. MoRGAN ART SERVICE FLORIDA c/irj/!f71Jdv&r!zs/nC 67


New Maxwell Building and Largest Electric Sign in the South PROOF of the pudding is in the eating, and proof of good investments is to fol low the lead of big investors! ForL Lauderdale is growing-faster than any vther city in Florida! Ten years ago a haml e t of one hundred twenty population, today a city of sixty-five hundred. In making investments it is an accepted fact that there is safety in following the lead of big investors. During the past thirty days, four new "more than a million dollar" projects have been started in Fort Lauderdale! Among these, the Maxwell Advertising Company began work on their arcade building ground floor plans, of which are 100xl75 feet, atop of which is being erected the largest electric sign in the South. The building and sign repre sent an investment of over a million dol lars. Investments such as these are the reason why assessed valuations of Fort Lauderdale in 1924 more than doubled those of 1923! In every other line, Fort Lauderdale has more than doubled! You, too, can make a fortune "In The Heart of the World's Playground." WE'LL BE GLAD T O HELP i 78 ing faith-even their Easter scarcely ranking with it in importance. It commemorates the Baptism of Christ, and the waters are t o be blessed by priest and Patriarch, the White Dove loosed for its silvery flight across them, then the golden c ross flung into the pellucid depths, and dived for by a d ozen splendid lads of the finest Hellenic type. You see what all this must mean to a sea-faring populace, symbol-loving and profoundly devout? In the harbor, all the hundreds of ves sels fly both Greek and American co lors, multitudino us flags and bunting. From the pavilion, at the waterside in the heart of the town, all the way to St. Nicholas, the walks are be-flagged and begarlanrled in true Greek-gala fashion, and St. Nicholas itself decorated beyond description. After the wonderful commemorative ser vice at the waterside, the throng marches to the church, where the sacred festival is continued most of the day-with swinging of censers, deep intoning of priests, lines of white-clad acolytes, organ's roll, and chanting of the throaty Greek voices. A Fountain of Youth (Continued from page 35) Tampa, the largest city on the western .side of the Florida peninsula, is rapidly increasing the opportunities for golf play. Though there are at the present time three eighteen-hole courses, plans and construc tion are underway for others. The Palma Ceia, the Rocky Point and the Temple Terrace courses are championship layouts in every sense of the word and offer as severe a test as any golfer might wish Such golfers as Johnny Farrell, Bobby Cruickshank, Jim Barnes and Freddie McLeod make Tampa their winter head quarters and it is safe to wager that where these men, golfers of the first rank every one, select a place to play throughout the season excellent golf is to be had. The West Coast boasts of golf creations that each year draw more and more people to her haven. Clearwater and Belleair, lying as they do but three miles apart, offer plenty of action to the wielders of mashies and drivers. Belleair, the only thirty-six hole golf course on the West Coast, is one of the most famous resorts for golfers in the world. It is a community within itself with its huge hotel located directly on the course, and with the tiny shops that cater to the wants of the gue sts, bordering the outer section of the grounds. The blue waters of the Gulf of Mexico fringe the ground.s and lend a beauty unmatched as a golf location The fairways are b etter than the putting gree ns on most northern course s, the greens of a velvet texture, of a design and layout bette r than which it would be hard to duplicate, ample tees, is incorporate d in this masterpi ece, which was establi s hed and is maintained solely for the golfing vi sitor. Twenty-two miles along a pave d boule vard brings us to the Sunshin e City, St. Petersburg, and four golf courses. The Coffee Pot links, the Jungle Country Club, the new Lakewood course, and the New Boca Ciega Country Club. No other per son than our own redoubtable Walter Hagen is president as well as part owner of the club and course. The Coffee Pot Club, named so because it borders an inlet of such shape is a semi public club. There is a nine hole course well adapted to the play of beginners or to those who prefer to take their golf in small but frequent doses, and a regulation course of eighteen holes for the more advanced players and those who like long distance golf. The Lakewood Club though opened for the first time this year amply justifies all that was promised by its sponsors, built in the shape of a butterfly with outstretched wings, with a club house of moorish de-Acreage Investments 200,000 acres Middle Wes t Florida ; r; oo4 general farming and fruit soils. Price $4.00 an acre. 40,000 acres Wes t Florida, well located and good soil. Price, $3.50 an acre. 3!b000 acres South Florida, well located; good fruit and vegetable soil. Price, $10.00 an acre. 32.000 acres Polk County; good fruit and trucking soil. Price. $11.50 an acre. 4 5,000 acres Marion County, fine location and good all around soil. Price, $12. 50 an acre. 127,000 acres, 145,000 acres good L. L Y pine timber, als o smaller tracts of timbe r Price etc. on application. About 30,000 acres on one of the best located i lands along the northwest coas t of Flor ida. wit h railroad transportation and a 5 miles of water frontage, mostly all good beach: "'ell timbered with several million feet of pine: a wonderful resort proposition at a low price. Price, in eluding timber. $20.00 an acre, with good terms J. F. STEBBINS P. 0 B o x 2945 Tampa, Florida "Large Tracts and Timber Land My Specialty" 41,000 Acres B etween Ok ee chobe e and Kissimmee --P.&S.--High Prairie land of rich, dark. heavy, sandy loam s oil. Located on the Kissimm ee River af fording be s t of natural drainage at all s e a s ons. Grad e for hard-surfaced highway through the property has been built, and constructi on on the Vero-Frostproof Highway, also run ning through this tract i s under way. Large D e velopment s surround it on all sid e s, with con se qu ent rising valu es This i s the cheapest piece o f property of like qualit y in S o u t h Flori d a --P.&S.-F o r full particulars write o r w ire, or better, c ome and see Pierce & Stevenson W h o l esale Land a Exclusive l y 3 0 7 First National Bank B u ildina M IAMI, FLORIDA


INDIAN RIVER YACHT CLUB SITE In One of the Most Beautiful Spots in Florida Halfway Between Jacksonville and Miami The beautiful Indian River at Melbourne, Florida, is one of the most fascinating bodies of water in all the United StatE-s. In this tract we offer you a beautifully located property with 657 feet frontage, forming a natural yacht basin, and running back one thousand feet, all high and dry for clubhouse s ite, and comprising 20 acres. The Dixie Highway, hard-surfaced, runs along the front of the property, making it easily accessible. Melbourne, a rapidly growing city halfway between Jacksonville and M i ami, is just two miles to the north. The pri ce on this is very low compared w ith other properties along the East Coast. You will want this, and we want you with us, as we are desirous of doing our share in the developm ent of this naturally b eautiful site. For Full Particulars, Write or See DUNCAN & HALL MELBOURNE Specialists in Indian River and Ocean Frontage FLORIDA Aerial View-Southern Exposure European or VILLA D'ESTE A Ia Carte and Table d 'Hote DiniDI' Room and Grill American PlanComplete, New, Comfortable HOTEL AND APARTMENTS OP'ERATED BY CARPENTER NORTHEAST SECOND AVENUE AT EIGHTH STREET, THROUGH TO BAYSHORE DRIVE ON BISCAYNE BAY All accommodations have individual bath rooms. Many have private sun verandas or balconies; some have private parlors. Rooms for one person, and two and three per sona, with double or twin beds. Suites and connecting roorna for tnree or more persons. Some accommoda tions have fully equipped kitchens and dining rooms all details of housekeeping being provided and maintained. Rooms for maids and chauffeurs. Garage arrangements. Your Patronaee Invited Room -Three to seven dollars daily per person. Room and Meal&--Six to ten dollars daily per person. Housekeeping Suites-Eight hundred fifty to seventeen hundred fifty the season. Daily rates increaae within the range quoted above in December, January and February; in Harch and April. Specific rate being determined by location of ac commodations and period of season. Telegraph for Reservations "A GUEST'S DESIRE FULFILLED IS A PERSONAL PLEASURE." FREDERICK H. CARPENTER, Manager MIAMI, FLORIDA 79


80 ACREAGE T w o miles lake front, I 0 0 feet above s e a level. Other tracts from 2 acres to 5 000 acres at right prices FARMS Middle Tennessee farms t o ex change for Florida property. HOMES A modern well furnished 9-roo m house in excellent neigh b o rhood and an apartment garage-$16,000.00 Will exchange for any good prop erty or negotiable paper. M. W.MOORE P 0. Box 495 Dunedin, Fla E v erythin g i n Real Es tate Do You Know----that Building and Loan Associations have attained a remarkable position throughout th e civi lized world? There are over 10,000 such Associations in the United States with a membership of 7,000,000. Don't you think this is conclusive evidence of their soundness and makes for a safe place to depos"t your savings? W e give you 8 % c ompounded semi annually. W. C. GREENING, S e cy. & Treas. Tampa Mutual Building & Loan Association, 504 Florida Avenue, Tampa, Fla. Please send me ALL the FACTS pertain ing to Tampa Mutual Building & Loan Assn. Name ................................................................... Address ................... ..... ........................... ..... ..... .. Phone ............... ... ........ ........ .... ......... ....... ... .. ...... .sign as the bod y and compl e t e ly encom passed by a boulevard from which the play on every hole may be watched it is a course that will add much to the pleasure of golfers. The Boca Ciega Country Club promises to be the very last word of things golfing. It is not without good reason too to be lieve that it will be either, for no other person than the redoubtable Walter Hagen is the president as well as part owner of it. When Jack Taylor, developer of Pasa dena Estates, Wayne Stiles, golf course architect and Hage n put their h eads to gether one could b e sure that there was to be a golf and country club that would have no equal on earth. Hage n knew what a golf course should be, Stiles knew how and wh ere to take it from mother nature and Taylor had land along Boca Ciega Bay that only awaited the magic touch of these other hands Hagen'.s dream course has come true. In a land of pin es and palms, bordering a bay of turquoise blue and with winding inlets threading'their sleepy way throughout the velvet greens and fairways is the wonder golf course of all. On e may play and forget all else. We have said before that the fountain of youth had be en found and that all Florida shares its joy, but here we b e liev e is the fountain head to whose side will come some day golfers from other states and other nations to do as thousands of others have done to live, and work and play in the sunshine of what is the wonder part of the ._wond e r golfing .state of the Union-Fioriaa. Confess i ons of An E x-Rum Runn er (Continued from page 52) and was on my guard. I forestalled some of his complaints. "There's no obj ection to the use of your bunk, I hope," I asked him, "th:! woman i s very ill and needs medical attention." "And we h ead for shore now, eh ?" his 'oi c e brittle with anger. ''It will be very n;iraculous if we are not a ll picked up and jailed." No doubt Sanchez' fears were well grounded, but h e was cl ever enough to withhold hi.s temper and try t o bring the s chooner back on its course hy the applica tion of soft words. In this fail ed W e kept headed in the direction of Twin Islands with a bight of calm water betwecr, that I was familiar with. During the night I sat at the r ough saloon table in a half-doz e rising to the surface of full every now and then with the sudden bang o.f tackle or a heavy slap of water on the deck, too drowsy to permit worry to keep me f ull y awake yet my brain was seethingwith anxious thoughts Sanchez, roll ed in a corner of the cabin, had philosophically gone to sleep. In the wee hours the Ru 3sian girl came to tell me that her patient wa s resting quietly. She sat down on the b e 1 ch oppo site me. "And now why don't you turn in and get some sleep?" I asked h er, "you may have a hard day before you." "Ah," she replied, with fervent apprecia tion, "you are very kind. Can you not r es t and let me b e the captain for a time?" "Seems as though you are, at that," I smiled. I told her it was a very tempting invitation, but that I must stay on the job, in dicating Sanchez with my head as being the main reason. "You have be e n splendid," she whispered, leaning toward me. "I know you are no coward I set her down as a clever but intensely natural member of the disposEessed Russian nobility, scattered to the four winds b y INVES T IN-Sarasota Real Estate AND ENJOY HANDSOME PROFITS. WE INVITE I NSPECTION OF OUR LISTINGS LET US HANDLE YOUR B U SINESS IN FLORIDA. Whidden Realty Co. Sarasota A rca di a Florida FLAMINGO, FLA. A Town in the Building LOCATION-11 miles from Orlando, 7 miles from Kissimmee-the center of Florida. BUSINESS-RESIDENTI AL LOTS $50.00 Each $1 0.00 Down-$5.00 Per Month Warranty De e d and Titl e Insurance Policy Write Sales M anager New Homosassa Land Co. 212-214 Miami Bank & Truat Co. M IAMI FLORIDA irautifulJJTlnriila A fine new Florida Kacazlne. Karl Leh mann, Editor. Brimful of interestlnll' and practical information about Florida and ita beauty spots. Subscription price $1.00 per year. Special price of 7 5 cents a year i! you will mention Suniland in sendinll' in your subscription. Sample Copies Sent for 10 Cents In Stamps Orlando B E AUTIFUL FLORIDA 508 State Bank Bulldln&' Florida


This beautiful spring is 300 feet above sea level, in the center of 400 solid acres; surrounding land higher than the spring. Main line railroad and improved highway pass through the property. A very unique and unusual setting for an exclusive Colony. PRICE AND TERMS ARE RIGHT Geo. LeFevre IS Yeers in Florida Formerly appraiser for Federal Loan Bank Florida's Best 12,000 Acres of the best Strawberry, and Citrus Land near Plant City, which is the World's Strawberry center. Railroad, paved roads, etc. $50 Acre If You Act Quick Write or Wire BOBBITT & KEPPlE Room 9 Scranton Arcade CLEARWATER, FLA. 503 Sumner Building St. Petersburg, Florida High Class Waterfront Properties and Acreage in Any Size Tracts LACEY BROTHERS REALTORS SARASOTA Phone 2286 FLORIDA 81

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Suburban Land At Bargain 640 Acres fine heavy land, quarter mile of paved road, 3 Y2 miles from center of Hyde Park, 3 Y2 miles from center of Tampa Heights, at $300 per acre. This is the cheapest close-in tract of land around Tampa. It will increase rapidly in value. It is fine natural grass land, and is now ready to subdivide. Liberal terms to responsible purchaser. Lamar Rankin 918 Citizens Bank Bldg. Phone 2425 Tampa DR. J. C. SIKES Dental Specialist The best in Dentistry is none too good. Have your dental work done by a Specialist. 82 It Costs No More WE MAKE TEETH THAT FIT AND STAY PUT. W c usc the best material that money can buy. Telephone 74-667 Offic:e 202-4-6 Ferlita Corner Franklin and Twiaa TAMPA. FLORIDA TAKE THE ELEVATOR INVESTORSWrite or wire me if you are interested to join a LAND SYNDICATE E. A. KELLETT Box 1644 129 N. E. 2nd Ave. Miami, Fla. Bolshevism. Her features were patrician, with a fin ely chiselled nose, sens.tive nos trils and eyes .set wide apart. She made me uneasy as she sat there, frang and unafraid. I resented the fascination she had for me and my susceptibility to her control, of which she semed to be conscious in some curious way. Yet, in h e r beauty, her vivacity, her boldness and r e cklessness of consequences, and h e r big heart I coulrl have sworn she was a daughter of the olrl sod. She told me that she was a singer, and hoped to find employment in the United States where she might earn an honest living. "And what might the lady's name be?" I inquired shyly. "Anna," she r e plied. "Anna Alexievna." "With your permission," I said, "I'll call you Miss Anna." THE day broke, bleak and windy, a fin e rain blowing. The shore was faintly discernible as a blui s h line of pine trees. Later I hov e to in the lee of a mangrove key and dropped the anchor. Sanchez was pacing up and down the deck like a cage d animal. "Mr. Sanchez," I tells him, "you will kindly come ashore with us in a small boat." "Not me, S enor," he answers emphatic ally. "You have no sense of humor about you Mr. Sanche z. Certainly you see that I yearn for your companionship. You will not be s o unmannerly as to refuse me." I stood straddled in front of him, mv ha.nd s in the side pockets of my peacoaf. In one of the pockets Sanchez could, with out drawing much on his imagination, make out the outlines of an automatic persuader, so he gave a grudging consent, and accompanied us in to shore. Had he not, I was confident the r e would be no schooner await ing me when my duties were completed. We went ashore in the boat, the two women, with their luggage, Sanchez, a Greek boatman, and myself. Fortunately there was a family living nearby in a small but neat house with o range t"ees abont it and a few acres under cultivation. They were hospitable Scandinavian settlers and agreed, with scarcely any hesitation, to take care of the ill woman. A doctor lived within ten miles and the man of the house immediately cranked up his machine to go and f etch him. Thinking the matter over I told Anna that b eing safely landed as she was, she would be far better off than by accompany ing her fellow emigrants up the coast and running another risk of landing. "Now," I went on, "what you must do is to get word to your sister by telegraph, telling her where you are. Or simply get on the first train, at the nearest railroad station, and go up North and find her. Don't lose your chance. The other woman will be well taken care of from this time on. so don't worry about her, and don't tell anyone how you came into the United States. Talking English, you shouldn't have much trouble from this time on/' She listened with disquietude in her large eyes. "And you will not forget the Captain who did just what you told him-will you?" There was something of a look of pleas ure in her face, a sudden confused glow of gratitude and that instinctive recognition of a real friend, that set my pulse beating. Sanchez came to me suggesting that now that we had disposed of the ill woman, we should continue our voyage. "Yes, you are quite right," I agreed. "We will be on our way in a short whil e now." WELL, I managed to get out of that mess alright. We landed our aliens and they were whisked into town and left to their varied fates. My pay for the job HOLLYWOOD By-the-Sea Located seventeen miles North of Miami and fifty miles South of West Palm Beach, fronting for five milea on the Atlantic Ocean, Hollywood-bythe-Sea is rapidly developing into a beautifully attractive Home City zoned, restricted, paved, electrified, tropically planted, with every necessity and convenience of the modern city provided. In Every Large Development Resales Are Available This is but natural. Occasionally unavoidable necessities compel a property owner to offer his holdinp at a barpin. To protect legitimate investon and bome-aeeken the Re-Sale Department was established and ia at your semce. This being the Official Resale Department of Hollywood propertie11 we have the most accurate information in regard to available location and Taluea. Write us frankly your wanta and we will tell you just u frankly what we baTe. Literatwre Reqwet Hollywood Investment Co. I. N. BEERY, JR. Hollywood, Florida.

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Wise Investtnent Buying In FLORIDA Requires Up-to-the-Minute Value Knowledge Service With V aloe Knowledge Devel o pment i n Florida is a t such rap id pace and values conseque n tly ch a n gi n g s o rapidly, that even a few we e ks or mont h s' time makes the earl ie r i nfor ma tio n of but l itt l e val ue. We ar e i n the closest pos s i b le tou ch wit h the s e c ha n g ing va l ues an d give you the f ull ben efi t of o u r "Service With V aloe Knowledge We Specialize in Assured Value Properties of the Following Types INDIAN RIVER ACREAGE-The section that produces the famous Indian River Oranges and Grapefrui t which always top the market. Mild Winters bracing and invigorating, cool and delightful ocean-fan ned summers. Ideal for an all-year-round home for the mos t disc riminating. ATLANTIC OCEAN FRONT ACREAGE AND LOTST h e f a s c ination o f the r olling Atlantic i s perpetual. Good locations are i n creasingly valuable. W e have some very splendi d locations a t righ t prices. COCOA BEACH PROPERTIESJ ust halfw a y betwee n Jacksonv ill e and Miami, with ideal climate, broad fir m beach, ocean speedway. fine roads, beautiful tropical veget a tion, and all types of amusement. SOUTH FLORIDA FARM LANDSFrom K e y West t o Palm Be ach t h e coastal city res i d e nts look t o South F lorida f a r m s for their food-stuffs W e control sales of some of the very bes t MIAMI BUSINESS PROPERTIES AND BUILDING SITESMiami is the f aste s t growing city in F l o rida. We can g i v e you some o f t h e beat b u y s In the City, a n d it will pay you to see us. \ Sunnyland Realty Co. 105-7 Vail Arcade Bldg. C1yd<2 GlQnn Com UlO)\ FRANKl.\NST. Your Story 11'\ P1ctures leaves untold Real Service Realtors Florida Acreage, Farms, Lots and Homes Miami, Florida zincd Lmean Halftones CCo1or cuts. ornmerCial Art.l10de!l5, BirdS {'Je'Jiews of ons ana neve opments South Florida's Finest Residential Property -ONBeautiful Tampa Bay 165 Acres-2, 700 Feet Water-frontage-Mile on Boulevard There is no finer residential section on the Florida W est Coas t than this 165 acres on the Tampa Penin sula. Here i s land-high and dry-perfectly drain ed, fronting 2, 700 feet on the Bay and withi n 20 m :nutes r ide of the main Tampa business district. A beauti ful white sand beach within 1,000 feet of the m ai n shi p c h annel marks the shores. A mile of f rontage along the lnterbay Boulevard makes the tract easily accessible to traffic Mabry-Hall Realty Co. Twiggs and Tampa StreetsTampa, Florida 8 3

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Is Your advertising an expense or lS it an investment CORNISH Advertising Agency TAMPA "we know Florida" FRED A. LONG Contractors and Developers Equipment and Machinery 22 Laura St. Jacksonville, Fla. Complete staff of experienced, technically trained experts (high type engineers) Equipped to handle all development engineering problems. Town Planning-Landscaping-all Agricultural and Horticultural b ranches--soil Surveys Land ln spections, Reporting and Appraisals. and other development projects. Thirty-five years or "uccessful Florida engineering experience. LINDLEY HEIMBURGER B S in Agri., M. S. Consulting Develop!J1ent Engineer and Chemist P. 0. Box 226 Tampa, Florida SEE MR. COSGROVE St. Peterburg, Florida 84 was turned over to me, and I took the first train to Miami, and out to the cottage, wh ere Jake, Goo-goo and Sun Yat Sen were on band to meet me. After supper, Goo-goo brings m e my slip pers and I sits down to read, while Jake starts to tune up the radio, working at it earnestly, like the sober squarehead that he is. "Figuring on anothe r booz e cargo?" I asks, with an air of careless ness. "If s o you can count me out. 'Cause I'm through -all raught up, both with the rum game and the sea, too, for that matter." Jake droppe d his ear-phones and laughed incredulously. "De ol e man mus' a had a bad night," he laughed. "No, the old man didn't have a bad night either," I echoed. "But once and for all I'm telling you I'm finished. What do you find so fascinating about this job? You neve r meet anybody but crooks; decent p e o ple ain't going to have anything to do with you. And I don't know how you're going to take this, in fact don't give a hang. but every time I violated the law of the land, whether it be the Volstead Act or the Immi gration laws, I have a darn degraded feel ing that I'm sinking so far in lawlessness that I ain't going to be able to get out in a hurry. "We talk more about it tomorrow," says Jake, turning to his radio again. LYING in bed that night I got to thinking ovel' what I had said to Jake and won dering if I was going to have the nerve to carry out my threat. Who put such ideas in my head anyway? The Russian girl, of cours e-such a decent little cnss she was. and so utterly left alone. "You fool I scolds myself, "you're half in love. And you kid yourself that she'd have anything to do with a scut like you?" Next I gets up about six bells and tells Jake I'm takingthe fir s t train to Tampa, and that I'm liable to be gone some time. I had an irresistible desire to see her again. and just to think, I begins all ov e r fol' the thousandth time, you left h e r out there in the sticks to take care of h er self, and a m e r e child, without k ith or kin, and damn little money to talk United States for her. On the way over I picked up a Tampa Tribune with a story on the front page of a smuggling ship with a car go of liquor, cocaine and aliens reported off the Pinellas coast. with the Federal custom force help less becau s e of the lack of Coast Guard cutters. "A fine howd'v'do !" remarks "Captain McSwe eney. indignant citizen. Further on the article says: "Immigra tion officers and custom in spectors yester day were continuing their search for aliens -on l and, of course-several parties hav ing be e n landed lately ." "I could tell 'em about one," I muses. Then the article went on to relate how alien smuggling had features worse than the slave trade from Africa a century or so ago For more than a we e k I searched about trying to find trace of the little lady, and everywhere I was di sappointed. I began at the home of the Scandinavian where I had left her and the Armenian woman; they both had left. The good people w ere hesi tant to tell me all they knew, fearing that they might get into trouble. The trail led back to Tampa, where I began to hunt through the forPign section, but devil a hint could I find. Maybe Anna Alexi evn a had gotte n in touch with her sister and was now on her way to Dakota to join her. I didn't draw much comfort from that thought eithe r that I wouldn't ever see h e r again. By this time I knew that I was hard-hit, and over heel s in love, cuss myself for it, though I might. I gritted my teeth and SAVE MONEY GOLF BALLS At Vz Price EQUAL TO NEW W e s ave you mone y on standard high grade re-painted and re-washed Golf Balls they not only look like new but are a s good a s new for playing, every single one fully guaranteed. Alao new imported Golf Ba!ls at reatly reduced prices. Satisfaction guaranteed or money promptly refunded without quetion. Write stating rnake preferred, we will quote prices-shipm ents promptly made. P. MAGGI 619 So. Broadway, Suite 26, Yonkers, N. Y. FLORIDA FAVORITES Are considered the best melons in existence. Graham Islands in the Gulf will produce them. Also pro duce Home, Happiness and Healthfor Homeseekers. Riverside Highlands on the Hills borough, inside the city limits of Tampa, are irresistable for healthy home-life. We will show them to prospective purchasers. Graham Securities Co. Inc. STOVALL-NELSON BLDG. TAMPA, FLORIDA "WE SPECIALIZE IN TAMPA'S NEARBY ACREAGE" DRAKE-SANDERS REALTY COMPANY 614 Tampa Street Tamp a, Florida STEAMSHIP TICKETS A. L ERICKSON, Agent Ill C..tral AYeaue St. Petaraburc. Fla.

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Tampa's Best Business Buy Aerial View of Tampa showing location of this property in the heart of the business district. Located on Lafayette Street-one of Tampa's main business streets Size 3Sx 1 OS For Price and terms, write or wire, McMaster and McMaster All Property Offered is Either Owned or Controlled By Us. TAMPA -:-FLORIDA 85

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86 A -Wonderful lnvestm.ent The last large acreage tract all withi n twenty miles of Tampa at a low price. 12,700 acres at $45 per acre. Virgin pine timber estimated to cut over ten m :llion feet of merchantable timber. Over m:les frontage on two main highways. The very best of citrus and general farming land. Liberal terms and six per cent interest on the deferred payments. The most desirable large acreage tract available, for subdivision into small acre age estates and the develop ment of a townsite. R.C.RICKER 403 E. Lafayette St. Tampa, Florida determined that if it was the last thing on earth I did I'd find the colleen and throw my heart at her feet. Another week passed by, and another, and I was de solate d, for something told me that all was not well with my heart's desire. And :;:o one morning, di spirited and blue, I picked up the paper and my eye roved down the column. Ther e it was, r ight before my eyes! A Russian girl, arrested in Jacksonville as a non-quota alien, had been tried by the l<'ed eral Court and a sente nce of deportation passed. I jamme d my hat on my head and was on my way to the depot, and Jack sonville. It was Anna, of course. No, the immi authorities told me, there was noth ing that could be done. They were sorry. S he might furnish bond and stay awhile in the country, but eventually she would have to be deported. "And suppo:;:e I w ere to marry her, wouldn't that make her an American citi z en?" I asked. "I just want a little in formation. ." The inspector smiled and shook his head. "But the Department would permit her to go to a foreign country-at her expense, or yours," he suggested. "She might do this in lieu of deportation and in o:-der to avoid the penalty of remaining out of the country for a year which attaches to a deported alien. "Then," he continued, mischievously, "you could file the necessary petition to bring h e r back-as your wife." "By golly, I'll talk it over with her, and if she'll have me we'll go back together and do Europ e for our honeymoon." I FOUND Anna in the jailyard, sitting on a stone bench with papers and magazines at her side She gav e a dart as :;:he recog nized me, h e r <>yes brightened and she made a gesture of welcome with her hand. She remove d the papers and asked me to sit down beside her. "At last I have found you," I said, almost breathle:;:s with excitement. "I have many things to talk of. I have searched every where for you." "Trll me of these many things," she smil e d and moved over a trifle so as to make room for me on the bench. I plac e d my hand over hers "Anna, do you realize that they are going to send you back to Europe?" "If I must, then I have to go," she said gravely. "But I will go proudly, and not as one of common blood and common thoughts." She gave a slight shrug of her shoulders. "I should like be s t to remain, of course. It will be hard ." "There ,is a way out, if you want so desperatel y to stay, but it will be an heroic measure," I told her, "it will call for the greatest bravery and self-sacrifice on your part." She looked at me untroubled features. how to proceed, but fas hion. inquiringly but with I didn't know just rambled on in some "You see, it's this way, if you marry me and let me take care of you, you can then enter the States as my wife and become a citizen, then ." She gasped her amazement. "It is out of pity you ask me this! How chivalrous you Americans are!" Then with a quick transi tion to the gentlest voice, she continued, "Ah, my friend, yours would be the sacri fice. I could not accept it." "Dearest," I told her, fervently, "I've been in love since the first time I laid eyes on you. Myself and all I have is yours for the taking. I'm hungering for you and for home, little woman." The look of wonder returned, but with it there was the joyous recognition of the storm-tossed sailor who makes out the familiar flash of a home-port OCEAN FRONTAGE and Acreage are our Specialties Ft. Lauderdale and Vicinity is our. Field The World IS OUR MARKET In this fast growing section of Florida, where millions of dollars have been inv e sted in the past few months, we have fast moving properties of real merit, and invite your inquirie s regarding r e liable investments on the South Florida Coast. BLAND & DRIGGERS Ocean Front Specialists Ft. Lauderdale Florida We Want-Tracts of all sizes for all purposes in all Florida Write or Wire Offerings and Prices E. A. Kellett Miami, Fla. Box 1383 134 NE 2nd Ave. FLOKIDA-t'lay11round of Rieh. u f Puur The-fa"te:ot S1a1e ift lhe Uniun. and RuJZer Hab""ou. the arreat bu,.iJ,elltt 11tathnacian. AYK than TAMPA dt" .... tint:."d lo t .-th "realet't eity in the Stuth ... t. Com.-aruJ b.-one of Ul'll. We ha \ eo a Grove. ur farm for you. S1Pt1d today fur boklt. OranJlP Trtt in tht-World; and li"'t. TampaWeat c .. at Realty Co. Opp. Poaloflic:e "Sinea the war." 1 11mp4. Fla. PATENT and PROTECT Your Valuable inventions and Reghter Your Trade Marks Prompt attention. Superior .::iervice Lester L. Sargent, Patent anol Trade Mark Attorney 524 Tenth Street, Waahington, D. C. Hotel Jackson Jacksovillo. Fla. Cemfert Witheut Extravqanee M ..... rate Rateo Horae F. Ha)'olen Maaaaer In writing to advertiaen pleue mea tion SUNlLAND .Mquine.

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I SIZES OF INVESTMENTS We have proJWrttea to offer partie d .. .irlntr to ... 'inves t anywhere from .. $1 oo to $l,000.800. Our bus in property, apartmenta. aereAICe for subdivllon rrovea. farm land. The be t way Ia to u o how much :rou would be in to invest In ca< h and how much it would be practiral for :rou to pay b:r the month, or year. This Infor mation will enable ua to writ you aa to the particular property that will conform to aize investment JO\l wutb to make. Would YOU like to know about the remarkable opportunities for investments in Real Estate Ill and around the rapidly growing City of TAMPA, FLORIDA Some Interesting Facts About Tampa Here are a few of the reason for Tampa being auch a remarkable city today, and they alao indicate the aol i d foundation upon which the Greater Tampa of the future ia bein11: rapidly built: First of all TAMPA is a stable, growing, year-round city. Its industries and ;;-eneral business makes it a good business c enter. In addition to this, it has all the attrac tions that go to charm the tourist, or "winter vi sitor." It is this rare combination that insures unusual values m real estate. Tampa is the industrial center of South Florida Tampa is the world's greatest Havana c igar produc ing c enter. More than r.oo,ooo,ooo cigars are made : n Tampa every year. In 1923 Tampa cigar manufacturers paid the United States government almost $5,000,000 for r evenue stamps. Tampa exported more than 25,000,000 feet of lumber in 1923. Tampa has 80 acres of public parks worth $2,000,000. The Tampa Clearance Hous e reported $156,764,841.87 in clearance s in Tampa m 1923. Tampa sh1ps more phosphate than any other port in the worlrl. A total of 1,031,346 long tons were shipped during 1923. Tampa ships 2,500 carloads of oranges, grapefruit and other fruits every year. The assesse d value of private property in Tampa is clo se to $50,000,000. The as. sessment is based on one third actual value. Tampa has a population of 124,000 and is growinl fast. Tampa has uoubled her population in the last four years. Tampa has 150 miles of permanently paved streets within the c ity hmitl', nnll there are 400 miles of good roads surrounriing the city. Tampa i s clestine
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88 A GOOD BUILDING DESERVES GOOD PAINTING You provide the good building and we will paint it properly with the best of material. Spanish tinting, two tone work, blending, and especially fine work of all kinds are given proper care by our skilled workmen. For fourteen years our name haa been famous for quick, satiafaetory work, at the right price. A free estimate given on your buildings. Equipped for large contracts or any special work any place in Florida. Write or call C. FRED BATES 1917 N. B. St. Phoae 14-101 Tampa, Florida AVOCADOS The safest and surest Invetment in a going concern in Miami, combined with the probability o f the largest yearly returns on your investment. Ask us to .send you free booklet giving details in full-and remember, we can prove every statement we make. Write at once W. JACKSON 209 Flaaler Arcade Miami, Fla. I WANT TO BUYW e ll Located ACREAGE Direct from Owners Any Size Tract E. A. KELLETT Address mail to P. 0. Box 1644 Or see me at 129 N. E. 2nd Ave. MIAMI FLORIDA and knows that ahead is calm water and a hearty welcome. WELL, we were married and did Europe, and it was amazing how much pleasure we got out of our visit to those old ports that before m eant nothing to me but one drink after another, sandwiched in with visits to trashy dance halls, and ending by going to sea with a head big as a capstan. I was getting the first taste of decency I had had for a long time, and beli eve me, it agreed with me. There ain' t much use of my romancing on, hardened old salt that I am, I hate to admit to being sentimental. The Florida real estat e wave began to reach out in the n eighborhood of my bungalow. I increased my holdings, bought acreage, sold it and bought some more. First think I knew I was a full-fledged real estate dealer and could ke e p a poker-face with the best of 'em in any big transaction. We moved in town to more pretentious quarters, but I still have a hankering for the old cottage by the sea to which I brought my li ttle bride. We do go out there and camp every now and then. Anna and I have been married several years now, and as I write this there is a young McSweeney crawling around on the floor trying to throttle the good-nature d Sun Yat Sen. I was for naming this infant Jake, but the Misses wouldn't listen to it, besi des I'm still a bit superstitious. Jake, I'm sorry to say, is still a bad examplehe's captain of the Peoria and he got his job by wireless. THE END. Suniland Song Contest (Continued from page 56) SUNILAND You're A-Callin' Me I've b ee n feelin' so lonel y, I've b ee n feelin' so blu e, There's a plac e I want only, And no other will do; Suniland is callin me, Florida, that's where I'd be, Land of f low r s and honey, Where it's always sunnyAnd I'm goin', you see. Chorus Suniland, you're a-callin' me, Suniland, and I long to be Down upon your shore, happy evermore, Like I was before I left old Florida; Don't know why I came away, I've been homesick ev'ry day, 'Cause I want to meet, and I want to greet Som eone mighty sweet, and hold her hand: Suniland, keep a-callin' me, Suniland, tell them all to be Waitin' at the train-1'11 be home again Feelin' mighty grand; For my heart's a-pinin' for the welc ome sight Of the sun a-shinin'-and I start tonight I'll soon be happy down in Suniland. Eula Cates Oliver, El Paso, Texas, sub mits: NOW THIS IS SUNILAND Gee, folks I've found a fairyland, Down on Florida's golden strand, And the sweetest girl to hold my hand, Right down in Suniland. There's the finest fishing that I know, And tropic fruits mid the sunset glow, The only place in the world to go, That's south to Suniland. Chorus Come on honey, there's always money, Down in my Suniland, Down where the south sea breezes blow, Its always summer, this I know, Down where the sweetest fruits all grow, That's down in Suniland. Acreage Wanted In Tracts of 5 000 Acres and up. Tracts must lie m continuous body and pnce must be low. Geo. T. Pinder ORGANIZATION 511 Cleveland Street CLEARWATER FLORIDA Your Town Needs A Band We are expert. in equippina and orcanizina brua banda. Can fully equip a band and furnish tor and leader. Evel')' proareesive town should have a band. Write for cataloKUe and full par ticulan. M. L. PRICE MUSIC CO. Dietriltuten fer C. G. B Tampa, florida

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The Home Convenient What counts most is not how expensive a home you have but how convenient it is. The difference between just a house and a home lies in the joy you get out of living in it. Nothing has ever improved living conditions as much as the automatic conveniences now available for cooking, heating, lighting and refrigeration. There was a time when only the city man coufd have them but that time has passed. We are living in an age of progress. We furnish the gas making machine, a Clark Jewel Standard Gas cook stove, hot water heater and Humphrey Radiantfire, and install and turn the complete outfit over to you in operation. The cost is reasonable. A post card request will bring you full particulars. KLEEN-HEET OIL BURNERS Answers the hom e heating problem. Burns cheap fuel oils. Storage underground, outside. Perfectly safe, no fire hazard. No labor, no ashes. Fits into your present furnace or will furnish and install complete system. Write for full details. The Skinner Gas Producer The most wonderful of these appliances perhaps is the Skinner Gas Producer. This is not gas that comes bottled up in tanks -you make it on the premises from gaso line from a tank buried in the ground out side and piped into the house just like city gas. It is clean e r and hotter and a lot cheaper than coal gas that the city man uses. Gasoline gas is not poisonous, will not asphyxiate you, is safer than coal gas and does not increase your fire insurance rate. Showing Carburetor Buried in the Ground outside THE ELECTRIC REFRIGERATOR If you want a refrigerator box built into your new home we can do this work for you and fit into it a full auto matic refrigerating system. Or we can furnish you a white enamelled refrigerator with electric refrigeration in stalled in the base. Or we can install a plant in your present refrigerator. Electric refrigeration saves the bother and nuisance of ice. Costs less than 1ce. Complete literature upon request. Write us for full information. There is no obligation. We are glad be ()f =-11/}\=-SKIMMER SKINNER MACHINERY CO. 'V The Home Convenient Dept. DUNEDIN, FLORIDA 89

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90 FENCES For Every Purpose Factory Representative For Cyc:lone Fence Everwear Playground Equipment Circle A Portable Bleachers Let us give you an estimate on your fence, tennis court backstop, or knock-down bleachers. We will plan your playground and install your equipment. KING FEN:CE P 0. Box 2903 Tampa, Florida WE SAVE ONE-THIRD BUILDING COST Apartments Hotels Dormitories Bungalows For Information Write Murphy Door Bed Co. 204 Peachtree Arcade Bldg. Atlanta, Ga. ACREAGE That is my SPECIALTY-Anywhere on P ine llas Peninsula. I know the County. F. DREW LEWIS, Clearwater, Florida En de D1-a'S. Mara S e rriov, Sarasota, Florida, Submits SUNILAND, MY SUNNY, SUNNY LAND! I'm going back to Florida's Blue lakes where lilies float; Where ducks abound the whole year 'round, And fish jump in your boat; Where scarlet poinsettias fbme And red hibiscus glow; To Uncl e Sam's great TROPIC land, Where s w ee t pineapples grow. Chorus SUNILAND, my sunny, sunny land! I'm going to my MILK and HONEY land! Milk from the cocoanut, honey from the b ees Who gather it for me, from the flowering trees I'll liv e in a house 'neath a pau-pau tall Orange and banana groves-I'll hav e them all, Jade waters lisping on a white coral strand Are calling me back to sunny SU r !LAND! B. D. Titus Bo s ton, Massachusetts, submits: DREAMY SUNILAND Far beyond the scenes of Broadway, 'Neath a southern sky so blue, In the land of wealth and sunshine, Sparkling in the morning d e w. There you get a kindly welcome And a firm shake of the hand, And it sort of makes yo u want to Settle down in SUNILAND. Chorus 'Way down South I'll live foreve r In my Suniland so fair, Where the scent of Orange blossoms W ith their fragrance fill the air. And I'll dream of my old sweetheart When I took her by the hand, And whispered words of sweetest love In dreamy Suniland. 69. 70 71. 72. 73. 74. 75. 76. 77. 78. 79. 8Q. 81. Cork Contest Winners (Continued from page 54) Two T ickets Rialto Theatre. Mrs. Thad Clark, 4817 Florida Avenue, Tampa, Fla., 16,750. Two Tickets Rialto The::ttr e. Evelyn Nelson, Hollingsworth Road, Lakeland, F la. 16,7 50 Two Tickets Rialto Theatre. John Sherman, 613 S. Orleans Avenue, Tampa, Fla., 15,968. Two Round Trip T ickets to Bradenton, Adams Boat Line. Mrs. L F. G :mter, 206 N. Fremont, T ampa, Fla., 15,950. Two Round Trip Tickets to Bradenton, Adams Boat Line. Billy Reid, 212 W. Amelia Avenue, Tampa, Fla., 16 775. Two Round Trip Tickets to Bradenton, Adams Boat Line. Mrs. Clara Sparks, 6 60 6 C entral Avenue, Tampa, Fla., 15,942. Two Rouncf Trip Tickets to Bradenton, Adams Boat Line. R. A. Ha ris, 197 Cardy Street, TamTJa, Fla. 16. 780 Two Round Trip Tickets to Bradenton, Adams Boat Line. Mrs. D. H. Collins, Lakeland, Fla., 15,937. Two Round Trip Tickets to Bradenton, Adams Boat Line. Mrs. Alexandra Abbott, 507 E. Francis Street, Tampa, Fla., 15,936. Two Round Trip Tickets to Bradenton, Adams Boat Line. M. E Lumb, 812 North B. Str e et, Tampa, Fla., 15,924. Two Round Trip Tickets to Bradenton, Adams Boat Line. Mrs. Bruce Guthrie, 209 Fielding Avenue, Tampa, Fla., 16,796. Two Round Trip Tickets to B,.adenton, Adams Boat Line. D. W. Campbell, 206 E. Oak Avenue, Tampa, Fla., 16,802. Two Round Trip Tickets to Bradenton, Adams Boat Line. L. I. Hollinger, A Real Townsite Proposition 9690 acres located about half way between two of the best towns in South Florida. The Dixie Highway runs through the middle of the tract also the A. C. L. Ry. There is about three miles frontage on each side of the Dixie Highway. There is a depot and post office and store. Soil extra good, clay sub-soil. Real Bargain at $20.00 per acre. Reasonable terms. R. K. Brandon Realty Co. Clearwater, Florida MORAN'S CAFE The Place to Eat "Next to Home" Good Coffee 806 Franklin Street Tampa, Florida Hotel Lassen WICHITA Make your headquarters c t the papular priced Hotel Lassen! The Lassen is the ideally located moderately priced Wichita bote\. Right in the business, theater and shopping district. Coffee shop at moderate prices, F $2.00 rom 350 FIRE PROOF ROOMS Rate Schedule Whlch Never Chanj1es U Rooms, Lantory ....... C-::!.00-$3 00 J > .. 2 .c.o-4 00 78 Rooms Cat!l. -4.f.o0 48 Rooms, rrlnte Ba.lh... S .r..o-M Rooms, Private :Cath... r,. w Large parlor f()t\ms--twin bods for hvo penona-!).t prices al gbtly &bove tbit acbedulo.

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Grow Grapes for Profit In a Few Years Grapes will Rival the Citrus Industrg in Florida Florida grapes come on the market weeks ahead of all other grapes and at a time when there is littl e other fruit of any kind on the market. Florida grapes come into bearing 1 8 months after planting, yielding from one to two tons per acre at this time. There's no long wait for crop or profit. Increasing crop each year. Grap e growers in C lermont di Jtrict secured 1 S cents per pound for last year's crop. Grapes are one o f the most promising crop s in Florida and will pay handsome profits. Hundred3 of a c res re:Juired to be planted to supply the demand for Florida grapes. We are planting five-acre Grape Tracts at VINOLA GARDENS Up among the lakes and hills of Lake County We plant, cultivate and care for your trac t for 30 months, under expert supervision. We do all the work. At the end of this period your vineyard is ready to be operated as a successful and profitable project. Grapes Are A Sure And Sound Inves t ment For Quick Returns Attractive price and terms. For complete information apply Clermont Hill and Lake Company Clermont, Florida For free booklet send us your name and address. 91

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92 5 .. Acre Tracts Adjoining Rockefeller's Property 18 Miles from Tampa $400 to $750 Beautiful Lakes, Rolling Hills, Good Roads, Fertile Soil, Nice Homes, Electric Lights, T elephone, Wonderful Hunting and Fishing Grounds, With Nature at Her Best A Combination Unequalled at Lowest Prices and Your Terms s os--woR THI'NG TON 511 Yz Franklin Street Tampa, Fla. J FOR SALE ST. PETERSBURG HOME Modern, two-story house in good neighborhood -nearly new. Low price for quick sale. L. E. PATTON 9 Sixth Street North -:-St. Petersburg, Florida 210 Dartmouth Drive, Toledo, Ohio, 16,800. 82. Two Round Trip Tickets to Bradenton, Adams Boat Line. Mrs S. Louise Howard, R. 1, Box 122, Sulphur Springs, Fla., 15,910. 83 Two Round Trip Tickets to Bradenton, Adams Boat Line. J. H Meyer, Sharonvill e Ohio, R. R. 2, Ham County, 15,908. 84. Two Round Trip Tickets to Bradenton, Adams Boat Line. H H. Nelson Hollingsworth Road, Lakeland, Fla.: 15,900. 85. Two Round Trip Tick ets to Bradenton, Adams Boat Line. Mrs. R. W. L e wis 1901 Taliaferro, Tampa, Fla., 15,895: 86 Two Round Trip Tickets to Bradenton, Adams Boat Line. H. C. Kramm, 204 S. Brevard Avenue, Tampa, Fla., 15,893. 87. Two Round Trip Tickets to Bradenton, Adam s Boat Lin e Mrs. Tom Ewing, 1732 Watrous Tampa, Fla., 15 892 88. Two Round Trip Tickets to Bradenton, Adams Boat Line. Mrs. J. C. Leffers, Box 2 5 3 Ft. Myers Fla., 16,831. 89. T w o Round Trip Tickets to St. Peters burg, Adams Boat Line. Mrs. W. H. Dyer, 2404 Ridgewood Av enue, Tampa, Fla., 15,888. 90. Two Round Tri p Tickets to St. Peters bur g, Adams Boat Line. K. L. Baals, 4 11 Fourth Street, St. Petersburg, Fla 1 5 ,876. 91. Two Round Tri p Tick ets to St. Peters bur g, Adams Boat Line. H D. Gray, P. 0. Box 1513, Tampa, Fla. 16,852. 92. T w o Round Trip Tickets to St. Peters burg, Adams Boat Line. P earl P Bol e n d Bay View Hotel, Tampa, Fla., 16, 860. 93. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. Mrs. C. P McNally 204 N. Howard Avenue, Tampa, Fla. 15 860. 94. Two Round Trip Tickets to St. P eters burg, Adams Boat Line. Mrs. H. D. Cowles, G eneral Delivery, Jackson vill e Fla., 15,860 95. T w o Round Trip Tickets to St. Peters burg, Adam s Boat Line Bill Coker, Box 157, Winter Haven, Fla., 16, 876. 96. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. Esther Has ch 700 S. Newport Av enue, Tampa, Fla., 16,897. 97. Two Round Trip Tickets to St. P e ters burg, Adams Boat Line. Mrs. Ida M. D a y, Box 57 5 Lakeland, Fla., 16,897. 98. Two Round Tri p Tickets to St. Peters burg, Adams Boat Line. Wm. E Smith, Box 575, Bradenton, Fla., 16,897. 99. Two Round Trip Tickets to St. P e ters bu r g Adams Boat Line. C. H. Deni son, 826 S eventh Av enue North, St. Petersburg Fla., 16,900. 100. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. L. P. Toole, St. Petersburg, Fla., 16,902. 101. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. L. D. Mc Kenna, Elks Club, St. Petersburg, Fla., 15,800. 102. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. Ruth Kerr, 3804 Ola Avenue, Tampa, Fla., 15,800. 103. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. W. W. White, Box 421, Arcadia, Fla., 16,920. 104. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. J.D. Evans, Box 154 Tarpon Springs, Fla., 15,795. 105. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. Mrs. J. E. Jackson, 3604 Arlington Avenue, Tampa, Fla. 15,790. 106. Two Round Trip Tickets to St. Peters burg, Adams Boat Line. Ernest S. Palmer, Greenville, N Y., 15,786.

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' A Bungalow Home in Florida FULL PAIDS400 A Unique Colony Established by a New York Business Man at Edgewater m One of the Most Pic turesque Parts of Florida On the shores of the beautiful Withlacoochee river, where moss hung oaks lend witchery to the ro mantic charm of the winding stream that flows between forest-clad hills, a picturesque little community is al ready in the making. In the midst of sylvan surround ings, where the mocking bird hails the morning sun with his clear throated whistle, and where the wa ters of the river flash back the glor ies of gorgeous Florida skies, Edge water, Hernando County's unique and wonderful little city, is rapidly resolving itself into reality. Here an actual town is being carv ed out of the primeval forest. All the conveniences of the modem city are being provided for the c,.)mfort and enjoyment of those who appre ciate the pleaures and the privileges of living among these marvelous un spoiled biDs of Hernando county. Edgewater is located ten miles to the east of Brooksville, the county seat. It is on the Atlantic Cnast Line Railroad, four miles from Croom and two miles from Is tachatta. It is built on the edg6 of the Withlacoochee River, famous as one of the greatest fishing streams of the state. On the hills which r ise with stately grandeur from the shores of the beautiful stream is the future addition to the town, to be known as Edgewater Heights. Edgewater is at once an idea and an ideal. It represents the idea of a New York business man who con ceived a plan to build among these beautiful surroundings a city that would offer to thousands of winter visitors to Florida an opportunity to live among ideal conditions and at the same time enjoy the comforts of home--all at a moderate price. Many winter visitors come to Florida each year and live in tents -in tourist camps -just because they will not pay exorbitant prices for permanent homes. They would prefer to live in their own little cot tages if they could have them at a reasonable figure. Edgewater offers this opportunity. Bungalows are erected here among these wonderful woods and hills. The houses are weD made, though simple in construction. Each is sur rounded by a large lot, ample for gardening or for the building of a garage. or for the growing of flowers or shrubbery. The prices of the lots, INCLUD ING THE BUNGALOWS, have been placed at an almost nominal figure--$400. The lots are 50xl 00 feet. Besides the residence lots little farms are available for truck grow ers, poultry raisers, who will find ready market f o r their products among the people of Edgewater. The recreational and intellectual side of life at Edgewater will be amply taken care of in the sports park that will be located on the shores of the river. There will be roque courts, tennis courts, horse shoe pitching lanes, a casino for dancing and a baseball diamond. There will be boating facilities, motor boats, rowboats and canoes, to permit the residents of Edgewater all the advantages of the fishing and recreational opportunities of the river. You cannot appreciate all that Edgewater is and means unless you see it. Make it your business and pleasure to come now before the op portunity to obtain one of these re markable home-sites is gone. MOTORISTS: Don' t fail to see the beautiful scemc highlands of Florida in the vicinity of Brooksville. EDGEWATER HOMES CO. Brooksv ille, Florida Ple a se send m e more in f o rmati on about your Bun g a low colony. Go direct to Brooksville over State Road No. 5. From BrooksviDe, foDow arrow-marked route all the way to Edgewater. N arn e _____ ._.--_ ... --.-__ --------------------------------------------------AddresR _________ .. ____ __ ... -----_________ ---.---::------------------93

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94 Florida Investment Acreage 33,000 acres in a compact, single tract, about midway between Sara sota and Sebring, in the heart o f the richest, fastest growin g section of Florida. Soil is princ:pally ex tra good pine land (cutover), partly rolling, very LtJe low. High character of soil is indicated by the fact that it yielded 2,000 board feet per acre on second cut ting. Is near C. H. & N. Ry., and is crossed by hard surfaced highway. Is an excellent invest ment at $1 0 per acre. One-fourth cash; balance, one, two, three and four years, with 6 % interest. An adjoining 4,000 acres can be ob tained if desired. Jones-Blank Realty Company, Inc. REALTORS 202 Madison Street, Tampa, Florida Phones 3892 and 3872 Florida in the "Colyums" A friend of ours in Chicago writes: "It is not likely that any section of the country ever received so much 'uninspired' or legi timate publicity as Florida. The few clip pings enclosed, collected at random from the day's accumulation of magazines and newspapers, will give an indication as to how Florida is looked upon from the out side. Note that five syndicate comic ar tists are running series on Florida. This coudn't have been done a few years ago, because the appeal would have been too limited Var:ety, the amusement paper seems to think Florida will figure more large l y in amusement affairs. Even the ad vertisers are using the appeal of Florida." A few of the clippings mentioned above with a humorous angle fo llow : The Fugitive Frankensteins "Fort Myers. Fla.-Secure from disturb ances, Henry Ford and Thomas A. Edison have settled down side by side on adjoining estates beside the placid banks of the Caloo sahatchie River here." 'Way down upon the Caloosahatchie River, Far, far away! Safe from the phonograph and flivver, Hank Ford and Edison stay! -From "Hit or Miss" column in Chicago Daily News. Since Hollywood has fallen for orange pearls, Florida is picking a crop of grape fruit lavallieres. Both stand the acid test. -From "Applesauce," Chicago Herald and Examiner. Hank Ford is going to plant rubber trees in Florida and grow his own tires. If Henry will only cooperate with Luther Burbank the time will soon come when we can go out into the garden in the fall and pick the nice ripe tin lizzies right off the vines. -From "A Line 0 Type or Two," Chicago Tribune. Many Snappy Auto Slogans The incoming tourists have, this y ear, brought to Florida an innovation in the matter of slogans. These are painted in conspicuous places on their cars. Many of them are rather risque, but some are undeniably clever. Here are a few: "I rattle, but don't strike." "Darling, I am growing old." "If this bus could talk, I'd be in jail." "Chicken, here's your coop." "One more payment and this car'll be mi,.,e." "Sister, you'd look tough without paint, too." "This car has put many a girl on her feet." "The Uncovered Wagon." "Wanted-Lady partner in Mah Junk." But the best on e read: or Bust. Later-"We Didn't." One Mile Square 1 s Tampa-split by railroad, and containing a beautiful fresh water Ideally located forty-acre farms and groves, which would now sell for more than double price asked. All property offered is o r controlled by ESTAT TAMPA, FLORIDA

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Manufacturing Site About 8 acres in the heart of the city of Tampa with I I 00 feet of deep water frontage on Hillsborough River. About 1500 feet of paved streets in the property. Own ers need money and will make attractive price and terms. Do not delay. Call or write. Beckwith f1 Warren Company REALTORS "Established 1887" Phone 2658 Fint National Bank Building TAMPA, FLORIDA Another Fi1h Story T wo men were fishing and one wandered away from his companion in of b etter fihing ground. Whe n h!" returned hi s partner had a small fish in a can of water. "Wh:-.t's thE' idea of the fish?" he asked. "We'l," replied the T'atient fisherman, "there are a lot of fis h like this fellow in here and they kept taking my bait. I finally caught this one and have posted notice that I am hold 'ng him hostage and will ring his n eck r ight before them all if another bait is taken by a fis h weighing less than two pounds." Precocious Child A small Florida girl, whose father has been unusually succe ss ful in the real estate business, was sitting on her father's knee a n e w little brother, whom she r egarded with wonder. "Today," said her father, "a man offered Daddy heaos and heaps of money for little brother. Shall we let the man have him?" The child shook her head. "But think," said her father, "how many nice things all that money would buy." "No," answere d the little girl. "Let's hold him until the tourists begin to come down. He'll be sure to increase i n value." Seriously Speaking This may not sound like a joke, but it r eally happened. Two men, who had evidently been cele something, w ere riding a buss out to the dog races at St. Petersburg when one of them took a small mirror from his pocket and look e d at it intently. "What time is it?" a sked his fellow souse. "Thursday," was the grave response "Gee. I sho uld have gotten off at the last stop." ,. Why Not? A Florida man who was touring California in an auto ran into a Chinaman and thought he had killed the man. The Floridian rushed up to the first policeman and said: "I've just killed a Chinaman. What shall I do?" The policeman regarded him coldly and said: "Why bother me? Go to t he court house and collect your bounty." Lota of 'Em Didn't During the recent unpleasantness with Kaiser Bill the men in t h e c ensor department many amusing things in the mail the soldiers sent home. A boy from up North, who is s pending the winter here, told us this one the other day. Knowing that it will ev oke tender memories in thousands of ex-service men, we pass it on. "Dear Letha," read this portion of the letter, "don't send me no more nagging let They don't do no good. I am 4,000 miles from home and I want to enjoy this war in peace." These American The Floridian He knows that no loyal grapefruit ever squirted of its own accord. He thinks those stories about submerged city lots are intended for humor. He knows a Northerner when h e sees one coming. He has heard about a place called South ern California. He knows how to spell Tallahassee. Life. McC. H Orange Belt Brands As You Feed 'The Tree So Shall You Gather The Fruit Quality Fertilizer for Quality Fruit Lyons Fertilizer Company Eighth Floor Florida Citrus Exchange Building Tampa, Florida 95

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THE PUBLISHER'S PAGE THIS issue will be disappointingly late in coming off the press and through the fault of the railroads. A car of paper which should have been delivered in plenty of time for going on the press ac cording to the regular schedule was lost, and on March 3rd, three days after Suni land should have appeare d on the news stands, it was discovered in Baltimore with still ten days to travel. Between our own feelings and listening to inquiries from news stands and subscribers as to why Suniland is not out, we feel like tearing up a few railroads. There isn't enough paper of the kind we use in stock anywhere in Florida to print four pages of Suniland, so at the present writing we know not when the March issue will be printe d, but if our readers will bear with us this once we promise hereafter that we will keep a re serve of paper on hand sufficient to print an issue no matter how big it may be and the railroads can creep along in the future without handicapping us. Suniland continues to grow more quickly than any other publication in Florida. Sub scriptions are still coming in faster than we can conveniently handle the m, with the second week in February breaking all records s o far. During this week 2,334 paid subscriptions were received. Tucked away in the safe are advertising contracts aggregating well over one hun dred and fifty thousand dollars worth of space in Suniland. Over one hundred thou sand dollars worth of this is for future issues. Not so bad for a magazine still less than six months old. Why Did You Come to Florida ? A Suniland Contest Prizes a a follows will be given for beat !etten giving reasons why you came to Florida. 1 at Prize ... ---------------------------$15.00 2nd Prize ------------I 0 .00 3rd Prize .. ....... ..... ---------------5.00 4th to 13th Prizes, each............ 1.00 People come to Florida for many reasons for for bu:l)iness, for opportunity. The publiohers of Suniland bel ieve that some interesting information can be compiled (rom the that many of our r eaders can give as to the inducement that caused them to come to Florida-hence this contest. Thousand$ of people eome here d uring the winter season to e seape the aevere winter weather of other states and to en,jo y the sunshine and sports and entertainment to be found here. Some p eopl e have come here to find for tune and have beeome rich. Others have eome here to die and are enjoying life !>\ore than ever before. Whateve r your reason for coming to Florida. w rite u s a letter about It and help u s to make tMa one of the mo t interesting and valuable contes t s we have had. Letters should be typewritten if posslbh and hould not be ov e r three hundred words i n length. This contes t will clo.;e at midnight o:! Much 21st. Address all letters t o : CONTEST EDITOR Suniland Magazine, P. 0. Box 2711 Tampa, Fla. Commencing with March 1st Mr. Georgt> B. Gallup will represent Suniland in the Eastern States with headquarters in ew York City. In a recent issue The Franklin New s had the following to say regarding Mr. Gallup: "A N e w Englander, of Wels h ancestry, Mr. Gallup has had an active career in magazine and newspaper work since the time, thirtyfive years ago, when he went to work under Daniel Manning on the old Albany Argus. His most recent newspaper conn ection was with the New York Tribune. He is now an executive of the Home Own ers Service Institute, Inc., while incid entally carrying on many activities (chiefly of an uns elfish kind) as a writer and lecturer on city planning and housing. In Boston and throughout New England, where Mr. Gal lup for many years represente d the Cosmo politan Magazine, he was an active factor in the Boston Chamber of Commerce and in the Pilgrim Publicity Association, o:f which he is an ex-president and lift member." Mr. W. M. Walker, who for some time has been with the Times Union of J ackson ville, has joined the Suniland staff and will devote his time to feature articles. Keen interest i:; being exhibited in the Suniland song during the closing rlays o:f the contest. Some of the best known song write:rs and musicians in the country have contributed their efforts to this contes t and we feel very hopeful of obtaining a song of unusual merit. One of the three Suniland booths at the South Florida Fair held in Tampa during February.

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Any Realty Investment In Florida is a Good Buy (' 0 A\ Lake Okeechobee Gardens Originally large and exclu ive oulh rn tat La k e O keechobee G a rd en have been a l ways beau tifully attractive. ow in 11li ideal environment, highly r ricted and with ev r conceivable com pori plann d, only hom of th m t mod rn t ype will be b uilt. Plots may be had from mall lots to h If-acre tales, and the price are amaz ing low. .. "i ... '; :r.: .... I .. j .,. : ...t... (. ., La e Okeechobee' Advantage on Florida W ith two trunk-line railroad oompl t ed and another one proj ct d, the new paved highway from Miami and Palm Beach to Tampn and t. P ter burg open, and pi ndid waten ay a ailabl ; with th I best of chools and church ; with the highest cla home and home it ; with beautiful cenery and plendid boatin g and fi hing th rapid advance in value i not urpri inrr. Fortune will mile on you al o if you in t with u Let Us end You Plats and Beautifullllu trated Ute rature CHAS. L. HENCK COMPANY, Inc. D VELOPE&S OJ' LAD OKEECHOBEE GARDENS > t'" )' '1-. """ (\ NO JNCOM OR INHERITANCE TAXES By wwt. etata mcom e a d lnb.eritance t axea are P.I'PetuaUy prohibited 1!11 J'lorld.a. Tbb a ttract.many wMltby m e n a nd women ae permuent reldenta, bo aH now lneetine fortunu In Flori and the L ake O lr.eechob e ree'ion. We d o not penallze, but en eouraee. ;,our proeperit y to Okeechobee OKEECHOBEE, MIAMI FLORIDA W P A L M B E AC H FLORIDA

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--.. .. ,(\\a .. Section tt I n F 1 o r d a English V illage" WHAT THE MANOR HEI G H S S C 1 0 O FFERS : HIS choice section of the Daytona Highland developm nt offers to the buyer, whether he be in e 'tor or hom it so di tinctively different -from any thing lse e r oiter d along th Florida Coast, a to defy com parison. Manor Heights will be develop d absolu ly to the high-degree po sible; it will be rai edl in point of improv m nts al' hit(! ture and lanascaping, far above the ordinar ub-di ided property. Tbi is no i le dream. The plan of th company call for an English ViiJ g that shall rival in ser n b auty and attractiveness, the most charming hamlet to be found on an Engli h country ide. So much for the Developer' share of the work. Thi howe er omplete, i secondary after all to the property itself. It would have been impo ible to take an ordinary pi ce of Florida llat wood and to hav built thereon uch an English village a will occupy Manor Heights; uch a prop rly would not hav been adaptable. There mu t be hills, real hills and lak e 1 and a considerable ariety of foliage. The 'hil l mu t pro ide vis cro th lakes. All the mu exist in order that the property hould conform to and provide a setting for the of tur here chosen; and Manor Heights po esse th m all in abundance. If ou hav .ever made even a superficial study of architectural types, you have, without doubt. been charm d oy the paciou comfortable, Eng lish Manor Hou e. Sometimes it i a large ramb ling affair, :pread l g ils()lf ov r a lot of qu lly gcnerou proportion ; ometimes, lt iiJ a mode t little cottage with high peaked roof and leaded ca ment with a tiled or cobbled pathway lead ing past the sundial at the gateway. But alway whether it be large or mall, it b ath th same air of re t, r laxation and ho pitality. The type is splendidly adapte-d to thi climate and where terrain p rmi a in the Manor Heigh Secti on, i taking it's rightful place in Florida' archi ctural d evelopment. The Ea tern lope of Manor H ig comm nd a view of the gr at ntr n e from which it is l e s than two minutes distant. B ing the hi hest land o n the entir Ea t o st, it comman(,is a iew of the country for mil around. Prices at the opening are extreme! lo You ne d only glanc at th prop rty to the unparal-leled investment opportunity it offers. 1 DAYTONA HIGHLANDS FJoJ ida.'.s Si..,bu1-b o f Hills a.n.d Lakes THE TRAYLORS OF DAY TONA BRANCHES: Salet A genh, 214 South Beach Stre,e 0 9 Daytona F lorida U l1 1 'Q')Otu J ckaonville, Orlando, St. Augustine. D aytona Be ch, Deland, Atlanta.


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