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A magazine of Florida
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University of South Florida
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Suniland [Magazine]

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The thousands of and grapefruit g ro County is famous, p r o rare beauty, and are the economic life of Polk County is also its border such other land. Winter Haven. Polk City,-all within a t ... City, proYiding an end! drives over perfect roads. This strategi c location, at ida's road system, and the jun line of the Atlantic Coast Line 1 two of its branches. has brought many distributing houses. three I vegetable packing houses. a canning fertilizer factory and a cigar factory new businesses have recently moved there are still splendid opportunities those with foresight. Haines City State PROFIT AND WEL LEAD TO CITY be the best paved city in the ng program, now It will be I 00 per reds of thousands of expended on a great which includes school w'ith all up an extensive system of sewers, a new City city is in the making. .,.,,, ,.,,_,.,, ... on in truly wonderHotel Polk, a will add to aid in taking care to Haines h also unrecreational new theatre buildings, an homes are Br Realtor


m UCH commanding beauty spots as are daily making thei debut on Davis Islands hol d much in store for the hundreds of fortunate owners who soon will be happy residents here. And the $30,000,000 Davis I slands development program which is breaking all records for building and improvements not only is providing an opulence of home comforts unequalled in this state but is bringing huge profits-financial independence in many instancesto owners of this best located property in fair and magic Florida. nu,\VIS D.P. DAVIS PROPERTIES, TAMPA, FLORIDA l


, ... _. --... .. --------------------------:' AHOY! A Speed Boat at your door! -and the countless miles of beautiful tropical waterways unfold before you -and your friends. Truly, the sheer exhilaration of Florida life comes only to those who make use of her waters, which, in their grandeur, call for water craft of quality and distinction. R. STUART MURRAY Power Boats and Water Craft Mezzanine, Hillsboro Hotel Tampa .. .. ....... .J''--_.


VOLUME J: NUMBER t 'lhe MAGAZINE of FLORIDA "-.-.r '\-. Trademark In U. S. Patent Oftlce Contents for September, r925 -Frontispieces: 'J..'aiting -Under the Sp.1nish Arch Marvelous Marion County Editorial The Kingdom of the Sun Fishing Attracted James M. Cox to A Modern Spanish Castle By FRANKLIN WILLIAMS By HOW.Z\RD BURBA A Grotto of the Gods By LA MAR BRADLEY Two Queens A Poem By JESSIE MUNNS Florida's Fables Come True By HoN. NATHAN MAYO At the Venetian Pool-Two pages of wonderful photographs Migrating with the B i rds By R. J. LONGSTREET "Way Down Upon the Suwannee River By JosEPH FAUS The Story of a Cameraman By \V. L. STEPHENS All's Swell That Ends Swell-Final Kitty Page Story By 0 F. SCHULLY This Man Owns a 10,000 Hen Farm By GEORGE H. DACY The Pilots of the Tampa Bar By PHILIP E. BARNEY A Juvenile Dairyman By JUSTIN JARVIS The Florida Home-A Department Conducted by JANE WAY He Makes Floridian Sweets By GENE HARRY DAY Pieces of Eight-A Section of Humor SUNILAND Ma11azine ia fully proteeted by eopyri&"ht and nothinlr that aPPeara in it may be reprinted either wholly or i n part without permiasion from the publisher P,.bUahed Monthly by The Peninsular Publlahinr Company, Warner Buildinr, Tampa, Floride. Sld.Dner, President and Treaurer Thoa. W .. Hewlett, Vice-Prea:dent and Mana.-er M W Lloyd, Secretary Lundy Dirr, Advertiai .nc Manacer W K H Shafto, Circulation Manaaer New York office: 52 Vanderbilt New York City Jacksonville Office : 22 Loura Street, Jackaonville, Florida M iami. Offic.e: 215 Hahn Miami, Florida Georre B Gallup, of Foreirn Advertialni-, 52 Vanderbilt Ave., New York City A!>VERTISJNG RATES ON APPLICATION Ta c.-ta per copy. Subscripti on rates in U S and Posaeaaiona $1.00 per year; Canada $1 .50; Forei l'n $2.00. Chanl' of corrections or adclitiona to addreaa on. wrapper or failure to receive Su.niland should be reported to the Circulation In aendinr chanre of addreaa both new and o l d addrua. Ceiorrfrht 1825, Penlnaular Publiahinr Company (lne.). All riahta reaerved. Printed in St. Peterabur11 by the Tourist Newa Publiahln&" Company. Eatered as aeeond class matter at the Pos t Office at Tampa, Fla., and additional entry at the Pos t Oftlee at St. Peteraburg, Fla. 13 14 15 17 20 23 24 25 26 28 30 32 35 38 42 44 46 48 56 94


commercial banana plantations Both mean OPPORTUNITY capitalized. The conservative investor seeks an investment which derives its profits from something more than a rise in land values. When you buy a banana plantation you become a producer in an industry which supplies a human want. The future of banana culture in Florida is assured. The experimental stage has been passed. Years of successful growing on a small scale have proven the semi tropical climate of Florida suited to the Cavendish banana, a variety of superior bearing quaii:. ies and flavor. Become a partner in this g r ow i-ng industry, without any care on your part. We plant your pla ltation and give it six months free are and market your crops for 1 5 % of the net crop receipts. If you are interested in this Florida opportunity mail the cou pon. We will be pleased to send interesting booklet on Crowing Cavendish Bananas in Peace Valley. Cli p -------. --------------Please send me illustrated booklet about a real Florida Opportunity. TAYLORALEXANDER PROPERTIES IN CORPORA TED Winter Haven, Florida tne.-............... .. ..... .... .... .............. .. ....... ... .. ... ............. .. ......................... ... ... ........ ... ... ....... .. .. .................... .... ................ ....... ........ .. 1rm. ................... .................. ........................................... .. .... : ..... ................ .. ..................... .... ... .. ...... ...... ... ...... ..... ..... ... .......... .... ......


Inter bay Peninsula TAMPA'S NEWEST REALIZATION FLORIDA'S MOST PICTURESQUE LOCATION The number of Lots at $1,000 to $2,500 on paved streets near car line in Interbay Peninsula is fast fading into nothingness. The Last Limited Residential Area In the Natural Growth of Tampa, the Metropolis of Florida Arrow shows location of Wade's Real Estate Office-the Heart of lnterbay At this writing we have a few left at these prices on terms as low as 20% cash and 2% per month at prevail ing interest. For Specific Details. Write A. M. ADE, Realtor OWNER Tampa Ballast Point Florida


Actual Photograph s IPlEAClE RHVlER 1ESTATlES Two Miles of River Frontage on the Peace River at WAUCHULA the Agricultural Center of Florida Sennty-three Miles Southeast of Tampa On Main Highway MccMATJER 313 \VARNER BUILDING


PEACE RNER ESlAlES fl:ORID..\ v -,------------Pick Your Block -1 McMASTER AND McMASTER. 313 Warner Building, TAMPA, FLORIDA: Write for Prices and Terms Without obligation please send me at once full details on PEACE RIVER ESTATES. 1 Name --------------------.......... Street and N cit y .... ----------------------------------------________ state-------------------------------------------L---------------------------McMASTER TAMPA. FLORIDA


Visit This Comfortable Office In Tampa Don't Buy Land ...... Buy Golden Opportunity Millions of men trust Henry Ford's judgment. Would you? Royal Palm Estates lies close to the great Henry Ford plantations where rubber will soon be produced on a vast scale. The Royal Palm Estates lies in the very heart of the richest land on the American continent for agriculture of the intensive type. Furthermore, Royal Palm Estates have a natural beauty of which the whole Golden Sunshine State of Florida is proud. Those familiar with the extravagant prices paid for beauty spots on the East and West Coasts can more perfectly visualize the opportunity involved in the wonderous spot called "La Belle, The Beau tiful." (Note its location on the map). Here sky, water, subtrop ical vegetation have been combined by nature in her happiest mood to make a playground combined with unlimited opportunity for comfortable income. Naturally, here of all the places in Florida values are rising most rapidly and are certain to be most permanent. Enormous improvements and developments are under way in this rich, natural center of the highway system of Southern Florida. Drop into our comfortable offices in Tampa and talk it over. The beautiful office illustrated below is located in Tampa and provided with many comforts. It is the central information bureau for those who are hon estly seeking opportunity in this new empire of the South. You may be annoyed at the persistence of some salesmen to sell you real estate while i n Florida, but you will be delighted with the c o u r t e s y received here where informatio n of the first importance is freely given w ithout any obligation on your part. Let's get acquainted. J ESTATES RANK L. GREENFIELD 1314 FRANKLIN ST. TAMPA, FLORIDA


EVERGLADE ACREAGE STONE FARMLANDS NOW OPEN TO THE HOMESEEKER 5 and 10-ACRE TRACTS of The World's Richest Soil at MOORE HAVEN All-year climate. Ideal living conditions for your family. Fine fishing-hunting-boating. Accredited high school. Churches-theatre-railroad. Fine roads. Write STONE DEVELOPMENT CO. 511 J. Bruce Smith Building ST. PETERSBURG r FLORIDA or MOORE HAVEN, FLORIDA


Grapeland Boulevard---27th Ave. "The Second Flagler Street" -the longest straight thoroughfare running through the City of Miami, starting at Biscayne Bay, in Coconut Grove, running due north straight through the center of the city, crossing Flagler Street just three miles west of Biscayne Bay and three miles east of Red Road, which is the western limit of Coral Gables-Grapeland soon to be a seventy-foot thoroughfare with white way lights and street cars. The thoroughfare where the largest percentage of profits have been made during the past few months, and where the profits are to be made. The development of this thoroughfare and the properties adjacent to it has made millions for its promoters. C. Dan Wallace is fortunate in being able to offer to his customers and friends a few lots in WEBSTER TERRACE, fronting on Grapeland Boulevard, a commercial subdivision just two blocks from the T amiami-Grapeland Commercial Center, where several handsome apartment houses, stores, garages, etc., have already been constructed during the past six months. COMMERCIAL SILVER BLUFF Commercial Silver Bluff has frontage on Grapeland Boulevard, Dixie Highway, McDonald Avenue and F. E. C. main line. Street car to run through property on Railroad A venue. No section of Miami has or will show greater profits than this section which lies between Miami and Coral Gables. Commercial Properties Company, lnc. Webster Terrace Development Corp. } Owners C. Dan Wallace, President M. W. Lipschultz, Secretary and Treasurer C. DAN WALLACE 108 Coolidge Building MIAMI


T. E. DONAVAN. H. B HOFFMAN, C DAN WALLACE, Treasurer and D irector V ice-Preside n t and Director S ecretarr and Director Mr Wallace is presi d ent of five r ealty organizations. Mr. Hoffman is an attorne y, r ece ntly of St. Louis and Chicago. Mr. Donavan is mayor of Silve r Bluff and a successful r eal e state operator. QUICK SALES of Real Estate Mean Large Profits GOOD SECURITY Behind the Investment Means Safety You have a chance to participate in the large earnings of a well-managed corporation by men who have made a great success in the development field of Miami. Your judgment is never equal to the combined judgment of many experienced men. Advice is sometimes interested against you or disinterested, in either event your inexperience is poorly supported. Your money here invested gets the benefit of the ground floor as well as the expert judgment of men widely experienced on location and values and their large buying clientele. You save the ordinary commission you would have to pay on your investments, have the advantage of quick turnovers, which are not at your individual command in a single investment. Your funds are protected by a Preferred stock issue which you buy with the participating profit common shares of equal amount: thus you reap the larger profit, dissipate the point of speculation, because the certainty of additional profits insures your investment. Your Common stock, one share with one of 6 % Preferred, will beat your individual investment every time. You must risk in your individual investment your own judgment, but in your common stock ownership you have the universal judgment of your directors, and also avoid the risk of a single investment. You have not put all of your eggs in one basket. You are on the ground floor of profits with the promoters, and have diminished the risk of loss. The shortest road to wealth is by the judgment of men who have made a great success in the line where your money is invested. What they have done for themselves they are bound to do for you. You can go home and save thereby hotel and other l:ving expenses while your money works. The corporation is officered and endorsed by some of Silver Bluff and Miami's leading and most successful men in the realty line. Twenty thousand shares of Preferred and an equal amount of Common are offered in one Unit. Preferred stock $1 00.00 per share. Opening sales one share of Common stock given as bonus with each share of Preferred stock. C. DAN WALLACE 108 Coolidge Building Miami, Florida You Have the Opportunity to Share in T'heae Large Profits Use This Coupon Today C. Dan Wallace Inc., 108 Coolida-e Bui ldi ng, Miami, Florida. Without incurring obl igation on my part, se nd me full particulars of your investment, Preferred and Common .Stock of C. Dan Wallace, Inc. Signed -------------------------------------------------Address


Imagine a Moment I MACINE for a moment a Miami twice the size of the present city-a M i arn i with aJ many bwiness hou s es, double the number of hotels and apart ments, twice as many homes and twice aJ many people in them. How long will it he before this dream becomes a reality? ONLY TWO SHORT YEARS if Miami g rows as fast in the next twentyfow months as it has in the last twenty fowmonths. The 1923 Miami directory g ave the Greater Miami District a pc0pulation of 55, 262. The 1925 City Directory g ave the same area a population of 1 02,582;. ind i catin g that the population had doubled in two years What will this tremendous increase in population mean to your investment in MIAMI SHORES? Just what invat menb in earlier days in Miami have meant to those who had faith. MIAMI SHORES, 2,800 acres in extent, with more than five miles of frontage on Biscayne Bay, being developed on a stupendous scale, is in the strategic position to reap the gTeatest benefit from Miami's expansion. _:)(!AMI



MARVELOUS MARION COUNTY -S1 I\fr pri"l' it one of the betknowo resorta i n Central Florid.. 2-Marlon County 5a eapeclally adapted to the rabi n& of poultry. Couoty c o uTthf' at O r:eJa 4--YOt.anc corn and a field of t 5-There are larce lime and rock aTound OcalL 6-W\oa Cou..n.ty Ia oD the orthern Mae o f the C i trut ection. 7-lnteri o.r o f a citTUa p.adcinl' houaa ahow:nc the rad:nc: i n the forrround.


Tboa. W. Hewlet' t R. S. Hanford Editor Managing Editor OPPORTUNITIES IN FLORIDA By ROGER W. BABSON R)1. MBER t ha t Florida i a ver large tatewith over 800 miles of sea eoa t and all kind of climate and oil. Because land happen to be in Florida i no reason why it mu 1 S<>me day be valuable. Moreover, a large portion of the tate will orne day severely uffer from an. EDITORIAL OTE -Mr. Babson, undoubtedly the best known of our bu.siness and financial analysl$, gave some good advice regarding the Florida sit.uation in kis for August. He given SU /LA D permus1on to conclusions for the benefit of readers. We call attention to his conclusion about the "Going-to-FLoridaWinters Industry' whick he says mar to .the imporUJnce of the Movie, Radio or even the Atllomob1le the Radio Jndu try, or perhap may approach in some ways the Automobile lndu try. For the fir t time, owing to variou new condition farmer of the rich agricultural state able to get away for a reaJ The millions of families de pending directly and indirectly upon agriculture-if truly other freeze s uch as has been expected about every 40 years. This last real freer.e came in 1897 and another is bound to come sooner or later. Certain high points, protected by lakes, which C4me through without damage, may even profit by uch a fre eze, but the greater portion of the t ate is to su ffer. foreover we mu t no t forget that t he multiplication tab le still hold in Florida, even tho the state has banished for the present inheritance and state income taxes. Floridc. make zhe real impro vemenl$ which outhern Califoutia made if t.he Florida boom is to lest as long. furthermore, we mu t realize that for a tate to be t ru ly pro perous money mu t be spent on something besides blue print corner stakes, and adverti ing. The Southern California boom was at its height for about ten years and jrobably twenty.fh e years pa sed between the time it tarted an the time it was first definitely checked Of course, California even now bas great pos ibilities. Remember that it is ju t as foolish to try to get something for nothing in Florida a a t a horse race. Buying land today with tbe idea of selling it a t a handsome profit in a few months i tbout contributing anything to improve it is a dangerous, if not unethical, game Thus far a great many people have ucceeded in doing this, but the chances of continued success at uch gambling are growing le s each year. Before long, people ho do not improvements are going to get "landed" with unsalable property Already property is elling in certain ec l i ons on the coast at prices far beyond it value. When land sells per front foot for more in S<>me Florida city than on Fifth A 'ew York, it is time to liquidate such Florida property. There are opportun.Uies for those wh. o will bur right and do something-like the bu. ilding of roads or houses-to improve zhe property. Moreover, the grealest profit$ wiU to those who make their own. im.prcwements-buying at wholesale and selling o.: retaiL The mo t demand at present is for low priced home selling complete for about $6,000 in small communities near a lake with water and electricity. The millionaire developments are overdone. The best opportunities {or profits today lie, not in buying cheap acreage, but in buying the very be t acreage a ccessi ble to modern improvement ubdh iding the same, and then building mall attractive three or four room hou e where an old couple can go for the winter. Moreover in thi there al o i a real chance for service, because by getting uch p.:.ople to Florida for the winter their lives may be lengthened five or ten year Conclusicn. Without doubt a new indu tr i in the making which mild, hundreds of thousands of these farmers from ew York, Ohio, Indiana, Michigan, Illinois, and otber tates jump into their automobiles and in a few days are amid the su.nsbioe and orange blo som A rti ans such as carpenters, mason and painters, are going with them. It truly i a wonderful experience for them all. They all are crazy abou t it and come home reporting they ha, e never li, ed before. Incidentally some of tbem make a l ittle money down in Florida Anyhow, tkis winter exodus to Florida in our opinicn is sUJrting. Florida is simply o.l the threshold of il$ prosperity. The boom is sound be=e based on a great and new economic but these very conditions are at traczing the unscrupulou.s and make it very necessary that clients make no investmenls without first visiting the sUJle a11d personally looking over the field Interest In Florida Keen That interest in Florida is growing very rapidly in all sections of the country, i reported by careful observer who have travelled extensive ly in the t but particu larly i s thi gro wing inte re t reaching almo.t to the heights of enthusiasm over a great presi dential election evidenced throughout ew England where every body seems to be talking Florida. 'ew York City is so large tbat it is difficult to analyze the very wide sprea d intere t in Florida that i manifested in the metropolis of the empire tate. One incident however, will bring to li ght a ne w angle on the u.bject. Forbes fagazi n in it issue of August lStb carried a leading article entitled "The Florida Boom-How Long Will It La t?" by G. L. Miller Presi dent, G. L. Miller & Company. This article was given some ad vance notice in newspaper announcement A man illter ted in makin an inv estmen t in florida can1e into the ew York office of uniland during the following week and said that on .1onday following the publication of Forbe faga:line, which went on the new tand aturday the 15th, he went to a prominent ne w tand to get a copy but was told they were all old out. Being very anxious to get a c opy he went to two other new tand with the same results Then determining to secure a copy and to test the sentiment in regard to Florida in Ne w York City o far a it might be revealed in thi matter, he dropped his bu in and kept up hi sea.r h until he had i ited more than forty land s before he ucceeded in finding one that a not o ld out of thi i ue. IS


and now comes ST. CLOUD St. Cloud Yacht Club-whore accommoclationo can bo found for batb.lnr, boatlnr, danclnr, etc. St. Cloud's Turn Everyone is familiar with the wonderful development and mounting values of Florida real estate partic u larly a long the coasts. It is common knowledge that small investments made in other and less favored F lorida towns have b rought fortunes to the wise investors of a few short years ago But prices of lots in most places are now beyond the reach of people of moderate means and the speculation r is ks proportionately great. To the person, then, of moderate means as well as to the monied man who missed his opportunity elsewh ere, we say-Watch St. Cloud In the matter of prices of real estate here, to those who act quickly, it is a Ground Floor, propo siti on. In location it has the strategic value of being in almost the geographical center of the stateless than two hours ride by auto to the Atlantic Ocean and very little longer to the Gulf of Mexico. St. Cloud is located in the heart of the best frui t and farmIng section of Floridaon the Ridge the very watershed that divides the waters flowing to the East and West Coasts The lakes to the East of town drain into the St. Johns River and the Atlantic-Those to the West into the Kissimmee River, Lake Okeechobee and the Gulf of Mexico Because of this drainage situation or other favoring cause St. Cloud is almost entirely free from the mosquito and other insect pests that infest many Florida towns. Splendid water and pure air make it without question the healthiest town i n the whole state. For two miles the town alrirts the south shore of Lake Tohopekaliga, by many con aidered the most beautiful lake in all Florida. It is six miles wide by eight miles long, and has a hard white sand shore line throughout, makin g ideal bathing and boa t ing. Here, I too, excellent fishing abounds. The people of the town are the friendliest and mo s t hos pitable to be found anywhere and best of all y ou get here--r---------------------l I I I : I I St. Cloud Real Eotate a. Jnveotment Co ., St. Cloud. Fla. Kindly end me free of oblia-atlon or expens e folder deoeriblne the town of St. Cloud-the best bet of reeent y earo-als o eive partieulars of > our eas y plan of payment on lott!J with assurance of profits. N'ame .............................. ...... .. ..... .................. .. ... ... ................ .. ..... ... .... Street and No. (A UTILE later in the day Miami Palm Beach, St. 'M Petersburg and Fort Myers, but none the less sure comes the pretty inland town of St. Cloud. Situated in the beautiful Lake Section and fertile farming district of Osceola Count y it has for a time been a little re moved from the beaten path of travel. Now, however, by reason of its location on the newly opened cross state Dixie Highway, it is rapidly coming to the front. The Same Sunshine at a Fraction of the Cost The city is just entering on the Commission-Manager form of Government and the people have further shown their pro gressive spirit by voting 10 t o 1 a half million dollar bond issue for public improvements. We have fine stores, parks, a public library, good schools, and churches of nearly all denom inations-everything in fact that makes for happiness and contentment. The &rm wbote name appear. below, by reaton of bavinrr the exclutive .ale of the entire real ettate boldine of a larce ettate now beinrr liquidated can make you very attractive offerinrr of lob in almot every part of the city. If interetted in reaidential or buaine.. Iota, bomea or acrearre, write u tatiq your deairea and preferencea. For mort detailed information about our fa$t growing town, uu tht attachtd coupon and get free bookltt prepared by our Chamber of Commerce St. Cloud Real Estate & Investment Co. I C ity ...... ....... .. ... ........................ ...... .......... .. ... .... State ... .. .. .... ....... .. ST. CLOUD L ____ ----------------J ... : -: FLORIDA l6


Good roads have been the greatest aid in deve!oping this country. THE KINGDOM OF THE SUN The Story of Marion County By FRANKLIN WILLIAMS AMID the picturesque rolling hills of North Central Florida, in a setting of unusual natural charm, lies the fertile county of Marion, christened by those who dwell there, "The Kingdom of the Sun." A region of varied topography, for the most part undulating and heavily wooded with evergreen and deciduous trees, watered by river, Jake, and spring, Marion County is a region of vast potentialities. and should share largely in the wave of prosperity now sweePing the state. Few counties in Florida, indeed, have a more substantial superstructure on which to build than this splendidly endowed County of Marion. It is a country of soli:l development, and this it has been since the first day of its settlement by the sturdy Carolinians who im migrated thither following the consummation of the last Seminole campaigns. Of course, in common with all sections of Florida, the county has had its vicissitudes, but in the main its development has been sure and sustained, so that today the value of its agricultural products amounts to more than ten millions of dollars a year, and there are yet untold thousands of acres of fertile lands within her borders that have never felt the plow. Marion County exemplifies elo quently the possibilities of intel ligently conceived diversified farm ing Besides raising corn, peanuts, sugar cane, and many other staple products, in conjunction with a live stock and dairying industry that becoming annually more important to the general scheme, her farmers are finding an annually increasing source of wealth in the growing of truck. The value of the vegetable harvest in the county last year ap proximated three millions of dol lars. Marion county, in the past few years, has become one of the most important tomato produc-Photographs by Ros,..,.ell Allen, C cala. ing s ec t i ons of the United States and is noted for the very high quality of her product. The chief varieties grown are the "Early Detroit," "Florida Special," and "Globe. Another growing source of wealth to Marion county farmers lies in the cultiva tion of the watermelon, for which there are said to be thous ands of acres of good land available. The chief varieties grown are the "Irish Grey" and the "Tom Watson." The count y now !earls the state in the pro duction of this fruit. Before the coming of the boll weevil cotton was one of the chief money crops of the farmers of Marion, particularly the The rolling country delights the New Englander S e a Island variety, which grew to especial a d ,antage in this region, but at present it is little grown. However, there is no rea son why, with the growing knowledge of boll weevil control, the growing of cotton s hould not again a ssume in the county. In the production of citrus fruits Marion county stands well to the fore, and each year witnesses an extension of the planted area. When the county was first settled, it possessed, particularly along the shores of Lake Orange, the largest acreage of wild oranges to be found in the state. The wild orange then had no commercial sale whats oever, and thousands upon thousands of acres were destroyed to make room for sugar cane and cotton just as were the great forests of Louisiana and Texas whose loss today is only too weli realized. Two of the best known !'lnd mos.t popular oranges grown m florida were developed in Marion county, the "Pineapple and the "Parson Brown," numbered among her groves are some of the finest and most prolific in all the state. At present the county is shipping some 600 000 boxes of fruit, comprising orar:ges grapefruit, tangerines, and sat: sumas, the first two species repre the preponderant proportion of the total, the approximate value being $2,000,000. During the past two or three years some attention has been paid to grape culture, with the result that the industry is now on an established basis. The soils of the county seem to be especially adapted to the Carmen variety, and as the available acreage is large there would seem to be a future for this branch of horti culture of large promise. Other fruits that thrive well in this rE!gion are figs, strawberries, blackberries, blueberries, peache Japanese persimmons, loquats, and 17


Silver Sprln near Ocw, lo a reaort with vaot poulbilitieo. guaYas, while there is no reason why, with adequate attention, the pecan should not be develop e d commercially. Corn is the chief staple crop of Marion county, and on the better character of .soils is a splendid producer, on muck lands an aYerage of a hundred bushels to the acre being not uncommon. As a rule cowp e as, velYet beans, or peanuts are sown between the rows. The present value of the crop for the county is in the neighborhood of a mill i on dollars a year. In the general scheme of Marion county dh ersitication, peanuts also occupy an im portant role, ranking n ext in order to corn. Peanuts are grown u a second crop to oats, com, etc., and is a very good crop to raise as their growing requi r es nv large cap ital expend iture. A man with two mules can culti,ate from fifty to sixty acr e s of peanuts, w h ich should yield from forty to eighty bushels to the acre accord ing to soil and crop not to men tion the high -grade hay which ()f i tself is said to more than cover the co:;t of S('E'U, cul tivation and harvesting. Mos t of t h e acr eage at p r e sent i s pastured ?ff !or b ogs, alt hough many carloads of peanuts are s hipp e d out of the county each year. Th ere is no b e tter or more economical diet for bogs and the farmers of M arion are fast r eali zing it. Still another industry that is rapidly b e coming an important unit in the Marion county s cheme of diYer s ification i s the rais ing of live stock an important industry s i n c e e arli est da) s. The advantages and pos s ib i lities of t h is d ivi s ion of agriculture ha, e b e en trit ely and compreh e nsively brought out by Mr. K. C. Moore, County Agr icultural Agent, who says: "LiYestock men who raise animals on limestone s oils cla i m that their horses, mule s, cattle, etc., hav e more stami na, more m ettle, and make better growth than the same l ivestock raised on other kinds of soil format i ons Marion county has large areas of limestone formations, and most of the underground waters that are used for 18 drinking water for bot.h man and beast are highly impregnated with lime And there have been produced in Marion county as fine and strong horses and mules as could be found any"'here, and the same applies to cattle and hogs, in 1919 a Marion county Poland China having been grand champion at the Chicago International. "Marion is one of Florida's greatest l i ve stock counties, and there are vast areas of good grass lands splendidly adapted to livestock raising. "And so w ith dairying. W i th every advantages of year-round pasturage and outdoor living, of an almost endless num ber of food and forage crops, of limestone s oils, of healthy cows, of few insect pests, highest dairy products markets in the United States at our doors, and with a central creamery, Marion is bound to be come the leading dairy county in Florida. Dairying is rapidly becoming one of the mo-st important industries in the county. At present approximately 475 gallons of milk a day are being brought to the two creameries at Ocala, the county seat, and it is hoped this winter to increase the total materially. The largest herd i n the county is comprised of 50 grade Jerseys, while there are a number of pure bred herds, notably those of W R Dedman of Mc Intosh, and Collier Brothers, of Ocala. In common w ith a number of other Flor ida localities, Marion county is beginning to appreciate the limitless possibilities of poultry raising. The cond i t i ons in thi s county are ideal, and, owing to the high prices of poultry and eggs throughout Flor ida, the profits are large. According to Dr. N. W. Sanborn, of the Florida Agri cultural College, and a national authority in this field, one of the kept poultry plants in the United States is in Marion county. This is the farm of Mr. H. Schro eder, known as the Wonder Poultry Farm, situated on Silver Lake, near Lake Weir. Started in a small way some 15 years ago, the plant hu been improved an nually, until now it has some 1,200 White Leghorn hens. Thes e hens have a laying average of 160 eggs a year, the eggs being shi pped to Miami. They bring an average price of over 50 cents a dozen to their grower. The forest resources of Marion county, particularly her yellow pine wealth, are extensh e. According to Mr. F. V. Dun ham, statistician for the Southern Pine Association, the c6unty has a remaining stand of yellow pine timber in scattered tract.'!. i ncluding second growth of long leaf and black pine in the swamps, of approxi mately 400,000,000 feet. "Timb e r comes back very fast in Marion county," s ays Mr. Dunham, "and if forest tires are kept out of n e w grov.-th and timber stands gene rally ara protected from pre mature turpentine operation, Marion county should, in the course of ten years, be able to develop a pine timber stand of approximately 800 000,000 feet. The s mall mills operating in Marion county are now cutting pine timber at the rate of 18 000,000 feet a year, so that under any fa i r degree of protection the pine timb e r growth of the county will be muc h more rapid that the deplet i on now being made by the small mills." A feature of Marion county is the Nati onal Fores t in the northeastern part of the county. Practically all of the yellow pine manu factured in Marion county at present is consumed locally, chi efly i n crate manufac ture and g en e ral building. Marion county i s one of the largest in the sta t e having an are a of 1,054,000 acres It is watered by the St. Johns, which its eastern boundary, the Ocklawaha, and the Withlacoochee, and has w ith i n its borders many beautiful lakes, in cluding Orange Bryant, and Weir. Within its confin e s, too, are found many wonder ful springs and sinks, including the two largest s prings in point flow in the state. The largest of these, S1lver Springs six miles from Ocala, and the source of the Ocklawaha River, which with the St. Johns


Jives Ocala a water highway to t he sea, as one of the great n atural wonders of this hemisphere. It has a flow of approximately 870 ,000 gallons a minute, or more than 550 000,000 gallon s of water a day. It bas a depth of over 0 feet, and seen !Tom a glass-bottomed boat is weirdly beautiful. The springhead itsel! is approximately 800 feet i n diameter. Writing of this spring as far back as 1859, Prof. John LeConte, said: "E"ery feature and configuration of the bottom of this gigantic basin is as disti nctly visible as if the water was r moved and atmosphere substituted In its place. The behold e r seems to be looking down some lofty, airy point on a truly fairy scene in the imme nse ba in ben eath him, a scene who se beauty and magical effect is vastly enhanc e d by the chromatic tints with which it is i n ested. the of this spring be pre in all its pristine character for the genera tio ns to come. Th e other large of Marion county is Blue .Spr ing, near Juliette, in the south west part of the count)'. This l!priJJg which derhes its name from the co lo r of its .,.at ers, has a d ischarge of 349,1 G6 gallons a minute. Another of Mari on county's natural won ders is Salt Spring., three miles of Norw alk. Thi sprinl!' has a flow of ap prox imatel y 5,000 g-allons a minute, and is said to be the only spr i n g of its kind in the state. Its fish and o t her fauna are all of the salt wate r species. Orange Spring a s mall sulphur spring with a d is charge of about 2,500 gallons n minute, wa s at on time a noted health r sort, but has not b een .so u se d i n man)' years. There i some talk at presen t, how ever, of restoring it. Betwee n Ocala and Dunellon i !ound Th Federal 8uildin1: it one of Ocalt't 1\n .. t etructuree. Blue Sink one of the large t of these curi ou formations in Florida. The water of Marion county abound in bass and other game fish, and h e r woo ds are alive ith game. It is stated authori tatively that more hunting licenses were issued for Marion last season than for any oth e r county in the state. Marion county has a '""ide diversity of soil: many of them being ''ery fertile, pat-ticularly her rich hammock lands, which comprise no small portion of her total area. Within her boundaries are found h i gh pine lands. limestone hill country, low flatlands, and rich muck lands. A considerable por tion of the county is com prised of the Middle Florida Hammock B It and the Hardrock and Lim stone Be lt. There sai d to b e comparatively little waste la n d in the county, and the per centage of good agricultural la n ds is re markably high. In common with the other ridge sections of Central F1orida Marion county enjO\'S an equable climate, and a regular rain!ail. Nature has endowed Marion county with a wide range of mineral resources, wh i ch are contributing materially to the upbuild ing of this section of the state. Within her borders are found large deposits of lime stone, phosphate, and marl, while indications point to the belid that there will be uncovered some day, in comm e rcial quan tities, full er's earth and a wid e vari ety of k aolins and clays, and p erhaps other im portant e con omi c minerals. At present the chief ouree of her mineral wealth are her valuable d ep osits of lime stone. The lime re ourees of the have bee n uti lized in a d ilatory way for more than thirtyfive years, but it is onb since road building the state ha become suc h a force m the economic life that the production of limestone rock has grown to be an important industry. At the present t i me Marion county is quarrying more than 7,000 tons of lime .stone a day, most of i t being bolted and ship p ed to various parts of the state for use as a base in the building of highways Some idea of the importance nf the industry can be gl e aned from the fact that the producers are now paying t he railroads ap proximately $ 000 a daY for the carriage of their produ::. In Marion county are the only kilns in the state for burning l ime tone. the rock being used in the manufacture of agricul tural, hydrated, and lump lime, and quick lime. At the lime is sent out of the county for manufacture into the finished product e l ewhere. Building blocks used in ma n y parts of the state are made from sto ne mined in Marion. The lime tone in dustry c ente rs around Ocala. Abc.ut 50 0 men are e mployed at present, and the in dustry is expanding. Flint rock, used extenshe ly i n the con structio n of curbing, culverts and bridges, and in gene ral buildings, is mined in Mar ion county on a large scale. The largest d eposi t s of thi s rock, which lies on the sur face to a depth of about four feet above t h e und e r lying Ocala limestone, are foun d in the county, and it is the only pla<'e where the y arc beinsr worke d commercially on a large scale. The output at presen t is app r o ximately 350 tons a day, and the num be r of m e n emp loy e d is about 250. Fl int rock. picked up from the ground is b ein g used in I arion county, especia lly in Ocala, in the coru;truction of homes. .Marion county has con siderab l e deposits of h ard rock phosphate; in !act, he first phosphate j n F1orida was disco, ered in this county. At present, howev e r, the min ing of this mine r al is relathely unim(Continued on page 60) 19


FISHING ATTRACTED JAMES M. COX TO FLORIDA By HOWARD BURBA FISHI:'\G was bad that season i n the Upper Peninsula of Michigan. Fis hing h as had a habit of getting bad up there for several years past, ever since cleared away most of the p ine about the lakes and thus permitted the wind a full, clear sweep across the water and into the flag-beds about the shore. Tho se flag-beds had for long years served the finny trib e as natural spawning rrounds and when keen nor'westers came along to ";pe them, good fishing grounds were wiped out at the same time. For years J ames M. Cox, or J immy," as they know him in Ohio, where they have thrice hono r e d him w ith the governors hip had for many seasons been an Upper Penin aula visitor. In fact, "Jimmy" Cox was among the fir s t to discover Bree vo r t Lake, huddled among the pines at the extreme northern tip of that peninsula. And it ras this same 'Jimmy" Cox who saw h :s tavorite fishing ground being slowly but 111rely d espoile d by the hand of the woodsDan; who r e alized long before others c o uld uson it out just why poor fishing seasons fere becoming more numerous And, l i ke rise, it was "Jimmy" Cox's hand that 1enne d a message to the leader of the ittle Breevoort Lake colony reading about Ike this: You fellows can count m e out this eason-I'm going to hunt a new fishing :round." When that telegram was file d, and it 11't ancient history b ecaus e it was di s Itched but three brief years ago, the did not believe that any section of ua broad land could take the place of the Michigan peninsula as he first kne w He wasn't "sold" on any other fishing round, but he was rloing a lot of investi-0 gating. So when friends suggested the Georgian Bay, the Minnesota L a ke r e gi o n or the upper stretches of the Colorado r ive r he wave d them aside-and sent another telegram. It was to h is close frie nd and fishing companion, T. T Ansberry, familiarly known in c ongressio n a l circles as "Tim Ansberry of Ohio." The message to "Tim" read: "Get the fishing kit in shape-we're going to Florida." D ow n around Cape Florida and Key Largo on both sides of the line which marks' the gulf stream jus t off the East Coast, "Jimmy" and "Tim" fished. And each evening as they landed their catch at Miami Beach, where they had elected to reside during thei r piscatorial experiments, newly-made acquaintances read in their faces a message of delight. They had f ound a new fishing paradise New home of the M iami Daily News. Ex-Cov. James M. Cox (seated) and his c.lose friend, T. T. Ansberry. former member of Concress from Ohio. But men sometimes tire of a steady, unbroken li n e of s ucc esses; even fisherme n Every day was a "good day" with them, so much so, in fact, that fishing soon lost much of its attraction. They interspersed it with gol f, and that helped so me. But when busy men play they play as hard as they work, and the ultimate result is they are apt to grow restless if they cannot mix the two. "Jimmy" Cox had found hi s fishing paradise off the coast of Florida, and yet he was not wholly contented. He had to have something to do. He longed for something to keep his mind occupi e d on days when he couldn't stir up an urge to go back among the keys and catch more fis h. B ack in the editorial rooms of h i s busy newspaper office at Dayton, Ohio, the staff had letters from time to time telling of this remarkable fishing ground. But they knew t here had to be something more than good fishing "away down there in the Everglades," as they put it, to keep their chief interested throughout the entire winter season. They had fought side by side with him eve r since he came in from the rural districts twenty-five years before, rich in enthusia sm but poor in purse, and took over a Dayton newspaper that was > o clo s e to the ragged edge as to have become frazzled. They had seen him double its c irculation in face o f the meanest competition known to the newspaper world-the withering sarcasm newspaper youth must accept from the hands of n e w spaper old-age. They had seen him edit telegraph, write editorials and read proof all day long and then return to the office at night to cast up his straggling acco unts. They had waited patiently, and anxiously, too, on more than o n e Saturday morning while he donned hi s coat and fared forth among his advertising patrons to rais e the pay-roll that had to be met that afternoon. They had grown with him through his early political ambitions, when in a rockribbed Republican district he twice carried a congress ional pennant to victory. They had learned to call him "Governor" when he continued his climb up the political lad d er, and they had likewise discarded it as too formal and returned to the old appelation of "Jimmy" when the wires brought


them the message that he had been se!ected by his party as its choice for the h1ghest office in the gift of the American peoplet h e presidency of the United States. All of thes e things they reas on were but a natural part of "Jimmy" Cox's career. None of them occasioned surpris e b ecause the y knew their chief; or at l ea s t they .fel t confident they did -until the day he wued them one of those short, blunt message s for which he is famous: "Have bought the Miami. building a vrinter home on M1am1 Beach. And then they wondered. The news paper world wondered. "Jiml!ly'' Cox, always as quick to explam as he JS to act, soon dispelled the mystery and put an end to their wondering. "Fishing and playing golf and s1ttmg around on the beach down in Florida brings happiness to countless thousands, he said by way of exphnation, "but I gues s I_ am different from r..ner people. I want a httle work along with my play. Whe n I went to Miami on a fishing trip three years ago I found it a beautiful p lace, much b e yond the mental p icture I had forme d. "At first i t seemed to me to be a 'boom' town, a lthough there was no mistaking unaffected sincerity of the permanent resi dents. The place bad brought them health, prosperity and happiness. I could se e the reason for spontaneous enthusiasm, and yet the doubting impulse brought about the inquiry in my ov.'l\ mind as to how long the dream would last. "I soon di s covered that the sand, sun, salt and sea the healthgiving elem ents of which w ere to be found in le isure hours on the beach generated red corpuscles, and gave to the 'human machine the same in spiring touch which nature adds t o her glorious v egetation in the tropics. I re solved, then and there, to spend from two to three months in M iami each year as long as I lived. I was not lo ng in finding that I was a poor loafer, and that twel ve hours of play each day was getting on my nerves. I had to have something to do. "The newspaper business is my profes sion It has c l aimed my activ ities since I was a newsboyJ. and I purchased the Metro polis from S .tiobo Dean, b e l i ev ing that it would be a good investment, and give the mental pre-occupati on which would make an ideal winte r of recreation. "It has done these, and more. It has brought a deeply absorbing interest in and sympathetic contact with the great evolu tionary movement of making over Am er ica's olde s t state into the newest and among the best. "About thi s time I spent the greater part of two or three days on the docks at Miami, ob serving the general character of the commoditie s that were coming into and going out of the harbor. In the course of this investigation I ran into Captain Len G. Le\1\ is, a stalwart Canadian repre senting the Clyde Line. To the inquiry of what he thought of Miami and its future be said: 'The people back off the shore do not know yet what is happening. Contact with the sea makes a great city, and you and I in all probability will live to see Miami a very big place.' "Thi s was my first eye-opener to purely economic possibiliti e s. I had visited the sugar plantation, many parts of the Ever glades, ascertained the soundnes s of banking institutions, and then reached the con clusion that Florida is the last American frontier, opening, by the way, in Arner iea's most prosperous time, and having an area practically a s large as New York and Massachusetts combined. "My acquaintanceship naturally runs every state in the Union, and in walkIng through the business area of Miami I encountered as many familiar faces as Mr. Cox apends a part of nearly every on the links around Miami dur inc the w 1nter. in my home city of Dayton. It was ap parent that thousands of well-to-do people, although in g o od health, f elt that they were not sufficiently robus t to w ithstand the rigors of the northern winters. They sought the suns hi n e of t h e South, where they have found h ealth, and h ealth begets happiness "No g e n eratio n has ever produced a finer s e t o f men than the The r o m ance of a new country, and 1ts opportunities, were attracting we r e the two basic ele m ents m t he pilg eneral economic equation that he and members of his board of directors went south to look into the general s ituation. His first question to me when he visited me in Miami was: 'What are Miami's chances for in dustry?' "I repeated the potential possibilities of agriculture and t idewater transportation, and then directed his attenti on to another matter. We agreed that, very conservati\T e l y, 100,000 p e ople visit Miami alone every season and that the per capita ex penditure is $600, or an aggregate of $60,000 000. We further agreed that the average factory in the North employing 5,000 p e ople has an average p e r capita payroll of not more than $40 a week, a tota: of $ 2 00,000 per we ek, $800,000 a month, and $9 6 0 0,000 a year. The $60,000,000 there f ore, attract ed to M i am i b v cl i mate a lone, i s the eq ui alent of the. c o mbined yearly payrolls of appr oximatel y se v e n factories, e ach employing 5,000 people. "Thes e things d e al with but the be ginning. We are s i mply going through the economic genesis in Florida's hi story, but it is an inspiriting and substantial ginning. "Miami is the last eastern seaport on the American coa st, as one goes south. In short, it is the jumping off place for Central, South American, and West In dian trade. About the city of Miami there will always be Spanis h traditions. Both c lima t e and architectural taste have brought about the same ruling standard in de s ig n which has been one of the charms of old Spai n. T h e LatinA mericans are a s enti mental people. It is a welt-known fact that Miami today has made more of an appe al to the imagination of the West In dies and Central and South America, than any city on the planet. This sentiment means economic d i vidends. It i s already having much to do with the growth o! maritime activities. "Inv e stors from the North, i n the last year particularly, came from our most astute business men. They have not been habituated to speculation. The 'long shot,' to use a familiar term, has never appealed to them. The i r money follows their sound judgment, and stable values alone will attract them. There is scarcely a day passes but what someone asks me whether time is developing the wisdom or otherwise of my Florida investments. The response bas been that I was both foolish and wise, foolish because I did not sense the poss i bilities earlier, and wise because results from everything that has been purchased have b ee n far beyond my expectations. grimage to south Dix ie "We are a natJOn of vegetarians. Longenty J S bemg promoted by our r eformed idea of living. .Even the masses in the North now reqUire fresh and fruits through the It's too long a haul fro m Cahforma, and it is obYious that t h ere are of thousand s of h o m e s in t h e m1ddle and north of t he United States wh1ch will pour the gol d of sustained patronage to the field s and grove s o f Florida. "Las t win ter o ne o f the m os t a stut e bankers i n the country, Jos eph R. Nutt, of the Union Trus t Company, of C!ev eland, made an intemiv e study of. f!?nda. To u s e hi s o wn word s t h e actl\"JtJes of the stat e hav e bec om e suc h a vit al part of the "If any reassurance were required, it certainl y has been afforded by the en trance of the General E.lectri c Company into South Florida. Thls is a most care fully conducte d instituti on. It has at tracted men of brain penetrations, con structive vision and administrative gen ius. It owns the Electric Bond & Share Co ., which is now in the mid s t of an expenditure approaching $30,000,000. It is constantly on the lookout in the United States, the West Indies and Central America, for places possessing the elements of potential growth. I have been told that this organization, which is moved by sound business principles and not sentiment, is not only satisfied with Florida investments, but enthusiastic about them. "I have been impressed with the s'!-b stantial qualities of the bankers of Flor1da (both the pioneers and the newcomers), with the genius of the archit.ects, and community spirit which combmes the sohd, pious of pioneer life and the culture of modern progress.'' Talks very much like a man who 1s tborouihly "sold" on Florida and the 21


great new prmtlng press smppl'o un we first steamer ev e r to mak e a direct trip from the port of 1'\ew York to the harbor at But he went still farther, and di splayed greater faith in the state by locating o n Miami Beach a winter home buil t ac cording to his own plans. It i s on a site adjoining the famous :::>:autilus hote l, and shelters eac h winter his admirable wife and two l ittle girls. \\"h en he moved into the present news pa pe r plant from the old Metropolis office o n Flagler street-though h e did not mo, e until he had secured a 99-year l e a s e on the old build ing-! suggested to him that i f he had gone jus t a l ittle farther north h e could ha\e i ssued both a Miami and JacksOJ\\'ille edition so remote di d the new location on the bay-front seem when com pared with the old Flagler street site. The Cox home at M .l.a.mi Beach Ia a fine example of Spaniol> That was ) a t February. Today two mammoth hotels are unde r way on Bayshore Drive on adjoining the 1'\ews tower, and the e11tire distance from the new publishing plant to Royal Palm park promises to be solidly built with c ommer cial establishments within another two or three years. future of Florida, doesn't he? And yet you must know the man personally to realize that he is quick to see in Florida many other advantages the balance of us are apt to overlook. Born on a farm, his first years o f activity spent as a rural school teacher and country-town correspondent of a metropolitan newspaper, it is but natural that this genius i n n ewspaper-making Yiews every country fir s t from an agricultural standpoint. "The surface of F lorida hasn' t beel\ scratched from an agri cu ltural standpoint," he declares, ''and the greatest t hing i n favor of the men who are going to derive their revenue from the soil is that their crops will always be placed on the market at a season when prices are highest. Every one in the north, and east, and west a r e supplied very liberally with vegetables and fruits during the summer season, but in the dead of winter, when they are unable to raise these things1 Florida produces them, places them on the market, and commands a fancy price. It will a lways be so, because there will never be a t ime when the west, north or eas t can produce such commodities out of the spring and summer season. ''Florida expects to feed the remainder of the country, so far as vegetables and fruits are concerned, and those who know something about the size of the state and who realize that millions or acres have never been touched by hoe or plow also know that she will be able to do it. "Up to withi n a half-dozen years ago it made little differe nce how vast her productionz Florida cou ld not have gotten it to marxet. Today roads are being con structed through territory that once seemed impenetrable, and every foot of new road finds Florida closer to the great markets of the north and east. Steamship lines are now loading at east coast points a t whic h boats had never docked previous to two years ago. The Seaboard Airline is extending its rails into new territory within the borders of Florida; states north of her are constantly building and improving their roads, thus making it easier for the auto mobile to get dov."'l there. Florida, from the standpoint of truck gardening and fruit culture, has just reached the point where she can get to market. She will never see the day when her supply will be greater than her market demands." Admittedly foresighted i n agricultural affairs, "Jimmy" Cox enjoys the distinc tion among hundreds of newspaper men in this country of being equaUy wise in the 22 art of newspape r management. The owner of three large dailies, located at Dayton, Springfield and Canton, Ohio he ho ld s hi s fingers close l y upon the pul se of each while he sets a new pace for journalism in Dix i e. When he acquired the Miami Metropolis, which name h e later changed to the Miami Daily Kew he gave additional and sub stanti al proof of h i s ability to penetrate the t .rend of economic progress. Withi n a few months after he had taken posses sion of the !11iami property he was backing his bel ief in the future of Florida by erect ing on Bayshore Drive, a t a cost of one mill i on dollars, the mo s t beautiful news paper bui l ding in the South and, with but one pos s i b l e exception, the most beautiful newspaper home in America. It has been finished and occupied within the year. H e has equippe d the Miami plant with the most modern printing machinery brains can invent or money can buy, orde.ring h i s :::>:ot long ago he call e d me into hi office and negotiated the loan of a pipeful of tobacco. Then he borrowe d a match. As he smoked h e gazed far down the street on which hi s Dayton office is located, gazed as though he could se e on out above the tops of the Cumberlands and the cotton fie lds of Georgia into the grape frui t groves of Dade c ounty. And then he s aid slowly, as though he was about to unburden his mind of a great secret: "I want you to get for m e and write for all four of my newspapers the greatest Florida story that can be written." Already 1 had in my own feeble way attempted through the Sunday magazine secti ons of his papers to paint a word picture of Florida, just as it appeared to me during the winter month whil e I was adding my bit to the launching of a Sun day edition of the Miami New That section of Oh io covered by h i s three news-(Gontinued on page 68) The of the Co,. reoideoce c:lonly foll .owa tbe otyle of old Sp&l;a.


A MODERN SPANISH CASTLE This Spanish Houae at Coconut Grove, juat Outlide of Miam i, is but one example ot acorea of ma,.nlficent palac.e1 alonl' the Eaat Coast of Florida. The cre-atine above the second floor lorria ;. not unlike the detail found in Jacobean wor k i n Enl'land. The viata from the Jo1ria i.s one of exceptional charm, the swimmin,: pooJ in the fore&round adclint a fresh, cool note. Spania h homea afford a real opportunity to m ake decorative uae of Moorih tile1. Thf'y for m an unuul wall treatment for thia tol,_rium, eape-ci&Jiy i n combinat ion with the c l azf"d tile noor. The furniture in thi aolarium copied i n ever y detail from the atyle in VOI'UC in the o l d Spain of sever&) hundred yeara Thi s Sp.a_nbh house b Uke a dream picturf' dalnl' out of a placid pool. The style ia a.n intenstin phue of the architecture of the Rena.Issance in Spain. The inspiration for the intricate detail Sa aaid to have been brou1ht to Spai n from Renaiasance ltaly. (Center) Spanlah home i s complete wlthout its patio? Secluded, cool and in vitinl' with itt bubblinl' fountain and wrouaht Iron on thei r pede5ta1a of car\'e-d marble. The entrance to the John Bindley home, the ornamental baae of whic h ;, d irectly derived from Aztec ornament. The decorAtive work around and above the windows repreaent a profu1e compo11tlon of motifs that lend color to the theory that the Plateresque archhech were inapired by the fine wor k of a ilversmiths and aoldamith. 2 3


A GROTTO of the GODS Few Floridi a ns Know of the N a tural Cav e In West Florida Up in west Florida, situated in the Last Great 'rest, you will hear of a wonder that is truly wonderful and magnificent in its vastness. This wonder is a natural cave that is situ ated near the thriving little city of Mari anna in Jackson County. It is found at a spot where the rushing, noisy, laughing waters of the Chip ola r iver die in silence and submurge. The main entrance to this ca,e demands r eve r ence, as you must kneel to be able to enter into its vastness, but once inside you ca n stand erect. A trip through this cave permits one to catch an in spiration o f the unmarre d and untouched beauties of nature as they ha,e existed since the stars were young. The genesis of thi s wonde r is problema tical, and geologists grope in the uncertainties of bygone centuries to fix its heginning. It is certain that this wonder of F lo rida antedated the seven wonders of the old world by countless ages, and what has been r e vealed h ere by man existed ae ons befor e the Egyptian :;:-yramids were ever dreamed of. The stalactite formations tell a story of ages of sedimentation and ero sio:J, and it is imp ossib le for the finite mind to grasp the span o f time in wh ich the processes o f nature were at w ork creating this subterranean fairyland near Marianna. That Indian tribes who once r oved the forests of Florida knew of the existence of Natural Cave is a founded in well authenticated tradition, and west Florida historians fix this knowledge in episodes o f the earlier days. It i s well knovm that during the wars with the I n dians that General Jackso n's forces chased Indians to this vicinity and that they es caped by hiding in the cave whi le his forces continued on, crossing the Chipola, over Natural Bridge. It would have a simple matter for the Indians to have escaped, had they been followed, thf're bein g four entrances to the cave. Among the various articles that have been wTitten of the Natural Cave on.: of the most exciting that eve r appear e d was in a Cincinnati paper about a man and a dog that had been a sleep for years found by a party of explorers. When they w ere brought out in the open air they came to life again. This article was imaginary, but was probably based on the fact that years ago it was claimed that the atmospheric effect in some parts of the cave caused a stupor to come over anyone who entered the cave and that they would sleep never to awake. However, of all the legends connected with the cave, the one concerning a bride and a groom on their honeymoon tri p is the most probable. The s e venturesome s oul s who sought adventure i n the Stygian depths of this won derland, and their trip into the cave, weaves the fir s t romance in its history. This twain, just made one, without being informed as t o the dangers of the cave, dar e d the depths of darkness, and the joy ous journey of bride and groom began. They wandered far into the darkness, reck oning not time until the c an dles which lighted the way were spent. Realizing thei r plight, they hurriedly began to retrace their steps, but in doing s o wandered into another passage which they had not e x plored and stepped off into a e xcava-By LA MARR BRADLEY tion, that is no w partly filled, meeting instant death upon the protn1ding mite formations at the bottom of the pit. This cast a damper on the ardor of other explorer for some time, but since th e n the cave ha been extens ive ly explored and no other dangerous spots are to be found, anJ the pa sageway a round the spot where these two met death, according to the legend, is easy to pass As one enters the ca,erns from the main entrance the beauties at once begin to unfold and the trip through wonderland is at all t'mes interesting. The splendor.> unfold as the journey extends, and so are the f ormatio ns that one find at a l oss to determine just which of the formations stand out as the greatest fea One of the first interesting forma tions that one views is a huge stalagmite standing everal feet i n height that resembles an altar, seemingly put there to r e mind one that he is the center o f the uni e rse and he knows the unherse is God 's. After one lea,es the altar the next feature of interest to be seen is a spot calltd "Fat Man's l\lisery." The stalagmites th

extend in many directions and lead t o other rooms. One of passages kads d own under this floo r and then by continuing down a some what steeper passage and mak ing a t hrough a small passage, an other chambe r of a s t dimensions may be entered. Th is as can be seen b y t he abon de sc ription, forms a three-Horied house-ca e This chamber can also be E-n tered v i a t h e main passage. The chamber above mentioned is callc d the R oom of Columns, for a row of five gracefully proportioned stalactitical col umns support the center o f the room, and are wo nderful examples of dhine architec ture. The size o f these stalagmites sugg

FLORIDA'S FABLES COME TRUE By Capitalizing Climate and Other G odgiuen Resources She Is Deueloping Agricultural Day Dreams Into Remarkable Realities FLORIDA is a land o f fabled dr ams which by the will of man have been nurtured and matured into bankable r ealities. The soil, the water, the air, the climate, sunshine and allied agricultural a_scts have been handled as business capital. The divi dends and interest returns from this business imestment have been phenomenal. The true fact-s of Florida's development during the last decade are as amazing as the most imaginative of Hans Christian Anderson's Fairy Tales. Soil surveys made by the national department of agriculture demonstrate that our southernmost state has more than 100 different kinds of soil. These soils are qualified to produce _any crop1 fruit or lhestock feed wh1ch w1ll grow m any other tropical or semi-tropical country. Our peninsular climate prohibits the successful culthation of the leading bread grains. At present, more than eighty different commercial crops are raised in this state. There are as many other crops that are raised to a limited extent. Truck crops of two score varieties are cultivated suc cessfully. The Florida field crops include practically all the agricultural staples of the Southland-with the exception of wheat, rye, barley, and the likeas well_ as many plant aliens which have been 1mported from tropical climes and acclimated in Suniland. If ever a country of maximum diversifi cation and variety complex was created, Florida is the selfsame. An index of all our money-making crops would read like a seed store catalogue. Hardly anything is omitted which will germinate, grow and mature in the latitude of the United States' southern tip. Our natural assets favored the intensive development of the citrus industry. In point of variety of citrus, we now lead all other countries which raise citrus commercially. We excel in citrus fruits. Agriculture is the backbone of the state and the nation. And because her agricultural resources are prodigal, the farming future of Florida is almost as well guaranteed as a government bond. History records that Uncle Sam paid Spain about $5,000,000 for Florida. Last year the farming products raised in our most southernly state were worth twenty times this purchase price. And at that according to the last census only 2,297,271 acres of land in Florida are intimately familiar with the civilizing influences of plow and planter. Only approximately one-sixth of the total land are a is in farms. Less than fourtenths of this area has been improved. Briefly, Florida has thus far been doing little more than scratching the surface of the almost boundless agricultural mine with which nature has endowed this vast territory south of the icicle zone. The state marketing commi sioner r e ports that during a recent year Florida producers raised 4,000 cars of fruits and vegetables, 15,000,000 bushels of cereals, beans and peas, 125,000 tons of hay, 115,000 barrels of syrup, 4,500,000 pounds of tobacco, 2,000 ,000 pounds of pecans, 12,000 bales of cotton and $25,000,000 worth 26 B y N A T H A A Y 0 CommiSSIO,,. (1/ of livestock, dairy. poultry and a piary products. T h e e f o r man and beast are ,alued at about S !O.OOO.OOO and indicate that Florida ha p r o du c t io n p oten tialities when all t h e farming land i s harne sed for serYke u pward o f th e b illi o n dollar-a-year mark. Jn a w o r d Fl orida farmed and E-ffici;:,ntly. c o uld produce enough foo d to fee d o n e o f even seven of the inhabitants o f these United States. oil, sun hine, seed and rainfall combine in Florida to produce bumper yi e lds. The state leads the entire country in winter grown vegetables. grapefruit, winte r tomatoes, coconuts, watermelon seed. di\er itv _food prod_ucts, ,ariety of crops and progrowmg days. The average precipi tatJOn record ranges in the neighborhood of 60 inches. Ko other farming section can prod.uce more crops in a s ingle season than Flor1da. Although 250 varieties of crops nuts, fruit and Yegetables are hanestEed regular!Y There are only 0 crops produced m the entire l:nited States which are shipped in carload quantitie Sixty two of these are produced annuallv in Florida. The stability of Florida s farming is not weakened by hazardous financing During the last census decade t h e ,alue of all farm pro perty 1 3 0.7 per cent to t h e creditable total of S330,30 1,71 7 The anrag acreage per farm was 112, and its Jump Yalue S6,116. The a\erage value per a cre o f all farm property was $54,63, an in creas e of m ore than double the 1910 figure The census tati tics enumerate t h e total of farms in 1 no a 54,006, of which 3 .4 7 were operated by owners and 13.6 9 by tenants. Of these farms, fourteen of every 100 were mortgaged. The value of all agricultural pro duce has increased one and one-hal! times in ten years. Florida now ships one-tenth of all the fresh fruit and vegetables of the countryside. Reputable authority predict-s that in a few years now the Florida pro ducer will ship a carload of perishable foodstuffE to the Korthern markets every minute of every day throughout the year. As matter n ow stand, the crated tomato crop marketed each season would cover a 200-acre field, while the citrus boxes placed end to end would extend two-fifths of the way a r ound the world. lrres pective of what your topographical preferences may be, you can find satisfactio n south of Georgia's border. Florida offers high lands, l ow lands, coastal exposures, lake shore lands, inlands, swamp lands, timber lands, prairie lands, sour Hon. Nat ha.n Mayo


soils, sweet soils, clay or sandy lands or lands in which muck or marl predominate. The elevation ranges from sea level to the tip top of Iron Mountain 324.5 feet above the Atlantic sur!. Much unimproved land is still available at low prices. Any sandy soil in the state which is underlaid by a clay subsoil will respond kindly to improve ment and can be readily made very fertile. More than 1,100 miles of coastline make Florida accessible to all the seaports of creation. Her location is particularly favorable to commerce with Cuba, the Bahama Islands, the We t Indies and spacious South America. Water transpor tation is being extensively developed as a communication artery that leads to the northern centers of consumption. Florida is 2 000 miles closer to the American cen ter 'of population than California. Euro pean dealers now buy generously of Flor Ida's food offerings. It is only a se, en -day voyage to deliver citrus or other food modities to the far side of the Atlantic. Efficient refrigeration prevents deteriora tion during the salt sea ride to market. The prosperity of the state is refiected in its mcome. The annual return from manufacturing amounts to more than $150,000,000. The tourists pend at least $100 000 000 a year in Florida. The naval is worth in excess of $20,-000 000 a year to tbe state, while the lum ber 'trade foots up to $30,000,000 and is as valuable as the total fruit crop. The min erals enterprise is worth about $20,000,000 a year while the fishing commerce adds anothe; $14,000,000 to the state' s income. The re.venue from field and truck crops, milk, butter, eggs, poultry and livestock figures approximately $64,000,000 a year. For the information of. those who are interested in Florida as a prospective place of permanent abode, the following facts and figures may prove of value. In the manufacturing line, Florida produces cer tain novelties which have been built into fairly large businesses. For example, the manufacture of perfumes, tapioca, paper from saw grass, and lumber and brushe s and brooms from palmetto trees are ex traordinary enterprises. The making of con tainers in which fruits and vegetables are shipped is another industry which is gr_ow ing rapidly. Naval stores, syrup makmg, canning and the manufacture of. cial fertili:l .ers are other outstandmg mdus tries. The more than 200 different species of. trees with the long leaf pine a the king pin variety, spread over millions of acres, have been one of the leading sources of. cash revenue. Even today the forests yield a larger income than any other one crop. Reforestation and better methods of. forestry practice in handling: the remnant tands assures building materials for posterity. The fishery resources and aquatic life of Florida are more diversified than any other country or state of similar size can offer. Sport fishing attracts visitors from all over the map. Commercialized fishing has proved so profitable that several thousand professional anglers devote their time ex clusively to the work. The notable oyster beds in Apalachicola Bay and its en virons and those in other Floridan waters are extensive enough to satisfy the de mands of the rest of the country. Last year Florida ranked thirty-second in the race of the states for foreign trade. The total trade of the United States with foreign flags amounted to $4,498,151,936, and of this total, Florida's share aggre gated $27,459,986. The exports of lumber amounted to $7,007,299, the rosin ship ments sold for $6,211,792, the return from foreign sales of fertilizers and materials was $5,106,331, while the spirits of turpentine trade summed up to $3,341,663. The population of Florida is cosmopoli tan. In 1920, when Uncle Sam fostered his last official head counting survey, there were 638,153 whites and 329,487 negroes, 518 Indians, 181 Chinese, 106 Japanese and 25 residents of. all other nationalities in Florida. Of this po_Pulation, the native born whites are 13.8 t1mes more numerous than the foreign-hom whites. The present population is 1,250,000. In Florida, under present conditions, you will meet permanent residents who converse in several different tongues. The many seaports in the state facilitate direct travel to and from overseas' coun tries. English, Spanish, French and Ger man are the commonplace languages of everyday discourse. Other inhabitants speak the Italian, Portuguese, Rumanian, Dutch, Flemish, Swedish, Norwegian, Greek, Polish, Slovak, Russian, Bulgarian, Yiddish, Hebrew, Magyar, Finnish, Turk ish, Chinese and Japanese languages. There is no other state in the Union which is operated at less cost and more efficiently than Florida. The state govern ment is something quite different from the orthodox millrun. The Governor and his cabinet elected by popular vote, perform the manifold duties which in the majority of other state are handled by special and exr.nsive boards and bureaus. Strange to tel Florida is one of a few American states which is entirely free of debt. Florida expended about $100 per capita for new buildings constructed during the last twelve months. This extensive campaign of rai.sing new homes and office struc tures has not made serious inroads on the available building supplies. Timber ex perts estimate that there is still enough raw lumber in the state to erect 200 addi tional cities as large as Jacksonville, the gateway to the oldest state of. this nation. An ambitious statistician latterly computed the total mileage of salt and fresh water frontage in the state of Florida. This final figure ran up to the astonishing total of 9,500 miles, as there are more than 30,000 lakes in Florida. This is an adequacy of seashore and lakeside frontage for the dwellings of 5,000,000 people. Florida farmers use 6,242 miles of intra state railroad in marketing their crops raised for domestic consumption. The state boasts 10, 250 miles of improved high way. A network of good roads links to gether all the agricultural sections. Many farmers a\ail themselves of shortcut mar keting by maintaining motor trucks and delivering their prQduce directly to the wholesalers, retailers or consumers. Florida has persistently fostered the building of permanent roadways ever since the advent of the automobile. Even today, this drive is not finished. Uncle Sam, co-operating with the state, county and district officials, will expend $11,000,000 this coming year in highway construction. The Department of Commerce up Washington way has the official data to show that Florida is well along the highway to ward a total property valuation in excess of $6,000,000,000. During a recent decade the wealth of the state increased from $921,796,000 to $2,423,602,000. From that day to this, the upward trend has con tinued. Economists best qualified to dis cuss this topic predict that the sum aggre gate value of Florida by 1930 will overlap the $6 ,000,000,000 figure. Supplementary to the invaluable sta tistics which Mr .Mayo has presented in the above article, the editors believe that a few timely statements from leading Americans who are familiar with the story of Florida' s fable come true, and who have made investments or are directly familiar with Florida's business affairs, are appro priate in this article. "I know of no part of the country that will better justify investigation by those who are looking for investments."-Wil liam J. Bryan. "Those who are acquainted with Florida through visits, rather than widely adver tised reputation know it to be a common wealth that affords a bewildering array of opportunities for investments that promise early gratifying returns. Its progress and development along business lines furnish one of the outstanding examples of the romance and magic of American business," replied Senator Davis Elkins of West Vir ginia. From Barron G. Collier, who is the father of an extensive land reclamation and development program in Collier, Lee and Hendry counties, come these enthus iastic lines: "I know of no land which of fers such opportunities of investment yielding quick and satisfactory returns to capital, and I know of no land whose people offer so rich an investment as the friendship of the hospitable natives of the great Florida Peninsula." "From December 1 to May 1, Florida has the best winter climate of all the regions that appeal to tourist travel. No matter how the state may develop in the production of citrus fruits, or lumber or sugar or vegetables or anything else, this item of climate will always be the big asset and it will increase in value from year to year and will make Florida the winter home of people living twenty states to the north. The future and prosperity of Florida are assured.''-George Ade. "The loneliness and beauty and peace of Florida's coral keys are beyond compare. The white winding shore line, the fringe of. coconut palms, the bright green man groves, the dark blue Gulf Stream, and the opal shores, the bird life and fish life the mystical trade wind clouds and derf.ul sunsets, the white sun at noon and the white moon at midnight-these are a few of the things I love in Florida."Zane Grey. "There is only one way to stop a tre mendous development in Florida, and that is to stretch a line of militiamen across the northern border of the state with orders to shoot everybody that tries to enter. You Florida people cannot realize what you have here because many of you have never seen the North. You don't know how ut terly desirable your state is. Florida is going ahead by gigantic strides. I don't s e e B!!Y other possib .ility."--Judge Kensaw Land1s, supreme arb1ter of organized base ball. "Florida?" said Henry Ford. "Why Florida has everything in the world we Northerners want and need. Whatever it is that we want which we do not have at home, we can find it here-.and all the comforts of home, too. I figure that the Northern people will migrate more and more to take advantage of the pleasures and opportunities of this wonderland.'' "There is no state in the Union that has such opportunities or such a bright future as Flor1da. Florida has sunshine, water and phosphate, the three basic fundamen tals of agriculture. Florida has a strategic location only 24 hours distant from some of the world's leading markets."-Roger Babson. "God in his infinite wisdom, saw the needs of a touch of beauty in the world. He searched the treasure room of heaven and from the celestial jewel box took a bit of emerald and a bit of jade, and fashioned a wondrous shining pendant. He placed the pendant in a setting of turquoise sea and hung it upon the bosom of. a drab world. Then with the most glorious sun known to men or gods, he glinted its facets, and nature smiled and heaped flowers and golden fruits as offerings upon it. Then man came and saw that it was smilingly beautiful and fittingly named it 'Flowerland'--<>ur Florida."-Dr. W. A. MacKenzie. 27


At the VENETIAN POOL Pbotoo by 114. B Brower, M iami 1-Tbe Vneti&D Pool at Coral Gablee one of the abow plaoea of M ianU. 2-Itt s.,..nlh tower covered with colorfu.l Spanlah tile overlook the c)..,. wat of the 1-.ooa. 3---A divine board extencb from a J'l'&n roade rocky -d 4._can you imaalne nythitt.a more unique than thi a led o oae oW. of the pool. 28


&-The whole plan of the pool h ao w elded to include bridJeo, iolando and tiled roofed otructuno with larce aquore towers. 6-Tbe towora are faithful ...,.rocluctlona of the architecture of Old Spain and Italy, w ith the canal tampa on tall potu. 7-Eacb tower bu Ita ba.lcony with Iron crilled work rallinca aad atepa leadinc down to the pool from the dreuinc roorna and vine locci.u. 29


follow the shlpa and haunt the watorfronU. MIGRATING WITH the BIRDS B y R J LO IGSTREET BIRD were Florida's f i r t t o urists. And in numbers, birds till greatly exce e d the multitude of folk who throng the Sunny Peninsula each winter season. Florida has a unique resident bird popu lation, including a core of pecie s not to be found el ewhere in the nite d t a t es. Upwards of one hundred and fift y p ecies breed in Florida, if we add to the perma nent residents those forms which come from the tropics and outh America to find a summer home in the state In winter months, the number of birds in Florida is greatly increased by the ar rival of many species which breed in Northern climes. About one hundred species of birds may be found here between the months of October and May. The cau e of this extensive bird migra tion is not fully understood. Two opposite theori es ha,e been advanced to account for it. One theory is that the tropics were the original home of these migratory bi'rds and that as the glaciers of the Ice Age receded, the birds, driven by natural processes of over-production and the struggle for exist.,.. ... .... .. ence, extended their range to the north in search of breeding roo m and, that eason <'oncluded, returned to their first home. The other theory is that the Northern latitudes were the original home of bird!\, and that the pre ent mi$'l'atory habits were caused by the advancmg glaciers which fore d the birds to the south, for a tem porary period at least. It pleases us in Florida to accept the fir t theory and to believe that our winter birds are not strangers, but rather, former resident returning periodically to visit their old home. Some of our winter migrants must loYe Florida well, for they trave l enormous distance to ,;sit this Land of Sunshine. Follo wing the autumnal equinox, coastal waters of Florida are frequented by little Bonaparte's Gulls, which nest in Alaska and 1orthern Canada, but elect to spend most of their year in a mor ho pitable country. Bonaparte's Gulls may be seen in Florida as early as the middle of Septem ber and as late as the middle of May. In breeding plumage they haYe a black head, but with us, the head is white; the birds may be recognized easily by the du sky or blacki h pot back of the eye. These small Gulls are sometimes hard put to it in their struggles for refuse floating on the water, for other and larger Gulls, uch as the Ring billed and the Herring, likewi e v."in tering in Florida, pounce angrily upon them. On our beaches and coastal flats may be seen a member of the Shore Bird familythe Ruddy Turnstone-whose travels are no less than those of the Bonaparte's Gull. Turnstones breed on Arctic shores of both hemispheres and apparently become so enamoured of tropical waters that they are loathe to leave in the Spring; for scattered flocks are not uncommon into June, and a few individuals, who have chosen sunshine rather than parental duties in the Far North, remain with us all summer. Our Turnstone is readily identifi e d by his black and white throat and breast and white lower back. There are many other water birds in Florida in winter which while they may breed nearer than Ala ka, wing their WiDter vi alto n In the blrda alone the O ceAI\ Al\d Gulf. 30


way over two thousand miles or more of land and sea to be with us. The Ducks which frequent our lakes, rivers and lagoons, breed in Canada and northern United States. Most of our shore birds breed in northern Canada. Two especially interesting water birds that come to Florida for the winter months are the Canadian Goose and the Gannet. The one is common on the Gulf coast north and west of Cedar Keys, and the other is common off the Atlantic coast, from De cember to April. The Geese breed in Can ada and to some extent in the northern part of the United States. One of the most impressive examp les of bird migra tion is afford e d by the sight of a wedge of longnecked Geese, honking thei r way Florida-wards "to rest and scream among their fellows" in the warm waters of the Gulf. Gannets or Solan Geese b r eed on the precipitous cliffs of Bird Rock and Bona venture Island in the Gulf of St. Lawrence. In winter they may be seen in flocks gen erally at a considerable distance off shore, dhing with half-closed wings meteor like from a height into the water. It might be expected that such strong winged birds as Gulls, Ducks and Geese would migrate thousands of miles to Flor ida each fall. But the marvel of this seasonal travel of birds is increased when we consider the flight of some of the small and comparatively weak land birds. One of the smallest of North American birds, the Ruby-crowned Kinglet, breeds in Canada, and is a regular winter resident in Florida. The Ovenbird, not larger than an English Sparrow, is another of our win ter visitors, but many indivi duals fly on across the Gulf of .Mexico and Carribean Sea to winter in South America. Many other species of small land birds cross miles of water to that continent. An abundant winter resident in Florida is the Myrtle or Yellow-rumped Warbler. The summer home of the Myrtle Warbler is in Alaska and Canada, but early in No ''ember these active little birds are com mon over the state and remain in numbers until April when they depart for their far distant summer home. A rroup of ruUt firhtinr ovu acrapa of food near Daytona. Of our winter birds, none is better known North or South than the Robin. There was a time when Robins were con sidered game birds in Florida, but happily that day is past. It is now against the state law to shoot Robins, and it i s almost inconceivable that anyone would want to destroy so attractive a winter visitor. Robins are often seen in large flocks while here. They come late and leave early. Perhaps they choose the second theory of the cause of bird migration! How do these birds find their way to Florida? It is no small task to travel from Maine to Florida in an automobile, with highways and cities to guide. But many of our feathered tourists fly two or three times that far, some of them by night. Their course crosses mountain chains and river valleys. Many are birds of the year which have never been South befo re. Yet they unerringly find their t way o'e r the great expanse of a continent to arrive regularly in our peninsula. And when spring approaches and the repro ductive comes upon them, some of our bird visitors return to their northern breeding places by a route different from the one they folowed in the fall. Our only answer to the question, "How do birds find their way?" must be simply "instinct." Instinct prompts the migration flight and guides it in duration. More than this we cannot say. There is pleasure in lookin g for the ar rival of our winter birds, even as we an ticipate the return to Florida of our orthern friends. The call of the first Phoebe in October reminds us that while the snows will soon close in on New Eng land, it is yet summer here. The fast flying southbound flocks of water fow l are harbingers of our own delightful win ter .sea on. A cloae-up pletu .. of a flock of Lraser Scaup Ducka with a backround of Rinbilled CuUa. 3 1


"WAY DOWN UPON THE SUWANEE RIVER" The Story of the Filming of Stephen C Fosters Famous Song UNCLE JASPER was sad. He was very, very sad. And he was hungry -oh, so hungry! Also, he was tired and near to fainting. Every muscle in his frail old body cried out in protest as he dragged his weary self along the snow-laden, wind-swept street. "Mistah you see Marse Bill Ruble?" Passe r s-by stared curiously at the trem blingly eager old darky who anxiou ly in tercepted them. No, they had not een "Marse" Bill Ruble. Who was Bill Ruble, anyway? 'Hopeless' Bill Ruble they called him," quaveringly expla ined Uncle Jasper. 'Cept'n he -wa'n't hopeless, Mistah. They jus' made that up on him. Why Mistah, I raised that boy down at home on de Suwanee Ribber frum the time h e was a tiny baby till he was a grown man!" "Yeah," grinned the listeners in amuse ment, spurring the aged fellow on. "An' he never had a bad bone in hi s body," loyally defended Unc l e Jaspe r. "But folks they didn't understand and they called him no-good, just hopeless. Mis Mary loved Marse Bill, though, and even if her pa hated the very sight of him. So he up and went away. And Ise look ing for him, Mistah. You ain't seen Marse Bill Ruble, bas you?" ro, not one of them had seen "Hopeless" Bill Ruble from down Suwanee River way; so despondent in mind and more and more weary in body Uncle Jasper tottered on. Through many towns and cities in the North the feeble old darky roamed asking the same question of all-"Mistah, ain't seen Marse Bill Ruble, has you?" His food he got as only kind Providence knows, and at nights he slept in barns and outhou ses It was at these lonely hours when poignant memories would come to Uncle Jasper's mind memories of "way down upon de Suwan ee Ribb e r far far away"-where his loyal old heart was' eve r turning, where his loved ones did taymemories of h i s hand orne young rna ter "Hopeless" Bill Ruble. Finally the old darky gave up the quest and he went home-bac k to his beloved "Little hut among de bushes"-back to the corn and sugar-cane and cotton fieldsback to the trilling mockingbird and the strumming banjos--back to the nretty little town of Fairburn that nestl e d the green banks of the crystal Suwanee. And, lo and behold, his filmy old eyes came to rest with wonder and joy upon the face of Marse Bill Ruble who had returned mind you, just b e fore him. The lure of the beloved Suwanee had called back an other son! 'Cept'n he wasn't "Hopeless" Bill Ruble any long er. No sir! He was mister Bill Ruble now, if you please. He was worth lots more, this Ruble, than a Russian ruble -I should say so And all the folks that had formerly scoffed and jeered now came to admire and respect Mister Bill Ruble. Then Mr. Merril, the Big Roar of the Lions 32 By JO EPH FAUS Club, Simon Legree of th e proletariat and father of the winsome 2\ta ry, saw the error of his selfish and arrogant ways and quite humbly extende d the hand of fellow hip. As for Mary herself-well, went up to the erstwhile "Hopeles." Bill Rub le and she put her slender young arms about his very willing neck and he pressed her lips a Ia rose to hi acquiescent-nay, eager -ones, and in his ear he whispered soft words that immediately caused blushes to cover the gentleman's handsome coun tenance. And what do you th i nk, I ask, engendered this incongruous, masculine erubescent hue? A baby Absoti\ e ly lutely, too! The sweete.t, wonderfulest, prettiest, darlingest, duckiest, cutestfever baYe a baby? Yes? Then you know! Th is was that sort of baby. And all the time, mind you, the folks of Fairburn, not even the haughty old Mr. Merril himself, had known that "Hope less' Bill Ruble and Mary, the village belle, had been married for over a year! This \Yas the "coup de theatre," if you pleas e -the shock punch, the denouement, the climax, t he tina! filliP-and yo u may sa f ely r e t assur e d that one and all fer vently ,,; hed Mr. and Mrs. Bill-no, make it a dignified William-Ruble to "li\ e hap pily eve r after." Which t h e y did, of cour se. For wasn't this "way do,vn on de Suwanee ribber," that locale of romance par exce llence, where the mocking birds die still w arbling where the breezes waft myrrh and frankincense, not to say sweet jasmine? Pardon an inelegant "I'll say so!" A1: d, besides all that, this mythical Fairburn was in Florida, the glamorous Suniland! Now, in real life Uncle Jas):er was Arthur Donaldson, famous character actor; and Ho p eless" Biill Ruble was Charles Emmet Mack, film celEbrity developed by and protege of the great and only D. W. Gr iffith. Mary Merril, the village belle, was Miss Mary Thurman, lov ely luminary to steen thousand film-fiammed lonesome Lukes. Walter Lewis and Blanche DavenMary Thurman, aa bertft awHthe-art, flnd1 sofae e on the hore of the b!'!oved river.


-&nd the famoua Suwanee river brou1ht her lover back aJaln I port, well-known celluloid characters, also have prominent parts in this film opus The Royal Palm Productions, Ltd., which at date of this writing has just finished picturizing the romantic story, "Way Down Upon The Suwanee River," is backed financ ially by a group of Miami capitalists who prefer to keep their candle under the bu shel-that is, to have their names un mentioned. However, they have strong faith in the pecuniary and artistic possibili ties of their venture, and they are pro ceed ing with plans whereby five more pro ductions are to be made this year, or as quickly as possible. These photoplays are to be stories, preferably, of Florida, filmed in their entirety in Florida, and using as much as is available Florida talent. This first feature of the Royal Palm Productions company is made from in cidents from SVeral magazine stories by the noted author, Hapsburg Liebe. ir. Liebe has very effectively and alluringly hing e d together these episodes and trans formed them into an exciting and romantic melodrama of life on the beautiful Suwanee River. To readers of periodicals of adventur ou s il k Hapsburg Liebe is a well-known name. Photoplays that have been made from storie!l by this writer include "Bill Epperson's Boy," Jack Pickford, "Trimmed," with Hoot G1bson, "The Last Rebel," and several others. Mr. Liebe, who at present lives in Miami, is by birth a Tennesseean and he lov es that state. However, chance threw h im dov.'ll Florida way and he is rapidly falling in love with this section. As an official with the film concern i n Miami, he has had perforce to remain here, and to the edict he seems all too acquie scent! Tenne ssee, it appears, has lost a gifted native son Mr. Lie be asserts that the natural sc enic facilities of this state are without parallel in the Union; and he is positive that "Way Dov.'"ll Upon The Suwanee River," from a photographical standpoint, will rank with the most artistic pictures ever produced. The river scenes were taken on the shores of the pretty Suwanee River, in north Florida; others were filmed in and about Miami; the interior ones were photographed in the Miami Studios at Hialeah. Lem F. Kennedy, director of this feature, held the megaphone over such stars as Ann Luther, Jack Marvin Mary Carr and oth ers. Incidentally, it might be mentioned, he "made" Pauline Garon who, as a result of his tutelage, is now glittering under the independent banner of Cecil de Mille. Most of the pictures directed by Mr. Ken nedy were released by Pathe and Unhersal. This prolific cryer of "Lights!" declares that this latest photodrama is the best he ever made; that the actors responded very easily and sympathetic ally to the roles; that the story itself is exciting, fast-mov ing and, most important of all, full of that quality called heart-interest; and that the scenes are the most beautiful he ever used to grace and bedeck a film. Miss Mary Thurman, yclept Mack Sen nett Bathing Beauty, was incongruously enough before that a school marm in Salt Lake City; latterly she turned from wet bathing suit-or do they get wet?-to wet eyes-meaning a switch from comedy to drammer. First National company sup plied the glycerine. And very effect i ve glycerine it was, too, if we are to believe the critics. Miss Thurman is making good as a dramatic star. Her best performance she regards as that of the naughty "nymph de pave" in Channing Pollock's "The Fool." Miss Thurman said earnestly to me: "I love Florida! It's so fascinating, so tropi cal and, you know, full of dreams. That is, it makes one dream wonderful dreams. I think it's wonderful-everything about it. And so provocative of inspiration. This should be a veritable paradise for artists. "And, from a material standpoint, how the people hustle and do things here! It's truly marvelous. Florida is coming to the front fast, and in every way. The other states had better watch out--it's setting them a fast pace "Yes," she add e d, reverting to the main topic, I liked my role in the Suwanee River tory. It was fun doing it. I hope I managed a fairly capable performance. I know the others in the picture did splen didly. I'm sure the play will go over big with the movie fans." Miss Thurman is a very beautiful young lady, and, I might r emark here, de s pite the fact that she declared in a newspaper inteniew that she did n't believe careers and marriage mixed well together and that she wa s going to continue for a long period in her chosen work, she was ardently at tended by many Florida Lotbarios, prac tically all of whom-so it was romanti cally breathed to me begged her to r ele gate her career to an infinitesimal back ground. However, alas and no lass and alackaday for them, she lef t apparently heart-whole 33


The company "on location." (Left to rirbt} Hapsburr Liebe, aulhor of the sl ory; Genev ieve Ross, Charles Mack, L. F. Kennedy, director; Mary Thurman, leadinr 'WOman; M J Shyer, auistant direelor; some .. local coloJ""; Larry Williams, eameramo.n an d his usitant. In the rear are seen ArthUcr Donaldson and Blanche Davenport who played the parh of Uncle Tom and Eliza. and fancy-free-though telling me that she was certainly coming bacK next winter. So don't be hopeless, Bill Charles Mack, to bring briefly into focus an other character in this picture, is indelibly print ed on all theatre goer minds as a result of many ma terful performances in Griffith films. Probably the two that stand out the mo t are those of the drug-addict in "Dream Street," who made the supreme sacrifice for a broth er, and the English fop in "America," who renounced his mother-countrr, fought and di e d for the freedom of Franklin's, Washington' and ours. Mr. Mack takes, as beforesaid, the part of "Hopeless" Bill Ruble and he makes of it indeed a graphic and com pelling character de l ineation. Th e actor will have featured parts in forth coming Roya l Palm Production Larry 'Williams was main camera man and is thus responsible for the pictorial beauty and glamor of the film He was employed in like capacity with Miss Betty Compson when she made "Ramshackle House" in Miami some months go. "Way Down Upon The Suwannee River," is known throughout the entire world in song and story-and now it's in motion pictures. Very soon in thou sands of theatres in the Union there flash on the silver scr ee n a v iew of the gracefully-winding Suwannee, flowing between grassy, oak-tree borde r e d .bore.; and s ynchronous with the movement of the cry stal tide there will come in the orchestr11! refrail1 of the haunting melody-"Way Down Upon The Suwanee River"-a song that will never be for gotten, one that will liYe for all time in the hearts and minds of people eYerrwhere "The real uwance RiYer does not rise in anY part of Georgia It ri ilS in the highe.t mountain .of the human oul and is fed by the de pest springs m the huma n heart," says an editorial writer in an 34 Ea tern paper. I t doe s not flow through the northern part of Florida, but through the pleasant, sunny lands of memory. lt does not empty into a material ea, but into the glorious ocean of unfilled dreams. "It laves the shores of childhood. It cur rents ripple, with slow, sweet melody of distance. There is such my stical power in its waters that who ever finds him self wearie d and worn with the struggle bas OJJly to quaff and gain nepenthe. "It is far, far away, but the heart is ever turning to it becau e that's \vhere the old folks stay On its banks may be only a hut among the bushes, but the bees are still humming around it by day and the banjos are still strumming there in the star-light. And s o they will continue to do o as long as mem ories of home and simple hopes and affections are the most prized pos sessions of nankind "It wa i n a quaint jargon, such as was probably never actually poken by anybody, that Foster first about it. N evertheie s, his p l aintive ditty ha become one of the greate t songs of all time The 1Suneyors who would find the true uwanee River mu t hunt, not among the Florida streams but among the maje t ic treams of infinite tenderness and love." And so, while these are ,ong, _tory nad picture of the Suwanee River of Florida, i t belong s not only to u but to the entire t.mi,er e. It is not Uncle Jasper' nor Ste phen C. Foster's, nor 11ny fictioni t's, not any film producer's; it belongs to no child w hite or black, of Dixiela nd. The beloved and romantic Suwannee and all that it means and inspires be: long s ju t as much to the of Vermont, the gamin of :!\e w York's ghetto, the ranche r of the West, and Charles Mack and Mary Thurman the stenographer of Dearborn street.


,.. Sic Ha'uchdahl bru.Jcinc the World's record at Daytona Beach. The author behind hla camua o n the rlaht. 'T be STORY of a CAMERAMAN S OMETIMES, sitting in a (.ark movie and watching the thrilling antics of Harold Lloyd atop a skyscraper, Douglas Fairbanks hurtling over a wall or Tom Mix jumping a canyon with his pinto, I wonder why the audience, who so bravely applauds the daring actors, never thinks of the "man behind the gun." For, in every risky situation which takes the movie spectator's breath and stirs his admiration for the actor, the chances are that there is a cameraman in equally great danger, grinding away the precious footage in the face of terrific odds. Of course, those are the reflections of a cameraman when he's feeling the least bit sorry for himself and fears he isn't appre ciated. Every artist has those moments, and even the stolid business man sometimes thinks that the world doesn't appreciate the stupendous part he's taking in its affairs. The denti t probably knows that every patient has an uncatalogued serpent's tooth How many movie fans apprec-iate the part BiJiy Bitzer pla yed in the filming of the grand old Griffith classic, "The Birth of a Nation?" And those fellows "shooting the big adventure feature have something of the same life that the movie news ree l men enjoy, or not, according to their dispo itio ns When seeing the news events flashed on the silve r screen at the theater, people do not realize the trouble it takes to as emble the film. Hundreds of staff and field cameramen, statione d in all parts of the world, are "on their toes" eager to secure anything that will be of intere t to the public. The home offices, which are composed of four different newsreels-Pathe, Fox, International, and Kinograms-keep in touch with these men at all timesand nothing of great importance is overlook ed I have been in the news game for eight years, and during that time have covered many a signments-some that were very thrilling and others that were very commonplace. I found it BrJ W. L. STEPHE S interesting and educational, for i t takes you into places where others dare not venture and sometimes your life is in great danger. At the age of twenty-three, I conceived the idea of going to Central Americahaving heard so much about that part of the country-to make pictures of wild ani mal life. I got two young fellows who were born in the EYerglades of Florida to go down with me. Our equipment con sisted of guns, ammunition, steel traps, and / The author with two of his pets photographic supplies. We spent thirteen months down in jungles, which were teem ing with wild animals. We caught a giant anteater, tapirs, wild bogs, and many other animals. We saw few white men, but were thrown in contact with five different tribes of Indians, and each tribe spoke a different dialect. Not a day passed that we didn t have some daring e x perience Although I lost all of my photographs, through the "monkey government," I found that i t was one of the most instructive experiences that I have ever bad. One of my recent assignments was thirty miles from Key West, Florida, at Big Pine Key. There I made "movies" showing tbe men catching huge man-eating sharks, prin cipally for thei r hide which is made into leather. Huge nets, set out in deep water, are visited daily by men in power boats. Some days the catches amount to fifty or sixty sharks, but sharks are not the only things caught. Huge whip-rays, mea surin g ten feet across, turtles weighing five to six hundred pounds, and many other dinzens of the deep are among the catches. Commercially, every part of the shark is used. The backbone is made into ornamental walking canes The fins are shipped to China, where they are made into a very delicious shark fin s oup. The flesh is salted and dried in the sun, and then shipped to Africa Shark liver oil is u ed for many medi cinal purposes. The huge jaw bones are used to decorate club and the skin, which is the most Yaluable part of the shark is carefully taken off, salted, packed in strong boxes, and is then shipped to the home office of the Ocean Leather Company in New Jer-ey, where it is made into leathe r. This leather is then comerted into shoes, brief cases, and many other high-grade leaher articles. One of the most exa perating and hardest "movies" I ver attempted t o make was that of John D. Rock efeller, 'at Ormond Beach, Florida. I was a t Palm Beach when I rec e ived a wir e 35


r c.m.nman Stephen Ia Mable Cod,.', plane .-d,. to pboto,rapb tbe "atvnt" ,..rl.,..... by "Bur" MeGowan, t .be daretlevU of tbe air, aaea atandilltr o n tba J.ft WlaJ. from Mr. Cohen, of Pathe News, to go to Ormond Beach and make a picture of Mr. Rockefeller playing golf. I caught the first train out and arrived there next morning. That evening found me on the golf links with Mr. Rockefeller. I went without my camera to look thjngs over as I had been told that he was a hard man to photograph. I found him very easy to get acquainted with. Another news man, Charles Langer, and I followed the millionaire over the entire nine holes. He took frequent rest and during these rest periods Langer and I were entertained by him most favorablr. He told us stories and jokes and at the end of the game gave us each one of his famous "good luck dimes." The next day was Saturday. Long be fore Mr. Rockefeller appeared on the golf links I had my camera set up. Soon his auto drove up, about a quarter of a mile a way, and after a few moments his chauffeur got out and came over to me. My temperature went up, for I knew some thing was in the wind. "Mr. Rockefeller says that he will not come out on the field until you leave," said the chauffeur, who then stood around as if to see that I left. It was quite a blow to me. I knew that I had to get the picture, for the motto of the newsreel men is to get the picture, no matter the consequences. Having on long focus lens, so I could conceal myself in the bushes and photograph him unknowingly, I began to form other plans. That evening I called on Rockefeller's 1ecretary, and after considerable trouble I saw him. He opened the conversation bv telling me blandly that it would be impos a ible for me to photograph Mr. Rockefeller. "What is the reason?' I asked pleasantly. "The reason," he said speaking hurriedly, "is because every time he has his pic ture. taken he gets thousands of sympathetic letters from people seeking aid. They say in their letters that he is down here enjoying himself with his millions and they are in dire need of help. 'Won't you please send me so much, as you never will miss it from your millions'. Mr. Rocke feller never makes a personal donation. He has a foundation that devotes its entire aervice to giving out donations to charity and other causes. time he has his picture taken he receives through the mail bombs, flashlight powder, and other devices to maim and injure him. All his mail is carefully opened by someone else. So, young fellow, I advise you to go back to your office." Somewhat discouraged, I left the secre tary, but I had not given up all hope. I went to my room to fight it out, and there I conceived other plans. I knew that he was in the habit, every Sunday, of walking across a wooden bridge to attend the services at the Baptist church. The following day, lon g before he was due, I set my camera up about half way of the bridge and tried to camouflage wi th my coat. The birds were plentiful, and hun gry. I had brought bread along to feed them, hoping that they would di tract Mr. Rockefeller s attention from my camera. Soon he came walking down, his secre tary on one sid and his Yalet on the other. I began to grind. I had ground out about twelve feet when he saw what I was up to. Then he had his secretary walk in front of him. This experience did not discourage me. I had an auto to pick me up as soon a be passed and I got to the church before he did-hiding myself and camera in a library, in which direction he would be obliged to walk. Once more 1 was disappointed. He saw me shooting through the blinds and again he made his secrtary walk in front of him. I had one more chance: that was to get him when he came out of church, when he was busy shaking hands. I attended the service and just before it was over I hurried to my camera. The congregation began to come out. I looked closely, but saw no Rockefeller. Soon the crowd had disappeared, leaving only a few. I had begun to wonder if I had overlooked him, if he had slipped by me, or if he went out the back door. I was interrupted in my thought by the pastor. "Mr. RockefeJ!er says that he is not coming out until you leave," he said short ly. I packed up and left the church. I saw it was useless to waste my time further on Mr. Rockefeller, so I packed up and left for Palm Beach. I had to be satis fied with the twelve feet. Mr Cohen later complimented me upon securing the paltry twelve feet. I was at the Commodore Hotel in New York City, trying to get a picture of a celebrity, when I received a message from Underwood & Underwood, the newspaper photographers for whom I was working, to go to Far Rockaway Beach. There I was to board an airplane that would fly over from Keyport, N. J., and take me where the Princess Ann was ashore, breaking up with hundreds of men, women and children on board. It was the coldest part of the winter. At the end of the subway I found that I "That is not all," he continued. "Every The plane that took the author over the Princeu Anne. 36


had only enough money to take me to Far Rockaway Beach in a taxi. I took the taxi and, after an uneventful trip, arrived at the beach. Soon the airplane appeared in the di tance I saw that there was no pos sible chance for them to land, for the water was frozen solid far out into the bay and in places the ice was standing on ends. The plane circled over me once or twice, then headed back for Keyport. The fare back by taxi was five dollars. I had only one dollar. My first thought was to yet in communication with the office. When got them on the wire, I rec ived orders to report back to the office. After considerable dickering with the auto driver, I left my camera with him as good faith that I would return with the money. I was told at the office to go to Keyport that night and take an airplane from there in the morning, as the bay was not frozen up over there. Early the next morning, I met the pilot at the hangar. At my inquiries, he shook his head and said : "We can't make the trip. Last night the bay froze up stiff. Come take a look at the ice and see for yourself that it is not hard enough to hold a hydroplane. If it were hard enough, we could bop otf of it easily, but as it is we can't do a thing." I was discouraged, but had not given up at this report. "Here, I have a plan," I said, with great excitement. "What's that," he asked, without in terest. "Here is a nice level piece of ground, and it is freshly covered with snow. Why not skid along the top of that and make our get-away that way?" The pilot scratched his head. "I am doggoned if I don't try it. It will be the first time it has ever been done, and if you are game, I am." A thrill went through me when I thought of doing somethin g that had never been done before. We were oon bundled up in heavy clothes to protect us from the below zero weather that we would find up in the air. With the assistance of a few mechanics we soon had the plane in position to hop otr. The pilot looked at me. "Are you ready?" he asked. "All ready," I said, with a tremor in my voice I waved good bye to the fellows, and otf we went, the snow flying in all directions and the plane bumping enough to tear the bottom out. But we finally cleared the ground and were off for the Princess Ann. I was highly elated to know that I was going to get a picture that all the companies had at tempted to get-and failed. In a very short time we located the Princess Ann; her back was broken. The pilot knew his business and I was able to secure some very interesting shots. Before we had left the hangar, I had instructed the pilot to proceed to New York after I had secured all the photos I wanted. At a given signal from me he headed for New York. We bad the wind with us and soon we were flying over the Hudson River. He looked at me and shook his head. I read his countenance plainly-tl1at there was no possible chance to land in the Hud son for the ice was fioating down in big cakes and contact with one of tbem would mean destruction. So we turned around and Lucked a twenty-mile wind back to Keyport. I was 'beginning to feel the intense cold and show signs of drowsiness and weariness. I trust gled with myself to keep awake, but it was a losing battle. I don't know how long I slept. I was awakened sudden y by feeling the plane drop from under me. I looked over the side and saw the flashing up at me. I looked at the pilot and saw that everything was all right. He was volplanShlpne wa pholol'raphera on the "lmperator" after a hard day' a work. ing for a landing. I held on tight. The ground was right under us. We hit it with a crash, and I heard the rendin g of boards. The pilot hopped out when she came to a stop and I was right behind him. We found several boards torn out. I thought of the consequences that would have befallen us had we landed in the Hudson with those boards out. When I returned to the office I found another excited bunch, as they had been tipped otf by telephone. The boss gave me a bonus, and in a short time the newsboys were shouting: "Pictures of the Princess Ann." I was covering a pageant at the 49th Street Armory in New York City for Underwood & Underwood. After the pag eant a reporter for the World and I became engaged in conver ation on photography. He said that he was interested in the pro fession. "If you would like to see some of my work I will show it to you," he said. I was not very much interested, as I was in a burry to get back to the office with my negatives, but to be sociable to a stranger I looked at them. They were pic tures of him standing beside big automo biles of different types. "You must have been a chauffeur at one time," I said. "No, these are my cars," he said. "Who are you?" I asked curiously. He offered me his hand, which I took. "I am Cornelius Vanderbilt," he said pleasantly, "a reporter on the Wor ld." We both laughed it otf. I called on him several times aft erwards, and found him a very likeable chap. We went so far as to plan a trip down in the Everglades. A week later it was announced that he wa engaged to be married. During the summer of 1920 I was at Pablo Beach, Florida, making some pic tures of a change from airplane to auto mobile for Pathe News. A young daredevil, nicknamed Rabbit, wanted to break into the "movies." We were gathered one day in a gossip bunch and the conversation led up to how we could get Rabbit in the "movies." "I'll tell you how you can get in the movies," I said jokingly. "How?" he asked, all eagerness. "Listen, and I will tell you," I said smil ingly. "You go up in an airplane, fly over a young lady who is supposed to be drown ing, and drop from the airplane into the ocean and rescue her. "I'm game," be said, and I knew be meant it. We made arrangements for the airplane, and got a good looking girl to be rescued. She swam out into the ocean near a pier, on the end of which I waa stationed. The plane came swooping down with Rabbit hanging from the running gear. He made a beautiful drop. A cheer came nom the crowd of spectators Just then my camera jammed and I failed to get the drop. I didn't have the heart to stop, so I followed him to the beach and got him when he dragged the supposedly half-unconscious girl from the water. It hurt him very much when I told him that I didn't get the most important part. I asked him to do it over again. "No," he said. "Why," I asked, "it didn't hurt you, did it?" "It only stun g the bottom of my feet," he said, "but I wouldn't do it again. I've lost my nerve." When the international yacht race be tween the "Shamrock" of Great Britain and the "Resolute" of the United Statea took place, I was working for Underwood & Underwood. I was picked to fly above them and make pictures. When I arrived at the hydroplanes there were six other newspaper photographers from different news syndicates ready to go up i n different planes. The pilot of the plane that I wu assigned to was the chief of the aerial police, whose business it was to see that none flew too low There was a dense fog on, so we waited half an hour for it to clear up. When it cleared just a little we were off, my plane leading. We skimmed over the tops of the (Continued on page 5 ) 37


ALL'S SWELL THAT ENDS SWELL KITTY PAGE and Her Pals Execute a Grande Finale By 0. FOERSTER SCHULL Y SO:'lfETIMES the bottom rungs of the ladder look sweet-when y ou don't know any better. But have the good luck to climb up a rung or two and take a flop to the bottom again. After that you've gotta be careful that your minister isn t around when you're expressing yourself about the bottom rungs. Which is precisel y what happened to me. Once upon a time, in the blaa of the story book s, I thought Kitty Page was the luckiest frail in creation to be able to hold down the switchboard at the Royal Palm But it happened that I made bye-bye to telephone operating and opene d a r itzy realty office with my two boy friendsHart Hamilton Nelson and Blas Glinky. Then, when things looked like they were happening sweet and pretty, zingo I A misdemeanor on my part and a grand split up between I and my sweety shot me back to my slab of brunette Swiss cheese at the Royal Palm. I guess I know how Kapoleon felt when he wa hoose-gowed on that desert island. One word says it: Terrible! A week to the day after my r etirement to the Royal Palm I get a jolt that makes me forget my own troubles and think only of somebody else's. I'm sitting at my board plugging up house calls when a walking tailor's ad ankles up to the counter. There' s an air about him that simply shouts: "Lamp m e, cro,..,d; I m good!" A zippy outfit puts him in a class with Lord Photoaraphic flluurations by BlakeslHKHntworth Camel or whoe,er that bird was who had a rep for displaying a fancy fl'ont and has a brand of c igarettes named after him Or mebbe I'm mixing him up with that other bimbo who had a scenario writte n about him elf for Jack Banymore to act. An) way, that's exactly h o w he looked, if you get wh a t 1 mean. Wou ld you mind telling ne how I might get to Hardwick Infirmary?" he asks and right away, I get on my guard. Hardwick Infirmary, you know, i s the joint they took Bias to after he had passed out during a free-for-all with Cyrus Dunbar in our realty office. Moreover, I notice that the handsome stranger is a newspaper, folded to the photo section where, half-hidden by hi hand, is a picture of Bias under the supposedly humorous title, "Floored by Cupid!" I can see at a glance that the paper isn't one of our home products but the picture and the would-b e humor is the same as was published in our town the morning after the fracas. I could almost repeat the lines beneath the picture becaus e when publis hed in our paper they made me boi l. Briefly, they outlined the yarn about Bias getting tapped in France with a piece of Hun shell and never remembering his identity-then the brawl in our office and Dunbar's slugging him w ith a radiator cap that represented Cupid-ending up >Yith the info that the M .D. who was handling the case h ope d to bring back h is memory with an operation after hi fen: r had let up. Get me !'traight, there wa s no fault with the facts; what ma de me simmer was th e way thl'y were handled, like they were musical comc dy 'Hardwick Sure, I'd be glad to direct you, only we're not allowed to gi, e into to anybody but guests," I tell him, lying hard-for a reason. Th e reason being, I wanted to get a line on Lord Camel. "But I am a guest," h e replies, falling for my tric k. "I'm Mr. Tarrington, oc cup:v;ng Room 563." I say and give him the route to take. Then, just to try him out, I add: "You don't happen to be interested in Bias Glinky, do "Who?" he ask s blankly as if the name d o n't register for a moment. "Bias Glinky," I repeat. "The lad's picture that's in the paper you've got there -you know, 'Floored by Cupid!'" Oh, I see," he says. o no, no, no." "But you were reading about him just before you came up here," I insi t. "Yes," he admits slowly. "I wa s doing that littl e thing." "And he is at the Hardwick Infirmary -where you want to go." "No? R e ally? he asks as if it's news fit to merit an extra edition. Then I see his eyes narrow down to slits as if he Jt wa1 one of the lonaeat t.ripa 1 t"er took ln a Hart d idn't say a.nyth inr to ,... uul 1 treated him llkewiae. 38


I The Ideal Florida Home 'GVERY normal human being wants a real home. He will never be wholly satisfied with less. A roomy, comfort able dwelling of artistic design, amid delightful surroundings, in a congenial neighborhood, dose to church, school and stores, and in a comm unity offering social and recreational advantages -this the most deeply implanted ideal in the race. To that instinctive want Coral Gables, the finest suburb of Miami, Florida, makes an ir resistible appeal. It satisfies every condition, meets every requirement. It goes farther, for it offers a climate that cannot be duplicated any where else in the world-this sun-kissed city of the American Tropics, caressed by cooling trade winds, where the purple bougainvillea and the scarlet hibiscus bloom the whole year 'round. Those who build here build for beauty and permanence. The sketch shown is of the new Atlantic City Office : 1729 Boardwalk home being built by Mr. George E. Merrick in the new Riviera section. More than a score of equally fine homes, costing more than $100,000 each, will surround it. Two hundred others have been planned and financed in this year's construction program for the Riviera alone, while in older sections of Coral Gables a far greater number will be built. Homes, however, are not the only noteworthy feature of the building program in the Riviera, for it is here that many great institutional proj ects included in the $100,000,000 development budget are to rise. Great hotels, the proposed University of Miami, Mahi Shrine Temple and sports center, a huge sanitarium and miles of winding waterways will all play their part in supporting Riviera investments. Those who invest now in the Riviera at pre development prices, therefore, are buying at the most favorable time on a rising market. New York Cit!l Office: 140 West 42nd Street 'Rjpieral 40Miles of '\Vater Front Ccorce Executive Offices: Administration Building, Coral Gables Florida Offices: Jacksonville, West Palm Beach, Dar,;tona Orlando, Tampa, St. Petersburg, Sarasota, Bradenton, Ft. Lauderdale, Tallahassee, De Land, Ft. Myers 39


wants to conceal sharp thoughts that just knocked for admission into his mind "Un fortunate case. Do you happen to know him?" "I know of him," I reply on my guard, arain. "Hello girls know of almost every body worth salt in their towns." "I suppose they do," he agrees. "Was Mr. ... .. ... Glinky a prominent man in town?" "Passable," I reply. "Not big enough to make the town declare a holiday if he kicked off, tomorrow. But he'd missed by a whole lot of people." "I see, I see," he says. "In what kind of work was he engaged?" "Real estate. Had a firm of his own him and two friends." "Large?" "Things were breaking good for them," I admit. "They owned a small subdivision -Marehmount Heights-that promised big things for them." "And Mr ....... .... Glinky was selling real estate?" he asks, with a smile playing around his mouth as if the idea tickled him. "Just that," I reply sharp. Nobody was discount Bias' ability when I was among those present. "He could put over a sale with the best of 'em. What that feller couldn't do with the American dialect ain't worth doing." "American language, I suppose you mean, he corrects me. "I said American dialect and I mean American dialect," I announce. "Every time a new slang jewel appeared on the market, Bias caught it on the fiy." "Slang? No? Really?" exclaims Lord Camel and laughs outrifht. "But why not! Perfectly natural, 'd say. "Encore, please," I ask, muffing his re mark. "You wouldn't understand," he replies. I'm interrupted for a moment with a call and when I'm through plugging up tile connections the handsome stranger has disappeared. But the very first moment I can call my own I get the room clerk on the wire. "Handsome," I begin, "dope me up, like a good feller, on one of our distinguished guest&-bimbo by the name of Tarrington, Room 663." "If you !rails would 'tend more to your boards and less to the guests the big boss wouldn't have to hush up so many scandal&-" "Pop to it, sonny," I order. "What I don't know about you and the fourth floor, last Saturday night, ain't half so interest ing as what I do know." "Hold the wire," he grouches. A few seconds I get a full line on the handsome stranger. Name: Stewart Tar rington; place of residence: Chicago, Ill. He had checked in at five o'clock that morning. It was now barely ten. It looked as if he was kinda eager to get in touch with Bias or the hospital in which he was interred. The desk cutie gave me a little additional information that wasn't on the books: Tarrington had got a wire just after he had arrived. The lad asked if there was else be could do for me and I encouraged him to cut down chin music about my curiosity to the minimum. Dangerous thing rasping us switchboard girlies who might overhear personal business from time to time. The next thing I do is to tune in on the telegraph desk. There never was any Jove lost between me and the muggy faced tabby in charge of the telegrams but, for policy's sake, I work up my sweetest voice. "There was a telegram received for a Mr. Stewart Tarrington in Room 663 this morning, darling," I say. "Do you happen to know what it was about?" 40 we're not allowed to broadcast the contents of wires to the world." "Just what I was thinking, bon," I tell her, still sweet. "I happen to know a cer tain gentleman in the hotel gets confiden tial dope from a stable in York every day and still you open them. I tell you I know because I hear you phoning the tips to several pals-names upon request -and also hear you laying your bets with the bookies a little before post time." "I didn't see the Tarrington w ire," she says quick, the tone of her voice changing considerably. "Honest I didn't, Kitty." "Well, they keep copies of the wires over in the main office," I point out. "I wish you'd get this one repeated, dearest. Just a moment, sweetie; here's your connection." A half hour later I have a copy of the wire before me. There' s nothing like knowing how to get service when needed. The wire was dated Bo ton, Mass., and sounded like the boloney to me: "POSITIVELY PREVENT GLENDOVERS OPERATION STOP EXPENSE ACCOU!\T UNLIMITED WHICH MEANS BUY OUT WHOLE TOWN IF NECES SARY STOP FOLLOWING ON MID NIGHT EXPRESS." The thing had been sent from Boston at 8:45 the night before and was signed "William Braw ley." I get a promise from the girl at the telegraph desk to give me copies of all other w ires for Tarrington and, lacking Hart's moral and mental sup port, plug up for old man Witherbee. He's surprised but, if I can judge from his voice glad to hear from me. Knowing his time is crowded I get down to busi ness, right. "How are you at puzzles?" I ask him. "Haven't any use for crosswords," he says impatiently when I interrupt. "Four Jetter word meaning 'Hot Here after,' I'm not thinking about crosswords," I announce and hear his chuckle-some ( Continued on page 68) But I was wise enough to let Hart tatch me after we rot there.


FLORIDA Welcomes You DAVENPORT Invites You L J .... Come "To the Hills of Orange/and Where Beauty is Unsurpassed" Located on the Dixie Highway and the Atlantic Coast Line Railroad Amid Hills and Lakes in the "Heart" of the Famous Ridge Section of Imperial Polk County. DAVENPORT is planned, landscaped and zoned for thirty thousand inhabitants, with beauti fied, excluaive, restricted residential l parka and one of the sportiest courses in the South. t-------------------------+ DAVENPORT is building a industry in the famous HOLLY HILL GROVES cover ing 5,000 acres of orange and fruit trees--capable of producing an in come of a million dollars a year and upwards. Beautiful Art Post Cards of Davenport Free on Request Come to Davenport BoDy HiD Grove and Fruit Co. FRANK W. CRISP, Vice-President Davenport, Florida 41


R. B. Deaaia and two of hlt pet ll.lrcl&lu which are hla al.m oat cOD atant eompa.niona. SEVERAL years ago when R. B. Dennis and his wife came to southern Florida from Baltimore, Maryland, to estab lish a permanent home far south of freezing temperatures, they carefully sur veyed the commercial opportunities for immediate success in our southernmost state and finally decided that the peer of all enterprises in the extremity of these United States was that of food production. "The way we sized the matter up," said Mr. Dennis during our recent conversation, "was that Florida each year would increase in the hundreds of thousands of visitors which the stat e entertains. Others, by the score, have profited by providing diverse amusements for these people. An adequacy of hotels, restaurants, clubs and cafeterias supply them v.ith plain or palatial shelter and v.>ith all kinds of food from the sim plest nutrients to the most costly exotic rarities. In our extensive travels over Florida, we found in all sections of the state a dearth in local food production. Last year, for example, more than $14,500,000 worth of meats, eggs and poultrv products were imported. "Because poultry and truck crops are necessities which yield a quick turnover, we elected to engage in that form of food production," continued Mr Dennis. "And to insure unlimited production, we asso ciated ourselves with one of the largest THIS MAN OWNS A TEN THOUSAND HEN FARM He Specializes In the Production of Eggs and Poultry for South Florida's Largest Hotels commercial poultry projects in the South which operates a 150-acre farm Birmingham, Alabama. This partnership means that potentially, we will be quail ned to pro\" i de southern F l orida with at least 100 carloads of best quality poultry a year, as well as 100,000 dozen fresh eggs. We are devoting ten acres of fertile soil to the specialized production of table vegetables. We have made arrangements to serve ten of Miami's largest hotels with greenstuffs of this character." On a fifteen-acre tract opposite the Dade County poor farm, about four miles from Kendal, Florida, Mr. Denni has established an interesting poultry enterprise which promises to blossom into one of the largest projects of its kind in the tate. The tract has been permanently fenced in with steel posts and chicken wire six feet high. Five large roosting and laying houses have been built, each of which will accommodate 1,000 hens. Another unit of five additional laying houses will be constructed next summer. This will provide the farm with housing accommodations for 10,000 birds. About one acre of range has also been subdivided into small yards and runs each of which is equipped with a suitable ;helter and laying house. This area is used as the headquarters of the breeding flocks. When your writer 'risited the farm there were about 2,000 fowl on hand, but as the farm By GEORGE H DACY Theoe houaea have a c;apacity of I ,000 hen a each. (Below) Small brcecl inc houou used on the farm. is still in the con tructional stage, this foundation stock is but the beginnings of future and vastly augmented generations. Three breeds are being developed. One thousand Barred Rocks of the finest fami lies and bloodlines are now sunning them selves daily in their new home, while the remainder of the poultry population con sists of Rhode Island Reds and Rhode Island Whites To the general run of Floridian poultry owners, the Rhode I sland White breed is a comparative stranger. It is a newcomer which apparently is destined to win popu larity as these fowl are prolific producers of large eggs As meat producers, the birds of this breed are outstanding, as hens that weigh from 6 to 8 pounds are relatively common. The heavy weight of the hens is really objectionable when they are re cruited for egg hatching purposes. The hens are so hea\'-y that they will crush the majority of the eggs in each setting long before the chickens can hatch. Mr. Dennis told me that the majority of the Rhode Island White eggs which he has marketed have averaged approximately three ounces in weight and are so large that it is diffi. cult to place them in the ordinary egg carton. The Rhode Island White breed has been produced by crossing the Rhode Island Red and White Leghorn breeds and intro ducing some Buff Orpington blood into the union Instead of maintaining and operating large incubators to raise the stock which poten tially will range over his well-fenced fields, Mr. Dennis has contracted with a Miami hatchery. This plant has one 6,000-egg incubator and hatches eggs for Mr. Dennis at a total cost of 5 cents each This arrangement minimizes the work on the Mr. Denni1 uou &mall houoea for each hen ancl fifty chicka. (Continued on page 62) 42


Truly A Palace Among Palaces Gasparilla Cooperative Apartments "IN THE HEART OF THE SOCIAL C. \ TER'' On Biscayne Drive Loca t i o n and E q uipment Every apartment in this beautiful build i ng has a view of delight ful Tampa Bay. Walking distance from downtown Tampa. Building conuins private glass enclosed swimming pool. com plete modem Turkish baths, Italian tea and lunch room two terraced arcades and lounge rooms large and elaborate ladies' beauty parlor, open-air sun parlor on each floor, electric eleva tors, electric refrigeration, steam heat. janitor and maid service built-in vacuum cleaning system, etc Davis Islands Tampa Each Indiv i d ua l A par t ment is furnished with Terrazo marble lloors and ti l e borders, French doors, Textone walls to suit owner's taste. Each apartment is equipped with aromatic cedn chLfforobe closets, complete l y tile d baths built-in tubs, with showers, ptdesul lavatory Tbt KITCHEl is equipped with modern domestic science built-in kitchen units built-in refrigeration, porcelain drain board, whitt enameled electric fixtures broom closet etc. 0 THE ROOFTwo c omplete roof gar dens, with ballroom floors one glass enclosed IMMEDIATE RESERVATIONS NECESSARY -40o/0 OF BUILDING NOW SOLD \\'RITE O R WIRE The Apartment Building Trust of Tampa, Agents 400 WEST LAFAYETTE STREET TAMPA. FLORIDA


North end of Ermont Key from tbo pUot'o lookout. A MILLION dollars worth of buried treasure lies in the sand beneath the palms on Egmont Key at the mouth of Tampa Bay. A million dollar steamship from Italy or Norway looms on the horizon to westward on the b l ue Gulf of Mexico, to be promptly sighted by the look out in the tower on the i land. There is no connection be tween the two facts, but in wri t ing of Florida, the sev enth heaven, one naturally has to speak in seven figures, in round numbers, one for each lette r in the name, and $1,000 000 is sure to arou s e the interes t of the reader. Now, to bury the subject with the treasure, i t may be bri e fly e xpl ained that such i s said to b e th e value of the n etwork of t e l e phone light and pow e r cable.s of copper buri e d years ago by the War Department i n making connec t i ons betwe e n all batterie s, ca em ents and headquarters of Fort Dade. Now tha t the fortifications have been abandon e d, t he great expense of digging up the coppe r lines has thus far deterred the Governm ent or po s s i ble purchasers from salvag i ng them, and so they rest, like sunken ships or pirate gold. The guns are gone. Grass ana wel!ds grow over the ramparts. The little isle is left only to the lighthouse keepers and the pilots of the Tampa Bar, but romance lives on-romance, and hardships, and the haz ards of the sea. Seen from an airplane, Egmont Key is an emerald isle of green palms, with a bor der of silver sand, set in the blue of the bay and the Gulf. Although it i s part of Hillsb o rough County, it is thirty miles down the bay from Tampa and much nearer to St. Peters burg and Pinellas County, or Bradenton and Manatee County. Owned by the Fed eral Government, it has not yet be e n i n vaded by real estate developers or beac h vacation parties. It remains a solitary out post, w i th the empty barracks of the de serted army post, and the cottages at the pil.ot station. Since Dillon Thompson, veteran boa t man for t he pilots, sighted the steamer fro m the lookout tower a few minutes ago, at the beginning of this article he and two of the pilots have hastened down to their wharf and got under way in one of t he pilot boats They run past the north end of t h e key 44 PILOTS of the TAMP A BAR The Men Who Pilot the Freighters Into Tampa Lead An Unusual and Interesting Life By PHILIP E BARNEY and out the northwest channel toward the seabuoy e ight miles offshore, for the water is shallow far from land, except in the dredged channel, and it is dangerous for a ship to approach without a pilot. The pilot fiag, blue with a white square, is ho i sted over the staunch little motorboat. A fresh westerl y breeze is blowing and spray da sh es over the boat as it plun g es into the waves. The steamer proves to be a Japanes e vessel coming in for a cargo of phosphate. It slows down to half speed and a Jacob's ladder is swung over the rail on the lee side. Although partly sheltered from wind and wave by the big ship, the pilot boat plunges wildly on the swelling surges whi c h threaten to dash it to pieces against the towering steel hull. The pilot, wearing h is raincoat as usual to keep oft' the pray, is braced on the deck of his boa t It i an anxious moment for him and the boa t m a n and yellow sailors are looking i n tere t ed l y over the rai l far above. The pilot boat is maneuvered neatl y alongsi d e and as it r is es on a wave, he clutches the rope ladder and clambers up the first few steps with all has te. The pilot boat in s t an t ly beer s away. A litt le carele s ness, tardine s, o r bad lu c k a n d t h e pilot might be cau&'ht and cru s h ed betwe e n ship and boat, or at least find hi m elf dre nch e d i n a ri si ng sea at the e n d of t h e dangl ing ladder. Or h is fingers may be scrape d between ladder and ship as h e climbs Th es e accide nts do happen. Now th e pilot b oat, in s t e ad of ret urning t o the station, r e ma i ns at sea f or smoke w i t hi n the b ay i ndicates t hat another stea me r is lea in g port. An h our later it gets out to he bar. T h e pilot who b r o ugh t One e f tho pllbu a SblpBoard vane) after ber T&mpa Bay to U.. Cull. PUet l>.at an l.nbowad venal off Ermont Key. it safely out is swinging on a ladder just above the waterline. The pilot boat ap proaches, and watching his chance, the pilot jumps onto its little deck. By this time smoke appears to south ward probably a Shipping Board steamer which was expected some time morn ing. So the boat rolls aimlessly for an other hour and the pilots' appetites are s harpened for the dinner long since due. Finally the ship reaches the seabuoy, the next pilot is put safely aboard, and the boat head back to the station, to await the next call. I t i s a picture s que calling, and an eas y life-sometimes. There are days with few ships a p pearing, when the pilots who hap p en to be in town at the time can amuse th em s e l ves by motoring, attending the (Co n ti nued on page 64)


If you have $1,000 to $1,000 ,000 and wish t o invest in F l o r ida I can place your money where excellent profits will be assured TAMPA I have made from ZO% to for all clients who have in vested with me the past year H.E.OPRE Real Estate-Investments 307 Twiggs Street FLORIDA 45


"Eddie" Mitchell and oome of hia purebred Jtroe)'8. A JUVENILE DAIRYMAN How A Florida Boy Is Winning Wonderful Success By GENE HARRY DAY FIVE years ago, J. P. Rainey, agri cultural agent in Dade County, organ ized Southern Florida's first boy's calf club. A prominent Miami bank spon sored the purcha e of one carload of pure bred dairy calves. Two dozen farm boys -members of the junior farming club assumed the respon ibility of paying for these calves. The e boys signed notes to cover the purcha e price of the various calves. The project was commendable. It was designed to interest the rising generation in profitable food production and to intro duce better livestock blood far south of the peach and apple belt : For one reason or another, the great majority of the club boys abandoned their calf-raising activities after the first year. Only two of them persisted in the work. The remarkable records in junior dairying which these two lads have registered during the last half decade rank high among the outstanding achievements of calf club boys in North America. The accomplishments of Edward Mitchell of Kendal, Florida, are the more spec tacular because this boy was only 10 years of age when he joined the calf club; yet today, at 16, he is the owner of five reg istered Jersey cows and heifers valued at $3,000. If there is any other American boy of "Eddie" Mitchell's years who during the last half decade has earned and saved $3,000, the writer would go far to meet the lad. So far as the writer has been able to ascertain, there is not another boy in his 'teens in the United States who can match the success of this perseverant youth of Southern Florida. When the drawing was made to de termine how the club calves which were imported from one of the leading dairy farms would be distributed, Edward Mitchell drew number five. And when he finally saw the calf which he bad drawn, "Eddie's" dairying enthusiasm was almost snuffed out. The number five calf was one of the lea t pre-posses ing animals of the lot. In fact, young Mitchell sought out fr. Rainey to find out for sure if the calf was a registered purebred. And on the assurance of the agricultural authority that the animal was of fine breeding and high quality, Edward Mitchell returned to Kendal with his $175 Jersey heifer. 46 Yes, appearances are often deceptive If you do not believe so, ask Florida's lead ing juvenile dairyman. The Jersey calf that looked like a scrub has turned out to be one of the finest cows ever raised in the state of Florida. During the last five years thi animal has returned a net profit of more than $2,300 in cash and calves to her boy owner. She won the champion hip twice running in the club boy classes in which she was exhibited. One year she was awarded the grand championship hon ors and sweepstakes at the Dade County Fair. During the last two seasons, due to sickness, the cow was not shown. It is doubtful if there is a better Jersey in Florida at present than Noble's Eugenia McCoy, called for short "Big Jeanie," by her 15-year-old owner The first year that "Big Jeanie" was milked, she yielded 9,000 pounds of sanitary food. During those first twelve months, this thrifty Jersey paid for herself and also produced a net profit of 325. And from that day to this, the dairy matron has been numbered in the breadwinner class During the last two years she has produced 24,000 pounds of milk and will complete her best one-year record of more than 13,000 pounds of milk during the current year. "Eddie" and two of bla Champion. "Big Jeanie" has dropped four fine cal\'es during her r sidence on the Mitchell farm. Edward sold the first heifer calf to his father for $50 He has raised and still owns two of the other heifers, while the fourth animal-a bull calf-the boy old to a neighbor for $125. The remark able record of this remarkable cow is largely due to the matchless care and at tention which her juvenile master has ac corded to his most cherished possession. Two years ago, a rattlesnake bit "Eddie" Mitchell's prize-winning cow in the neck. The head and neck of the poisoned cow swelled to twice normal size. Her condi tion was critical. "Eddie" refu ed to give up hope. He worked over the cow night and day. Finally the animal rallied and recovered, chiefly due to the patience, per sistency and perseverance of her juvenile nurse. Edward Mitchell saved the life of his famous cow. She appreciatively is en abling her young owner to accumulate the beginnings of a modest fortune. Edward Mitchell's father operates a large dairy farm with a herd of 100 pure bred Jerseys. The son has arranged with the father to purchase the milk which the lad's cows produce. The father pays the boy seven cents a pound for the milk and charges three and one-half cents a pound for the feed which the cows consume. "Eddie" attends to milking, feeding and caring for his herd. This boy, who is still in his early 'teens is one of the few lads in Southern Florida who pays all his own expenses. The cows earn enough money so that their young owner pur chases his clothes, pays his schooling ex penses and annually enjoys a three months' va<'ation trip to his former home in Massa chusetts. While the boy is taking things easy up North, an experienced dairyman takes care of the cows for him. The case of Edward Mitchell is a won derful example of the importance and value of agricultural club work which the national Department of Agriculture, in co operation with the Florida Experiment Station, is fostering in our southernmost state. Under the skillful direction of ex pert agriculturists the club boys are taught the approvnd methods of producing milk, feeding dairy cows, caring for the herds and improving the sanitary qualities of the home milk supJ?ly. These boys shake hands with practical science They become acquainted with the most progressive prac tices They learn to judge dairy cattle and to differentiate between the best and the average cows by cursory examination. The wellbred calves which these boys care for and nurture mature into outstand ing dairy individuals. They produce double, treble and quadruple the amount of milk which the average cow of Florida yields. They bear superior calves which grow and mature speedily. They are oqt standing illustrations of the value of bet ter blood in the dairy barn. Working daily with purebred livestock inspires these youthful farmers with the dignity and im portance of professional food production. The imprint of agricultural club boy acthrities is reflected in the ca e of Ed ward Mitchell His father wishes the boy to go to college when he finishes his high school training in order to study to become a la\\ yer. The boy, thrilled with his suc cess as a juvenile dairyman, wants to de vote his life to the production of sanitary market milk He has assembled the foundation of a fine potential herd and de sires to make the most of his opportunities in dairying. He knows that the United States is crowded with well educated law yers, many of whom are unable to earn even a fair livelihood. On the other hand, the chances for success and profit in food production are unusual in Southern Flor ida.


INFORMATION Regarding THE FLORIDA KEYS We are in close touch with developments on the Keys and can give you intelligent, information. A uilinJ aloop plyln1 10mon1 the Florida K oya. No better opportunities for profitable investment are to be found anywhere in Flor ida than on the Florida Keys. One of the numerous coconut e-rovea on upper Matecumbe Key. Tropi c.) IJeene on B i a Pine Key. EMERSON REALTY co. Room 8, 103 N. E. Second Street MIAMI, FLORIDA 47


7he 7/oridac;Jfome cA '!!Jepartment conducted IN addition to other edible gifts provided by Florida for her children this month she gives us okra, citron-melon and, along the coast, cocoanuts. The peculiarly savory reputation of okra gives it prestige, its fame depending upon the gumbo or gombo dishes associated with the Creole cookery of Louisiana. The word "fUmbo" or "gombo" is supposed to be der1ved from the (African) Angola ''kingombo," which means okra. are practically based upon the mucilagl nous quality of this vegetable, yet gumbo may be made without okra since powdered li&S.Safras leaves give the eame ropy quality. Indeed it is this which is employed in "filet gumbo" (fee-lay), filet being the French for thread or string. But while change is sometimes an e .xcellent thing in diet as well as in other affairs of life and although Creole gumbos are very delicious, our tender Florida okra will be found exceedingly satisfying in otber, simpler forms. The okra plant is strikingly handsome wh en in bloom for its large, silken yellow blossoms show inherited family beauty and prove it fit relative to the hibiscus, the hollyhock, Jamaica sorrel and cotton, to mention some of its kin. One may readily see the r esemblance by comparing these blossoms and reali:l:e it still more by con sulting one's botany. In Florida a botany should always be near, even when cooking. It adds zest to the appetite and stimulates the mind to know something of the histon or habits of vegetable and fruit-foods of which we have such variety in our state. When "Citron" was spoke n of by house keepers of our grandmothers' days (and earlier), citron-melon was almost invariably meant since real citron was not then easily obtained and citron-melon made a good substitute. (Watermelon-rind, prepared !n similar fashion was at times used, also). The citron of commerce (Citrus Medica), is a member of the big citrus family to which our orange and grapefruit belong, so it is quite distinct from the citron-melon which is what its name states: a melon. Yet because their use was formerly so much the same the tradition which then confused them has persisted and today recipe writers and cooks are often not at all clear upon the subject. Although the real citron is grown in Florida even here it is not familiarly known but we also have the citron-melon and may revert to old-time methods in substituting it for the Citrus M edica But an even more interesting feature of the citron-melon is that it contains an un usual amount of pectin. It was a F1orida scientist, Mr. T. L. Mead, of Lake Charm who about twenty years ago pract1cal use to which this melon might be put, arplying his knowledge of its supernol'J!la supply .of to help in the famtly Jelly-making. Smce then it has been experimented with by many and among those who now recommend it for the pur pose discovered by Mr. Mead are the heads of ou r State Home Demonstration force. The citron-melon is sometimes to be found in old groves in the interior of Flor ida: is even to be seen straggling along the public roadsides occasionally. and on the sandy ridges of our East Coast renews itself year after year like some vine although originally planted by 48 cY .N .E -w-"""'X ers. It may be kept in a cool, dry place for months but is best for making into "citron" when under-ripe. The cocoanut in shredded, commercial form or at maturity in the shell is not con sidered easy of digestion, being properly in such condition one of the foods which may be classed as roughage for the stom ach and thus, not without value. But the fresh, immature cocoanut, soft to be eaten with a spoon, is, it is cla1med, almost ideal for delicate digestions. The milk of several young cocoanuts a day is sometimes prescribed as a "restorative" for those lacking in physical In Oriental countries the cocoanut is more commonl y used for everyday food than in the Occ i dent and several of such Eastern recipes are included in those which follow. To Cook Okra Simply To cook it successfully one must have tender olaa, so, if tbe tips of the pods cannot easily be broken or snapped off be ware of it. Remove stem-ends; slice pods across or lengthwise or cook whole Add from three-fourths to a pint of water for each pound of okra, (about a quart), salt in g it slightly, and cook carefully, only partially covering it for okra is sure to boil over before one knows it if cooked entirely covered, in an ordinary vessel. There are people who dislike the mucilaginous property of okra and imagine they cannot eat it as ordinarily treated. In such C88es add a tablespoonful of vinegar for each pound or quart when cooking. Th;s will cut the "stickiness" without giving a vinegar flavor. Simmer till tender. Okra Salado Okra prepared in the foregoing form is sometimes used, cold, as a salad. Lemon juice alone may be served with it or French dressing, these simpler forms being more suitable for a salad to serve with meats. Other Okra Cooked okra may be escalloped, baking with alternate layers of crumbs or t<>matoes (topping with crumbs), or with rice instead of crumbs, or it may be scrambled with eggs or alone, sauteed in a little butter. Simple Beef Gumbo Cut a pound and a half of beef or a pound of beef and half a pound of veal into inch squares and fry with these three dozen sliced okra pods, one onion and a small, hot red pepper. When browned add two quarts of water, renewing the water as it boils away. Serve with boiled rice. Simple Chicken Gumbo Fry a young chicken; when done add a sliced, medium-sized onioni frying this; also a quart of okra, two arge tomatoes and a pmt of boiling water. When nearly done add corn cut from two ears. Season with salt and cayenne pepper to taste. Simmer about an hour. Serve with boiled rice. If a larger, older chicken is preferred add four tomatoes and cook with two quarts of water two hours or more. A half pound of ham is often added, with parsley and other pot-herbs. Creole Chicken {S.R.S. Doc. 39, A-84) One medium-sized fowl, two cups tomato, one cup each of okra and sweet. chopped peppers, one tablespoon of fat, one-fourth cup chopped onion, one-half cup rice. one teaspoon salt and one cnp boiling water. Dress the fowl and cut into joints. Melt the fat, add onion and pepper. Cook for a few minutes to develop flavor. Then add salt, tomato and okra and simmer for ten minutes. Place layers of the chicken, vegetable m ixture and rice in cooking ves el till all is used. Pour over this the water. Simmer one-half hour and put in fireless for three hours without the hot disk or two hours with it. Additional seasoning of ham or bacon, parsley and bay-leaf may be used. Citroll Melon Marmalade An old Virginia recipe directs one to peel and chop the firm part of a melon. For each pound of pulp allow one pound of sugar, the grated rind of a lemon, with juice of half a lemon and one teaspoon of ground ginger. Boil at first, cooking more sl owly as it thickens, till it makes a smo oth. thick marmalade. Citron pulp may be prepared in similar manner, omitting the ginger, used in equal measure with orange pulp, strawberries or other fruit. In times of short crops of certain favorites the use of citron-melon makes it possible to have quite as many jars or glasses if milder in flavor. If orange rind is used remove and run through food-chopper and cook tender before adding. Citroll Melon Pectin {Bul. 34 State Home Dem. Work) Cut the citron melon in portions, pare off the green rind. Remove the seeds; cut the flesh of the melon into small pieces; measure the melon and juice To each cup add one tablespoonful of lemon-juice and one-half cup of boiling water. Bring to the boiling point. Remove immediately from the stove, cover and let stand fifteen hours. Strain the juice and test for pectin with alcohol. This method usually gives a good pectin. (To test for pectin pour a tespoonful of strained juice into a cup and on it a teaspoonful of 95 per cent alcohol. Denatured "!coho! is not so but will be of help. Shake, then pour mto a spoon If the pectin is in a solid clot it is safe to add equal measure of sugar in making jelly. If not clotted the sugar must be decreased). Dried Citron Melon No. 1 Quarter a firm melon; remove seeds and outer rind. For one medium-sized melon allow two quarts of soft water and for each quart dissolve i n it a lump of alum the size of a hazelnut of filbert. Place in vessel (water should cover melon) ; let come to a boil and cook (covered) till beginning to be tender. Drain; replace in vessel with equal measure of sugar, a tea spoonful of salt, and only enough water to moisten well, cooking about thirty minutes on asbestos, meantime turning the melon. Then drain out on an oiled siev e or plate and cook the syrup till it is thick, then replace the pieces of melon an d cook ten minutes. turning. Drain out again and dry in a cool oven or in the sun, turning the pieces each day until sufficiently dry when pack away in layers sprinkled heavily with sugar. Dried Citron Melon No. 2 Cut melon rind in size desired, after say two by four inches, and an inch thick and cook in weak salt water till just approaching tenderness, then drain. Place in alum water (to prepare see fore going recipe) for six hours. Drain; place in fresh water one hour and drain again. Allow equal weight of sugar for the melon, for each two pounds of citron a pint of water and grated rind of one lemon. Also, one tablespoonful of citric acid may be


uThe Tropical Wonderland" FORT LAUDERDALE'S assessment 1924, $11,000, 000.00 1925, $50,000, 000.00. FORT LAUDERDALE'S bank deposits 1920, $879 000.00 1925, over $7, 000,000.00. FORT LAUDERDALE'S building permits 1924, $1, 100,000.00 1925, program estimated at $6,000, 000.00. FORT LAUDERDALE'S popul ation gain betwee11 the 1920 and 1925 censut was 27 4% -the largest percentage registered i n State of Florida. Whether sportsman, i nvestor, bomeseeker 01 winter resident Fort Lauderdale o ffe r s you opportunities and advantages that merit yom careful consideration and investigation. For booklet ancl inrorm.ation Secretary Fort Lauderdale Chamber of Commerce Fort Lauderdale, Florida 49


50 Don't wait! -of course there will be profits here for the vestor this fall -but why wait? r'IL HE folks who consider Florida and Fort Lauder\., I dale as "winter resorts," and who thin k of Flor ida in terms of "seasons." are way behind times! There is no l onger a "season" in Florida! Fort Lauder dale is now a year 'round city. There is more business being transacted in every line, at this time than there was at the height of the "winter season" of 1924-25. Investment opportunities are presenting themselves daily, and much can be done now with a small amount of capital. But remember-prices are advancing rapidly. and the lot that can be purchased now for $5.000 will cos t double that amount this fall. In other words, the investor who wa it s t ill winter to buy. must have twice the working capital that is necessary now! We have on hand a list of excellent investments rang ing in price from $2,500 to $500.000. If you are con sidering buying in this vicinity, we will be pleased to hear from you. You will not be obligated, so write or wireJOWeUingtonRoe Jfnc. and Affiliated lLaR1ld Co/s F ORT LAUDERDALE; FL O R I DA added for each p int of water. Boil syrup in separate ve sse l till clea r a n d thick when add melon; cook till translucent; drain and dry as in fore going r ec i pe. The d ipping in hot syrup should be repeated .several time. for be s t results. Citron Melon Preserve No. 1 Cut in shape preferred and soa k over night in oft water w ith a tablespoonful of salt added for each quart. In mornin g drain; soak in fresh co ld water an hour; drain again; place in vessel with three an d a half pounds of sugar for each five pounds of melon with one and a fourth pints of water and s ix thin-slic e d l e mons Cook slowly till clear. Seal while hot. This may be drained out at any time and dried as i n foregoing recipes. Citron Melon Preserve N o 2 Soak overnight and freshen a.s in fore going recipe then drain; cover again with fresh water; add a teaspoonful or small lump of alum for each two pounds of melon and boil till clear. Drain again. When quite cool add for each pint of melon a pint of sugar with just enough water to moisten well; also a few pieces of ginger root; replace on stove and cook sl owly two hours. Most of the will have candied by this time; pour the rest of it, hot, over the pieces packed in jars. Or, instead, dry the preserve as in fore going recipes Cit r o n Melon Sauce ( O l d Florida Recipe) Peel and cut firm rind into cubes or slices; and drajn. Allow on e thin sliced lemon for each pint of melon with a saltspoon of salt and about half a cup of sugar. Place in double-boiler or baking dish with only enough water to cover bot tom of vessel, then cook slowly till clear but not too soft. A little lemon flavoring or spi ce may be added. Serve very COld. Citron Melon Chutney Peel the rind; cut up three pounds (in cubes); sprinkle with salt, let stand twenty four hours then drain. Mix together one ounce each of turmeric and mustard, two tablespoonfuls of cornstarch and one cup of vinegar. In a separate vessel place four cups of vinegar, one sliced onion two ounces whole ginger, a dozen each of whole cloves and small, hot chili es and one-third cup of sugar. Boil this for ten minutes then add the mustard mixture; bring to a boil; add the melon-cubes and boil thirty minutes. Place in jars and seal. Cocoanut Soup (Caroline L. Hunt) Thicken three cups of veal stock with two tablespoons of flour; seaso n with salt and pepner and one-half teaspoonful ol mace. Whe n ready to serve add one C\:)l grated cocoanut with a few drops of lemon and reheat. Coc oanut Veal Curry ( Caroline L. Hunt ) Cut the fat from one and a half pounds or less of veal steak and d i ce the lean part. Cook in s ufficient water till tender. Brown one sl iced onion in the d iscarded fat; add another onion and two sour apples or green tomatoes; cover with water or the broth from the meat and cook till tender. Mix one-half teaspoon of curry powder w ith a little water and sti r into the meat with the apple and onions. S eason highly with salt and cayenne or paprika. Just before serving add one and a half cups fresh grated cocoanut and as much broth as this will absorb. Re-heat and serve with rice. Vegetabl e Cocoanut Curry Slice a large onion into a pan w ith two tablespoons of fat; let brown slightly; add a tablespoon of curry powder mixed with a half pint of cocoanut milk and little salt. Simmer five minutes; add previously cooked vegetables, a cup of peas, two each of potatoes and carrots (or other vege-


( HE ever delightful. ever sunny land of Southern Florida calls you--calls you now. Whether it's June or January, it calls you to happiness ; to pleasure and profit. Both pleasure and profit await you if you can come in person now. But, for your profit. whether your call be in per son or by mail or by wire there is here for you a tried and proven realty or ganization ready to aid you. For mort thaD twdve yurs we have bte11 watch ing and studying rtalty values here-have bte11 earnestly and honestly serving our clienu-and making profitt for them D ur ing that time hundreds of non-resident clie nts have found our service of inestimable value. Sunnyland can serve you too-Sunny l a nd invitu you. -Write U1 Wirt U1 Or Call Som e exceptional offer ings now in Miami City Properties, im proved and unimproved. Miami Beach Properties. Ocean Front from Cocoa to Key West. Merritt's hland, acreage just east of Cocoa, riches t farming and citrus land in Ameri ca. -Ar1d Wt War1t Your Liatir1gs, Too Buw and Sell Through SUNNYLAND 51


5 2 Florida Acreage South Florida offerings attractively priced for Syndicates or Individuals 1,000 to 500,000 Lee. Charlotte, Hendry, Collier Counties WaterfrontInterior--Timber Lands THREE SPECIALIZED DEPARTMENTS ACREAGE Guaranteed Delivery CITY PROPERTY Rapid Enhancement LOTS AND SUBDIVISIONS D evelope d or Undeveloped K. L. Jeffcott Realty Company REALTORS FORT MYERS "The City of Palms' FLORIDA tables) and a cup of grated cocoanut. S im mer five m inutes; sene. Cocoanut Indian Fritter (Fruit Recipu) Place in a bowl three tables poons of flour and s cald with enough boiling cocoa nut milk to make a sti ff, smooth paste. Cool; add beaten yolks four eggs and whites of two with a cup or more (as d esi r ed) of fresh, shred d ed cocoanut. Work this well together then drop by into hot deep fat and fry a golden brown. Drain and serve hot. Cocoanut Toast (Fruit Recipes) Toas t to a medium brown some slices of rus k and pour over the m fresh coacoanut milk sl i ghtly thickened, adding at the last sh r ed d e d, tender, fresh c ocoanut. S erve hot with a dash of nutmeg. Fig Preserves No. 1 A fig for canning, presening or pickling should be firm and sound, taken just before or as it reache s the stage of maturity at which the skin first begins to break. 6 quarts fig s 3 quarts water, 2 quam sugar. Add one cup of s oda to 6 quarts boiling water. Plunge figs into hot soda solution and allow to remai n until white, milky fluid is extracted (about 15 minutes), or until water is cold enough to plunge hand into comfortably. Put figs through two cold water baths to rinse well. Cooking: Drain figs thoroughly and add gradually to the syrup you have made by boiling the sugar and water together 10 minutes and skimming. Cook rapidly until figs are clear and tender (about 2 hours). Plumping: Whe n figs are transparent and tender, lift out and lay in trays. If the syrup is not quite h eavy enough after removing the figs boil it down to the proper consistency. Pour this syrup over the figs and allow it to stand over night. Next morning pack the figs in steri lized jars; fill them to ov e rflowing with syrup, place caps on partly and process 15 minutes f or pint jars and immediately fasten tops air-tight. (In packing use only whole firm figs. Use soft and broken ones for making marmalade. If plumping is impractical, figs may be finished by cooking until syrup is sufficiently heavy. Remove the vessel to the rear of the stove, ke e p at boiling point and pack in steriliz e d jars. Where it i! desired ginger root may be dropped into the syrup for flavoring or cloves used.) Fia-Preserveo No. 2. (A Rich Preoerve) 8 lbs. figs, 4 qts. water, 6 lbs. sugar. Select fruit that is just mature. Make a boiling solution of 8 cups of water and half cup of soda Pour this over fruit and allow to stand 15 minutes. Lift fruit from water, rinse well and drain. Add fruit gradua1ly to the syrup made by boiling together the sugar and water. Cook rapidly until figs a r e bright and transparent, and syrup sufficiently h e avy. Should the syrup become too dense before fruit is transparent add a half cup of water. This may be repeated if necessary. The method for plumping in No. 1 may be used or the figs may be removed to rear of stove and put imm e diately into sterilized jars and sealed. Fia-Preserve No. 3 (M ethod well adapted to the White or Lemon Fig.) Peel figs. To each pound of fruit allow lb. of sugar and lh pt. of water. Put on water and sugar and let come to a boil, then skim. Add figs and 1 lemon to 8 or 10 lbs of fruit. (Lemon to be sliced thin). Boil slowly until figs are clear and syrup thick. (About 2 hrs. for 10 lbs. of fruit). Boil rather rapidly the last .! hour. A little ginger may be used instead of the lemon. Canned Fia-o Treat the figs with a soda bath as in preparing for preserving. Put them in a


A J. TURNER, Preaident C. G. HALL, Sec:'y Tr-a MIAMI REALTY SALES, Inc. Coolidge Building 400 N. E. Second Avenue Miami, F l orida A Story Ent i tled ''When Dreams Come T ,, rue Florida will some day be your home. Begin to build that "Castle< in Spain" you have dreamed o! since boy and girl days. Now is the time to blaze the trail and make your dreams come true. We will lend you every assistance in the choice of a lot, farm tract or tovm site. The Miami Realty Sales, Inc., has a trained corps of Florida land experts who comb the State of Flor ida for the finest agricultural lands, the most at tractive home and township sites adjacent to pros perous thriving cities. This land was secured before the increase in land values and is offer e d to home seekers and investors at a very slight advance over cost. This organization has recently launche d a de velopment of mammoth proportions eight and a hal f mi le.s from West Palm Be ach This development is known as C entral Palm B eac h. The cost of lots in this property ranges from two hundred and fifty dollars to one thousand dollars, !ann tracts from thirty-five hundred dollars to forty-five hundred dollars for ten acres; tenns one third cash, balance one, two and three years. Roads and sidewalks are unde r construction. The experimental stations and the government have found this soil a rich sandy loam, clay and marl subsoil, varying in depth from four to twelv e feet. The land is sub-irrigated. Farmers around this development are producing as high as four crops per year. And it is not impossible to cl ea r one thousand dollars per acre on string beans and tomatoes. Gladioli bulbs clear as high as three thousand dollars per acre. In a short time this development will be a thriving small city which means increased land values, as i t is ideally located within a short drive to West Palm B each the com me rcial cente r of this section of the East Coast, One half a mile across Lake Worth is Palm Be ac h the society play ground of the world If you cannot com e to Florida now let us bring Florida to yo u ; write us for full information. Many people from other states who h av e taken advantage of this organization's knowledge and judgment of Florida land values and have invested through this company are today either happy and satisfied hom e owners in this state or contented with the results of the vision of this organization. Those that bought land in and around Miami two years ago are happy. The ones that did not are sorry. History repeats itself. MIAMI REALTY SALES, Inc. "Our Wor d i s Our Bo nd" The Miami Realty Salea, Inc:., have a plan of intereat to real eatate c:onc:erna throuahout the country who are financially reaponaible and of &'DOd business standin&' to act aa our repreaentatives. Communicate with l'eneral aa les manal'er. 53


Marion County Real Estate Board Invites and Welcomes You to OCALA the Heart of FLORIDA WHERE the cooling breezes of the broad Atlantic blend with the gentle zephyrs of the Gulf of Mexico; and where the high elevated section meets the Lake Region of Sunny Florida, there OCALA GREETS YOU Aside from any speculative value, our lands are the best for the production of anything grown in Florida. Highways, hunting and fishing as good as the best. The following are accredited REAL TORS a nd subscribe to the ational Code of Ethics, whose motto is SERVICE AND A SQUARE DEAL FOR ALL. Realtor B. L. Acker C. C. Bryant Newcomb Barco J. E. Chace A. C. Cobb R. D. Crawley Elmer DeCamp F W. Ditto C. P. Davis, Summerfield J. W. Davis Edward Green W. T. Gary Otis T. Green Realtor J. E. Hill S.M. Hooper L L. Horne C. E. Kiplinger Walter Lee, East Lake F H. Miller Charles V. Miller Fred Malever Abner Pooser S. S. Savage, Jr. S. S. Savage, Sr. Mrs. Anna Tweedy W. M. Wilson LIST YOUR PROPERTY ON THE BOARD with tht ont of your choict 11nd thus the 11nd co-operQ t ion of 1111 REAL TORS tvervwhtrt. IF YOU WISH TO BUY. CO SULT A REAL TOR MARION COUNTY REAL ESTATE BOARD S. S. SAVAGE, JR., Secretary OCALA FLORIDA syrup prepared by boiling together two cupfuls of sugar, six cupfuls of water. Let the whol e boil one hour, pour immediately into terilized jars and seal. Fie Conurve 1 qt. tigs (plain canned) or 2 lbs. fresh tigs; 1"" lbs. sugar; 2 3 cup p ecan meats; .z lb. rais ins. Cut all, exc ept nuts, into small pieces and cook untll thick and transparent (about an ho ur). Add nuts 5 minutes before remoY i ng from stove. Pack in sterilized jars and seal. There are still wate rmelons andd those who did not make watermelon preserves when the state crop w at its height may yet make up for it both Florida and Georgia melons are to be had. The fol lowin g like the fig recipes are from Bul. No. 34 by the State Home Demonstrati on specialists at Tallahassee. Crapefnait Grapefruit juice; chilled v.ater; pinch of salt. For each portion allow from l..S to cup strained juice; add pinch of salt and chilled water. Serve. Grapefrui t Shake (two po,.tion.) 2-8 cup grapefruit juice; 3 tbsp. sugar; J,i cup water; white one egg; 1 cup shaved ice; p inch of salt. Place ingredients in quart jar; shake three minutes. Serve. Cu.pefruit Cherryade (three portion) 1 cup grapefrui t juice; 'h cup sugar; 1-3 cup cherry juice; cherries; 1 cup water; pinch of salt. Blend juices with sugar and salt; add water; chill and serve with ha ved cherries. Grapefruit Crape Cup (one portion) 1-3 cup grapefrui t juice; 1 tbsp. sugar; 2 tbsp. grape-juice; water 1-3 cup cracked ice; lh section grapefruit pulp Place ice in glass; add juice and top with broken pulp; add water nd serve. Grapefruit lee (one quart) Make as for Grapefruit Sherbet, adding cup juice, 1 cup water, omitting egg. Grapefruit and Oran&e Sherbet (one quart) 1 cup grapefruit juice; 1 cup orange juice; gelatine or egg; 2-3 cup sugar; salt. Dissolve sugar in juice; add prepared gelatine or egg with salt. Freez. e. Grapefruit Banana Sherbert (one quart) 1% cups grapefruit juice; 1-3 cup banana pulp; gelatine; lh cup sugar; % tsp. salt. Prepare gelatine, (See Intro. page 7, par. 4) ; add res t of ingredients and fre ze. Grapefruit Sherbet (one quart) 1 cup grapefruit juice; % cup water; 1 cup :sugar; % tsp. salt; egg-white. Dissolve sugar in juice and water; add salt and egg; freeze Peaeh Catchup (Marion Hanio Neil) 1 peck firm, ripe p e ach e s to be peeled and quartered. To the peelings add 1 pint water and 12 s liced kerne ls; let sim mer 30 minutes, then strain. Add peaches to the strained liquid; :simme r 30 minutes longer and add 1 cup \oinegar, lh cup lemon -juice, .: cup sugar, 1 teaspoonful each ground ginger and cinnamon; lh tea. spoonful each of ground cloves, mace and allsfice and % tea poon of white pepper. Boi -ery slowly until as thick as desired. Pour into bottles and seal while hot. Tomato Preserve (Marioa Harria Green Tomato For this u e four pounds of green toma toes, two of seeded raisins, one -half pound onions, one-fourth pound ginger and three hot red peppers. Run all through a food chopper. Add two pounds of bTown sugar, and three pi nts of v inegar, one teaspoon ful salt, one-half teaspoonful paprika. M i x and set in a warm place; stir every day for a week then cook till tender and seal in jars.


Would You Like a Golf Course in Your Front Yard? ::. .o.:--:-;HERE is a constantly increasing demand for resi JIT ,-' dential property fronting on or located near golf courses. The Golf Club Section of Day:;,:1 tona Highlands supplie_s sue? property .. Hun .i dreds of home owners m th1s section w11l have golf literally in their front yards. One of the finest golf courses to be found in the South is being built here; nine holes are complete and will be open f o r play this fall. The O cean to Gulf highway, f o r the building o f which $2,000, 000.00 in bonds were recently voted in Volusia County alone, will run directly through the Golf Club S ection A c hain of lakes c o nnected by a canal will provide many miles of bea u tiful waterfront. The land is hig h averaging 32 feet above the Halifax River level. Daytona Highlands is now a part o f t h e city of Day tona, entitling it to all city privileges. Writ e us for infor mation about the new Golf Club Section and Daytona Highlands in general. DAYTONA HIGHLANDS FJotida.'.s SubuTb of HiJ.Js and Lakes The Adoption, on Au gust 4, of a Consolidation Charter, uniting Daytona Daytona Beach and Seabreeze gives the new city of Greater Day tona Beach nearly 20,-000 population. The Charter becomes effective January 1. 1926. Main Sales end Executi\?e Offices 214 S. Be.c'h Stnet DAYTONA, FLORIDA


Told But Once A group of men, yes, and some women too, who ''know their Florida" have organized a $300,000 syn dicate to take over a list of valuable and saleable properties in the beautiful hill and lake section of Lake County THEY HAVE PAID IN $217,000 CASH -AND NO "WATER" They have bought fine truit lands-over 11, 000 acres--miles of lake frontage, hundreds of city lots, gilt edge business properties and an old and successful realty business. Applications for membership in this syndicate may be made until remaining $83 000 is subscribed. References are required and the right to reject any applica tion j,. An opportunity as sound as a Liberty Bond, but tm times more profitab l e TOLD BUT ONCE. Adc:tn.. The Syndicate Box 16, care of Suniland Magazine TAMPA FLORIDA He Makes Floridian Sweets Bv JUSTIN JARVIS --MORE than two score years ago, an ambitious apprentice boy in Ger many devoted three easons of bard w o r k to mastering the busi ness of making jams and jellies, glace fruit and other pre erves Todav Ernest Schaaf, that boy grown to middle 'a'ge who for many year has been foreman of some of the large t fruit can ning plants in AIY!e r i ca, is. the propri.etor of a unique e nterpr1se of h1s own wh1ch an nually distribute s millions of glass c on tainers filled with Floridian sweets to a11 parts of the United States as well as to Canada, Sweden, England, France and Germany. Ernest Schaaf has been one of the pioneer workers i n the N ew World who hat ; ... aided in the creation of our great p r eserv ing indu try. For many years, he w a s foreman of t he famous H einz plants. Later in St. Paul, he expanded a swee t factory from a little sh ed ten feet square into a huge five-story building which now ranks as one of America's best preserving proj e cts. And after 41 year s of working for other people, Mr. Schaaf d eci ded, i t was time to begin busi n ess for himself. The Schaaf family moved to Florida and settled on a t e n -acre trac t of land near Allapattah about three miles !rom Miami. Ernest Sch a a f built a small presen ;ng fac tory and packing plant and set out several hundred guava trees. From the l ocal growers, he purchased oranges, grapefruit, kumquats, tangerines, guavas, pineapples and other fruits and conv erted them into concentrate d delicacies which he put up in fancy packages and distributed all over Am erica's map. The best of fruit and the finest cane suga r are the basic ingredie nts which Mr Schaaf converts into sweetstuffs of rare flavor and excellence. He uses no pre servativ es of a n y d escription. The colors of the fruits are the colors of the manu factured p roducts as this food e xpert re fuses to use any coloring matter. Hi s pure food products ha,e won friends wherever they ha, e been sold and con sum ed. A great business has been de,eloped by word of mouth publicity. One please d custome r has told another of th e Schaaf products. One satisfied purcha e r bas secu r ed the patronage of many othe r Four times in succe sio n Mr S chaaf has entered his products at the national oranll'e s how which is he l d annually in Californa and on as many occasions, he has won first prize on hi s jellies, jams, glac e fruit and prese n es. This is a remarkable testimon i al to the .superiority of the Schaaf sweets


G'Whcrc treasures still exist I This may not be the Treasure Island of Robert Louis Stevenson Fancy, but the Untold Treasures of St. Andrew's Bay are here waiting for the Modern Jim Hawkins and John Silver to find them. The Golden Opportunity ...... Satsuma Orange Bay County F!o,ida Land is adapted for growing the Satsuma Orange, the first orange to reach the markets of the = North. Thousands of acres are here at prices that will enable the purchaser to place his product on the market at good profits. Now is the time to buy Land for Satsuma growing so that the condition of the land will be ready for planti ng in the winter. Many groves are already planted and some may be bought at modP.rate prices Bay Count y, F lorida The Pioneer County of West Florida for Good Roads-Four Flourishing Cities on St. Andrew's Bay Miles of Water Front. Wri te t o St. Andrew's Bay Publicity Club PANAMA CITY BAY COUNTY FLORIDA 57


58 B usiness Lots in The Plaza at Key Largo America's Most Beautiful Busi n ess D e elopment with adjacent areas of wharfage and residence property, make up a long-time development. The present owner does not want a quick turnover and getaway, but retains a fair portion of the lots for building and rental, knowing that their value will rapidly and steadily increase through the years. This is not merely a money-making proposition for the developer, rather the realization of an artistic ambition-the creation of an architectural gem, a business and water front section unparalleled in the ew World. An unusual proportion of re ceipts will therefore go back into works of convenience and beauty for all in vestors alike. A. a Guarantee of Honest Oewlopment Owner now offers a number of 25xll0 foot lots in Block D, facing upon The Plaza, on exceptionally easy terms: First payment $ 500 and up, increasing from railroad toward water, subsequent payments at intervals of six months, making actual cost of lots $10,000 and up, with guarantees that certain portions of development must be finished at each subsequent payment, a reputable en gineering inspector and a Miami bank safeguarding the buyer. I n addition to the cost of lot, the expense of masonry arcade of one story in front and rear of each lot, and a three-story pas sageway of ma sonry with stairways, down center of block, is assessed against each buyer in form of a mortgage of $7,000 drawing interest from 1930, when arcades must be completed, to 1935. Y o u Are Protected Should developer be delayed beyond schedule, your corresponding install ment note is extended. Should he fail to construct his arcades on time, the $ 7,000 mortgage is correspondingly deferred. You are protected. Restrictions and S pecial Inducements Restrictions comprehensive and rigid but not burdensome. Special induce ments in price to early builders. Still greater discounts to bona fide settlers. No brokerage on these installment sales. These prices and terms good only until October 1st, 1925. TITLE INSURED. C. E. SEXTON KEY LARGO FLORIDA WE CAN DEUVER 40 ACRES of the best grade lime rock in Florida, located in Levy County, within a fe w hundred E e e t of two r ailroada; hu w a t e r and elect ric power of hig h voltage OD property. At the price we are offering this, with the d eman d for rock in road con struction in Florida, we know this to be a real money produce r. Our price for this month is $3 0 ,000, on terms of one -third cash, balance 1, 2 and 3 years, 8 per cent interest. Wri t e, Wire or Phone BARNARD-BLOUNT COMPANY 107 Ma dioo n S t Ph o n e 4416 T A M P A, F L O R I D A when they can defeat the citrus offerings of Californian in their home state. You can gain some idea of the magnitude of Mr. Schaaf's original little enterprise when you understand that last summer, he conv erte d 60 ton s of guavas into jelly at his dim i nutive plant. In addition, he buys from 300 to 400 boxes of oranges and a similar amount of grapefruit annually which he makes into delectable prese rves The apples which he uses in his glace fruit come from New York while the pears are secured from Georg ian orchards. All the rest of the fruit used is purchased from Florida growers and provides them with a profitable home market. Ernes t Schaaf has developed s uch a bu s i ness for his pure food s weets that h e now manufactures in carload quantities. Dur ing the peak of the preserving season, he emvloys 15 skillful assistants. Time and again, he has b een off e red financial back ing t<1 build a great factory and markedly expand hi s business. And to all s uch at tractive offer s, Mr. Schaaf has answ ered, No." "I am now able to direct all the work personally," he says. "My succe ss has re sulted because I have always produced preserves of the best quality. Quality has been my prize advertising assistant. If I expand my plant too much, I will not be able to accord to every operation the atten tion I now give it. I am afraid to risk the good name of my goods in such expansion. I am doing well enough now to suit me. I am going to stic k to the quality rather-than quantity production." Wh en the federal pure food law was passed in 1895, Ernest Schaaf was the only exnert in America who main tained that jellies, jams and prese rves could be produced comm ercially without the u s e of pre e natives. H e pro, ed his con tention bv actual demonstration before Mr. Heinz. From his early apprentice d?ys ; G ermany, this man S chaaf has b ee n a champion of sanitation in the production of pure food preserves. And on this platform of purity ana high quality, he has upbuild e d the most canning enterprise o( its kind in Florida. His example should be to other Floridian food in dustries. The Story of a Cameraman (Continued from pa(Ce 37) big East River bridges, hardly seeing them in the fog. Thinking that we had passed all the bridges, we flew lower to get our bearings, when suddenly the Brooklyn bridge loomed faintly ahead of us, directly in our path. I felt a lump come into my throat, and felt like jumping out. The pilot pulled the joy stick and we swooped beneath the bridge, barely missing the massive structure. It flashed over our heads and was gone. I breathed a prayer of thankfulness. We kept going in a straight line-at least that was what it seemed to me. We had no way of telling in what direction we were going, as the fog obliterated every The pilot put his mouth close to my ear and shouted, "I don't know where I am going. I am trusting to luck." After flying for about half an hour he nosed her down. It was lucky that the water was beneath us, and not a ship, for we hit it with a bang. Skimming along on top of the water, for what seemed ages, we came to land. After waiting a short while a boat came out to us and we were told that we were seventy miles away from the races, in the opposite direction. The fog. began to rise rapidly as we hopped off agam. We had good sailing from there on to the races, and when we arrived there the fog had almost entirely gone, leaving a


[j=Jt---------.rSJ \ I \ DAVENPORT "The City on a Hill" There is a story unfolding the marvelous grou.Jth of this wonderful city Send for Your Copy Openinra in our orranization for a few dependable Northern Repreaentativea. 59


60 THE BEST WAY TO A VOID THE CHILL SOMETIMES WAITED IN OFF THE OCEAN Equipped with an &U;tomatic temperature control artificia l heat from an oil burner IS the ever-present guard agamst discomfort. It is IMMEDIATELY "on the job" when temperatures drop-no fires to build-no wood to carry in-no dange r to kiddies or rugs from flames or sparks. Instead of these, you have AUTOMATIC, CLEAN COMFORT without thought or effort--and without exorbitant price if you r oil heater is installed in the WEIR ALL-STEEL FURNACE This furnace is the ONE PROVEN warm air furnace for oil burners. Steel construction, with electric-welded seams (to prevent, forever, any leakage of smo ke or fumes) make it THE BEST. Full Information Gladly Given Skinner Machinery Company Dunedin, Florida The WEIR is made in Peoria, Ill. by the Meyer Furnace Co. WINTER GARDEN BUSINESS PROPERTIES GROVE AND TRUCKING 2 aitea 60x120 each, 60 lrom new hotel on pa,ed 1treet w i dened to 60 feet ludinl' to Winter Carden Shores Subdlvia!on-$100.00 per front foot. Dru2 store. new atock and fixtures. Site on railroad 76xl00, 1 block from busineu center-U.SOO. .co Acrea lncJudine 8room bou a.,_30 mi nutea !rom Orlando, Fla. n Acrea on Lake Apopka-S-room houoe-$300.00 ptr aere. \Vrirt for ou r list of exctpriona/ montvmaking oHtrings Now developinr Winter Carden Shorea, 85 Acre& on Lake Apopka. WINTER GARDEN DEVELOPMENT COMPANY Capital Stock $250,000 WINTER CARDEN Frank L. Medeo.rt., C.nero.l ManaJ'Or FLORIDA haze that could not be photographed through under ordinary circumstances. Bu t I had come equipped for such a condition. I n aerial photography in the army I had learned how to use the ray filter and long focus lens. They saved the day for me We flew over at an altitutde of 2,000 feet, the lowest the aerial police would go. The "Resolute" was far in the lead. \\' e were flying directly overhead when I saw the jib boom break. I was all alert. I saw a big news scoop for Underwood & Underwood. I shot several plates. Putting my mouth close to the pilot's ear, I shouted excitedly to head for the Battery. In less than an hour pictures were out in the papers on Broadway. I was highly complimented by Mr. Ab bott, head of Underwood & Underwood. In recalling some well-known people 1 have photographed, I remember that the Prince of Wales likes to have his picture taken, and the women are wild about him I found him a very nice fellow to meet. The King of Belgium was another fellow easy to photograph. When llfary Pickford and Douglas Fair banks came back from their honeymoon in France thev received the news men "with open arms:" They like to have their pic tures made. Last winter at iiami Beach I made "movies" of Jack Dempsey-and I found him a v. illing subject. I had him climbing cocoanut trees, dancing and exe rcising on the beach in his bathing suit. From my observation all men. with the exception of Mr. Rockefeller, like to have their pictures taken, f o r it means pub licity to them, and they all see k it, believe me! Fishing Attracted Cox to Florida (Continued from page 22) papers had devoured those stories eagerly, and it was but natural that I should be glad of an opportunity to write one that was to attract even wider interest. "I want you to write the greatest Florida story that can be written,'' he said "one that will be vastly different from anything that has yet appeared in print. You and hundreds of other newspaper men, have told of remarkable investments in Florida, and of marvelous returns. All of you have cited instances wherein men invested hun dreds of dollars and as though by magic dispo se d of their holdings for thousands. I am sati sfi ed that a vast proportion of those stories were true. But there is a still greater story than those which tell of riches made in Florida real estate. I have tried to find it myself, but I have not succeede d. I want you to see k and find one man who will tell you truthfully, wh o will make affidavit to his statement, if necessary, that he ever lost a dollar in Florida real estate." And I promptly told him h e would have to send someone else out on such a story. I have al ready tried to find the man-and have failed. In the K i ngdom of the Sun (Continue d from page 19) portant, due chiefly to the i nability of the American product to compete with that of Fre nch Morocco. However, when Florida as a whole r e cognizes the importance of her phosphate deposits to her general agricul ture scheme this industry may more than r egai n its pristine importance. At present only four phosphate mines, employing ap proximately 250 men and producing 100,-000 tons annually, are in operation. Mario n county has awakened to the im portance of good roads to the upbuilding of any region, and to this end has inaugurated a system of road construction which when completed some time next yea r w;ll give the county a network of highwayE


ATTENTION Are You Getting Your Share of the PROFITS Being Made in Florida Real Estate? Okeechobee and St. Cloud-Osceola Farms Afford You This Opportunity. OKEECHOBEE TRUCK FARMS DEVELOPMENT Consisting of splendid five-acre farms in one of the most fertile regions in the state, five miles from Moore Haven, county seat of Glades County, close to Lake Okeechobee and Atlantic Coast Line Railroad. Opportunity is Knocking At Your Door-Open ItAlso Your Check Book. Buy now and make your season's expenses to Florida-The Land of Sunshine and Oppor tunity. ST. CLOUD-OSCEOLA FARMS These five-acre farms need hardly any introduction as they are well known and are in a very active section and adjacent to a well estab lished city of merit-St. Cloud. $600 Easy Terms $600 Easy Terms For your information we wish to state that we own, control and have for sale for our clients, acres and acres of land throughout every portion of the state. We can meet your every requirement, whether you oneed ;.j ] 5 ACRES OR 500,000 ACRES Just state your wants and we will fulfill them. WALLNER-HAYNES REALTY CO. Siegfried W al!ner R. Taylor Haynes MIAMI Seruice-Efficiency-Reliability 66 North East Second Street Phone 4697 FLORIDA COUPON Wallner-Haynes Realty Co .. 66 N. E. Second Street Miami, Fla. Kindly give me more detailed information abou t the fol lowing: Okeechobee Truck Farm DeYelopment ( .. ) St. Cloud-Osceola Farms -( .... l Large Acreage Tracts ( .... .... ) Sm all Acreage Tracts -( ... .. ... Inclo ed please find L ...................... ....... (ln tracts indicated above Signed ......... ........... .......... .... .. ........ ............................... ... .. Address .............................................. ...... .... ... ................. .. ol


62 WANTED Listings of acreage and business property of any size, anywhere in Florida, particularly in las, Hillsborough, Manatee, sota, Pasco and Hernando ties Fogarty Bros. 689 Central Avenue ST. PETERSBURG FLORIDA Jesse ''GOOD'' Rhodes INVESTMENTS For Lake Front Lots and Business Locations-We Have the Best Rhodes Knows Where Business Grows Ou r Patrons Sleep Well LAKE WALES FLORIDA comparable t o those of any other section of Florida. The total system will approxi mate some 200 miles, and will connect with the main highways of all the adjoining counties. They will be of the most modern construction. This Man Owns a Ten Thousand Hen Farm (Continued from page 42) home farm. The stock now on the place is of the finest bred strains obtainable that have proved successful in southern Florida. From these foundation families, Mr. Dennis designs to raise the ten thou sand of more fowls that will in the be clucking their songs of. egg productlon and hen contentment on h1s place This man Dennis for several years has been engaged in poultrying .in Flori.da, so that he is intimately acquamted w1th all the ups and downs ?f the bu siness.. As. a result of his extens1ve experience m rais ing baby chicks, he has formulated a sys tem of management quite different from that followed on the mill-run of egg farms in the Gulf States. He claims that artifi cial heat provided by hovers makes it too hot in the coops for the chicks. He says that the body heat of the hen is the best furnace fire for the baby chicks. Hence, his system features the hatching of a cer tain amount of pedigreed eggs by the hens that laid them. A supply of day old chicks from eggs of similar are brought to the farm from the c1ty mcuba tor the same day that the hens usher their families into he world. To each hen is the care of 50 chicks, includmg the ones that she hatched and others that were born in the incubator. A special coop is provided for each hen and her young. Thi.s coop opens into a small fenced yard where the hen and chicks can sun themselves. The coop, provided with a wooden floor, is a three-compart ment affair. There is a place for the hen in the middle compartment. The two side compartments are accessible to the young but the mother can not enter them. This protects the young from overcrowding un der the heti while it still allows them to benefit from the heat of the hen's body during cool nights and chilly mornings. The tops of these portable coops are remov able so that they can be cleaned out daily. Mr. Dennis plans on 3,000 baby chicks this year which he w11l add to his permanent flock. Mr. Dennis has made a contract with a number of the leadin g Miami and Miami Beach hotels and clubs so that he receives a margin of 5 cents a dozen above the market price for fresh table eggs. As the market price of eggs soared as high as $1.25 a dozen last December and as the average price for the year is about 60 cents, the commercial returns from such production are attractive. The premium price obtains because of the high grade quality of the eggs and the uniformity of the supply. The commercial egg farm at Binning ham with which Mr. Dennis is associated handles more than 300,000 broilers a month. Neighboring farmers raise this stock on contract and deliver it to the fattening plant at an average weight of 1:1,2 pounds. The commercial feeders ten these fowl until they average 2 lh pounds when they are ready for market. Mr. Dennis will supply his best trade with home-raised eggs and poultry. The s ur plus which will be shipped in from the Alabama farm will be marketed at lower prices. Poultry feed costs only one-half as much in northern Alabama where it is raised as compared to the prevailing ,Prices in Florida. Mr. Dennis plans on sh1pping in his feed from the Alabama plant. His location near Kendal is also favorable, as


Mia& Anthony J. J. Britt E. B. Anthony C. C. Cordon W. T. Barber A Remnet C C. Barber H. D Aahford We have 32 salesmen and saleswomen. Some of their pictures surround this advertisement. All of them are working, yes we mean working, eight hours each and every day. They call on at least twenty people daily, each. They are required to bring into the off ice daily listings on at least five new properties. This means more than 100 new listings daily, or more than 600 a week. NOW Mr. Buyer, Mr. Investor, Mr. Speculator Don't You Think That Out Of 600 New Listings Every Week We ought to be able to show you at least ONE good buy? Don't you think we are in a position to show you comparative values? But we don't want to hand you a long-winded conversation. We simply ask you to come to one of our offices, either DeSoto Hotel Lobby, Phone 6246; 3508 Florida Avenue, Phone 71. Talk Your Proposition Over With Us Let us know what you want--if it isn't on our files today we can get it. And it will be a pleasure to have you call personally. We want to meet you. ASHFORD REALTY CO. W. H. Kutlnr A. H Ho.rp Miae D. R. BUcrloD H. C. Quattlebaum J. D Van Voorbl a Candldo Ladrero 63


64 The N. E. Jones Realty Co. 113 E Lafayette Street TA M P A FL ORIDA Offers a service second to none to the new comers and investors in Florida. We have experts in every department, Lots, Acreage, Residential and Apartment Sites, who will gladly give you valuabl e informatio n r egardin g your investments, absolutely free. We also own and have exclusive listings o f very attractive properties in and around Tampa. Investors who buy through us are making a handsome profit. Write or Call When You Come to Tampa One Look Means a "Lot'' WE NEED MOR E MON E Y TO BUILD HO MES REFERENCE : Anv Bank in Punta Gorda FIRST MORTGAGE LOANS ON BlDWLL-IIUILT HOMES YIELD a PER CENT AND SAFETY. WRIT US FOR FULL P A RTICULARS. PUNTA GORDA Hao tha fineat natural harbor in Florida. Tha point of the famouo Tamiaml Trail ancl Central Dixie Hichwa,.. A cit7 lD the male: ina, ofreri .ftC unuau&l ioveatmeot oppo:rtu.oitle..-. Tarpon. Fi.alrlnr-Huntun&n'l Paradiae--Ye-arRound Clil:oat.-.Exclleot Wat.,..__Btck Sandy Loam for Tnockinc--Citruo Crow Ull' ancl PlneappJ. Culture. COM, SEE, TAKE A LOOK BIDW ELL PROPER TIES, Inco rporated, R ea l t o r s Punt a Cor d a Golden Gate to the Sun" Fl orid a at Eau Ga lle the r e is located a large hatch ery from which he can secure desirable fattening stock of good quality which he can bloom for market to augment his home raised stuff during periods of maximum demand. The Dennis enterprise is the first exten sive commercial attemp t to produce food stuffs exclusively for hotel trade in the southern one-half of the state of Florida. Mr. Dennis has contracted to provide in the neighborhood of $10,000 worth of table vegetables for ten large hotels and clubs next winter. He will supply eggs and dressed poultry to these same establish ments. The success of his business de pends on his ability to produce quality products in uniform quantity amount. Trained in poultry husbandry at Cornell University, which boasts one of the best poultry courses i n the United States, and with many years of practical experience behind him, it looks as though R B. Dennis will be able to make a profitable go of the venture. His w ife, who is also a college trained poultry expert, is his enthusiastic helpmate in the project. The ,\)OUltry farm is located far enough from M1ami's realty developments so that its future operations will not be complicated by rapidly rising land values. In northern Florida at Cal lahan, a bonanza poultry farm which spe cializes in the production of dayold chicks has won remarkable success. The evidences are that the Dennis farm in southern Florida will do as well Pilots of the Tampa Bar (Continued from page 44) theater or selling real estate, and those at the key go fishing or listen at their radio set. None of them ever played golf before, but this year they have amused themselves with a few holes laid out roughly at the station. Bu t some days one ship after another is arriving or sailing, and a pilot may be busy day and night. Sometimes when a ship is proceeding to sea bad weather or other cause prevents the pilot from being taken off at the bar and he has to remain aboard until the shi p reaches some other port. Thus Captain Bahrt once took an enforced trip to Pensacola. Captain Har vey was tw1ce transported to Key West. Years ago, Captain Fitzgerald was deported to Cuba, and Captain Warner was once a compulsory guest all the way to New York. The pilot gets a free sea voyage in this way, but he has to pay his o wn way home and make his own explanations to his wife for being late to supper. Running an automobile along a busy city street is a problem, but it is simple compared with navigating a steamship, per haps as long as a city block, through a narrow, crooked channel with two or three inches of water between the keel and the bottom. Sometimes there are strong winds and swift-running tides, fog, rain, or dark ness. There is a possibility that one of the beacons at a critical point has b een ex tinguished. Tl-. e safety of the ship and cargo, worth r "iJS $2,000,000, depends on one man. The lives of the crew may depend on his keen sight and quick judg ment. The largest vessel ever pilote d to and from this port was the British steamship Robert Dollar, 26,000 tons displacement 16,000 deadweight tonnage. It is the seventh largest cargo ship in the world. The deepest draft vessel from Tampa wns the five masted schooner Marie de Ronde, which went out on a rising tide drawing 26 feet 6 inches. The longest ship ever here was the cruiser Milwaukee, 556 feet long. The rilots can tell you that the draft of a vesse berthed at Tampa is not the same as its draft whe n it r e aches the Gulf, al though it has exactly the same amount of


Investors of the North Fortunes Are Being Made in Florida We made a Minnesota Banker $7,000 profit with in five months from $100 Real Estate Option--another Minnesota in vestor $60,000 since March. Organize a local syndicate of 10 members, each put in $500 to $1,000, send your represen tative here NOW to thoroughly investi gate and option properties before the Fall Rwh. Buying and re-selling well located Real Estate -Acreage, Subdivisions, Lots, Business Properties -Erecting for Sale or Rent Homes, Apartments and Hotels-Discounting 8 % Mort gages and Contracts, Business a n d Professional Locations. We wish to connect with those having ready funds for quick turn-overs. No State Income or Inheritance Taxes in Florida Free Information and Free Literature SEND US FLORIDA LISTINGS We Co-operate-We Advertise The Florida Land Market Acreage Specialists Since 1905 Suite 101-212 North Miami Avenue MIAMI, FLORIDA Highest References-We Control Two Bania 65


66 3,000,000 PEOPLE WILL VISIT FLORIDA THIS SEASON Prices Will Never Be Lower-BUY NOW!-Acreage Businen Property Residence Property Thousands wiJI vis i t Tampa. Many w i ll invest in real estate. Many will become permanent residents. More factories will locate in Tampa, Florida's largest city and most important port. Real estate prices in Tampa are lo w compared with prices in other cities The Inevitable Result Rapid and permanent inc:-ease in all land values. INTER-CITY REALTY COMPANY 314 Franklin Street Tampa, Florida Affiliated With and Broken For SECURITY BOND & MORTGAGE CORPORATION Consultants on Florida Investments --Specialty--LARGE ACREAGE INVESTMENTS THAT PAY Are certain when you .selec t your broker with care. We can offer some most desirable buys. Acreage in all part. of the .state. Subdivision tracts. Business sites. City and suburban property. CHARLES W. ROSS, Manaaer SuTTLES &CO. 140 Maio Street FORT MYERS, FLA. OFFICES : Jacksonville, Davtona, Tallahassee, West Palm Beach I cargo aboard. This is not a fish story. If the water comes up to the twenty-foot mark on the hull when at the dock, the ship will draw only about nineteen feet t e n inches at the bar. This is because in port near the mouth of the Hillsborough river' the water is comparatively fresh and dense than sea water. Three quarters of a century ago Tampa's fil'$t pilots were appointed by the county commissioners. Two were named for pilot duties at the April term of the board in 1848, and two more were added on Decem ber 18 of that year. In those days there was no dredged deep water channel, and there were only small sailing vessels to be escorted up the bay. Shortly before the Spani sh-American War, when Port Tampa got what was then comparatively a deep and phos phate shipments began, the nrst regular pilots were appointed. They were Captain Warner and Captain Switzer, named about 1895. Captain Switzer made hia headquartel'$ at Egmont Key and would pilot an inbound ship to the port, towing his small boat, in which he then returned to the key. Captain Warner stayed at Port Tampa, actin g as outbound pilot in similar manner. Commerce of Tampa and Port Tampa haa increased so that for several years there have been eight pilots. Captain Thames is the oldest in point of service, having been appointed about sixteen years ago. Captain Bahrt is next. Captain Fogarty, who died this year, ranked third. Then there are Captains Ryan, Harvey, Holmes, Myers and Stuart, the last two appointed in 1920, and Captain Cross, named in 1925. With several vessels moving daily, the pilots now take regular turns. Each has his home in Tampa and a cottage at the key. Sometimes one takes a ship out and another back the same day, and sometimes he stays at home or at the station for a week before being called out. The vessels seem to run in bunches, like bananas. Sailing vessels especially, as soon as the wind hauls into a favorable quarter, are likely to show up off the bar, several of them in one day, after several weeks of beating up the Gulf against a head wind. The pilots employ a treasurer in charge of their office in Tampa, and two boatmen and a cook at the key. They operate two cabin motorboats as pilot boats. The first pilot boat was the sloop Mischief, owned by Captain Warner. Then the pilots had a schooner-rigged boat with auxiliary engine. Another pilot boat, the schoone r Belle, drove ashore on two or three differ ent occasions, and was finally stranded and abandoned on the coast of Egmont, and today sail has given place to the less romantic and more busine ss-like motor. Sunrise, the usual hour for being shot, is also a common time for ships to put to sea, and a pilot has to turn out before day light, for the pilot must always be promptly on hand when wanted. Very likely something will delay the sailing hour until toward noon, but the pilot must be there waiting. Occa sionally a ship starting in the afternoon goes only halfway down the bay an danchors, so the pilot sleep s aboard and completes his job of taking it to sea the next day. American ships in coastwise trade, whose captains o r mates hold pilot licenses for these waters, are not required to take a pilot. Those taking a p1lot are charged according to the draft of the ship. A small schooner deeply loaded would thus pay as much as a good sized steamship coming in without cargo. Draft of ten feet costs $30, while a ship drawing twenty-five feet pays $137.50 pilotage for being guided the forty miles between dock and bar. If several ships are expected to arrive in one day, it may be necessary for two or three pilots in town to rush down to the


Servo! Equipped Home of laue Levy, of Tampa. I eaae S. Pres., l aue L evy I n c Whol e aale Drua:a:iat. writs: Wo are very well pleased wilb tho Serve! refri .ae r atlon lnetalled i n our laboratory and I n my homo. ll coot.& abou t $2.00 a mont h In oa"h pl a c e to operate. We think any one who will lnatall Ser vo E l ec t r i c will be a athfied in the a.aYinc bot.b of food a n d ice. J! l be of a n y a e r vlee t o 70u at any time. \\. ttl appreciate your ea1Jinc on me. Savea Money ..... .t Well Pleaua. Stephen Velie, Lakeland, writf'l : )(y Servel e l e c tric rf'fri2erator c o sta me about U a month. I fo r,.erl:r pai d $6 to U a month for iee. Tbe machine haa never g iven a n y t roubl e a n d if I eoul d not eet a nother Serve! or almllar machin e w ou l d not take $2,500.00 for this one. If I had to choos e betwee n without my a utomobile or the Setvel I wollld keep the ra tor. Entirely Satlafaetory. VIetor A. Boeke. Contraetor and Builder, S t writea: The Serve! e lectric refri&"erator pur chas M from rou aome time aao i a :prov insr to be entirely aaUafaclory. We are more tha n pleaaed a a to c.oa t o f o p eration eompare d to the former eos t of Ice f o r the old t ype of ice chea t In fact. we woul d not be without t b e Servo!. If In tho market a e a i n for ele.ct r i c refrigeratio n it would b e S e rvel in p r e f e rence to any o t h e r tha t l havehad e xperfene e witb i n the pao t Sorvel &q"lppecl Homo of H. E. Froat, Tampa. H E. Frost, Pre.. Froat Conatr"Uc -1 ion Co.. lne. General Contractor. Ta.mpa., Clearwater, Sara.aot wrltea: I am porfoctl:r oa tio!le d with the Servo! electric rofriierator a n d recommen d It to my f r ie n d s M:r rofrirerator hal M-en i n eonatant u a e o in"e I It and bas requ lrocl no attention whateYer on m,. part. M.ra. Fros t 1 &71 abe would n o t take a t hou. aand dollar for it i! Rbe were unable to aeeure another. Mlaml Doctor Wlaboa Every Hom. e Had One. Dr. E stelle C. Balcer, Ph:valdan for the Balror-Nelaon Co M iami, and bead of tbe Domeatic Dept. writoa: The Sene! Eltrlc haa neYer e f.,en anr trouble a n d we h ov e been p leased w ith Ita work i n e v e r y way. I ahall be to re<>omm ond it i! h:r a o doiDIJ I can hel p t h o i n t r oduction and u e of i t In pr-ivate homoa. It io 10 hYIJion i e and foods are kopt ao froab a n d wholeoome. I wish every home owner could hav e OBI. W i fe Deliabtecl with Serve!. V V Sharpe, See y .-Tre ao Perkins & S har", Whol e ale GrO<>ora Tampa, writta: The refri &"erator baa u s perfect aerviee eve r a in c e it was in o tallocl and my wlt e I s aimpl y delill'btecl with it. Sayo o ho n ever oxpectl to k H p hous e without one any m o r e a a lone ae a h e fee l s -Khe a trord t o have o ne. I t certai n l y keepa a ll k ln d o of foods i n e xcollont con ditlon Ser\'el Meets the Refrigerating Needs of E \'ery Home Refri&eration il aometbin g that m u s t be on tap at eer,. hour of tbe day a n d n i a:b t It mua t be automat i c, operatlna: lrrei'J)ective of your prea: e nc::e. It mua t be cold, dry, cri s p S t r vel meet& thes e rdrigeratina: needa in a wonde rfully aaUafacto r y w a )' preservation of foods actually c:ostl you )e s a ln. t h e e n d than t hf' old method Then w h y bother with ice ? You k now I t ia i neftic:i ent, a time wa. ater, and a n off e n s e agai n s t orderly houaekeep in&". You wUl be delil'hted with Servel. You wi ll lik e ita perfect refrigeration. The f reedom f rom worr7 And tho thi niJ abou t it a U ia that this i\ne s ervi ce, t h ia b etter it w ill affor d y ou. the E a \ ings i n dolla n a n d centa. See t h e nearea t Skinner man or write u a for fre e eatalos. MACHINERY COMPANY SKIMMER SPECIALISTS IN HOME APPLIANCES 300 Broadway Dunedin Florida D JSPLAY R OOMS: Tampa. Jacksonvill e Mi a mi St Petersburg Repre s e n ta t ives at C lea rwat e r Lakeland, Brad enton. Orl an do. S ebri ng. Dune din 67


68 Investors Fort Myers and Lee County Offers the Best Opportunity and Location for a HOME OR INVESTMENTS Wire or write, advising your wants in Homesite-Business Properties Subdivision Trac:u-Waterfront Property Acreage-Farms and Groves OUR SERVICE WILL SATISFY Nine years of_ $u. c:cessful business in the "City of Palms" Fort Myers A. GORTON, Realtor 400 First Street You Will Find It Much Easier to Sell From BIRO'S EYE PICTORIAL PAINTINGS We Specialize In This Work Florida Send for price on all sizes. You will be surprised at o ur moderate charges. STERUNG SIGNS, INC. Stuart Florida COCOA FLORIDA-Midway Between Miami and Jacksonville HOMES BUSINESS PROPERTY GROVES Write for our list of attractive off erings. SUNILAND REALTY COMPANY Central Arcade "On the East Coast"' COCOA. FLORIDA l key to be ready for service. lf an ocean steamship or one of the bay steamboats is sailing, they may all take passage on it. Otherwise they will go by bus to Pass-a Grille, where one of the pilot boats will meet them for the five-mile run to the key But even if the seven pilots all come to Tampa, there is always one pilot at the station, they say. Captain Walker died and was buried on Egmont Key over twenty years ago. -------All's Swell That Ends Swell (Continued from page 40) thing be rarely does. "This is something deeper and thicker than that. Remember Bias Glinky?" "Your friend who seems to have a weak ness for getting hit on the head by Huns, bandits and drunken men?" he inquires. "I ought to; he helped save my life at one time." "Well, from all appearances they're plotting against him." "They? Who do you mean, they?" "That's exactly what I want you to help me find out," I reply. "lf you expect to be in your office about twelve-five today-" "Absolutely," he replies quickly. "I'll be waiting for you." I race outta the Royal Palm at twelve to the dot, beat it across town and pull into Witherbee's office panting and struggling for breath. You said it, sisters; I missed Hart in more ways than one, con sidering that his Packard roadster had always been at my beck and call. Witherbee makes me sit down in his most comfortable chair until I get back to normal and then lets me get under head way with the yarn. And I don't pass any thing up--from the handsome stranger to the copy of the wire I've brought with me. The old man listens mum and only makes himself heard after I've signed off. "It's evident that the Glendover of the wire is our good friend Blass Glinky," he says finally. "But why should they want to spend so much money in preventing his operation? Which doctor has the case?" "Webb, and I wouldn't let him treat a canine of mine," I reply. "Indicating that you have a great deal of respect for dumb brutes," suggests Witherbee," and little for Doctor Webb. l'in afraid1 however, that you misjudge Webb's ab11ity. He is unquestionably a capable physician and surgeon. On the other band, hum-m-m-m-" "On the other hand, can he be bought?" I put in, following the old man's thoughts. "If you ask me-yes." "As much as I regret to do so, I'm afraid I agree with you on that score," Witherbee admits. "There are dishonest doctors as well as there are dishonest lawyers. They are a curse to their pro fessions but they exist. And, unless I am very, very wrong, Webb belongs to that ilk." "But what can we do about it?" demand. "Much," replies Witherbee. "I haven't forgotten that Glinky risked his own life to save mine. In the first place, we'll find out more about this Glendover. I have connections in Boston which will help us there. Moreover, perhaps we can import a surgeon who can't be bought. In the meantime, rest easy. Should there be any new developments I'm commicate imme diately with either you or Mr. Nelson-" "Just a minute," I break in "Suppose we forget Mr. Nelson in this matter, if you don't mind." The old man whistles sharply and raises his eyebrows. "What's this, what's this?" he wants to know "Well, I and Hart aren't on t!le best


-----------,----------'----------FLORO SA BY THE SEA West Florida's Beautiful New Water Front Subdivision L ocated thirty miles east of Pensacola on Santa Rosa Sound and the G ulf of Mexico, this fairy land of incomparable beauty, accessible b y water and bard-surfaced highway, is being intensively developed as a residential and play ground subdivision of irresistible appeal to those of d is criminating taste. The Culf C oast c ountry of West Florida is famed for its even year-round climate and un equaled scenic grandeur and in one of these ideal settings, where Nature has provided ideal bathing, b oating, swimming, hunting, etc. the developers of Florosa have provided the addi tional charm of an excellent b o te! with golf course, etc. Florosa By The Sea offers cho ice water front lots at prices which are at presen t but a fraction of thei r potential value and The West Florida Development & Investment C ompany, selling agents, have inaugurated a Pullman buss line via Pensacol a from Atlan ta, Birmingham and Montgomery to convey prospective customers to the property without cost or obligation. For Particulars Apply West Florida Development & Investment Company 20 South Palafox Street Pensacola, Florida J------:-----------------.--------------------+ 69


70 LAKE WALES, POLK COUNTY, FLORIDA The Crown jewel of the Scenic Highlands I! You Are for a Profitable Investment in Business or Development Property or a Beautiful H ighly R estricted Homesite Come to Lake Wales Built on one of the highest elevated points in Florida and surrounded by some of Florida's finest developments: MOUNTAIN LAKE PARK, HIGHLAND PARK, BABSON PARK, MAMMOTH GROVES, TEMPLE GROVES, HESPERIDES, and scores of large, clear sparkling Jakes Writt u s for btautiful thirtv-si x pagt color illustrQttd bookltt cznd li1t of txuprional oHttings availablt at rhia timt SHAFER-TODD COMPANY, Realtors No. 1 Rboadesbilt Arcade Lake Wales, Florida 80 ACRES I Y2 miles from Tarpon Springs; adjoining high class development. Price $ 64 ,000-$15,000 cash. Mrs. E. R. Corson 700 Beach Drive North ST PETERSBURG Lincolna Fordaona "Perfect Serice" THE UNIVERSAL CAR AUTHORIZED FORD DEALER FRED FARISS FLORIDA SAN CARLOS HOTEL Fireproof Phonea 4245-3294 1701-3 Franklin St. Tampa, Fla. PENSACOLA, FLORIDA When writing to Advertisers Please Mention SUNILAND MAGAZINE of terms," I explain. "If you want the truth, it w as all his fault." "Katurally," With e r bee agrees. "The other person always V.'Tong. However, as you suggest, we won't include Mr. Nel son in our communications." That evening, after I knock off at the Royal Palm, I decide to drop in the Hard wick Infirmary to see how Blas is getting along. Just as I guess ed, they wouldn't let me in his room as he was still uncon scious and running to a high temperature. And as I'm getting ready to step outta the office into the hallway, who should pass by but Hart and Doctor Webb. Hart was walking closest to the wall and would have scraped me if he had put out his elbow, which he d idn't do Th e y stop just a few feet beyond the doorway and as I see that Webb is working his chin over time, I linger to hear what he has to say. "-I most certainly wouldn't recommend an operation just at this time," I hear him remark. "The man's condition is very serious and an operation now might cost him his life. As a matter o! fact, I am beginning to question the advisability of ever operating on him. Prior to his acci dent he se e med well and contented. True, he didn't remember past but many men would give a fortune to be in a similar position. He has a very good chance of becoming well again-probably never in full of his memory, but well. I can t promise you as much if we operate. The knife is exceedingly dangerous. In Mr. Glinky's case it is purely a question of kill or cure. There is a mighty strong chance of his dying on the operating table." Right away, I see Hart look at him suspiciously. "Queer talk for a surgeon to issue," he remarks with a frown. "You're absolutely right about that," he agrees. "To a man of uormal or sub normal inte!Egence I wouldn't speak so frankly. But your mind i s above the ordi nary, Mr. Nel s on, and I felt that I could discus s the case in a rather free way with you. If you would a s k fo r my honest opin i on, I'd say that I wouldn't recom mend the operation." Seeing that Hart is falling for this blaa, I take it upon myself to enter the scene. Leaving my hiding place, I ankle up to them. "Couldn't help getting an earful of your bed-time story," I announce to Webb. "Sounded right sweet. But, not to change the subject too suddenly, do you know a bim by the name of Stewart Tarrington?" Webb jerks himself up quickly and flushes. So does Hart-but for a different reason. Neither one could help himself. But Webb just naturally imitated a boiled lobster because he was guilt y and Hartwell, Hart was downright mad. I could see it from the way he snapped his teeth and shot liquid fire at me through his lamps. This Webb party, as I mentioned before, is goods and gets control of himself without delay. "For a moment I d idn't recognize you, Miss Page," he says, calm as can be. ''How have you been? I understand from the nurses that you are very much concerned about Mr. Glinky's condition-" .... Name of Stewart Tarrington," I repeat slowly. "Ah, yes,'' Webb says with a smile. "You were asking me if I knew a man by the name of-of Turlington. Can't say that I .. "Tarrington," I insist. "Stewart Tar rington. T-a-r-r-i-n-g-t-o-n." "Of course," he replies. "What could be plainer? '1\o, I don't know him "Peculiar," I announce. "Why peculiar?" ''From the wa,. you were talkinr it sounded as if you had met him .. "Then, he objects to operations?" in-


Ground Floor Profits to the Ground Floor Investor ...... Pomello City The Townsite...In the heart of fertile Manatee Lots S7S.OO Pomello Park is a reality. Practically no 1 0-acre tracts remain. In one year this beautiful I 2,000-acre section lying in the heart of fertile Manatee County has been completely sold. Thousands of investors have seen their holdings double, triple, quadruple and more within a few short months. And in the heart of Pomello Park is rising Pomello City, the townsite. More than six hundred tract owners have proven their faith in the townsite by purcl)asing lots here. It answers every logical requirement of future greatness-Draw a triangle between Sarasota, Bradenton and Arcadia and nearly in the center of the rich land within its boundaries you will find Pomello City. Roads from these cities lead into Pomello City, and chief among them is the new east to west coast highway bi-nding Bradenton and Tampa with Palm Beach and Miami. The Seaboard Airline Railroad stops here, and directly north a prosperous citrus corporation operates acre after acre of bearing groves. Pomello City is surrounded by thousands of property owners. There is need for a city. Winter homes, groves, truck farms and poultry farms will soon surrou-nd it. Here a city is destined to grow and profits are destined to thtive. Pre-development brings pre-development prices. Investigate today. Let the record of Pomello Park point the future of Pomello City. Terms: so Dowa, SS a month Houk Realty Company fJ39 Central GreenRichman Arcade St. Petersburg, Fla. 71


...: 12 Investors, Attention I We specialize in high class Duval C ounty waterfront and highway acreage tracts for inveat:nent or de velopment. Nineteen years experience in c onstantly selling Duval County acreage is offered you. frwestments Made i n Suburban Jacksonville Acreage Are Bringing Handsome Returns Tracts From 10 to 600 Acres SEWELL & NEWLON JACKSONVILLE 3 1 6 -18 Dyal-Upchurch Building Phone 6 128 FLORIDA ST. PICTURE PAPER has The Largest Circulation 10 S t. P e tersburg Over 9500 Daily Tourist News -For Qualitg Printing Men who do big things-men who put over big developments want their printed matter to reflect their successfu l projects. So in the matter of ordering t heir I>rintin g i t's only natural that they select Q uality Printers t o handle their requirements TOURIST NEWS P U BLISHING COMPANY ST PETERS B URG, FLORIDA quire We bb politely. "Silly-" all operations, I tell him "Ju t one, at present, that I know of." "Interesting," remarks Webb, taking care not to ask which one. "Is Mr. Tar r ington of the medical profession?" "No," I answer. "He buys and sellsand has a Iotta of kale to back him up. Good name if you don't play it too strong." "I hope you'll pardon me, Doctor," Hart interrupts, not giving me a glance. "But some other t im e I'd like to resume our discus sion, when the subject is not--Tar rington !" And he turns on his heels and parades out. I sn ap off my third degree with Webb, hurry outta the hospital and overtake Hart before he reache s the sidewalk. I can see by the elevation of his chin that he knows I'm with him but he don't turn his head. "Sorry to make you unhappy," I say in a lighter voice than I feel like using, "but I gotta talk to you a mom ent." Hart stops dead in his tracks and turns coldly to me. "Pleasure," he murmurs. "This hasn't got anything t o do with I and you," I tell him quickly. "It's about Bias. He's not safe in that crook's hands. I happe n to know." Don t be a stupe," Hart breaks out, forgetting his grudge. Webb knows his groceries.' "A little too well," I reply. "Take my advice and get him away from Webb. They're plotting against him." "I'm afraid I can't accommodate you there," he says about as warm as the tir, of a Polar bear's nos e. "Anything else? "Not today, smarty," I snap at him. "But you'll find out." "My machine is at the corner," he remarks stiff, evidently remembering that his mama taught him to be polite to little girls. "May I drive you t o town?" "Not as long as the busses are doing business,'' I reply-and leave him gaping after me. I'll announce it takes courage to turn down a ride in a handsome car when it's yours for the accepting. Nothing of any con seque nce happens the next day. Of course, I keep in touch with the Hardwick Infirmary and get a line on Bias' condition. According to the report he's about the same and I relay the news to old man Witherbee who seems perfectly contented with it. "That's the best we can expect for the present," he tells me. "What we must avoid is his getting worse. Tomorrow we ought to see one or two things happen which will improve cond iti ons con s ider ably." And he was right! The first thing that happens the next day is the news I get as soon as I check in on the switchboard that a Mr. William Brawley of Boston is now on the books. I don't waste any time getting Witherbee on the wire and letting him know this new development. "Good!" he says. "Then, we ll have to work fast, my dear. Could you drop in my office about ten o'clock?" "If it's to help Bias--ure !" I reply. "I'd get fir e d if that s tood between me and a friend like Bias has been." "Excellent!" exclaims the old man. "Mr. Glinky is indeed a fortunate man to have a friend like you." Right afte r I tune outta Witherbee's circuit, Tarrington's room buzzes on my board. He calls for another room and I figure he is aiming to stage a gab fest with the Brawley bird. That is enough suggestion for me to keep the connection open so that the exchang:e of pleasantries wend their way through my head set. But I'm disappointed. All Tarrington wants to know is when Brawley is going to breakfast so that the y can eat together. They make a date for a half hour later


Big Florida Is Our Business We operate a general brokerage business and are fully prepared to represent you in any realty capacity. Refer ences gladly furnished. W. T. R. f1 CO. In the palmiest days of California nothing was ever like our Florida Acreage demand and experienc es. There seems to be an UNLIMITED DEMAND for what they term "CHEAP ACREAGE," meaning from $7.00 the acre up to $50 .00 We keep listings day by day covering some two million acres. We have representatives all over Florida. Everybody and their cousin are FLORIDA BOU D. It's history that the last purchaser of this WONDERFULLY FERTILE BIG ACREAGE generally makes more money on the deal than the former owner. THESE LANDS, PROPERLY TILLED, WILL FEED THE U. S. A. Florida Land Owaers: List Your Big Acreage With Us TURN IT OVER TO US AND SEE RESULTS WE CERTAINLY HAVE THE CLIENTS WITH MONEY. W. T. Rowland 8 TAMPA TAMPA REALTORS FLORIDA ''IT CAN BE DONE'' 73


7 4 Fro D t V ie w A Modern Home W e offer this beautiful home completel y and elegantly fur nished. 5 rooms-2 bed room-large living room-sun parlor-large porches--every built-in feature. 4-car garage-with wash room -4-room apartment completely fuwished. w !th bath. above garage Double corner lot on paved street-Seminol e Heights section of Tampa. Much shrubbery-Many shade trees. R. C. Ricker 403 E. Lafayette St. P ho ne 45 71 Bo x 2 5 78 T AMPA FL ORIDA S i d e View and I sit with my lamps glued to the ele, a tors to get a glimpse of the new bird. I'm not disappo inted there. Almost ex actly a half hour afterwards Tarrington steps outta the elevator talking earnestly to a bimbo who give s out the air of classbut crooked class, my dears, if you catch my drift. They're chinning right serious and I wou lda given five years of my young life to catch enough stray words to make s e nse but su c h a chance wasn't for me. At ten o clock I check outta the Royal Palm and cross-cut the town for Withe r be e's office. The assembly he's scraped up ther e is quite a surprise to me. First of all, there's the old man himself look ing peppier than I've s e en him for month s Then, there's a stranger in shaggy beard was the dead image of an airedale I once owned. And last but not lea st, was the Hon. Hart Hamilton Nelson, my ex dream-of-love. Hart's face changes the moment he SQeS me and I can tell right away that he no more expected me to be a member of the party than I expected him to be. So we're even there. "M iss Page," says old man Witherbee indicating the airedale's double, this is Doctor Haspel from the other side of the state. Doctor Haspel's reputation as an alienist cannot be equalled. Regardles s of wh ether or not Webb is in league with the other faction, Doctor Haspel will a ssume the case as soon as we can reach the ho spital." "Then, you think Bias is a German?" I gasp "Not at all," Witherbe e r eplies. ''What makes you think so?" You said something about aliens," I point out. "So I did," the old man agrees i n a sense. The word I u sed was alienist. It is concerned with mental ailm ents. Well, shall we start, now that we are all Said by old man Witherbee, that last r emark was the same as: "Let's go!" \\'e went-the old man lead ing the way with the air.:dale kid and leaving I and Hart to follo w That was the m.:anest trick Witherb ee ever played on me. Of cou:: e, Hart didn t sat anything to me and I treated him likewi se. After we reached Witherbee's car it was just as bad as ever, because the old man sat up in front with Doctor Has pel and I had to sit in the back with Hart. That was one of the longest tri ps I ever took in a car. By the time we reached the hosp ital I was r eady to holler for quits. And n ever did a bui lding look so pretty to me as that hospital did; I coulda jumped out the machine and run up and kiss its front walls--that is just how I felt. When we get in side the building and ask for Doctor Webb, the nurse in charge tells us he's tied up for the mom e nt. The door to his private office is O;Jen a little b i t and I get a line on who's with himnobody else but our beloved friends 'i ar rington and Brawley. Old man Witherbe e s l ips up beside me and peeps into the doc's torture chamber. "How about giving them the rush now that we've got 'em together?" I in a whisper. "It's a wonderful opportunity," he says wistfully. "Then, here goes the fireworks!" I an nounce and start forward. Instead of knocking, I just push open the door and enter. Witherbee is right on my heels and close behind him are Hart the airedale medico. Webb looks up With a frown and gets to his feet. "Miss Crandall," he calls to the nurse, "I thought I told you I was not to be di sturbed." "No high hatting, big boy," I go back at him. "We just carne in to make it a family reunion. Couldn't have hit on a better time. Personally, I'm ready to 8 Jars Luscious Florida Fruit Marmalades and jellies One Box Guava Paste and One Can Grapefruit Hearts All F o r ................. S:[SO Postpaid to Any Address To Introduce the Famous Brand of Delicacies There are nine varieties in this de lightful assortment of G u a v a, Kumquat, R o s e I I e and Orange flavored preserves and a booklet of recipes telling various w a y s of serving S e nd check or money order and let the postman bring you a del:ghtful surprise. H ORNBROOK & GIST Warner Dldl' Tampa, Fla. HENDRY BROTHERS Were B orn and Raise d 1n Fort Myers We Know Values HENDRY BROTHERS Fort Myers Fl o rida Don't Buy I n F1orida untll you le arn about my S P E C I A L SERVICE FOR INVESTORS. I cat> o n e you time, trouble and MONEY. PHILIP R AN D R E WS R e a ltor 443 Maia StrHl B raclet>loll, Florid-a


More Hotels and Apartments Are Needed In Fort Myers Recognized as a year 'round city and the metropolis of the Southwest Coast of Florida, the per manent population of Fort Myers has increased 80 per cent in the past five years. And not withstanding the expenditure of many thousands of dollars in the construction of hotels, apart ment buildings and residences within the past twelve months, housing accommodations have been at a premium throughout the one-time dull summer seaso n The investor who puts his money into the construction of ilew hotels and apartments in Fort Myers js assured of a permanent income twelve months of the year, with the added certainty of being able to obtain a greatly increased return throughout the winter season. Excellent Hotel and Apartment Sites Can Be Purchased in Fort Myers at Reasonable Figures and on Easy Terms Investors-Hotel Men! Fort Myers Realtors Will Help You A number of members of the Fort Myers Realty Board own and control several choice hotel and apartment sitea which they will sell at figures substantially below preaent market value, to any party or parties who will agree to start construction im mediately, or within a reasonable length of time, to be agreed upon by the contracting parties. Write today for full information. Better still-COME AND SEE. Fort Myers is located on the Caloosahatchee River, in County Florida, I 5 miles from the Gulf of Mexico, on th-! Atlantic Coast. Line Railroad and Tamiami Trail. Population increased 80% in the past five years. Assessed Valuations, 1920 ... ......... .. ...... $ 8, 769,000.00 Assessed Valuations, 1925 .............. .. ... .. 17,300,000.00 Bank Deposits July 31. 1920 ............. ... $ 2,682,248.48 Bank Deposits july 31, 1925 ................ 6,522,962.53 Average july temperature last 10 years, 8 I degrees. Average December temperature last 10 years, 66 degrees fort Myers offers everything that makes for the fullest enjoyment of life-every modem convenience, golfinjl. bathing, boating, hunting, fishing-tarpon and smaller game fish-and the most equable climate in the world. frosts are unknown, and summers are ideal because of the perpetual refreshing breezes from the Gulf, accom panied by frequent cooling ahowera. Your inquiry will be alike a source of pleasure to us and of profit to you Fort Myers Realty Board Fort Myers City of Palms" Florida I 75


76 Bo/o GUARANTEED F IRST MORTGAGES AND MORTGAGE BONDS Secured By improved, well located, income producing property, bearin g our special endorsement guaranteeing payment of interest and principal. Miami Mortgage 8 Guaranty Co. Cash Capital an d Surplus Over $5 00 ,0 00 .0 0 O perate d in conjunction with The Miami Bank and Trust Company Resources of Bank over $16,000,000.0 0 Write for Literature Miami Mortgage and Guaranty Company Dept. A MIAMI FLORIDA FORT MYERS FLA. Simplify Your Buying Who' s Your TRY ME! Whenever you feel the need o f PERSONAL SERVICE I'll Be Here HENRY C. COOPER Realtor make it a real good party. How about you, Mr. Witherbee?" "Let's," he agrees with a smile. Then, he faces Webb. "Doctor, we've dec1ded to relieve you of Mr. Glendover s case." At the sound of that Glendover," Brawley and Tarrington sit up in their chairs and start to take notice. The old man sees this, too. "Oh yes," he continues to them. "We know 'all about Mr. Glendover's history and about Mr. Brawley's and, moreover, about Mr. Tarrington's-who1 though be ing registered as having nailed from Chicago, really comes from Boston. We know that Mr. Glendover and Mr. Brawley are cousins. We know that Mr. Brawley has been enjoying the revenue from a very large fortune which actually should have been going to Mr. Glendover. We know that Mr. Brawley had hopes of gaining possession of the entire fortune and was prepared to dispose of his cousin by fair means or foul. My Boston connections have al s o advised me that Mr. Tarrington gets a large annual retainer from Mr. Brawley for doing his dirty work." Brawley gets to his feet an d faces Witherbee. "Sir I'll have you prove-" he bellows. "I'm prepared too," the old man tells him quietly. "Yes sir. Prepared to! We've got unrefutable evidence of Tar rington's mission in this town and we're ready to produce it at a moment' s notice. We want Doctor Webb to surrender the case immediately. Doctor Haspe l, here, will assume full charge." "And if I refuse?" iVebb asks v.;th a nasty sneer. "But you won't," Witherbee replies. "As yet, I ha,en' t decided whethe r or not to get your license to practice taken away from you But don't doubt my ability to do so. This one til"le when I shall have things exactly as I v.;sh them to be exactly. Webb turns to Hart and there's some thing of the sheep's bleet in his voice when he starts to speak. It ain't hard to see all the pep's knocked outta him "Mr. Nelson, can' t I prevail upon you to restrain your friends," he begs. As a man of superior intelligence-" "Just a moment," Hart interrupts him. "I'm beginning to believe that 'superior intelligence' stuff is the pure bunk. I thought I was wise when I figured you'd do right by our Bias, but I find there was someone just a little bit wiser than I was. She has my humble apologies for my lack of understanding .. How's that for a grand slam! But I'm not ready to recapitulate, yet. Which ac counts for my actions about a half hour later. The airedale medico has examined Bias and announced that he could cure him with an operation. Old man Wither bee decides to linger around a while to straighten out any kinks that might spring up. I and Hart are told-or as much as told-that we'd be more in the way in the hospital than we'd be away from it. Given the air in this way, we light out more or less together. As we reach the sidewalk he motions t o take my arm but I drag it away from him. "Mr. Withe rbee's car is a few feet away," he says humbly. "He asked me to drive you back to town and I'll be pleased-" It's a different tune than the one he warbled the last time we met on almost the same spot. But I turn my nose up at about forty-five degrees and execute a pivot away from him. "The good ole busses are still doing their stuff," I reply over my shoulder as I ankle oft' in the opposite direction. The very next day the airdale medico operates on Bias. All day long old man OCEAN WAVE "A wonderful play outfit." EVER W E A R That's why. Write for complete catalogue. CYCLO E FE 1CE and CIRCLE A PORT ABLE BLEACHERS KING FENCE COMPANY P. 0. Box 2903 TAMPA FLORIDA REAL ESTATE INVESTMENTS LOANS GROVES ACREAGE HOMES Specializing in Choice Subdivision s Write t o us i f interested in Florida investments. Burkett Grant Company DeSoto Hotel Lobby, Tampa, Florida PLANT CITY, FLORIDA 9 Acrea on Beautiful Lake Bordered with oaka. 6 aerea larl'e bearin& OTID!o'e t""l, $17,509. in c.ity, buaine1 1 and reaidenee property, amatl farma and &roves. loveatittate. Barl ow Land Co H. G. Reeae, Mer. "He profita moat Who aervea beet" See "Skip" Conye r s when you come to Fort Myers, with Conyers Realty Company 36 Patio de Leon Bradenton The Friendly City Located on the banks or tbe beautlf11l Kanate-e River often ideal home eond.itlona. Write to us if Jntereated in eholee bomealtea, bual ... propertlea, pr()ductive farma or ac.rta.a:e in t}l.e Land o' :Manatee. 0. L. CARMICAL COMPANY Box 866 Arcade Building


I FoaloLEI I OR MORE MONEY I i 100 % SAFETY i The greatest real e state and building acti, ity in the United States Each share you buy is fully participating and will pay larger t today is centered in Florida. Nowhrre else is mont} being invested d ivide nds than similar investments in other statts because of the ,. more profit>bly. People anxious to gain greatest returns from the greater legal utt of interest allowrd in Florida situation are pouring into the state by the thousands. Shares can be bought for S I 00 per unit, payable in cash or on Others cannot romt, art unding their idlt m onty hut ro installments of S5 down and 50 ccnrs a month per unit. Sar.Jinn work for them and rtap ing tht rtward, of wist inr.Jesrmmu. may be withdrawn in full at any time; subjert, of course, ro the ., YOU, too, can share in this great land. building and investment by-lows of the auociotion. Thtre ir no risk whotsotr.Jtr. ., activity. Naturally, such an opportunity will not last long If you are As ever y one knows. the Building and Loan Assoc iatio n plan is interested. ACT NOW. Ask for complete information about this one of the safut. soundest and most desi r able of all thrif t instirumost unusual opportunity for the vrofiuble investment of your idl e e tions. There is no as;ency which offers greater benefits to all classes mont)'. Use the coupon and write plainly e t of individuals It not only promotrs th r ift bu t also makes i t easier t for the average person to build and own his own home. For a limited t ime we offer YOU the opportunity of becoming a shareholdrr in the Hillsborough County Building and Loan Asso Please me info r mation abou t your e ciation. an organintion backed and managed by men of outstanding asso c iatio n and investment opport unitits e success and r epu tation. t Hillsborough County Building ., 8 Loan Assocla tion ,. OR HAl-l S HAl.IPTO:". Pruid

Beautiful Anna Maria Beach We ean deliver, oubjeet to prior oale, approximately two aere1 lnc:Judinl' tbe beach, bath1nl1' pavilion completely furni h.-d and equipped, the l&rll'e danc:in pa, iJion with one lart"e player electric piano and one crand plano. Thio properlY io eh &P at 160,00o<&D nU !or $36,000. Anna Maria Hotel 1 cooo iotin&' ol ten roomo, laree dlnlo&' I room and kitchen, eompletel7 lur-I nished and equipped; near the beaeh and a mone1 makt:r. Can deliver for $80,000, oub!ect prior oal., Forty-Acre Grove Sacrifice !ncludl.n&' Cort7 aereo partly elearod, all fenced; total e lebt7 acreo at $4U per acre. Thlo Ia one of the prettlo t &'fOvea in that O

EVERYTHING FOR EVERYBODY IN FLORIDA REAL ESTATE You Can .Buy or Sell Through Our OfficesQuick-Turn Lots Quick-Turn Acreage Quick -Turn Ocean and Beach Front Properties Revenue Producing Properties Business and Home Sites 3 Giants Ready to Serve You--Knowledge, Faith and Action are the three great forces that turn the dollars of our clients into profits. Knowledge of locations and values-Faith in the future of Miami-Action that takes immediate advantage of every opportunity. These are the outstanding features of Dick and Schrager service to investors. What do you wish to know about Florida? What inquiry have you about Miami? If it's land, lots, investments. busi ness loca tions, acreage, etc., ask us. O ur informa tion depart ment is at your service-free of charge. Call, write or wire NEIL HURST On the Beautiful St. John's The above illustration is from drawing by State Bridge Engineer of new bridge to be constructed by State Road Department connecting Fleming Island and Orange Park. Plans have been approved by War Department. This bridge and n e w highway bring NEILHURST CLOSE TO JACKSONVILLE. In fac t over the S t. John's Scenic Highway, a beau tiful drive of but ten and one-half miles to city lin e NEILHURST-A magnificent island development, comfortable year-round Jh;ng conditions-high and dry-a place of health and contentment. 206 LAURA STREET PHONES 6374-6366 The G. R. Wilson Development & Sales Co. Jacksonville, Fla. 7 9


N UERTlSlNG AGENCQ Tribune 8uild \ nq CfAMPA MR. INVESTOR! If you want acreage we can g e t it. If you want city propert)' we have it. Auburndale, Florida Located in the rich es t county in Florida, on two railways and beautiful lakes. HERE IS OPPORTUNITY See MASON & CLARKSON, Realtors Auburndale, Florida Yesr We Have Them! LAKE FRONT PROPERTIES Beautiful Sites Small ard Large A"reage Special 80 A"re-$20,000 About one-half m i I e fronting two lakes. Betwe e n two good towns. D. G. NEARPASS Realtor EUSTIS FLORIDA after I've satisfi e d myself on particular point Then, he turns to Hart. "How is our joint real e state venture progressing!" "Marchmount Heights? Fine as silk, old timer Hart replies. "They're b e g inning to for lots." "Good for you!" Bias exclaimed. "You may not be aware of the fact that I've decided to divid e my share of the property between you as soon &s I am able to '\\Tite my name legibly-but it' s true, neverthe less. Now, don't thank me. My present finances are more than s uf ficient for my needs. That finishe s all the pressing business of the me e ting. Avaunt! Clear out, you two!" "Before we go I want you to do one more favor," 1 beg. "Say something in slang s o that I'll know there's a l ittle bit of the old Bia s in you." "But what shall I say," he a s ks h e lp lessly. "I'd like to-re ally. However, you have me at a disadvantage." "Oh, anything!" Witherbee and s lid over to the b e d and he swoop s down qui c kly to whisper ome' thing i n Bia s s bandagecov e red ear. izzling bow-bow!" cri es Bias to mt so loud that the airedal e medico forward and feels his pulse. "Atta bambino!" 1 answer and tart fo r the door, b eating Hart to the corridor bt a whole l e ngth. But, I'll announc e I'm wise enough t> let him c a tch up with m e after we get there. Why? Stupe! FLORIDA AND BUSINESS CONDITIONS Florida, naturally, is v ery much inte ested i n b u si n e s s condition s throughout t}e c oun try, rea lizing tha t a s busin es s con d tions are good g e nerally, so will be the measure of Florida's continuing prosperi ty. Not entire ly, of course, doe s Flori da pros p erity d p e nd on ge n eral busin ess c ondi tions, but to a 'e rl great extent. Florida, in a large s e n se, is a luxury for hundre ds of thousands of people who year a f t e r ye a r .com e h e r e for res t and recre ation. As they are prospe1ous so is much of Florida;s prosperity. Therefore it is gratifying to learn from reliabl e sources that business condition s throughout the United States are good, that, according to the Guaranty Trust Company, of New York, "increasing confidence characterizes the ituation." To this bri e f but encouraging statement the Guaranty's latest Survey adds: "Although the usual midsummer lull in many of the important branches of production and trade i.s in etidence," the Sur vey says, "it is less pronounced than was anticipated earlier in the season. And as an indicator of future trends it is over shadowed by such factors as the improvement in the prospective crop yields, the advances in stock and commodity prices, the firmness of money rates and the un usually active movement of seasonal good s "In comparison with the situation last year, present conditions appear in an espe cially faYorable light. Nearly all indexes show greater activity in production and trade than a year ago. Indeed, in some lines the recession of the last few months has given way to expansion, in spite of seasonal influences. With business more active than was generally expected a few months ago, it is probable that, barring a reversal of the present favorable crop pros pects, more than the usual quickening of activity will occur in the autumn." Here is something that gives very con siderable of satisfaction to those who are "facing the future," who are wondering what is in prospect in the way of continuance of good busin e s s which means more Let Us Tell You About Clearwater and Pinellas County THE GEO. T. PINDER ORGANIZATION 511 Cleveland St. Phone 2380 Clearwater, Florida OWNER WILL SACRIFICE BEAUTIFUL ESTATE Ideal home or sportsman's club Lo cated in the Potomac Y&lle y, in the mountains of West Virginia. 337 acres, includ ing 50 acre s bearing Hi year trees. hunting1 especially turkey and qurul. Ele vation 1,500 feet, cool, no insect pests. Five-room bungalow surrounded by black walnut and oak trees. N e a r paved road two railroads and small university town. Pri ce $10,000, terms or exchange for Flori da property. Address Box 414, BARTOW, FLA. F. W. Dl TTO Realtor Acreage-Farms-City Property OCALA FLORIDA R.A.FRENCH Real Estate and Insurance Fort Myers, Florida In the Real Estate Business at Fort Myers Since 1921 Inquiries Cheerfully Aa1wered Subscribe to SUNILAND $1.00 per year.


PANAMA CITY, FLORIDA, ON ST. ANDREW'S BAY St. And r ews Bay is the superb ma ,s terpiece of all land-enclo se d water, more b e a u t i f u 1 even than the famed Bay of Naples. T he harbor of St. Andrew's Bay ex ceis any on Gulf or South Atlanti c Coasts-it could h o u s e all the n avies of the world. Panama City is the most rapidly pro gressing town i n Floridasum mer res ort of the inland South; winter home for h u n d r e d s of Northern people. BUNKER'S COVE IN Panama City Master subdivision of this attractive place. Bunker's Cove c.omprises one-third of the territory in c ity limits. Seven miles of wate r frontage on S t. Andrew's Bay and two wide bayous. A shore line of matchless b eau t y with high bluffs anu pleasing views. ON St Andrew's Bay Within walking distance of bu siness sectio n. Mil es of hard-surfaced streets, sidewal k s and cro ss ing s Sanitary sewerage system ele c t ric ity, water an d all mod ern conven i e nc es Trav e r sed by Gulf Coast Scen i c Highway an d o the r main line State and County roads A Development Costing More Than ss,soo,ooo In excess of that sum will be require d to co mplete the Bunker' s Cove d evelopment. Gol f course, a $250,000.00 tourist hotel and li ke improvements are d e finitely decided upon. The superior va l ues offere d by Bunker's Cove are indicated b y sales of over $300,000.00 in first th irty days, with little advertisin g and mostly to local p eop l e Water front lots from $1, 5 00.00 t o $6 000.00 Othe r lot from $75 0 00 to $2 000.00. Terms ; 20 per cent cash, balance in forty-eight equal monthly payments, 6 p e r cent i nterest. SUDDUTH REALTY COMPANY Of Flori d a, Incorporated Owners and D e ve lope r s of Bunker's Cove PANAMA C ITY, FLORIDA _.;THE LURE OF ST. ANDREW S BAY I s One of Infi ni te Appeal t o Investors-Homeseekers--Sportsmen Where F o r tunes Are Being Made The Heart of F l orida's Fastes t G r o w ing Devel opment CIT Y L O T S SUBDIVISIO N S ACREAG E Bry-Co Development Company Panama City, Florida O N ST. A ND REW'S B AY PANAMA CITY, FLORIDA On Beautiful St. Andrew's Bay The most beautiful bay country in all Florida. Year-round clim a te unsurpassed. This is the best investment in all F lorida today. WE SPECIAUZE IN Large and Small Acreage-Residential, Business and Waterfront Property Factory Sites, Subdivisions, Vacant Lots. See Us Before Buying Parker Realty Co. PANAMA CITY FLORIDA 81


82 Look Over These Exclusive Listings WE CAN DELIVER THE FOLLOWING GOOD BUYS IN TAMPA REAL ESTATE Apartment lte South 120x120. 6loclt from Ba:r. Income $300 Mo. Price only $ 7 0,000 with torma. Corner UO ft. on Swann Ave., 60 ft. on South Dakota, $300 front ft, 1/3 cub J)ay. lO'.nt; balance Tbla will o elJ for UOO front ft. b:r Janoar:r lat. Corner Florida and &x112, only U7,000; a-ood terms. Buy thia and double your money l-n twelve montbe. Cornn Tampa St. and Emily, ih50, S U,OOO 1 / 3 cub. balance WW double Ill value In alx montba. Corner Florida and Hann&, 55x125, wfU a-ood Income. $17,$00. We een abow rou how you can u H:r malte $10,000 on tbla de&l within 90 daya. Terma with am&ll caab payment. Corner Central Ave. and Clinton, 120x70 ft. 18,500, l/3 cash, balance one to three ye&ra. Fine apartment it on ear Hne oD atrut to be paved. Will double in ai x lllODlhl. 65 ft. on Florida cloe In, $65,000. Wonderful lte for apartment or b"alne ... new t5r department adJoint thi pro!)erty. Be aure to thla one. Cornu Florida It: Spring, 50xl U ft., "lth Income to pay $17,000, a-ood terma. We have ma.ny &"oocl buya that we own or and c:an d.liver. AU are money W e operate five offic.a In va.r f oua aec.t !ona tn Tampa. If we ca.n. be of aervic.eto you wlr. wrlte or phone. EDWARDS-BLEDSOE R_EALTY CO 44Real lnveatenta" "South Florida'o Llveat Real Eatte Brokera" Operalinl' from Co.-at to Coaat 1010 Grand Central Ave., Tampa, Fla. MIAMI REAL ESTATE Will Make You BIG MONEY We have the best offerings obtainable both in Miami City property a well as ACREAGE Any Size-Any Part of State --Consult Us-Home Realty & Investment Company Ft. Myers -Bonita Springs Lee Coun: y REAL ESTATE INSURANCE LOANS of general pros perity. As has been said, Florida is particularly interested. By what here is reported it is but natural to e xpect that even the exceptional business that has been done in Florida in this summer sea::o n will be surpa ed, and, perhaps, astoni s h ingly so, by the increased volume of busi ness that will be done in this state in the months ahead. Florida just must be ready for proper handling of all the business offered, anti that's all there is to it. STATEMENT OF OWNERSHIP Statement of the ownership, management, circulation, etc. required by the Act of Congress of August 24, 1912, of Suniland hgazine, publish monthly at Tampa, Fla., for October 1, 1925. STATE OF FLORIDA ) COUNTY OF HILLSBORO) ss llcfore me, a notary public, in and for the state and county aforesaid, personally appeared R. S. Hanford, who having been

ADVERTISING ART AUTOMOBILES CARY-CRANE MOTORS, INC. Tampa St. Petersburg "WE SELL PACKARDS" Service Departments That Packard Own e rs Appreciate Tampa Showroom and S ervice Phone 3547 BANK Bank of Commerce Member Federal Reserve System Tampa CAFE Ideal Cafe and Restaurant "Typical Spanish Place" S Setra, Proprietor 1223 Franklin St. Phone 2182 FERTILIZER FERTILIZER For Citruo, Truck, Lawns, Flowen THE GULF FERTILIZER CO. Tampa, Florida FURNITURE T ARR FURNITURE CO., INC. Interior Decorators and Furnishers Tampa St. at Phonea 3643-4986 in Furnitur-Floor China-Awninga and Linoleum HOTEL ARLINGTON HOTEL MRS. J D RUSHING Weekly Rateo M ade--Family Hotel Large, Modern Verandao 12111 Street Phone 22M INTERI O R FURNISHINGS AND DRAPERIES Interior Furnioh:nea and Draperiea BARBOUR-WARD & CO. Tyler Street, Near Franklin INVESTMENTS Real Eatate Loan CUNNINGHAM INVESTMENT CO. 504 Franklin St. Phone 2083 Tempa, Florida LAUNDRY White 0 Laundry 1110-16 Tampa St. Tampa, Florida 4567 Phone 2343 "We Strive to Do the lmpo .. ible-PLEASE EVERYONE" PHARMACY COOK' S PHARMACY 702 Grand Central Ave. Phone 3 6 ( 6 Pre: ;criptions Filled Promptly Curb Fountain Sen-ice Open Till REAL ESTATE 207 E. Lafayette Street Phone 4504 Spec:ialiata in M.G. KOHLY Real Eota te--Rentala-Inauranc:e Phone 3746 210 Caao Street REAL ESTATE N. E JONES REALTY COMPANY 113 E. Lafayette Street We have beat located aubdiviion on tbe new 100-foot Gandy Bridge Boulevard500 feet from Tampa B a y All improvementa. St. Peteraburr O&ic:e: 620 Central AYeaae BRIDGE CITY REALTY CO., Inc. At Tampa, Florida-'The City of Bridges" -Real Estate and ments. Investments upon investigatio n will always prove profitable. Test us and write for information. INVEST GET A LITTLE LOT 205 Twic&' St. Tampa, Fla. J. S. HOOPER Real Estate Acreage, Large and Small Tracts, GroYes, Business and Y sidential Property, City and Suburban Millions Are Being fade in Tampa Real Estate-Let Us Tell You About It Phone 4311 Arlington Hotel PARSLOW REALTY CO. City Suburban Property, Acre age and Timberlands, Farms and Orange Groves Parolow Blda. 1002 Florida Ave. TAMPA, FLORIDA PHONE 4957 WHOLESALE TAMPA DRUG COMPANY WHOLESALE Tampa, Fla. Orlando, Fla. TAILOR WILLIAM KRUSE High Cl a n Tailorin&' Only All G arment M ade on Premises Under My Peraonal Supervioion 203 Madioon S t. Phon e 2754 83


No Fuss About It Without any noise or fuss we are steadily selling out our property on Clearwater Beach Island The first unit i just finished. We are not advertising. The outstanding merits and location of the property spea ks for it self. Which of cour e does not mean that we are not going to advertise or that we do not need salesmen. We do. But not any kind of salesmen. We are looking for a man who can take care of himself; bas a ear; does not want supervi io n and can sell exclu ive property to a high grade clientele. The con nection should be worth $1,000 a week i n commissions du r ing the active selling season. WRITE L. L. MONTGOMERY 114 W LAFAYETTE TAMPA, FLORIDA FLETCHER BULGER REALTY COMPANY 44 North Orange Avenue ORLANDO, FLORIDA -:-ACREAGE BUSINESS PROPERTY Watch for announcement of our high class resid e ntial developmen t in Winter Park, Florida. One Beaut ifu l Homesite On t h e Manatee River $20,00 0 Lartte PropoertJ' nr ... J.nton. Clark Mounb .,atee County. ":":vrida Florida's Siren So ng By P AUL SEBESTYN .Ed itor' Note.-Tha followine arti cia ia from the pan of Paul Sebaatyan and appeared recently in Commerce and Finance. It ia a n intereatine r .. cital of the praaent aituation in Flor ida Tribute ia paid to Florida' ra markably cool aummer, the Florida a p irit and the apell that F lorida uata over everybody who vi sita the alate. Men working like beavers, dynamite crashing and hurtling dirt fall ing tree roaring engines mov in g tons of earth into sputtering, powerful trucks that form a long column fading over a distant bill, accompanied by a do ub le line o f auto mobiles and flivver bonking noisily to get ahead of them. The coUection of imaginn tive thoughts th t this picture i n s p ired in my mind was suddenly expeUed by the pe culiar language of a stentor ian colossus bellowin g orders to his gang of perspiring negroe De trucks am done gone and foah moah load shou ld go befoab foah o'clock." This made me scrutinize curiously his un burned, but Nordic features. Then sud denly I r ealized that I was in Florida, hav ing trespassed on one of those sizzling two to twenty million dollar developments. The climate was perplexing to my pre vious co n ception of Florida in the summer time, but waving palm trees and live overarching and mossco, ered, convinced me that I wa there, after all. But what weltering ew Yorker would belie, e it; while Northerner were found dying from the recent fatal heat wa\ e (beat pro tra tions are unknown in Florida) the d eni zens of thi emitrop ieal land were basking in comfortable unlight. Climate is one of lorida' b i g talking points; the average t emperature round the calendar being about 71 d egrees, F., and always a cool, comfortable night of rest without mosqui toes to make r pose a mi ery. This state is almo t entirely free from these pests, and there are absolutely no flies. With n o severe extremes c! weather, and no destruc tive con\"ul sions of the earth, so prevalent in similar climates, one cannot escape the thought that this is, indeed, the promise d land of the Lotus Eaters. Vis itors come intending to only a few months, and, falling under th1 exotic pell of magnetLm, decide to remain permanently. Veritabl e migt-ation are pouring into Florida from all par of the country. The governor of Georgia recenth expre ed the opinion that unle imilar advantageous and competi tive laws were passed, 200,000 of Geo r gia"s population could be expected to leave for the enticing attractions of the booming Peninsular State. To ay that Florida is booming does n t do ju tice to the activity of that state. It is more like a number of roaring boom s confined in one, and looked to me as if New York City were being rebuilt o,er night. Five hundred mile of highwa)s and miles of bridges were under constructio:. on June 1. Good roads spread all o,er the state, built not only with good intentions, but with good, durable pa, ing, and wide enough to permit th $450,000,000 of new capital to roll easily into the sUite year. Banks are pringing up like 1nu brooms and all are bulging ith money. Florida is en joying the be t bu iness activity in the nited States. judged by her bank clearings, which ad,anced 71 per cent in June ov e r the same month last year. whi l e her n earest rh al, South Dakota, h ad only a 8 0 per cent gain, and N ew Y ork. N ew Jer ey Illinois, Ohio, and California We Tell You TbeTruth about the possibil ities and probabilities of investments i n Fl orida Groves, Acreage, Residential and Businest Property Our service is equally avail able to investors of small or l a rge amounts. BixbyWillson -Summers Company Hotel DeSoto Lobby TAMPA FLORIDA 99 Y.EAR LEAS.ES AND INCOME PROPERTIES OUR SPECIALTY Write to 111 for RKI Ellate and ID eat mont Oppertunltlo In FloriCS.. We have tho d liatlna:a-lao aer aa:e. and Iota. DeWitt Stahl J. D. S tarke y Company lOS Hyde Pork Ave. Phone 81 TAMPA For Quick Sale A t Titusville, Florida 12-room bou10 and lot 52x1U rut. One from dePOt and eourtbouao; 4 from Indian River: on Julia atroot. Exeollont hotel alto. Price $40.000. Addrou MRS. J. L. HURST P. 0. Box 1156 Titusville, Florida Tampa Income Properties Alao la.ra:e end smell t.raet1 an1 wbtre In Florida. W e otrel' many thole,. Lot us tell )'OQ about oppertunltlea in Florida. Joyce Realty Company DeSoto Hotel Lobby Tampa. Fla. IN TH. KINGDOM OF TH. SUN! Svbdivlolon tracta In OCALA SILVER S PRINGS and loewhoro. REAL mon:r m&k h1.lnvetmnts. t.ree and tll\111 tracta, dty Iota. Carma. elc. We ape< Ike In lookln1r up baraalna !or our elionta. BUY FROl4 US. YOU CA.-..'NOT LOSE. W illi a n Realty Co. Simmona Block 210 South MolD St. Oc&la, Florl&a


City ol 110 Miles South of Tampa on the Tamiami Trail THE FINEST WATERFRONT RESIDENTIAL PROPERTY IN ALL FLORIDA The improvements on this high-class subdivision will include six and one-half miles of paved streets eleven miles of sidewalks with sewers, water and electric l ights, all parkways shrubbed and planted to rare trees, and a pleasure pier second to none in Florida. Charlotte-on-the-Bay offers a place superb for a home. WATERFRONTS AS LOW AS $5.000 ARE OFFERED 1 THE OPENING. OF THIS MAGIC DEVELOPMENT. BUT THE PRICE GOES UP IN THIRTY DAYS. Others lots are, of course, priced proportionately according to their location with respect to water front. Adequate restrictions make this the choicest spot i n all Flo rida for the man or woman who wants exc:.!u sive surroundings for a home. CHARLOTTE BAY IS THE FINEST LANDLOCKED BAY IN ALL FLORIDA. an d within a short time will be the water playground of the West Coast. One hundred and forty square miles of sea water abounding in game fish, and the home of the magnificent Silver Tarpon-make this a paradise for those who love the water. Write or TELEGRAPH if you want a home in this most perfectly appointed residential city. Florida Holding Corporation Chicago Office: 127 North Dearborn Street FLORIDA The South Florida Military Institute OPENS ITS Third Annual Session, October ht, 1925 Locate d at PALM HARBOR, formerly Sutherland, Fla., on the Gulf of Mexico, twenty mil es from Tampa, ten from Clearwater, twenty-eight from St. Petersburg. A preparatory school for boys. Military, Academi c, NonSectarian. For catalog, address THE SOUTH FLORIDA MILITARY INSTITUTE PALM HARBOR, FLORIDA Florida Of6ees: Tampa and Punta Gorda FAITH IN LAKELAND, FLORIDA WHY 1. Lakeland to In the mos t prosperouo and rapidly &'row insr aKtion of Fl-orida. 2. Lakeland baa three daily newspapera. 3. Lakeland bas one o! the Chomben of in the world. 4. Lakeland has two exeellent 18-hole eouraea 6. Lakeland hal an annual perature o! 72.7. 6. Polk Count7, i n which Lakeland Ia situated, mines more than .(5 per cent o! the entire world'o output of l'hos pbote. 7. Lakeland is In the citrus produciu eountT in the. world. 8. Lakeland has th a-reateot altitude or ony city in Florida. S. Lakeland Is In the rlcheat county per eaplta in America 10. Lakeland boa ninety miles or paved litrHta. 11 Lakeland ha the bes t tranport..ation fa.cilitiea of any c.lty in F lorida, with the exception of TamPa and Jackon \ tille, botn port cities. We have a beautifully illustrated booklet we d like to send you, together with a list of unusua l investment opportunities. SUNNILAND REALTY COMPANY J. J. Gilliam Willard Hallam T. H Scovell, Jr. D 0 Sloan Palfrey .t: Gillespie, Auburndate Salea Arlann.a Hilla, Auburndale Ae:rearre. Bu1inea1 Property, Oakdale, Lakelanol Hiiblond, Groves, Grove Land P. 0. BOX 153 LAKEL.AND "Florl.s-Baaldnc in Ricbea for Thooe With Fahh" 85


86 We Are Se lling Florida. Because We Are So l d The phenomenal sale record of tbio offiee durinll tbe month o( July, totalin11 a million dollau it JH)oltive proof of an orKanit.ation meritinll tbe confidence of a buylotr publie. Founded upon principle of loletrrity and doin11 bual nea at a U time. ""ith the of the olient upper. moat In mind. we r .. peet !ully solicit your patron&S'e. USSELL II. G ESS l ,;.... II.W.ITI !'t!'C_N!IS I II 1 OFFICES: ORLANDO ST. AUGUSTINE Select Acreage We specialize in acreage in the Red 1 a n d s district of Dade County, Florida, between Miami and Homestead. F iaea t Soil and Faoteat D evelopi a c Sec:t i o n i a the Sta:e Write, wire or phone JACKSON & WEBB Room 7-A, Hippodrome Bldg. Phone 8427 M IAMI FLORIDA The Wal$h Investment Corporation Offers Sel e c t liatin& for aound inveatmenta Inquiries solicited 109 H:rd Park Ave. T a mpa, F lA. 8 ,600 Acre a 7 Milea Water Front 8,600 acrea in Bay County on Weat. Bay. ; 7 m.llea water front. 100 acres virgi n pme ttm .. ber, b&lanee timber oold. $42.50 per acre buya it; ooe-llftb eaob, balance 1. 2, 3 and 4 y ea n a t 6%. Wire bindn $20,000.00. Worth a million dollars. Act qulek. W illiam Realt:r Co., Simmons B l odc: 210 Sou t h Maio St. Ocala, Flo ri d a sbow.,d incr as\ls of onJy 12 to 14 per cent. ln Miami alone bui.dmg permits close to ;jO,OOO,OOO last year, and should exceed twice that amount this year; while ban.< clearings aggregated 380,640,000 for tne first six months of 1925, as c ompared w1th $212,353 ,000 for the entire twelve months of 1924. In Tampa, the first six months clearings were just about d ouble the firot six months in 1924 while in Hollywood by-the-Sea buildi n g permits inc reased 80J per cent, breaking all c omparable record.; in the United States f o r the year. What about the tal es spreading like wild fire of fortunes made overnight? Judging from these statements alone it is plain that wonders are happening, and I will add, "Believe almost everything," fo r practically every fairly tale seems to have a nucleus of truth if it happens in Florida. Property often changes hands four and five times within a few days, someone always spring ing up to pay more to the last purchater; every dream of the wildest speculator seems to come true in this paradise of the real to r. Florida has no income or inheritance tax laws, but the poor as well as the rich are flocking to this aJJuring state, for the de mand ror labor is insatiable and the paid are in line with the real e.sta t e prices. In addition to the Big Business, d rawn to the state by the favorable corporation and tax Jaws, and the labor to run these n e w industries, Florida is attracting a deluge of farmers who are descending upon this land where 250 different crops keep grow ing every day in the year and which, ac cording to Floridians, promise t o become the greatest agricultural state in the Unitn when the E,erglades are drained. People here seem to possessed with a new kind of energy, a sort of "Flor ida spirit," evidently born of prosperity and success. One is impressed by the good manners encountered e\'erywhere, the friendly Boston courtesy reflected by the policemen and bus conductors as well as by the more opulent citizens. The enterprise of the Daytona municipality is a good ex ample of this "Florida Spirit." In a few days this small community listed a chamb e r of commerce membership of 5,000 out o f a population of 20,000, and to show that they me ant business, subscribed and p l edged $150,000 to boom the section into a resort. Florida has the community spiri t o f c o operation developed to a degree would be the envy of the most enthusiastic agrarian of the Middle West. Big business, b1g mo n ey, bi g me n and adventure often g o hand in hand with the big real estate ventures in Florida. Co. nelius Vanderbilt, at the bead of a group ?f capitalists, is starting a skyscraper buildmg movement on the West Coast, while Se l zni c k, a leader in motion picture mdustry, is seeking a site i n Florida for what he propose!' to make the world's larg est motion pictur e producing plant. Wil liam and Harol d Vanderbilt, Otto Kahn, August Heckshe r and other N ew Yorkers recently s old a 160, 000-acre tract which they bought in Marc h and, judging from the owners' names, it is not likely that they sold at a Joss. Considering the perilous scramble of the $ 400,00 0 land purchaser, who managed to place the necessary deposit first, by o\ ertaking others in an airplane, he al s o expects to make a remunerative to som e one looking for a profitable mvestment. Although tobacco is taking the place of cotton, the p ercentage of increased acreage planted to cotton last year advan ced more in Florida than in any other cotton growing state. Florida has a Yery great variety of trees, and reforestation is possible withi:J BuUtln Kitchen Units Save Space and En hance Rental and SelliDg Values I n planning your next house or apartment or in remodeling your present dwelling, conside r the man y a dvantages o f using DOMESTIC SCIENCE BUILT-IN KITCHEN UNITS A t less cost than millw ork you can p r ovi d e every known kitchen neces sity and convenience: china and broom closets, pantry sections, re f rigerator, white "Porcei:ron" work table top, storage cupboards, etc., drawers for cutlery, towels and othe r necessities. W e maintain a Servle for Architeetl. and Home Owne:u. Plana and speciflc.&tione are prepared wltb out charee. A folder deteribinl' some or the many comblnatioue J)OS aible, will 11ladly be oent upon requeat. EFFICIENCY EQUIPMENT COMPANY. Diatributoro 1529 Craad Central AYenue TAMPA -: FLORIDA FARM FOR SALE 12 M lloo f rom Tam-n Hard Road 10"' aeres-6 acrea bearlne-oran&ea, 2 acre in erapea, 2 acrea in rrarden land. Fiveroom hous e, barn and water tower with tank: power pump. water piped over premi1e1. and varfoua other fruit trees. Chicken houses : all read7 to raiae chicken in laree numben. A real home, 20 minutu from Tampa. $10,00G-U,OOO Caob. GLENN G. SMITH 220 Hyd e Puk Ave TamJ>&, Fla. FLOROSA INN (American Plan) On Santa R o aa Sound a ad Culf of Mexico EXCELLENT C UI SINE Rates $4.50 t o $6 BOATING-HUNTING BATHING FISHING DANCING, ETC FLOROSA FLORIDA FRED A. LONG Contractors and Developers Equipment and Machinery 223 Cra ham B i de. JACKSONVILLE, FLA. F. D R E W L E W IS Knows Florida Acreage Wire Him Write H i m CLEARWATER, FLA.


DUNDEE POLK COUNTY In the Hills and the Lakes of the H ighl ands 60Acres Within Six Block s of City Square Per Acre In town limits within six blocks of city square-2,000 feet on scenic highway-day road run ning through middle of property --pI ante d in e ight-year -old gro\e-variety of fruit, 60 per cent full crop this year. Small lake adjoins property. 1-3 ca h, balance 1, 2 and S years. Our town right for ideal subdivi ion. Wriu. Wirt or Phont Florida Realty Company Dundee Florid a THE ASHEVIllE OF FLORIDA This wonderful spring, 300 feet abo ve sea level, in the center of 700 acres. One 11nd one-half miles frontage on highway. Main line r ailroad with station on the land Fifty miles north of Tampa in the beautiful "Highlands" of Pasco County. Price $150 (net) per a c re. Map, photos, terms, etc., on reque t. COMMERCIAL LAND Seven hundred and forty acres at Martin. Most fertile section in Marion One-half mile off Dixie H igh way. Mostly cleared and improved. Price $75 per acre; one-fourth cash, balance 1, 2 and 3 years at 6 per cent. Geo.LeFevre 15 Yeara in Florida Formerly Appraiaer with the Federal Land Bank 503 Sumner Bide. St. Petersburg, Fla. I Make This Your First Port of Call---If you wish to cash in on your Florida property, of whatever size or description List Your Property With This Organization If you wish to buy, or get authentic and unbiased valuation on Florida propertyMake Your Purchases Through This Organization Florida's Largest and Livest Realty Brokerage Org anization FLORIDA RESALE EXCHANGE HALCYON HOTEL BUILDING, MIAMI KEEP POSTED ON LAKELAND AND POLK COUNTY Through The LAKELAND STAR-TELEGRAM It's the only morning paper in the county; Onl y A B C. paper in Polk county ; The first dail y paper in Lakeland and the county; The first paper to reach the home every morning and Sunday. All the news of this secti on, a county of 65,000 and a city of 2 1 ,000 is accurately detailed throug h The STARTELEGRAM. If interested in advertising, send for r ates. If you want to know about this section send for sample copy. The STAR TELEGRAM is the guarant eed leader here. S p e c i a l t r ial subscription rate through Suniland $2 for 3 months The Star_. Telegram StarTelegram Building LAKELAND FLORIDA 81


Acreage 1 Bargain 620 Acres Inside the City Limit s of Bowlin g Green, Florida This tract forms a horseshoe around the business section of the town and is the best development proposition in South Florida to day. Over 200 acres of this tract in cultivation, producing a paying c r o p of strawberries and vege tables. This tract is ripe for subdividing into building lots and small farms. Price $400 per acre. Easy terms. R.K.BRANDON Western Union Arcade Clearwater Florida HOTEL MASO JACKSONVILLE, f'LA. 300 Roome, all with Bath. Florida'o Larr;ut Year-round Hotel. Oeor1 H. Maaon, M1r. OUR Cleaning Service Safeguards YOUR Health Wben In Tampa let ua do your ork. You' ll tiDd our pricea ria:ht. our serviee tood and our work the Mat. Odorle6s Dry Oeaning Co. C. H COLE, Mr;r. lOS N A lbo.ny Ave. Tkmpa, FIL TITUSVILLE l in Brevard CoutY Kae oc. an rront. r ier front and inland ac..reaa:e that will make pou mone> -and Iota of lt. H. B. PEEPLES TITUSVILLE Brockett Bide. FLORIDA thirty whereas it takes from sixty to eighty years for trees to become merchant able in most state She has a world mar ket tor h r !amous fruits; livestock and particu arly h ee p raising is coming into its prope r place in the state. Other important as ts are her sponge fisheries, lumber and ros : n products, and the enormous pho phatc deposits which are the basis of all commer cial fertilizers. All thiJ goes to prove that Florida has contributed more than her share to the 900 p e r cent increase in the manu factured products and the seven-fold gain of wealth in the South s ince 18 0. Notwithstanding all the activity in the state, n e w opportunities and new Yalues are constantly looming into ight for the alert people in Flori da, and, if the pre ent boom has carrie d her so f r, what ''' o.tld an addi tional boom in orange or a rubber raising boom do for her? In t en rears s h e might be struggling to r e claim land from the se a as they do i n the Marion County has been chosen by the Ford Motor Company for experimentatio.n in the ing of rubbe r plants, accordmg to the offi cial announcement of that conc ern. The network of efficient railroads and steamshir lines has been a very important factor in the development of Florida, as it has b een of the whole South. Florida's p robl em of caring for the huge winter influx i,; als o the great problem of the railroads. Summer excu r sion rates, enabling a group of five adults to make the round trip to Florida and remain a month for the moderate cost of only one fare, have accomplished won ders. Transportation officials are being amazed at the phenomenal southbound traffic du r in g the summer months, one of the road reporting more passensre r traffic busi n ess southbound in May than it had in Januarv, while another road had 243 per cent m'ore Florida-bound passenge r traffi c the month. of April and May than for the same period last y ear. N e wspapers and magazines throughout the country are devoting more and more space to Florida, realizing that r eaders are more interested in her than in any other state. Everyone is talking Florida. She holds the center of the stage today. Everybody has already been there, will go there next year, or intends going there some day. "See America First" is being revamped to "See Florida First." "It even rhymes better," r emarked one enthusiastic Floridian t o me. This "Booming Paradise," with its wond erful climate and tropical sce nic beau ty is the American Riviera-2,000 miles of line swept by gentle gulf and ocean breezes Go to Florida-smell the :fragrance of its blossoms in winter and in the sum mer, too, for if you haven't been in "Flor ida-the Land of Flowers" in the s ummer time you don't know what a real summer is like. America's Booming Paradise is call ing you-why die up North when you can burv yourself comfortably in a cool, juicy Florid'a watermelon? Ponce de Leon dis covPred the Fountain of Youth in Florida, and i t is stiJ I there. Such is the spell of Floridaa sort of mob psychology which fastens its grip on the most hard-shelled and conservative busi ness men. After returning to the torrid North after his orgy of lotus eating, one begins to wonder about the reality of the whol e thing. How much of this boom is base d on permanent prosperity, and how much of it is "such stuff as our dreams are made of?" Why is this discovery of Flor ida taking place at the presen t moment instead o! ten or twenty years ago? There is no reason to doubt the substantial sound ness of a great part of this amazing in crease in \'&lues. But why should it happ e n right now? The present opportunities in Florida were all there t e n years ago, there has been not the slightest change since the Safe Investment Field lor lttveotia'ate ttow thia oeaootted inveotment field while 8% i prevailing, legal itttereot rate. Our $100 to $1,000 Firat Mortgage Bottdo are oecured by income-paying buoi neu property aut horitatively appraiaed at double the amount of the mort I o a n. lntere1t coupona payable aemiannually. Bonda underwritten attd protected by F i I e r C leveland aafeguard a. Referenceo: All Miami Write for illuetrated, deocriptive book, "8% and Safety." Gg_ 1109 BEDFORD BLDG., MIAMI, FLA. New York Chicaao Desks For CHAIRS Every TABLES Purpo e WICKER FURNITURE Wood Files ADDING and MACHINES TYPEWRITERS Safes Jron C HECK WRITERS and Steel FLOOR COVERINGS ELECTRIC FA:SS Goods bouabt of ua Yet\lrnable within three daya If the y ca.n be bourht at aa low .a price. Office Economy 8088 Twlcr.- SL Phone 2698 Tampa, Fla. JACKSON & WALKER Real Estate Brokers Lands Homes Business Properties We Crulte, and Apprab e Landa or Buaineaa Properties anywhere i n Florida, 30-yura expuitnce in Florida. "'rite or w'ire ua ) Our wanta. Office D eSoto Hotel Lobby Tampa, Flo:-ida Pbono 8226 P. 0. Box 674 WANTED ACREAGE Have buyers for large and small tracts of acreage in the state of Florida. .Send d es criptions. M.D. MORSE 101 S E Firat St. M iami, Fla. 371 Feet on Beautiful Lak. Weir On bautl!ul Lake W ei r, 871 feet water front, laTce dwellinc, boat and batbbouae; APace for throe more dwellinu. All for $25,-000 00. $10.000.00 caoh. bo.lanee 1 ond 2 7 ara at To 1ee i t would make 70G want h. Williama Realty Co., 210 S Main St. S immon Block Ocala. Flori. cla


"We Are Proud of Dunedin Natural Setting Unsurpassed Opportunities Unlimited "The Best Water in Florida" W e Offer Our Services and Invite Your Inquiries Acreag e and Waterfront Estates Business and Residence Property Grant & Skinner Realty Co. Phone 6177 DUNEDIN FLORIDA /Buh R.ah" ;. nO. only our m.ddlc nome but our 1ut and .JI nama \'t e l'ulize the value ol time to thf: \\ e and en11fave aU kindo ol pictorial odvcrti ong A COntact Man ""'il ca!l at your f('(Junl. D> Of' KfVKe. CLYDE GLENN COMPANY !IIOY FRAI\t'LIN ST. T A:"IPA. F LORI DA To ReapoDaible and Dependable Buyers &Dd Sellers Service Results Satisfaction ------MABRY-HALL REALTY Co. REALTORS 201 Twiggs St., Tampa, Fla. Orlando Florida TltE ORLAND., ENTINEL SERVES THE PEOPLE T hroughout Orlando, Orange County and the hi g hl y pro d uctive surrounding country, the Orlando Morning S en t i n e l maintains an indi sputable n e w spaper s uprem a cy through its national and local advertising lead, its maga z ine comic and rotogravure features, its r e liable n e w s colum n s and its dominant and d e p en dab l e e d itori al pol i cy. The Orlando Morn ing S e ntinel, through i ts concentrate d circ ul atio n ( A. B. C. r eport gh es appreciable l e ad O Yer nearest comp etitor), the proven and r e cognized ADVERTISING MEDIUM i n CENTRAL FLORIDA ratea upon .-.:queat. Forelan Repreaentatlvea: Frost. Landi s & Kohn, Cblcaao. A11anta and New Yor k 89


90 Plant City, Florida (LOOK ON MAP) Thin about Florida! H ear d from your friend about the prosperity here? Have not decided exactly where to pitch your tent 1 WeU, now, let us tell yo u about this city. WMitll eomeo Oill of the artb aDd lila ou. Th .. e 11re the only two oooueu of Dew mone7. Plaat the land aroilnd thi s elty, work It lntonol .. l:r & lid rou aro boilad to rup a rler.ri... tom.atOf't. eorn aDd Hane on tb ver1 aert the vtry eac:ne )'f'ar. R.,.utable f..,._ro 1a7 that I t I.e ... ,. M clear 11,000.00 oa ove.r1 ure JlAntecl.. No otb.r a.cti-.... dolo. P!U>t CltJ' ,...,. homu-fteodo otoreo, boW H ll&Ur"&DU. Wo nH E chancea. L<>to, P. 0 Box lSI St. Petenborv. F PLANT CITY, FLA. Tho Larot StrawbeJ'ry Market in the Worlol 22 acre for tllbdivi ion ho Eaat Plant City, jolalnc Cilcriot Park, 11,600 per acre. 40 acre 2 mil.. out on a apb a l t road. 111.000. City Lota U.OOO ancl u p MRS. JOHN HAUSE (Brolcer) Rood Pl&nt C ity, Flo.


COOK WITH GAS AND LIVE OUT IN THE COUNTRY Where the city g as main ends the Skinner Gas Maker begin I t takes the conveniences of city residence righ t into the rural home. It olves the cooking and hot water problem in the count r y i n a wonderfully ati fa c tory way. It makes a hot, clean, c heap gas The greatest home con venience since the ewing machine. 1T' rite for Illustrated Catalog. "The SKINNER GAS MAKER" It's full of valuab l e information a to how the rural home can he made convenient no matter where located. We pecialize in home convenience We can gi\ e you gas for cooking and ho t water. E l ectric refrigeration for presen ing food Water ofteners for taking the hardness out of water. Oil burners for heating. The Kohler for l ights and power, and 1eyers Brothers automatit:. water systems. Write for catalog today or see the nearest kinner man. SKINNER MACHINERY COMPANY 300 BROADWAY DUNEDIN FLORIDA Display Tampa ] acksonllille Miami, St. Pe t ersburg Representatives at Clearwater Lakeland Brad e nton Orlando, Sebring, Dunedin 91


I I 92 90,000 ACRES Finest Land In Florida Located in Washington and Holmes Counties Crowa to Perfection: Peaches, pears, grapes, Satsuma oranges, berries, vegetables, sugar cane, and tobacco. Tracts from One Section Up Three Railroada and two Hichwaya Crou thia Property It is adjacent to several good towns. A remarkable buv in eoerv 1en" of thr word. Pricea Ridiculoualy Low Write, wire or phone for information. Pierce & Stevenson Wholeaale Landa Excluaively 307 Firat National Bank Buildinc Phone 6855 MIAMI FLORIDA Y2-Acre, 5-Acre and 1 0-Acre Lake Front Tracts In Commuting Distance of Tampa 614 Tampa Street Tampa, Florida The Exclusive Employment Service For the better class of positions in Florida. We give you a square deal. E. W. GRAY Phone 6224 203 Franklin St. Tampa, Fla. 22,400 ACRES-$13.50 PER ACRE 22,400 acres. Taylor Cou. otY, oolid block timber cruiae shows .tO miJlion feet o! C)'J)U&I timber and 35 miUion fHt ol pine. Only I 13.50 per acre, onethi.rd caoh, balance 1, 2 and 3 yeara, 6%. $20.000 binder. Your oppor tunity t o p.ick up a half million dolln Quick. Williama Realty Co., 210 S Main St. Simmon Block Ocala, Florida DEAR FOLKS: Gettln&' ready, thlnklnc or Fla. what the uoe ot thinklnc If you dont aet. pack u p If your broke when you eet here I will take eare of )'Ou, lf your willin1 to truat me, and buy a cheap lot at $500 I'll piek out the best I have NUF SEO Oan Morrio St. Pctcrsbur&', Fla. The Discovery of Florida Ponce de Leon discovered F lorida 409 years ago. Twenty-one years a&o its popu 1at10n as shown by the Iederal census was only about 500,000. Ameri ca then was just b eginning to foresee the industrial ex pansion of a state which was bought by the United States government for $5,000,-000 i n 1819, to promote law and order rather than becau. se the territory looked like a bargain. When President Jackson hanged the British adventurers, Arbuthnot and Am brister i n what then was a nest of hostile Seminoles, fugitive African slaves and ::>panish outlaws, who could have imagine d the Florida of 1921? And who now can quite foresee the industrial developm ent that is ahead in a state which until re cently was looked upon as a fruit and fis h produce r and a pleasure resort sole ly. Juan Ponce de Leon didn't find the Fountain of Youth under the fronds of a cabbage palmetto. But Vasquez de Allyon, Panfilo de Navare:z:, Hernando de Soto, Tristan de Luna and other Spanish explor ers who made it a highway, footed it over .. the sands of a peninsula which was des tined to become richer than some of the regions they sought beyond it. They marched across an unsuspected El Dorado. Coligny, Dene de Laudonniere, Pedro Mendez, Dom i n ique de Gourgues, Sir Francis Drake and others of the three races which sent conquistadores, and settlers, to America made a cockpit of s oil which was destined to become profitable to nobody but the peaceful purchaser. Uncle Sam qualified as a shrewd investor in real estate when he paid for Florida only a century ago a price which nowa days is commanded by sundry small lots in the greater American cities. Florida Sand By MRS. JOHN G. BAILEY When the Florida sand sifts into your shoe, Be it only a single grain, Sometime1 somehow, from lands afar It will oring you back again. You'll find that it keeps its grip on you, This land so new, so old; The lu're of it ever will grow on you, And the charm of the sand will hold. It will draw you ever on and on From afar over land and sea, Till at last you are back in "Suniland," Whateve r the obstacles be. The Fount of Youth By E. H. PITCHER Thrilled by the water's long embrace, The slender 1 silver sheets are stirred, And sway witn slow, voluptuous grace, Like dancers to a waltz unheard. There, where the crystal flow scarce Mt.ines, So thick the velvet leaves unfold, Superb the lily-queen reclines-A miracle of snow and gold. Oh, we have found in sober truth From the sweet spring that bubbles A fountain of eternal youth To fill the thirsty pilgrim's cup. Enchanted world l Enchanted hour! up, Hail and farewell, enchanted stream! Thou hast the miracle-wrought power To make the real surpass the dream. $25,000 in 10 years earns at 6% at 8% What %% Extra WW Do An investor with $25,000 at 6% con-.rerted his money into 8 % Flor ida First Mortg:oge Bonds. For ten years he reinvested the extra 2%, or $500, and thus his principa l grew to $32,208 which at 8% paid him $2,577 annually, a gain of 71.8% over his former 6% income of $1,500. How this was done is shown in one of the charts and tables in our new booklet, "2% to 4% Extra." M ail the coupon for free copy. Write., TRusT CoMPANY oF FwruDA P&i4ln aod Swpl'" MIAMI Q) FLORIDA Name ........ ............................... SITed. ...................................... City ................... ................. Stole ... ... 23011 We Believe in the Future of PUNTA GORDA, FLORIDA On Beautiful Charlotte Harbor Write for our confidential plan assuring yo u an invest ment profit. TURNOVER REALTY CO. Punta Gorda Florida DIRECT FROM OWNER Beautiful 7-room modern home. 5 aeres in erove, will cut 19 city Jots. Pavotd mai n hi&'bwa,. inside city llmltl or Areadla. $25,000, easy term Aloo eit:v block i n Punta Gorda-18 buildin& Iota, 7-room house, 120,000. Terms. CEO. A. McLANE Box 616 Punta Gorda, Fla. FLORIDA-The Land of Flowero: no State income or inheritance taxes e'er. TA.I4PA-Florlda'o La.r s e a t City. 1925 State Cens u s Send today Cor Booklet and Li t o! In,eatmentl, Homes Grov e s and Farms. TAMPA-WEST COAST REALTY CO. (Inc. ) Opp. Pos t Office ''Sinc:e Bfore the 'War'' Tamp&, Florida


Miami BONDS AND MORTGAGES 8% GOLD BONDS Double Security for Every Dollar Invested Free Booklet Southern Bond & Mortgage Company Incorporated ELECTRICAL SUPPLIES CONTRACTOR>-DEALERS Ran Appllances Fixtures Supplies 28 N. Miami Ave. Phone 3024 HOTEL For Your Comfort W .. R B evier, Mer. HOTEL T A-MIAMI MIAMI, FLORIDA M i&mi'a Commercial Hotel Open All Year Clean, Cotnfortable Accommodations at Moderate Rates MAPS New Subdivision and Road Ml\ps of Dade Countr. and Browa.rd County, lncludinl' K e y Laro. Sea e : 1 inch, 1 mile. New Edition City of Miami Map Rudy. New Map Broward County. Sc.ale : 2 inc.hea, 1 mile. KARL SQUIRES Phone 8633 207 Bedford Bldl'. REALTORS Buyer's REALTORS EDWIN W. FISKE REALTOR 300 South M iami Aven ... Telephone 6571 MIAMI, FLORIDA New York Oflkea 13-14 Depot PlAce MOUNT VERNON, N Y EUGENE PATTERSON AGENCY REALTORS We Buy, Sail or Act As Your Aaent In Any Kind of Realty Tranuctlon Call, Wrlte or Wire 207 Hahn Bulldinr CAUSEWAY REALTY CORP. 19-21 N E Second Avenue Miami Florida Membr of M(ami Chamber of Commerce and Miami Realty Board REAL ESTATE EMERSON REALTY COMPANY 21 N. E. First Avenue Complete Real Estate Service In All Florida See Our Ad in Tbis laoue WE HAVE OR CAN GET For You Any Kind of Property in Any Put of Write Ua Today M.D. MORSE 101 S. E Firot Stree t M iami F l orida Owners, Subdividers, Developers Local .and Forel&tt. Properties We Handle Every Phase of Rul Estate. Lar.-e Acrearo Tracts a Specialty Look for Our Full-PaJe Ad Th: o haue Phone, Write or Wire Wallner-Haynes Realty Company SERVJCE-EFFICIENCY-RELIABIUTY 68 N E. Second St. Phone 4698 MIAMI, FLORIDA Guide REAL ESTATE ON GRATIGNY BOULEVARD A Beautiful Place For YOUR HOME Wo Will Gladly Send Information Northern Development Company 59 N E. Street P. B. BECHARD & COMPANY Ceneral Real Estate Mort&a.aea Bourht and Sold 812 Profess"onal Bldl'. MIAMI, FLORIDA ROCK HARBOR-BYTHE-SEA Thompa-on'a Subdivision KEY LARGO WiU Rival M iami Beach Lola aa Low $2,00()..-25% Cub, Balance In TeA Quarterly Paymenh Speciali&ll in Acrea,.e on Florida's Ke.y.a C. J. HUELSENKAMP. P 0 Box 8022. Stran. d Miami, Fla Without any obH scati.on on my p art send me parUeulan. NAME ----ADDRESS -TENTS AND AWNINGS Thoma:s Awning & Tent Company, Inc. That Fit and Satisfy 265-267 W Fl .. ler St. Pbono 7428 Br-.nches: Ft. Lauderda!e, West Palm Beach, Cocoa TRANSFERS MOVING TO MIAMI? Con&JI'n ShipmentiJ to Ua xpert Mover&, Padr:era, Craters .. If It'a Movable, We Move It'-' H. & S. TRANSFER CO. N. W Firat AvenuP Corner Third Stnoet 93


TAMPA Bayahore Acreage for a Muter Subdivision Fine Bayshore Tract With Full Riparian Rights Naturally adapted to master residential and winter home sub division, with winding shore lines, islands and yacht basins. Has heavy growth virgin timber. Close to Tampa and directly in line with T a m p a s principal residential growth. Some of state's finest de velopments nearby. Now has Three-Quarters of a Mile Bay Frontage which, according to detailed plans prepared by prominent engineers, can be increased to m o r e than three miles. Four Miles Frontage on Main Traffic Arteries One leading directly out from city crosses tract (frontage I Y2 miles counting both sides), and another, also leading directly out from city ordered p a v e d (frontage I miles). 321 Acres in Tract But if filled between high and low water lines, I I 0 acres additional would be made; still further fill is easily possible at low cost, if desired. This Is the Logical Location for Florida s Next Master Development :Jones-Blank Realty Co. 94 Incorporated REALTORS Pbonea 3892 a11d 3872 202 Madiaoo Street Tampa, Florida Overlooked A Tampa man was telling a fri end about being robbed. "The thief took my watch, purse, billfold, ring-in short everything." "But I thought you carri ed a loaded revolver." "I do-but he didn't find that." Next to HeaYen Tommy, with clothes obviously in need of repair, was selling his papers on a cold and windy street in Chicago last winter. "You poor little boy! Where is your mother?" inquired the pious old lady. "She's in a land of sunshine, where there's flowers all the time and no cold wind ever blows," chanted Tommy. "Ah, so sad!" sighed the good lady, "to die and leave you so young. Me mother ain't dead. She lives in rIorida." Proof of the Puddil>l' The Customs officer at Key We s t has eyes like a lynx. Little escapes his notice And he had seen the bottle. "What have you got there?" he demand ed, sternly. "Only ammonia," quavered the traveler. "Only ammonia, is it?" thundered the official, and at once put the bottle to his lips and took a long pull. It was. Bum Steeraae An official stood above the gangway of the Havana Boat at Key West and cried continually to the passengers as they came on board:"F:irst class to the right! Second class to the left!" Up stepped a pretty young woman, carrying in her arms a small baby. As s he hesitated, the official leaned forward and a sked, in his chivalrous way "First or second?" "Oh exclaimed the young woman, her face red as a wild rose "oh--er-it's--it's not my baby at all!" Beauty iD EYery Jar "I want to get a good novel to read in the train-something pathetic," said a woman to a Tampa book clerk. "Let me see. How would 'The Last Days of Pompeii do?" asked the salesman. "'Pompeii?' I never heard of him. What did he die of?" "I'm not quite sure, ma'am," replied the salesman; "some kind of eruption, I believe." An old Tennessee mountaineer, having save d up his life's earnings decided to come to the land of sunshine and flowers. After arriving in one of Florida's little cities, For Less Than Half Prices on Lots .. Across Street S. E. Corner of


40 ACRES Ideal for High Class Subdivision Located only 650 feet west of the city limits of Tampa and the Hills borough River, with an elevation of 34 feet above the river, we offer this forty acres for sale at a price of only $2,000.00 per The land adjoining on the south and west is held at $3,000.00 per acre, and on the east at $8,500.00 per acre. This is a beautiful tract and now ready for development. Terms, one-fourth cas h b alance o ne, t w o and three years. B inder of $ 3 ,500.00 for thirty days BECKWITH &WARREN COMPANY "Established I 88 7" REALTOR S Phone 2 658 501-506 Tribune Building TAMPA FLORIDA he saw bananas growing for the fir s t time. As he had ne\'er eaten any, a friend vre sented him with a dozen. Next day, meeting him, his friend :-.sked: "How were your bananas, Uncle?" "Alright," was the reply, "but ain't they awful high?" 'No, Uncle. Why?" "Wa'll there's an awful lot of co b to 'em." Charlie Judkins, who was el ected com missioner last week got a bad scare elec tion day. After a campaign speech at Maximo Schoolhouse, he did the usual amount of handshaking and baby k issi ng. Dared to kiss some of tHe older girls, he took the dare, bachelor fashion. Later he learned that among the girb was the wife of Bud Sproggins, the notorious bootleg ger. The morning of election day a friend cautioned him that Sproggins was looking for him. Seeing Bud approaching, sur rounded by his usual gang, the commis sioner \'aguely wondered wheth e r a bullet felt hot or cold when it hit. However, he stood his ground, gamely, and was amazed when the bootlegger threw his arms about his shoulders and shouted to his cronies: "Boys, this is Charlie Judkins, and I want every one of you -to 'Ote for him. There's nothing stuck up about this fellar. He'd just as leave kiss a poor man's wife as a rich man's wife." Betty Lee was three years old when her par e nts mo\'ed from Montana to Florida. The fact that her mother put practically all food that came into the house in the refrigerator, made a great impression on her. She was continually hearing mem bers of her family say: "Put this in the refrigerator, before it spoils," or "Put this on ice or it won't keep." Soon after s he started to .Sunday school, she came home one Sunday and asked, "Mother, where do we go when we die?" Her mother explained, that as we grP.w older our bodies wore out and then after years wh e n our bodies were entirely worn out and we no longer felt like playing or working we went to slee p and God keeps our souls in Heaven. "Oh," she said, looking wisely at her moth e r, "I know, he k eeps them on ice." Not long ago a new resident in Sunny Florida made applicatio n for membership in a Literary Club in Tampa. At the fol lowing business meeting of the club, the presid ent questioned the applicant. "What," he asked, "are your qualifica tions for membership?" The candidate drew hims el f up to his full height, and proudly r eplied: "In collaboration with my wife, I have produced three editions in kid." "No Marm," r e belled uncle Mose when Miss Mary reproved him for not attending church. "My church done talk too much about stealin' chickens an' I'se gwyne stop goin'." "Suppose you try the Episcopal," sug gested Miss Mary. "I feel sure you will be treated right there." So Mose went, dressed in his b es t. "Well, Uncle Mose, how did you like it?" asked Miss Mary, the next morning when Mose brought up her horse for her daily ride. "Jes fine, Miss Mary... A gemmen all dre.ssd in livry took me to a stall..." "Stall," laughed Miss Mary ... "You m<)au pew." "Yes'm," agreed Mose, "Dat's what d e y when I sot down." A Good Crop of Fruit, Fine in Quality and Texture, Will be Your Satisfaction of Using ORANGE BELT BRANDS Qu a l i t y F ertilize r f o r Quality F r uit 95


96 I YOU CAN SHARE IN FLORIDA'S PROSPERITY + Pltau smd mt, without obligation on mv part, information about Spudwav Park Name ... -. ----Strttt or P. 0 Box ...... .. ........... Citv----... Stott ......... -................................... O : o, I A modern homesite development in Tampa's fastest growing section, offers yo u one of the real money-making opportunities in Florida. Tampa in particular and the entire West Coast of Florida general. are on the verge of a veritable land rush which has already begun to unfold profit possibilities unmatched by any other section of Florida. Speedway park, located directly in the pathway of Tampa' s new Twenty-Second Street Causeway, has unmatched investment value, recognized by more than 500 persons who have bought lots there in anticipation of the overnight increase in values which will occur when the new Causeway is opened a few short months hence This Causeway which will span Hillsborough Bay is one of the most important public improvements projected on the West Coast. It will shorten by over four miles the distances between Tampa and all points south and also relieve the heavy traffic congestion. Spe ed way Park will be within fifteen minutes of Tampa' s City Hall when the causeway is completed. Speedway Park is one of the most attractively situated sub divisions in the entire Tampa section. It is being developed by suc cessful operators and embodies every feature of the modern From every standpoint Speedway Park. at today's prices, offers the greatest profit possibilities on the en tire West Coast. This is your chance to buy at pre-dev elopment prices one of the best real estate values offered in Florida. Let us send you complete details of this unusual investment and homesite opportunity. Speedway Park Co. R E. HALL Preaident I 103 HYDE PARK AVENUE TAMPA. FLORIDA J C. WOFFORD General Ma.Da,.er


c:. ("\ 0 Oflice,, ) LAt\fLANO SEBRING f"T.PI H. T. BODWELL, SUPPOSE you had invested ten years ago at Miami, St. Peters. burg. Orlando or Daytona-. what splendid profits would have been yours. A more certain opportunity awaits you at SANFORD Florida 's Next Great City. This city's solidity and progress offers opportunities to buy for hundreds of dollars property which will soon be selling for double and triple present prices. The Bodwell Realty Co. Owners of Developments of lvferit SANFORD, FLORIDA Brancbea: ProYidence, R. 1. Preaident. and Tre:uurer. New Haven, New Britain and Hartford, Conn. '> .. OVEn TWENT Y'. YEARS' OF R .. EALTY SERVICE ; -J :

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MARION COUAITY Unlimi+e-d R6urh Age G]ne &re oftheJropicsond the Peace offheHills'' for fUll abouf Ocala dncf Monon Countq wr ife Ol' wirtS> fLORIDA REALTY CO. ocALA FLORIDA .t ')he Home of SILVER SPRINGS "JCoridq;r Greq_test Naturae cAttractiort .................................... '-


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